HONORABLE MEMBERS OF THE SANGGUNIANG PANLUNGSOD

NG DIPOLOG, GUEST, LADIES, AND GENTLEMEN A PLEASANT

AFTERNOON.

I RISE TODAY TO EARNESTLY REQUEST YOUR ATTENTION AND

SUPPORT FOR A SPECIAL COMMITTEE HEARING REGARDING
TWO CRUCIAL PROPOSED ORDINANCES THAT AIM TO ENHANCE
THE GOVERNANCE AND WELFARE OF OUR BELOVED CITY,
DIPOLOG. THESE ORDINANCES SEEK TO REGULATE BUSINESS
ESTABLISHMENTS' DISPLAY OF FULL ADDRESS DETAILS ON THEIR
SIGNBOARDS AND ENCOURAGE LOCAL WORKFORCE
PARTICIPATION IN VARIOUS INDUSTRIES.

BEFORE WE DELVE INTO THE SPECIFICS OF THESE PROPOSED

ORDINANCES, IT IS IMPORTANT TO ACKNOWLEDGE THE
BROADER CONTEXT OF OUR COUNTRY'S ASPIRATIONS IN THE
TOURISM SECTOR. THE PHILIPPINE GOVERNMENT HAS SET ITS
SIGHTS ON TRANSFORMING OUR NATION INTO A TOURISM
POWERHOUSE AS OUTLINED IN THE NATIONAL TOURISM
DEVELOPMENT PLAN (NTDP) FOR THE PERIOD OF 2023 TO
2028. THIS AMBITIOUS PLAN AIMS TO LEVERAGE OUR UNIQUE
CULTURAL AND NATURAL HERITAGE, BOLSTER
INFRASTRUCTURE, AND CREATE SUSTAINABLE TOURISM
OPPORTUNITIES NATIONWIDE.
AMONG THE PROJECTS PREVIOUSLY LAUNCHED TO SUPPORT
THIS VISION ARE THE DEPARTMENT OF TOURISM'S TOURIST
REST AREAS, WHICH PROVIDE CONVENIENCE AND COMFORT
TO TOURISTS DURING THEIR TRAVELS. ADDITIONALLY,
PROGRAMS SUCH AS BISITA BE MY GUEST HAVE BEEN
INITIATED TO INCENTIVIZE FILIPINOS TO ACTIVELY PARTICIPATE
IN PROMOTING OUR COUNTRY'S TOURIST DESTINATIONS.
FURTHERMORE, THE TOURISM CHAMPIONS CHALLENGE, A
NATIONWIDE CAMPAIGN, HAS BEEN IMPLEMENTED TO
STIMULATE TOURISM DEVELOPMENT AMONG CITIES AND
MUNICIPALITIES ACROSS THE PHILIPPINES.

NOW, TURNING OUR ATTENTION TO DIPOLOG CITY, IT IS

IMPERATIVE THAT WE ALIGN OUR LOCAL POLICIES AND
INITIATIVES WITH THE BROADER OBJECTIVES OF THE NTDP. THE
PROPOSED ORDINANCES REGARDING THE DISPLAY OF FULL
ADDRESS DETAILS ON BUSINESS SIGNBOARDS AND THE
ENCOURAGEMENT OF LOCAL WORKFORCE PARTICIPATION
DIRECTLY CONTRIBUTE TO THE OVERALL GOALS OF ENHANCING
TRANSPARENCY, PROMOTING ECONOMIC GROWTH, AND
FOSTERING COMMUNITY ENGAGEMENT IN THE TOURISM
SECTOR.

THE REQUIREMENT FOR BUSINESS ESTABLISHMENTS TO

INDICATE THEIR FULL ADDRESS DETAILS ON THEIR SIGNBOARDS
NOT ONLY ENHANCES TRANSPARENCY BUT ALSO SERVES AS A
VITAL TOOL FOR TOURISTS SEEKING TO NAVIGATE OUR CITY'S
OFFERINGS. BY IMPLEMENTING THIS ORDINANCE, WE WILL
CONTRIBUTE TO THE OVERALL EXPERIENCE OF VISITORS,
ESTABLISHING DIPOLOG CITY AS A WELCOMING AND WELL-
ORGANIZED DESTINATION THAT ADHERES TO THE HIGHEST
STANDARDS OF SERVICE.

LIKEWISE, THE ORDINANCE ADVOCATING FOR A MINIMUM OF

60% LOCAL WORKFORCE PARTICIPATION ALIGNS WITH THE
PRINCIPLES OF SUSTAINABLE TOURISM DEVELOPMENT. BY
PRIORITIZING EMPLOYMENT OPPORTUNITIES FOR QUALIFIED
AND BONA FIDE RESIDENTS OF DIPOLOG CITY, WE EMPOWER
OUR CITIZENS, BOOST LOCAL ECONOMIC GROWTH, AND
FOSTER A SENSE OF OWNERSHIP AND PRIDE IN OUR
COMMUNITY. THIS INITIATIVE WILL CONTRIBUTE TO THE
OVERALL SUCCESS OF THE NTDP BY ENSURING THAT OUR CITY
ACTIVELY PARTICIPATES IN THE TOURISM INDUSTRY'S GROWTH
AND BENEFITS FROM ITS POSITIVE IMPACTS.

TO ENSURE A COMPREHENSIVE DISCUSSION ON THESE

PROPOSED ORDINANCES, I HUMBLY REQUEST A SPECIAL
COMMITTEE HEARING TO BE HELD ON FRIDAY, 9:00 A.M., JUNE
9, 2023. SUCH A HEARING WILL PROVIDE A PLATFORM FOR
STAKEHOLDERS, INCLUDING BUSINESS OWNERS, RESIDENTS,
AND EXPERTS, TO EXPRESS THEIR PERSPECTIVES, CONCERNS,
AND RECOMMENDATIONS. THROUGH A COLLABORATIVE
DIALOGUE, WE CAN FINE-TUNE THESE ORDINANCES TO ALIGN
WITH OUR CITY'S UNIQUE NEEDS WHILE UPHOLDING THE
PRINCIPLES OF FAIRNESS, TRANSPARENCY, AND INCLUSIVITY.

IN CONCLUSION, I IMPLORE THE ESTEEMED MEMBERS OF THE

SANGGUNIANG PANLUNGSOD NG DIPOLOG TO CONSIDER THE
URGENCY AND SIGNIFICANCE OF THESE PROPOSED
ORDINANCES WITHIN THE BROADER CONTEXT OF OUR
NATION'S ASPIRATION TO BECOME A TOURISM POWERHOUSE.
BY CONVENING A SPECIAL COMMITTEE HEARING ON FRIDAY,
9:00 A.M., JUNE 9, 2023, WE CAN PAVE THE WAY FOR A MORE
TRANSPARENT, PROSPEROUS, AND INCLUSIVE TOURISM
INDUSTRY IN DIPOLOG CITY, BENEFITING BOTH RESIDENTS AND
VISITORS ALIKE.

THANK YOU FOR YOUR ATTENTION, AND I REMAIN AT YOUR

SERVICE.