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  • Social Media KPIs

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    devendrakumarpoter370
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    This document provides key performance indicators (KPIs) to track for various social media platforms, including Facebook, YouTube, Instagram, TikTok, Pinterest, Twitter, and LinkedIn. It lists the monthly active users for each platform and recommends metrics like video views, likes, comments, shares, and engagements to measure reach and engagement on posts.

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    It's include all the social media KPI

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    This document provides key performance indicators (KPIs) to track for various social media platforms, including Facebook, YouTube, Instagram, TikTok, Pinterest, Twitter, and LinkedIn. It lists the monthly active users for each platform and recommends metrics like video views, likes, comments, shares, and engagements to measure reach and engagement on posts.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    5 views1 page

    Social Media KPIs

    Uploaded by

    devendrakumarpoter370
    This document provides key performance indicators (KPIs) to track for various social media platforms, including Facebook, YouTube, Instagram, TikTok, Pinterest, Twitter, and LinkedIn. It lists the monthly active users for each platform and recommends metrics like video views, likes, comments, shares, and engagements to measure reach and engagement on posts.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Social Media Posts:


    What to Track
    Platform KPIs

    Facebook Reach/Impressions Likes Video Views


    2.9B Link Clicks Comments & Shares

    YouTube Total Watch Time Video Views


    2.5B Engagements

    Instagram Reach/Impressions Video Plays


    1.47B Post Interactions

    TikTok Total Play Time Engagements


    1B Video Views Hashtag Performance

    Pinterest Impressions Engagements


    444M Outbound Clicks

    Twitter Impressions Engagements


    436M Link Clicks Profile Visits

    LinkedIn Impressions/Unique Impressions Downloads


    310M Engagements Engagement Rate

    *monthly active users, January 2022

    semrush.com

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