LinkedIn Profile Checklist

Name: _____________________ Counsellor: ________________________

1. About You PROFESSIONAL PROFILE
o Upload a Professional Photo
o Create/Refresh Headline (e.g. Include your current Job Title or
previous Job Title: “Sales Associate”)
o Summary: This should be your personal 30 Second Commercial (aka:
your response to: “Tell Me About Yourself”)
o BONUS: Customize your URL

2. Experience BRAG ABOUT YOURSELF

o Detail current & past work history
o Include any education: secondary and/or post-secondary
o Detail any certifications & skills
o BONUS: Get someone else to brag about you! (aka get “endorsed”)

3. Side GO BEYOND WORK

Hustles/Projects o Add volunteer experience
o Highlight your side hustles (aka “projects”)
o Speak/understand multiple languages? ADD IT!
o BONUS: Connect with someone new

4. Presentation MAKE IT LOOK GOOD

o Make sure the focus of your LinkedIn Profile is clear. Think about your
job/career goal and optimize your profile for that specific field. (Think
of your LinkedIn as your online resume!)
o Write your profile in the first person. (e.g. “I have 2+ years customer
experience…”)
o Use your summary and headline to set yourself apart. Emphasize 2-3
key business results you can achieve. (e.g. sales goals, positive work
environment etc..)
o Check for spelling and grammar mistakes.
o Provided a professional email.

Copy & paste the URL of your LinkedIn Profile below: