MARKETING SIZE AND MARKETING VALUE (SAMBERRY)

Dear Respondents,
We are conducting a market size value on our business named, “SAMBERRY”.
In this regard, we would like to ask your cooperation through answering this
questionnaire. This will allow us to gather sufficient information to our study.
Your cooperation would be much appreciated.
We promise the confidentiality of your identity.

Truly yours,
The proponents

MARKET SIZE AND MARKET VALUE (SAMBERRY)

Name (Optional):
Age:
o Sex: Male
o Female
Monthly income of the family:
o (Less than P10,000)
o (Between P10,000 and P20,000)
o (More than P20,000)
ABOUT THE MARKET SIZE:
1.How often do you buy this product? (SAMBO/SAMBERRY)
o Daily
o Weekly
o Monthly
o Yearly
2.Do you buy different amounts at different times of the year?
o Yes
o No
3.When are the times that you buy them?
Specify:

4.How many do you buy each time?

_pc/s
5.When are the times you buy the least?
Specify:

6.How much do you buy each?

_PHP
7.What is the amount of food in the pack?
_PHP
8.How much do you pay for the pack of food?
_PHP
9.How much is the price difference for the larger or smaller pack?
_PHP
10.Does the price change at different times of the year?
o Yes
o No

ABOUT THE CUSTOMERS

11.Would you say that you have a low, medium or high income?
o Low
o Medium
o High

12.To which group do you belong?

o 1-20
o 21-40
o 41-60

ABOUT SALES OUTLET

13.Where do you usually buy this kind of food?
o Food Store
o Local Shop
o Online
o Supermarket