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Recognition
Recognizing profitable
and sustainable leaders
Your success
is at the heart
of everything
we do
The most successful businesses maintain a fixed core while
strategies and practices endlessly adapt to a changing
world. Our Founders Fundamentals and values serve as that
foundation around which we build our growth strategies to
continue our evolution. Today’s business world rewards agility
and vision. It rewards the ability to see a chance for change Redesigning how we celebrate success means
QUALIFICATION
and act on it. We have that chance today. We see a future of recognizing Direct Sellers who build businesses
REDESIGNED
growth and opportunity; one that honors our core values while primed for long-term achievement – not just short-term
opening exciting new doors for leaders like you. recognition. Global Award Recognition provides our
path to that goal by rewarding profitable and sustainable
businesses while developing future leaders and putting
people first.
Partnership •
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Rewarding
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REWARD
profitable and
FAMILY
Personal Wo
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leaders
GLOBAL AWARD
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GLOBAL RECOGNITION
HOPE
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Global Award
Recognition
and sustainable leaders
GLOBAL RECOGNITION
Global Award Recognition
SIMPLIFIED SINGLE ROUTE
that ensures a continuous journey to
sustained achievement
GLOBAL AWARD
SUSTAINED ACHIEVEMENT
with correspondingly higher
GLOBAL RECOGNITION
for consistent treatment
Key Things to Know About
Global Award Recognition
ELIGIBILITY QUALIFICATION CREDITS
Direct Sellers must qualify for Founders Diamond by being Depth is measured in QC which are earned based on
Emerald Higher Achievement Commission (EHAC) with 6 or downline development according to the table below
more Q12 teams, including international teams, in at least
one of their #1 or #2 businesses #1 and/or #2 Multiple Businesses must be a Founders
Global Award based on combined performance Platinum for a team to contribute up to one QC. In order
of #1 and #2 Multiple Businesses for a Founders Platinum team to contribute more than
Executive Diamond is the entry point for Global Award one QC the multiple business must be EHAC in the local
Recognition {6 Founders Platinum (FP) teams and 10 market.
Qualification Credits (QC) }
QC from Founders Platinums limited to 3 per team
FOUNDERS PLATINUM TEAMS
Width is measured in Founders Platinum (FP) teams, which
does not include international teams, a qualified international TRANSITION
business, or teams without a Founders Platinum A three-year transition period will allow you to adapt
your business with Amway’s full support to create future
Founders Platinum teams must be downline of a #1
success in the new program
and/or #2 Multiple Business
EHAC = Emerald Higher Achievement Commission ISD = Internationally Sponsored Designee
DHAC = Diamond Higher Achievement Commission QC = Qualification Credits
FDHAC = Founders Diamond Higher Achievement Commission FP = Founders Platinum
Commission (EHAC)
COUNCIL
Up to
Global Award Tiers
Triple Diamond 10+ 43
9 QC
Founders Double Diamond 8+ 34 per team
As leaders move through their Global
Double Diamond 8+ 25 Award Recognition journey, they
progress through leadership tiers which
Founders Executive Diamond 6+ 16 Up to
GLOBAL
LEADER
FP FP
Right: Building 6 Founders Platinum teams 1 1 FP FP FP P P P
1 1 1
with DEPTH 11 Total Qualification Credits
DOUBLE DIAMOND
Qualify for higher awards by building balanced
businesses with leaders in both width and depth
EHAC FP FP DHAC FP FP FDHAC FP
8 Founders Platinum teams 1.5 1 1 3 1 1 6 1
25.5 Total Qualification Credits
FP FP FP FP FP FP FP FP FP FP
(15 credits from Founders Platinums; 1 1 1 1 1 1 1
1.5 credits from EHACs; 3 credits from FP FP FP P P P
DHACs; 6 credits from Founders DHACs) 1 1 1
Transition Timing
Founders Diamond and above
Why change?
The introduction of Global Award Recognition will award Direct Sellers based on their global performance across multiple businesses. The TTCA
program was designed to enhance how new qualification and subsequent requalification are rewarded, increasing the incentive to adapt business
strategies that lead to the development of sustainable businesses.
PRORATED PAYMENT
TTCAs will be prorated according to qualification credits needed for the award; credits from highest paying markets will count first
Example Market Percentage of Published % of Total Prorated
In-Market QC Total Amount QC Needed Payment
(Double Diamond) Needed QC
EXAMPLES
Requalifying for each new qualified level in the year following initial achievement will earn additional requalification incentive payments
EXAMPLE 1: Achieved Founders Triple Diamond EXAMPLE 2: Achieved Founders Triple Diamond
and requalified at Founders Triple Diamond and requalified at Founders Double Diamond
Year Two Year Two
Year One Year One
Example Award Level Requal Example Award Level Requal
Cash Award Cash Award
Incentive Incentive
Are there any changes I can make to my business to maximize Global Award
Recognition?
The fundamentals of the Sales Plan have not changed and by focusing on these, you are positioned for
success. Founders Platinum teams are key to success as they create both a profitable and sustainable
foundation for your business. Strong, healthy in-market teams are valuable and recommended before
venturing into international markets. More than ever, helping others become successful will help you become
successful*. (*Success is dependent on the efforts resulting in individual and Direct Sellers sales and
Preferred Customer purchases and training & mentoring and applicable compliances).
EHAC = Emerald Higher Achievement Commission DHAC = Diamond Higher Achievement Commission
What does ‘Global Pin’ mean and what does this mean for how I am treated at different
Amway events around the globe?
Global Pin means exactly what it says: you will be recognized at your highest level of achievement based
on your total leadership development efforts around the globe in all markets where you have a multiple
business. In short, once you’re qualified at Executive Diamond or above, your qualification title travels with
you.
GLOBAL AWARDS
What does it mean that an award is earned globally?
Business achievements of your multiple businesses (#1/#2) and ISDs around the world will be combined to
create a single global award qualification. This will give you more freedom to choose where to work and
more confidence that where you are building your business will lead to global recognition.*
(*It depends on the Laws/Rules of the respective country where they intend to build the Business.)
Frequently Asked Questions
What are Global Award tiers?
Global Award Recognition has three tiers. Within each tier, there are award levels, each with different
Founders Platinum team and Qualification Credit requirements. The total number of credits in a team that
can contribute to a qualification is based on the tier of the award. As your business grows, it can use
progressively more depth to achieve higher awards. This is an acknowledgement of the increased influence
of a business at these high pin levels.
Can I achieve a higher award without achieving all the other awards below it?
No. The design of Global Award Recognition is that there is one clear and sequential path to qualification.
You cannot “skip” over awards without achieving all lower awards as well.
Can I achieve more than one new level during a Performance Year?
Yes. It is possible that by adding Founder Platinum Teams or Qualification Credits you will achieve more
than one new award level in a Performance Year. In this case, all new award levels will be recognized.
FOUNDERS DIAMOND
Why is Founders Diamond so important?
Under Global Award Recognition, you are required to have at least one Founders Diamond business globally
to earn higher awards. Founders Diamond represents a solid, profitable foundation upon which to grow to
Executive Diamond and beyond. Founders Diamonds are more profitable and have higher requalification
rates. A Founders Diamond is an Emerald Higher Achievement Commission Recipient (including European
EHAC) with 6 or more personal, foster, or internationally sponsored teams that qualify at the 21% level for
12 months (Q12 teams) in a Performance Year. You must build 6 12-month qualified teams (including VE)
to achieve Founders Diamond and eligibility for Global Award Recognition.
Frequently Asked Questions
What is changing with Founders Diamond qualification?
There will no longer be an FAA equivalency rule for Founders Diamond qualification beyond the transition
period. The FAA qualification equivalency rule at 8 FAA and above will not exist under Global Award
Recognition. There will be a new emphasis on the importance of Founders Diamond qualification based on
6 12-month qualified teams.
What is the difference between Founders Platinum teams and Q12 teams?
A Founders Platinum team requires 12 qualified months from one Direct Seller, meaning there must a
Founders Platinum in the team. A Founders Platinum team also must be an in-market team that is downline
of a #1 or #2 multiple business. A Q12 team can have different Direct Sellers qualifying each month within
the team (for example, two Direct Sellers qualified for 6 months each). Q12 teams can also be internationally
sponsored Direct Sellers while Founders Platinum teams must be personally or foster sponsored.
Does a multiple business need to meet any local criteria to contribute Founders
Platinum teams?
There is no minimum level for a multiple business to contribute Founders Platinum teams.
Do my Founders Platinum teams determine how many Qualification Credits per team
can be used for all awards I achieve?
No, the maximum number of credits per team you can use is specific to each award. You can use up to 6
credits per team for Executive Diamond and Founders Executive Diamond, up to 9 credits per team for
Double Diamond through Founders Triple Diamond, and up to 12 credits per team for Crown and above
awards.
QUALIFICATION CREDITS
Does a multiple business need to meet any local criteria to contribute Qualification
Credits?
A multiple business must locally be a Founders Platinum to contribute 1 credit for each Founders Platinum
team downline of that business. To contribute more than one credit per team, up to a maximum of 12 credits
depending on the Global Award tier, a multiple business must locally be an EHAC recipient (must also be
Founders Platinum).
Frequently Asked Questions
Does my #2 businesses generate Qualification Credits?
A #1/#2 multiple business no longer generates any qualification credits itself, but instead, the entire business
it developed contributes Qualification Credits based on the leaders downline in that business rather than
just the qualification of the #2 business itself.
Why is depth limited to 6 or 9 or 12 Qualification Credits when the New FAA allows 30
FAA points of depth?
Depth is capped at less than 30 credits to preserve the foundational principle of unlimited potential within
the Amway business. Depth is treated differently in commissions than it is in qualification. For qualification,
the preservation of the important value of unlimited potential for anyone in the LOS had to be ensured. The
benefit for depth in the new qualification criteria is far more beneficial compared to old rules under old FAA,
and the progressive depth benefit (growing from 6 Qualification Credits to 12) reflects the increasing sphere
of influence and scope of businesses that achieve the highest levels of Amway merits.
Why is an in-market Founders Diamond worth 6 credits but only 3 FAA points?
Depth is treated differently in FAA than it is for qualification. The purpose behind the 6 credit in-market
Founders DHAC recipient qualification credit value was to reinforce this important structure on the journey
to Executive Diamond and above. With new FAA, an Direct Seller could generate 9 FAA points for building
an in-market Founders Diamond (one 3 point DHAC recipient + six 1 point Founders Platinums). To promote
this same structure with qualification, a Founders DHAC recipient can also contribute 9 credits upline (one
6 credit Founders DHAC recipient and three 1 credit Founders Platinums). This unique benefit of the new
program will create alignment between the downline Diamond’s goal (who must grow to Founders Diamond
to participate in Global Award Recognition) and the upline’s goal to maximize FAA and Qualification Credits.
Frequently Asked Questions
How is Founders DHAC recipient different than DHAC recipient for 12 months?
Founders DHAC recipient requires more than just 6 Q12 teams. It promotes sustainability with 6 teams with
leaders in them…Founders Platinum teams.
TRANSITION
Will there be a transition period?
Yes. For PY’19, you can grow or maintain your qualification using the better of the three programs (FAA
points, qualified teams, or Global Award Recognition). During PY20 and PY21, Diamond Direct Sellers and
below will transition to the new qualification program. Founders Diamond Direct Sellers and above can
maintain their qualification using the better of the three programs during PY20 and PY21. Growth can only
occur through the new program. Beginning in PY22, qualification will be determined by Global Award
Recognition standards only.
During PY20 and PY21, is the highest award that can be earned using Teams and/or
FAA points based on my highest qualified award level ever or my PY19 award level?
Your PY19 award level achieved using teams and/or FAA points will be used as a baseline for PY20 and
PY21 achievement using teams and/or FAA points. Resources such as MyBiz will be there to help you
identify and track opportunities to build a profitable business built for long-term success.
Can a Founders Diamond qualify with 8 FAA points during the transition?
In PY19, you may qualify for Founders Diamond as a DHAC recipient with 8 Original FAA points and in
PY20 and PY21 can requalify for Founders Diamond using this criteria. However, this will not meet the
eligibility requirements for Global Award Recognition.
CASH AWARDS
Will there still be One Time Cash Awards (OTCA) for the first time I achieve Double
Diamond and above?
OTCAs are being enhanced into a Two-Time Cash Award (TTCA) program offering increased payment
amounts for first time achievement of new award levels. Additionally, new requalification incentives will be
offered to reinforce the broader Direct Seller Incentive strategy, which is focused on rewarding sustainable
businesses. TTCAs can be earned by an Direct Seller who achieves new award level using Global Award
Recognition. Payments for these awards will be pro-rated by country where Qualification Credits are earned.
Disclaimer:
Final payout and any benefits earned under this program is subject to the validation of the Amway Direct Seller’s Business by the Amway Rules of
Conduct Team. Violation of Amway Rules of Conduct and Code of Ethics can lead to denial of rewards/awards under this program.