Professional Documents
Culture Documents
PROMO
Locatio
TER:-
nFZ:-
Shager
MICRO
Gelan
ENTER May ,2023
Sub-
Sgeger city,Ethiopia
PRISE
city
i
Contents
1. EXECUTIVE SUMMARY...................................................................................................... 4
2. INTRODUCTION.................................................................................................................. 6
6. SOCIO-ECONOMIC STUDY............................................................................................... 17
8. Market Study.................................................................................................................... 21
ii
1. EXECUTIVE SUMMARY
1.1. Project Title: FZ Dairy farm and Milk Processing Project
The anticipated Dairy Farming and Milk Processing Project” is initiated and
owned by Fz micro enterprise was engaged with various businesses. During his
engagement in different business, the desire to get involved in social
entrepreneurship aroused in him. He is in a position that significantly
increases the chance of success. He is well known and respected by member of
the community. FZ micro enterprise also has several influential and
informative contacts that will support him in this business venture. In
addition, he has experience in receiving loans and has been successful in
repayment.
The total investment cost of the project Birr 8,060,817.06 will be financed from two sources:
equity of the owner and a loan from Commercial Bank of Ethiopia. By this, about 60% of the
project cost (4,836,490.2Birr) will be financed from the Bank, while the remaining balance
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(3,224,326.8Birr) will be from owner’s equity.
The loan will be used towards for working capital and Operational Start-Up expenses. Generally
we will loan 60% of our finance from Commercial Bank of Ethiopia and the other requirement is
covered by the owners
Estimated production ;
2. The project will create additional means of employment for both skilled, semi skilled and
casual laborers in the area.
3. Aside from the increase in income of the owner, the project would activate the economy
especially in the continuous production of milk and milk products. It will also encourage
entrepreneurs in the country to engage in milk processing and milk production.
4
4. The expected increase income of the permanent and temporary employees’ beneficiaries
would eventually contribute to good health and nutrition in the family and allow them to
access better education for their children, improve sanitation and provide for the necessities
in the household.
2. INTRODUCTION
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2.2 Beneficiaries
The project can create permanent employment for 30 persons. The establishment of such factory will
have a foreign exchange saving effect to the country by substituting the current imports. The project
will create forward linkage with the agro industry sub sector and contribute to the mitigation of the
adverse environmental impact created by the project. The project will also generate income for the
Government in terms of payroll tax.
Production is estimated at 97,000 ton of beef, 510,000 ton (510 million liters) of cow milk, 41,000 of
sheep meat, 16,000 ton of goat meat, and limited amounts from various other animals. Per capita
meat and milk consumption is estimated at just 6 kg per capita and 19.16 k/g per capita respectively,
which is below the FAO minimum per capita requirements of 50 kg and 200 litter of meat and milk,
respectively. It is expected that rural consumption is lower than urban, reflecting different levels of
income. Livestock husbandry is becoming increasingly common and it has been argued that livestock
is increasingly replacing other crops production as a major asset and source of income for rural
livelihoods.
The livestock plays an indispensable role in the traditional agriculture and largely subsistence
economy, the sub-sector contributes about 15.3% of the total agricultural sector (CSA, 2015). The
sector is undergoing a massive transformation fuelled by high demand for meat and milk and milk
product, which is likely to double in the past years and near future, the major forces behind this, is the
combination of population growth, urbanization and income growth.
In the recent past, there is a greater emphasis on sustainable beef production through private sectors
cattle, sheep and goats beef fattening and milk production which has its focus on the long-term health
of the environment while maintaining the economic viability of the farm and addressing consumers’
concern about beef and milk they eat.
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However, milk production is very low and is estimated at about 1.2 million tons per annum,
increasing at a rate of 1.2% for milk produced from indigenous stock and 3.5% for milk produced
from improved stock Conversely, the human population of Ethiopia is estimated at about more than
90 million, increasing at a rate of 3% per annum ; values projected for the year . To this effect the per
caput consumption of milk is 19 kg/year; this value is lower than African and world per capita
averages, which are 27 kg/year and 100 kg/year respectively. Accordingly, about 495 thousand tones
and 5 million tons of milk are required annually to feed the Ethiopian population as per the African
and world averages, respectively. This indicates the probability of a wide gap between the current
supply of and the demand for milk in Ethiopia.
Today the government support the private sectors by the continuing the development of agro-
industrial estates in urban areas and small towns, and to provide the necessary locations for large and
medium-scale livestock industrial development.
Increasing population, urbanization and income and trend towards consuming more animal
products
Ethiopia has opted to raise milk production through genetics, feed and health interventions to
improve traditional family cow dairy production and expand and improve specialized dairy
production units over the GTP II period (2015-2020);
Dairy farmers in urban, per-urban and rural dairy production system demonstrated strong
interest to expand dairying as one of the means of income generating activity. This is a great
opportunity for the entrants to collect and process raw milk into different milk products, and
supply for domestic and export markets.
There is political stability, conducive investment climate, government policy reforms, and
market orientation that is favorable for dairy investment.
The future of the dairy sector in Ethiopia is more positive especially taking the domestic market
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growth, potential and production enhancement initiative in the country is also another important
factor to initiate the project. .
This helped FZ Micro Enterprise to choose Dairy Farming and Milk Processing, which have a vast
market in the region and the country as whole.
There are some supportive roles expected from public and non-governmental organizations that are
supporting to ensuring smooth and effective implementation as well as long-run sustainability of the
anticipated project.
Zonal and Woreda agriculture/livestock offices: organizations like city livestock and fishery
offices, Gelan sub-city Administration agriculture sector provide veterinary and other extension
services. The service includes, (i) treatment, vaccination and laboratory services; (ii) AI services; (iii)
facilitate forage seed and feed market linkage, equipment supply for producers; (v) provide
training services for producers; (vi) provide advice and support for producers in their dealing with
other sector office like environmental protection Office, Health Office, trade and industry Office .
National Artificial Insemination Centre: the center established to collect and distribute improved
breeds and to provide training for AI service providers. It supply Siemens for AI service providers
either private or government.
Non-Governmental Organizations; NGOs are engaged in direct provision and facilitating the
service development. Training related to dairy production, marketing and dairy products processing.
Financial Institutes; Financial services for dairy is a critical issue to expand its business and to run
day to day operation with enough working capital.
Generally, the above mentioned actors have a great roll towards facilitating effective and smooth
implementation of the project. Furthermore, worda’s Agriculture and Animal office will give
technical advice on dairy and milk processing technologies and control the quality of milk processed.
Availability of suitable topography for milk production with good combinations of, climate
and market that allow optimal production of these farming;
Accessibility of the area by all-weather roads and ease of making choices between marketing
options;
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cost of land, at the rate of Birr 87 per m2 for 70 years of land holding is estimated at Birr 435,000.
The details Land Use Plan is Annexed.
Milk is a traditional constituent of the Ethiopian diet, especially areas where the livelihood is based
on cattle production. Liquid milk handled traditionally has a very limited shelf-life. In modern dairy
production exotic cross breeds or pure breed castles are used and the milk is processed to have longer
shelf-life.
The project will start a breeding arrangement with 50 heads of exotic cross breeds pregnant heifers.
These heifers would give birth in two to three months’ time and production of milk will be started
nearly of the first year. The dairy farm will have milk processing and packing facilities. The project
will also collect milk from small holder farmers around the town to supply the processing plant.
Finally, the product will be distributed by establishing own distributing stores in major towns or by
using commissioned agents.
After the fresh milk is received it is filtered and pumped into the dump tank ; it is then chilled with help of
a chiller so that the growth of bacteria is minimized .One percent of the fat content is separated and
chilled in a cold store. Then, the cream in either churned to butter or sold as it is depending on the
availability of local market. After the end of cream separation process, the milk will then undergo
different value added products like milk, Butter and cheese. Milk products undergo pasteurization
process; the pasteurized milk is filled in the cooling tanks for delivery to urban milk distribution centers.
Pasteurized milk would be packed into 500 mille liter plastic containers, so two plastic containers
would be used to package one liter of pasteurized milk and distributed to the market. Cheese and
butter would be packed into 250 and 500gram paper packages. After separation, cream is held in
stainless steel tanks and refrigerated at (4oC).
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The dairy farm will have 50 milking cows, which are exotic breeds, with better milk production
capacity. The farm size will increase to approximately 272 animals within 10 years. Average yield per
cow is estimated to be 17 liters per day and the cows will give milk for at least ten months. Overall
daily total production is about 850 liters per day. In addition, so as to supply more milk for
processing, daily 250 liters of milk will also be collected from surrounding farmer. Overall annual
raw milk production is about 346,250 liters in the first year of production. The farm milk production
will increase with the growth in herd size in subsequent years.
4.5 Plant Capacity
Processing raw milk produces a number of products such as, pasteurized milk, cream, yoghurt,
cheese and butter, and investment could be on pasteurizing plants with a capacity of processing
10,000 liters per day. The processing plant will start production at 75% of its installed capacity initial
year, thereby increasing the capacity by 5% until it reaches 95% in the fifth year.
.
5. Technical Study
The proposed project can be setup in Gelan Sub-city Administration. The total area required for the
project is about 3,000.00 m2. The landscape of the intended project site is quite ideal for erection of
the plant building & construction and for some other activities such as transporting of inputs &
outputs. Generally, the project site is suitable for dairy farming due to its perishable nature of the
product.
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to be raised. Tool/machinery shed on the farm for storage, Office etc. The details Land Use Plan is
annexed
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5.3.1 Building and Constructions
The major civil works to be built as part and parcel of the dairy farm include; Dairy barn or shed,
calves room, water and feeding troughs ,Isolation pen , water system and latrine .Other building and
construction facilities needed at the site are- fence including gates, Guard room and Office.
The processing plant have receiving facilities, storage for raw milk, pasteurizing, cleaning equipment
and coolers for finished products, as well as office space. Many products may also have additional
equipment in common. To the extent that common equipment can be shared and not duplicated in
separate plants, the overhead cost can be reduced. This efficiency is in addition to the fact that multi-
line plants gain efficiencies from more even seasonal use of milk and facilities. Investment could be
on pasteurizing plants with a capacity of processing 10,000 liters per day
The construction activity will be carried out by local Contractors. Construction materials such as
sand, Gravel, masonry, Cement, and corrugated sheets are easily available in Gelan Sub city.
Different machineries required for the milk processing activity are mostly imported items and
are to be supplied by local dealers. Milking cows will be purchased from a reliable supplier from
Deberzit and other town .Wage laborers are abundantly found in the town. Skilled and semi skilled
manpower is not a constraint.
The principal raw material required for the production of pasteurized milk, butter, cheese and cream
is raw milk. Raw milk is available from the project dairy farm and also acquired from surrounding
farmer. The auxiliary materials required for the envisaged plant comprise packing materials like
plastic bags, paper and carton box. The plastic bags and carton boxes can be acquired from the local
market.
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5.6 Availability of utilities, Infrastructures and Other service
Road; The project area can be accessed by all-weather roads up to Gelan Sub-city Administration
The area is connected all sides with all-weather roads, so the project can transport inputs and
output easily.
Electric Power; Gelan Sub-city Administration of the project area has access to hydroelectric power.
Currently, the government has setup additional power station at Gelan Sub city Administration. This
power station will help us to reduce the cost of operation with better efficiencies and will ensure
uninterrupted availability of power.
Water Resources; by now, access to safe drinking water is not a problem in the project area. A
recent major success of the Gelan sub city Administration is its agreement with Airsh aid. Under the
agreement, Airsh Aid will generating underground water and install water pipe line all over the town
to alleviate the future problem.
Telecommunication ; According to the data collected from the Bureau of Finance and Economy, the
town administration and all PAs in the project area have access to different telephone services, such
as, mobile telephone service, and wireless.
Educational Services; Buee Town Administration has good access to educational services especially
from kinder Garden to high school and TVT College.
Financial Institutions; There are government and private banks in the project area and surrounding.
Hence, the project can get bank services nearby.
Health Services; the project area can access hospital service nearby Hospitals and Health center
which is 300 meter far from project area
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6. SOCIO-ECONOMIC STUDY
6.1 Socio-Economic Benefit for the Society
The socio-economic impact of the project is expected to be positive, as the operational area is devoid
of major any potential displacement/ eviction or conflicts. The positive impacts are more pronounced
in view of the development of an abandoned and uninhabited rural area, bringing large employment
opportunities to the surrounding peoples.
As the project requires labour for undertaking its operational activities, a number of people
will have the opportunity of being employed in the project. In this regard, the project will
create new employment post for about 30 individuals on permanent basis and for up to more
than 20 casual labourers. Since the project use own dairy production and rely on milk
collected from surrounding farmers, the farmers would have a guaranteed buyer from which,
they could get consistent and better financial gains as far as they could engage in such
business.
Important social aspect of the project is that it would increase supply of milk and related
products which consumptions is beneficial in many ways and helps in battling various
diseases
The expected increase in income of the permanent & temporary employees would eventually
contribute to good health & nutrition in the family and allow them to access better education
for their children, improve sanitation and provide for the necessities in the household.
The creation of substantial direct and indirect employment opportunities with potential for out-
growers will have impact for increasing incomes and skill of the rural community. There will also be
good opportunities for out-growers linkages with the surrounding farmers and the use of the project’s
facilities, knowledge and experience, thereby increasing the economic activities of the inhabitants of
the area. Promotion and transfer of new agricultural technology that could be adaptable to the
surrounding farming community and improve their skills through training and sharing of the project
experiences will also be another benefit for the community.
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6.3 Economic Benefit for the Country
This Proposed project will have significant economic benefits, both to the national economy of the
country at large, and the region in particular in which the project is to be established.
This investment project is intending to production of milk and milk products. This farm project will
entirely apply a modern farming system. Different species of livestock have been reared in all of the
production systems of Ethiopia by pastoralists, agro pastoralists, and crop/livestock farmers. Based
on climate, land holdings and integration with crop as criterion, dairy production systems are
classified into three main systems :( 1) rural, (2) peri-urban and urban and (3) commercial dairy
systems.
Rural milk production: Majority of livestock keepers rely on rural dairy system which is part of the
subsistence farming system that contribute up to 98% of the total milk production of in Ethiopia and
includes pastoralists, agro-pastoralists, and mixed crop–livestock producers
The system is not commercial based and most of the milk produced in this system is left for home
consumption (Ahmed et al., 2003). In the highlands of Ethiopia, small scale farmers keep mostly
zebu cattle which have lower milk produce on ranging from 400 to 600 lit for a two hundred day lacta
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on period (2 – 3 lit/day/head) and well suited to the existing environment(Land O'Lakes, Inc.2010).
Livestock are subjected to graze on communal pastures although a considerable amount of fodder
production for both on-farm use and sale is increasing using bulls as common for breeding purposes
except near to national artificial insemination center. In these areas, milk is processed on farm using
traditional technologies to produce products like butter, ghee, ayib and sour milk, which can be sold.
The bulk of butter and ayib in the highlands is channeled through the informal market. Farmers,
mainly women, take the products on a weekly or monthly basis to market places or sell at the farm
gate to brokers who take the commodities to local or, more distant markets where there is a demand.
In pastoral areas, diet is based on fresh/sour milk and leftover milk is poorly utilized. The herd size
per household is large and hence there is a. greater surplus of milk/person than in the highlands.
Market access in this production system is a critical factor. Subsequently, due to crossbreeding
program has been underway in the country the government is delivering semen for AI services at
subsidized cost for milk production increment.
During the past two decades, to offset the shortfall in milk production, the import dependency of
Ethiopia for milk and milk products has increased. A country endowed with such enormous livestock
resources and climatic situations conducive to livestock production should not be allowed to continue
importation of dairy products. Self-sufficiency in dairy products should be encouraged to optimize
the use of available resources to minimize between demand and supply. Considering this effect the
dairy has intended in production of milk to fill the gap.
Peri-urban milk production: Peri urban milk production has been performed in areas where the
population becomes high and the agricultural land is scares due to urbanization around major cities
like Addis Ababa and other regional becoming prominent in the highlands among mixed crop-
livestock farmers. Dairy farmers and cooperatives involved in milk production in the peri-urban and
urban areas are selling milk to consumer in the nearby town and city. Dairy Producers in this
production system have a better understanding of dairy management and processing facilities. Urban
dairy farming is a highly specialized dairy farming owned by state or businessmen and is mainly
concentrated in major cities of the country. Pure exotic and cross bred cows have been used in this
produce on system comprising 40,000 pure exotic and crossbred cows in urban and peri urban areas
of the country. In Addis Ababa alone, there are about 5200 dairy farms with some 58,500 cattle
(almost 50 percent crossbred).
Commercial Milk Production: Dairy Producers would rely almost exclusively on AI for good
semen and keep breeding records with paying for the more expensive imported genetics and breeding
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supplies. In around Addis Ababa there are an estimated 5,000 dairy producers with pure and cross-
bred cows producing 34 million lit per year.
There are about 35 active dairy processors in the country. The processors collect raw milk from dairy
farms, private milk collectors, cooperatives and unions. As described above, the raw milk is collected
at the collection center and transported to the processing plant. It is processed into pasteurized milk,
cheese, butter and yogurt. The companies are supplying different combination of dairy products that
includes, Pasteurized milk (full cream), Pasteurized milk (skim), Raw milk (full cream), Cream,
Table butter, Cooking butter, Ayib (local cheese), and Flavored yoghurt. There is no Ethiopian
company processing milk powder, although some processors are planning to invest in such facilities.
Recently Anchor, New Zealand’s leading milk brand has begun producing fortified milk drink in
Ethiopia with quick gain of market share. Even though few are operating with their full capacity most
are functioning under capacity, on average the companies are working 18-43% on average for the
different products. The main factors for the under capacity operation are lack of collection facilities
(chillier, vehicles, refrigerator), machinery spare part access, capital, power, low demand in fasting
months, productivity versus profitability from producers and processors side, lack of experience in
the market as new entrants and lack of quality raw milk.
The processed dairy products are distributed to retail shops, supermarkets, schools, hospitals,
restaurants, cafes and hotels located in major urban centers. The main market destination is Addis
Ababa market for most of their processed products with share of 50-65%. Adama /Nazret,
Bishoftu/Debre Zeit, and Ziway are the other main destinations for processing companies in Addis
Ababa and its surrounding. In other big towns like Hawassa and Bahir Dar there are processing
companies supplying to their towns.
Pasteurized milk and other milk products pass mainly through supermarkets and retail shops channel.
Restaurants and distributors are the next important outlets for the processed products. For Ayib (local
Cheese) and butter customers that come to the processing companies, factory gate or others own
shops are the important outlets.
Because of this reason her livestock production is not enough to meet the domestic consumption
requirement. The total supply of livestock products fall short of the overall demand.
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8. Market Study
9.1 General over-view
The future of the dairy sector in Ethiopia is more positive with different driving factors, which
includes positive economic outlook and life style changes. Ethiopia has an estimated population of
approximately 99.4 million in 2016, up from 2015's estimate of 98.9 million, the second- most
populous country of Africa after Nigeria (CSA, 2013). National real GDP growth averaged 10.1%
per annum during the period of GTP I and real GDP growth during the last 12 years averaged 10.8
percent per annum. The economy expected to remain robust from 2016 to 2019 at 7.6% as per IMF
projection and above 11% as per GTP II. In line with the economic growth, the emerging middle
class consumer segments are willing to embrace new products and services that include agricultural
products. With the increase in income, it is expected that consumption pattern shifts to high value
food items that demands encouraging supply of livestock products.
In addition to the purchasing power increase, urbanization, population growth and consumer
awareness will increase the demand for quality, volume, graded and standardized products and
traceability of sources. Life style changes call for more of fresh and finished ready to eat products
with appropriate packaging and labelling. As per research findings of Land O’ Lakes in 2010 showed
that the top 10% earners in Addis Ababa consumed about 38% of milk, while the lowest income
group, approximately 61% of the population consumed only 23%. The high milk price for
pasteurized milk in supermarkets, considered high to afford for middle and low- income consumers.
The growing demand for milk and milk products offers a good opportunity for producers (and other
actors in the dairy chain) in high-potential, peri-urban areas to enhance their livelihoods through
increased production. Ethiopia exported an amount less than 300,000 USD per annum during the last
five years. Majority of the export destined to Somalia and traditional spiced butter export for
Ethiopian community and other consumers to USA and other countries. With the expansion of the
sector the volume exported to Somalia can be increased and to other destinations like Sudan, South
Sudan and Djibouti can be expanded.
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2015/16. The dairy sector contribution to the national Gross Domestic is expected to increase in
the years to come too. The overall country milk production expected to surpass existing milk
demand as per GTP II period (2015–2020) projection with about 2501 million litres that is 47%
above (LMP, 2015). As per the plan the surplus of milk could then be substituted for imported
milk products and used domestically for new or additional industrial uses (e.g. in the baking
industry), or exported as milk powder to raise foreign exchange earnings.
The milk is produced by 11.34 million milking cows are kept within five different dairy farming
systems: (i) Urban and peri-urban systems that is the emerging smallholder dairy farming; (ii)
Specialized commercial intensive dairy farming; (iii) Mixed crop livestock system, the traditional
highland mixed farming; (iv) Pastoral livestock Farming, (v) Agro-pastoral system, that is the
lowland mixed livestock farming. The rural dairy system, which includes the last three groups,
contributes 98% of total production, while the first two groups contribute only 2% of the total
national milk production but main sources for big cities milk consumption.
Although, the contribution of cow milk is dominant, milk from camels and goats are also consumed
in Ethiopia, especially in pastoral and agro-pastoral systems of production. In Ethiopia there is long
standing and strong culture of consumption\ of dairy products. In addition to row milk, milk products,
such as butter, cottage cheese, fermented milk (yogurt) and whey are also commonly consumed
9.1.3 SUPPLY AND DEMAND ASSESSMENT
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9.1.4 Projected Demand
Demand for standard dairy products from the modern sector is met by domestic production and
through imports. The demand for milk depends on many factors including consumer preference,
consumer’s income, population size, price of the product, price of substitutes and other factors. In
general, increasing population growth (as in the following Table) and rising real income are expected
to expand the demand for milk and milk products. Therefore, increase in population growth and
consumer income in the future is expected to increase the consumption of milk products.
Table 1 Projected Demand
Year Population in 000 Milk production, In Milk available Demand for Gap between
projected milk
Based on current million liters based on for consumption milk, in million
available for
growth rat current growth rat (68 %) of the liters based on consumption and
demand base on
(2.27% ) (4.15% ) produce)in FAO
FAO,s
Million liters recommendation recommendation in
(62.5 k/g ) million liters
2011 82,102 3,061 2,081 5,131 3,050
2012 84,335 3,186 2,166 3,271 3,105
2013 86,629 3,317 2,256 5,414 3,158
2014 88,985 3,453 2,348 5,562 3,214
2015 91,406 3,594 2,444 5,713 3,269
2016 93,892 3,742 2,545 5,868 3,323
2017 96,446 3,895 2,649 6,028 3,379
2018 99,069 4,055 2,757 6,192 3,435
2019 101,764 4,221 2,870 6,360 3,490
2020 104,532 4,394 2,988 6,533 3,545
Source: Yilma et al., 2011
The annual demand in Ethiopia for dairy products is increasing. This is as a result of the current high
population and future growth trends, a growing number of urban centers and urbanized lifestyles, and
finally steadies economic growth rates registered by the country and visible increased income levels
of the general population. In Ethiopia, the demand for milk products is increasing while supply is
lagging. As a result, imports have surged in recent years, which consist primarily of processed milk,
including cheese and milk powder.
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Small kiosks: - these kiosks are already experienced at selling raw milk and milk projects like
yogurt, ice cream, butter, and cheese to the general public. These kiosks do not require
sophisticated packaging and have good product handling skills.
Individual consumers, Hotels, Guest houses, and Restaurants: these are to be used to provide a
meaningful linkage.
Direct General Markets: milk products will be brought to the general markets where to be sold
to the general public.
Dealers: independent operators who buy and sell packed milk and milk products. The dealing is
usually done at the shop level.
Order buyers: Acts as agents for distribution of dairy products and other processed milk.
Moreover, this project aims to sell the products for those main consumers mentioned above, who
could be found within the specific project location as well as the surrounding regions, including:
Main towns with in Oromiya Regional State:- Shashemene, Ziway, Meki, Mojo, Nazret,
Debre-Zeyt,Alem-Gena and Dukem. and
In Ethiopia, Milk and milk products are channeled to consumers through both formal and informal
marketing systems. Recently, however, private businesses have begun collecting, processing,
packing, and distributing milk and other dairy products. Still, the proportion of total production being
marketed through the formal markets remains small. Formal milk markets are particularly limited to
peri-urban areas and to Addis Ababa. The informal market involves direct delivery of fresh milk by
producers to consumer in the immediate neighborhood and sale to collectors or traders nearby towns.
In the informal market, milk may pass from producers to consumers directly or it may pass through
two or more market agents. The informal system is characterized by no licensing requirement to
operate, low cost of operations, high producer price compared to formal market and no regulation of
operations. The informal (traditional) market has remained dominant in Ethiopia.
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The traditional processing and trade of dairy products dominate the Ethiopian dairy marketing sector.
Since the dairy products from these informal processing and marketing sectors are not pasteurized
and appropriately packed, they could not stay fresh for considerable time durations. For this reason,
the dairy products from such sectors could not give practical solution for the marketing challenges
associated with seasonality in demand for milk and milk products which is identified, as one of the
major problems by 10.5% of the rural and 75% of the urban dairy producers, respectively. However,
for this marketing challenge created due to seasonality in demand for milk and milk products, modern
business projects involved in dairy farming, processing, and marketing, which could use modern
processing technologies (like the those technologies to be used in this business project) to extend the
shelf-life of dairy products so as to remedy the problem. With this limited number of modern dairy
farming projects in Ethiopia, this project intended to fill the huge gap between demand and supply by
contributing its share in alleviating the insufficient milk supply to the urban milk demand through
producing better quality of milk and milk processing products for the market.
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. Distribution of the products could be undertaken through small retail outlets as well as large
wholesalers and catering establishments. The product can be distributed by establishing own
distributing stores in towns or the products will be delivered directly to the customers to avoid
unnecessary price increment which will affect the purchasing power of customers..
9.6 Promotion
To promote its products, the project will use different promotion means such as hand bills and posters
and radio & TV advert air times. In addition, seasonal promotions will be done especially for
religious holidays, on which such promotions will be based on particular types of products prepared
for each occasion.
For processing facility, The financial projection assume the total raw milk available for value
addition will be divided into pasteurized milk and cheese production ,Of the total production, 80
percent will be pasteurized milk and 20 percent will be cheese. During milk processing, cream is left
over. In order to use the cream, butter will be produced. It is assumed that 75 percent of cream will
be processed to butter.
The actual raw milk production will therefore begin at 346,250 litters (320,281.25k/g) in the first year
of production and the milk production will increase with the growth in herd size in subsequent years.
The production plan of milk, cream, butter and cheese for the project years will be depicted in the
following table.
Table 2 Production Plan of Pasteurized milk ,Cheese , Cream & Butter
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6th 518,416.25 414,733.00 103,683.25 6123.75 2041.25
7th 617,483.75 493,987.00 123,496.75 7294.00 2431.37
8th 801,466.25 641,173.00 160,293.25 9467.25 3155.75
9th 1,046,776.25 837,421.00 209,355.25 12365.00 4121.73
10th 1,367,566.25 1,094,053.00 273,513.25 16154.25 5384.75
The production cost includes; feeds, veterinary, salary &wage, water electric power, purchase of raw
milk, dairy supplies etc. Annual production cost requirement with the corresponding estimated cost is
annexed.
The major source of revenue for the farm would be the sale of milk or products made from milk. As
would be expected, processing milk into finished products will add value to each kilo-gram of milk
produced. In addition of the sale of milk and milk products, the other source of revenue for the farm
would be the sale of culled cows, bull calves and heifers not kept as a milk replacer.
In this study, it assumed that the price of each cull cows, bull calves & heifers is Birr 24,000, 3,000 &
25,000 respectively.
Revenue could be generated by selling 80% of the milk as fluid milk, 20% of the milk processed into
cheese and the left over cream is processed into butter. The diversification of products would help
buffer the enterprise from volatility in the product markets. Prices can vary depending on the market
outlet that a producer is selling through.
When selling through a retail outlet, a producer will receive a wholesale price .When selling directly
to consumers; the producer receives a retail price. In this study it assumed a wholesale price, that the
price of pasteurized milk, cheese, butter &cream per k/g is Birr 26, 60, 200 & 350 respectively.
The financial projection assumes that total raw milk available for value addition will be divided into
milk and cheese production. Therefore, the total raw milk available for value addition, 80 percent will
be pasteurized milk and 20 percent will be cheese. During milk processing, cream is left over. In
order to use the cream, butter will be produced.
26
11. ORGANIZATIONAL AND MANAGEMENT
The highest executive body of the project management organ is FZ micro enterprise Dairy
Farming and Milk Processing which is privately owned. The Owner controls and supervises the
overall activity of the project at times while the operation and management of the farm will be
entrusted to qualified and well experienced manger. All staff members of the project are
accountable to the General manger who is assigned by the investor to manage the overall
activities of the farm. He also serves as a cosignatory with the owner of the project.
Under the General Manager three section will be organized, Farm manager, Marketing Manager
and Finance and Administration Manager. The responsibility bounded to the farm site would be
delegated to the farm manager who will direct different animal husbandry practices at the farm
e.g. feeding, watering, and milking and care of animals etc. Under the farm manager, farm
supervisor, barn workers, milk processor, Laboratory analyst & Barn workers will be organized.
Under Finance and Administration manager Accountants, store keepers, drivers and office
workers will be organized. Under marketing expert, sales mane, shop keeper will be organized,
Marketing Finance and Human resource sections. Each worker is responsible to their respective
job descriptions provided by the respective section head. The store keeper will be responsible to
systematically record and keep the input and outputs of the project respective working areas.
27
11.2 Organization Structure
. The project will have its own organizational set up (structure) to run the production, finance
& Administration and Marketing of the farm. The organizational chart, shall serve as a
fundamental guide to the reporting responsibilities of the senior officers and the work force. The
proposed organizational structure for startup of the project is as shown below.
Zinabu Beka Dairy Farm and Milk Processing Organization Structure
28
responsible for cattle induction, dispatch, storage and handling of feeds, and general maintenance
activities within the feedlot, including pen cleaning, feeding and animal health.
The Marketing team will be responsible for coordinating, and recording daily farm transactions,
marketing and advertising of the farm products. Other responsibilities will include managing the
logistics of the facility to ensure timely delivery to clients as well as maintaining an adequate supply
of production on hand. Accounting team Establish an appropriate accounting system and procedures.
They will also perform regular internal audits to ensure that the company's accounting procedures are
implemented correctly. As the flock size increases, in the fifth year the organization will hire 6
additional labors for milking, feeding and manure removal
. Manpower requirement for the farm & the corresponding labor costs are shown in below
Table 3 Manpower Requirement and Labor Costs
In each year a five days training will be provided for the managers, farm supervisor, Laboratory
analyst and other four workers of the farm at the site of the project by the machinery supplier and
senior animal production expert. Total cost of training will be Birr 20,250 per year.
29
12. PLANS OF OPERATION AND IMPLEMENTATION
The major investment required to establish the project include civil works, purchase of cows, feeds
,different machinery and equipment ,vehicles and purchase of milk from surrounding farmers.
The civil works that this dairy farm and milk processing plant include are primarily the relays of
structure for milk production and processing activity indicated above. The engineers estimate for
these items and for other construction facilities needed at the site are valued at Birr 3,200,000.00
According to the Performa invoices submitted from local suppliers, the aggregate cost of the
machinery and equipment is summed up to Birr 700,000.00 and other milk equipment is estimated to
be Br. 232,188.00. The list and cost of Machinery and equipment required for dairy farm and milk
processing is annexed.
12.1.3 Vehicles
The farm would utilize a Isuzu (milk tankers installed) as a farm vehicle. According to the Performa
invoices submitted from local suppliers, the aggregate cost of the vehicles is summed up to Birr
800,000.00
12.1.4 Office Furniture and Equipment
According to the Performa invoices submitted from local suppliers, the aggregate cost of the office
furniture & equipment is summed up to Birr 98,000.00
12.1.5 Milking Cows
Initial herd sizes of 50 cows, which are cross breeds, with better milk production are considered.
A total cost of the cows is Birr 1,750,000.00. The farm will not need to purchase any cows.
.The flock would be “bred up” by increasing the percentage of dairy blood in the cow flock over
time.
12.1.6 Raw milk
30
The dairy farm will purchase 250 liters of raw milk per day from surrounding farmers at a price of 15
per litter to supply the plant. A total of birr 1,368,750.00 will required for the year of production. The
cost of purchasing milk from surrounding farmers is taken for initial investment and it will revolve.
12.1.7 Feed
. Dairy animals will be fed 5 kilogram of concentrate along with 10 kilogram of roughage per head
per day. These feed ingredients when mixed according to feed formula will provide adequate energy
according to energy and protein requirements of animal in production. The total cost of feed for the
first production year estimated to be Br. 1,241,949.00. The list and cost of feed required for dairy
farm is annexed.
Vaccination & medicine is required to prevent any disease outbreak in the animal herd.
Each new animal will be vaccinated before entering the farm .The vaccines and medicine are
obtained from the Government institutes on payment. It will cost Br. 300.00 per cow for a total cost
of Br. 15,000.00 for the first production year.
12.1.9 Artificial Insemination (AI)s
The Farm will also obtain Artificial Insemination (AI)s on payment according to prescribed schedule
from the government institutes , the charges will be Br 50.00 per cow for a total cost of .Br. 2,500.00
for the first production year
12.1.10 Laboratory & Cleaning supplies
Since the dairy farm is processing daily, the facility will need to be cleaned after each processing and
the milk should be tested. The purchase will be on yearly base, the cost of laboratory and cleaning
supplies per year is estimated to be 3,500 .00 and 2,500 .00 birr respectively.
12.1.11 Utilities
Annual requirements of water and electricity of the dairy farm is estimated to be 91,250 and 12,000
birr respectively. Total cost of utilities for the first year of production is estimated Birr 103,250.00
.The list and cost of utilities required for dairy farm is annexed.
31
12.1.12. Plastic package
Packaging material is estimated at Br 5 per k/g of milk product produced A total of birr
432,812.00will required for a three months of production year .The cost of purchasing packaging
material is taken for initial investment and it will revolve
12.1.13 Pre-Operating cost
The pre-operating activities of the business were for the preparation of bid document, building design
& bill of quantity, license & permit. The total cost of pre- operating cost is Br. 26,000.00. The details
annexed
The Project required 3,000 m2 of land in Gelan Sub-city Administration, which is an ideal place for
serving the purpose. The required amount of loan is expected to be obtained in short period of time;
the implementation of the project would not take more than Seven months. The enterprise will start
commercial production As of July, 2019 Action plane of the activities of the project is presented
below.
Table 4 ; Implementation Schedule
32
13. FINANCIAL BUDGET OF THE INVESTEMENT
33
will result in profit in the long run. Considering the implementation of the project as planned, the
project will remain profitable right from the beginning., the net profit at initial will be Birr 909,610
which is projected to increase to about Birr 2,047,104 at the end of the sixth year (with all loan
repayment amounts deducted from the net cash inflows). The cash generating capacity of the project
for each period is found to be significant
Important ratios such as profit to total sales, net profit to equity (Return on equity) and net profit plus
interest on total investment (return on total investment) will show an increasing trend during the life
time of the project. The projected financial statement shows that the project will remain profitable
throughout its life. The details are annexed
16. CONCLUSIONS
The future prospect of dairying in Ethiopia is bright since the entry of private firms in the dairy
production and processing businesses will have a significant development indicating the profitability.
Investing in milk processing plant for long-life milk production in Ethiopia is a promising
34
opportunity for dairy-related investors. Investing on dairy processing in Ethiopia is a profitable
business since financially viable with having a high internal rate of return. The dairy processing
investments could increase capacity in dairy products into a range of markets including export to
Somalia and other destinations like Sudan, South Sudan and Djibouti are the possible options.
The financial results show that the project is profitable, although there will be some dependence
on bank for long term loans.
The proposed Dairy and milk processing project is a viable and could target the identified niche
market in the short term and the regional export market in the long term.
The strength of the proposed project lies on its strategy aimed at exploiting the interaction
between value addition technologies and opportunities offered by different market players.
Emphasis on consumer preference to complement the value addition activates is another unique
feature of the project.
Product quality will be enhanced by introducing other attributes preferred by consumers including
packaging, product and branding
It is therefore concluded that the proposed project is financially viable. The demand for quality
milk production and processing industry is strong and growing, a situation that will ensure
adequate milk production levels and sufficient return to investment.
The project will initiate with 50 pregnant cows in single production year. Over the years the size of
the project will increase gradually reaching the limit of 272 cows in production year. Dairy animals
will be fed 3 kilogram of concentrate along with 7 kilogram of roughage per head per day. The cost
of concentrate and roughage feed per kilogram is estimated to be 5 and 3 birr respectively.
35
Purchase price of pregnant heifers 35,000.00 Birr per Head
Purchase price of milk from local farmers 15.00 Birr per Liter
Revenue estimates are derived mainly from sales of Pasteurized milk
Depreciation Rates
Building infrastructure 5% straight line
Machinery and Equipment 10%
Vehicle 20%
Other furniture and other equipment’s 10%
Amortization
Pre-operating cost 10%
36
Land lease hold amortized over the lease period of 70 years.
The investor will contribute 30% of his own capital as equity and secure a term bank loan (70% of
the total capital payable in 5 years) to finance the project
A grace period of two year will be allowed before loan repayment starts.
Interest rate: 10% per annum on declining balance and due on quartly basis.
37
18 Annexes
Cost 1st Yr. 2nd Yr. 3rd Yr. 4th Yr. 5th Yr. 6Yr 7 Yr. 8Yr 9Yr 10 Yr.
Feed 1,241,949 1,299,217 1,178,219 1,772,147 2,900,648 2,538,319 3,261,895 4,359,100 5,823,648 7,748,572
Raw milk 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750 1,368,750
Vat &Medicine 15,000 24,000 23,400 33,000 38,700 47,100 62,400 82,000 110,400 147,300
38
Artif & Inseminate 2,500 4,000 3,900 5,500 6,450 7,850 10,400 13,800 18,400 24,550
Water & elec. 103,250 158,000 154,350 212,750 247,425 298,525 391,600 515,700 683,600 908,075
Plastic package 1,601,406 1,483,468 1,365,531 1,931,637 2,238,268 2,592,081 3,087,418 4,007,331 5,233,881 6,837,831
Labor 459,540 482,517 506,642 531,974 630,572 662,100 695,205 729,965 766,463 804,786
Training expense 20,250 20,250 20,250 20,250 20,250 20,250 20,250 20,250 20,250 20,250
Lab.supplies 3,500 3,570 3,641 3,714 3,788 3,864 3,941 4,019 4,099 4,181
Cleaning supplies 2,500 2,550 2,601 2,653 2,706 2,760 2,815 2,871 2,928 2,986
10,830,03
Operating expenses 4,544,895 4,572,572 4,353,534 5,608,625 7,183,807 7,267,849 8,630,924 6 13758669 17593531
Promotion 80,000 247,192 227,540 321,870 372,965 430,667 509,194 657,966 872,128 1,136,365
Repairs& maintain 147,277 154,640 162,372 170,490 179,014 187,964 197,362 207,230 217,591 228,470
Insurance 15,000 16,500 18,150 19,965 21961 24,157 26,572 29,229 32,151 35,366
Fuel & oil 180,000 207,000 238,050 273,757 314,820 362,043 416,349 478,801 550,621 633,214
Rental expense 26,460 26,460 26,460 26,460 26,460 26,460 26,460 26,460 26,460 26,460
Miscell. supplies 15,000 15,300 15,606 15,918 16,236 16,561 16,892 17,229 17,573 17,924
15,572,82 15,857,30 23,350,73 29,507,61
Production Cost 9,827,277 10,085,986 9,668,996 12,319,460 0 0 18,728,427 7 2 37,538,611
Depreciation exp. 273,668 273,668 273,668 273,668 273,668 273,668 273,668 273,668 273,668 273,668
Interest expense 536,044 428,835 321,627 214,418 107,209
Amortize for pre. ope 4,625 4,625 4,625 4,625 4,625 4,625 4,625 4,625 4,625 4,625
Amortize for land lease 6,214 6,214 6,214 6,214 6,214 6,214 6,214 6,214 6,214 6,214
Gen .admi & selling ex 820,551 713,342 606,134 498,925 391,716 284,507 284,507 284,507 284,507 284,507
Annexed 2 The Sales Plan of pasteurized milk, Cheese, butter & cream
2nd Yr. 3rd Yr. 4th Yr. 5th Yr. 6Yr 7 Yr. 8Yr 9Yr 10 Yr.
Items 1st Yr.
Past. Milk 6,661,850 6,171,230 5,680,610 8,035,586 9,311,198 10,783,058 12,843,662 16,670,498 21,772,946 28,445,378
Cheese 3,843,375 3,560,325 3,277,275 4,635,915 5,371,845 6,220,995 7,409,805 9,617,595 12,561,315 16,410,795
butter 756,660 700,940 645,200 912,690 1,057,582 1,224,750 1,458,800 1,893,450 2,473,000 3,230,850
cream 441,385 408,881 376,401 532,420 616,924 714,438 850,980 1,104,513 1,442,606 1,884,663
Sub total 11,703,270 10,841,376 9,979,486 14,116,611 16,357,549 18,943,241 22,563,247 29,286,056 38,249,867 49,971,686
39
Sale of bull
69,000 63,000 75,000 87,000 108,000 123,300 159,000 207,000 270,000 372,000
calves
Sub total 244,000 238,000 275,000 362,362 233,000 123,000 159,000 207,000 270,000 372,000
otal revenue 11,947,270 11,079,376 10,254,486 14,478,973 16,590,549 19,066,241 22,722,247 29,493,056 38,519,867 50,343,686
EXPENDITURE
Cost of New Sales 9,827,277 10,085,986 9,668,996 12,319,460 15,572,820
Set-up costs 6,786,680
Finance costs 536,044 428,835 321,627 214,418 107,209
Amortization-Pre- op.Ex 4,625 4,625 4,625 4,625 4,625
40
Amortization- land lease 6,214 6,214 6,214 6,214 6,214
Loan Repayments 1,128,514.40 1,128,514.40 1,128,514.40 1,128,514.40 1,128,514.40
Tax 389,832 84,014 53,806 498,176 18,780
TOTAL EXPENDITURE 18,679,186 11,738,188 11,183,782 14,171,407 16,838,162
20,000.
2 00 40,000.00
Water Tank (10,000 Lts)
78,680
standby power supply 1 .00 78,680.00
3 40,000.00 120,000.00
Refrigeration for finished product
Cow Spray Unit 3 500.00 1,500.00
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Total
238,680.00
Annexed 7 Cost of milk processing Equipment
It produces more than one dairy product. Dairy processing equipment costs per liter of milk decrease
quickly as the size of a farm increases. A milk process plant that can process 10,000 liter of milk per
day was estimated to cost Br.700, 000.00 million based on the Performa invoices submitted from
local suppliers.
Annexed 8 Vehicles
The vehicles required for the project to transport raw milk from farms to plant and processed milk for
distribution from plant to selling points. The cost of vehicles was considered based on Performa
invoices submitted by the owner from concerned suppliers
Cost / Unit
Vehicles type Nn Total Cost
(Br)
Sum 800,000.00
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Annex 9: Estimation the Cost of Office Equipment & Furniture’s
Description Unit Quantity Unit Cost Total cost
Table pcs 10 2,000.00 20,000.00
Total 98,000.00
Annexed 10 The Estimated Cost of each Pre- Operating Item & Cost.
43
No Description Total in ETB
1 Purchase of Milk from farmers ONE MONTH 112,500.00
2 Animal Feed ONE MONTH 102,078.00
2 Water ONE MONTH 7,500.00
3 Electric city ONE MONTH 986.00
4 Vaccinations and medicine ONE MONTH 1,232.80
5 Plastic packaging 5birr per kg ONE MONTH 142,294.52
6 Laboratory supplies ONE MONTH 1,232.80
7 Fuel & oil ONE MONTH 14,795.00
8 Cleaning supplies ONE MONTH 205.00
9 Promotion expense ONE MONTH 6,575.34
10 Over heads ONE MONTH 1,232.80
11 Salary & Benefits ONE MONTH 827,172.00
12 Insurance ONE MONTH 1,232.80
13 Tele 400.00
14 Per-diem 7,000.00
15 Stationary 450.00
16 Miscellaneous 1,000.00
Total Working Capital for one Month 1,227,887.06
1,608,133.02 5,642,572.00
The investor will contribute 30% of his own capital as equity and secure a term bank loan 70% to
finance the project Interest rate: 10% per annum on declining balance and due on annual basis.
44
Annex 13:Annual Feeding requirement & estimation of feeding cost for cattle(ETB)
daily
req. Feed cost per year (00000)
ription Pric/kg in kg yr1 yr2 yr3 ye4 yr5 yr6 yr7 yr8 yr9 10
entrate 6 5 5.475 4.9275 4.38 7.008 8.4315 10.074 12.3735 16.644 22.338 29.784
ges 3 10 5.475 4.9275 4.38 7.008 8.4315 10.074 12.3735 16.644 22.338 29.784
- total 10.95 9.855 8.76 14.016 16.863 20.148 24.747 33.288 44.676 59.568
alve younger
1yr 22 20 25 29 34 41 54 70 94 125
entrate 6 1.8 0.86724 0.78840 0.98550 1.14318 1.34028 1.61622 2.12868 2.7594 3.70548 4.92750
ges 3 2.5 0.60225 0.554750 0.68437 0.79387 0.93075 1.12237 1.47825 1.91625 2.57325 3.21187
total 1.46949 1.57680 1.66987 1.93705 2.27103 2.73859 3.60693 4.67565 6.27873 8.13937
ers older
1 yr. --------- 15 13 17 18 24 41 54 70 94
entrate 6 2.5 ---- 0.82125 0.71175 0.93075 0.98550 1.31400 2.24475 2.95650 3.83250 5.14650
ges 3 4.5 ---- 0.73912 0.64057 0.83767 0.88695 1.18260 2.02027 2.66085 3.44925 4.63185
45
Annexed 14. Fixed Assets depreciation
The depreciation schedule shows the annual amount of depreciation for all project assets, the total of
which is deducted from the net Profit. The straight line method is employed to calculate depreciations
of the project assets. Depreciation schedule of the project is shown in the table below.
Milk process equip. 700,000.00 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,00
Office Equipment &fu 98,000.00 9,800 9,800 9,800 9,800 9,800 9,800 9,800 9,800
Vehicles 800,000.00 80,000 80,000 80,000 80,000 80,000 80,000 80,000 80,00
Milking equipment 238,680.00 23,868 23,868 23,868 23,868 23,868 23,868 23,868 23,86
depreciation cost 5,036,680.00 273,668 273,668 273,668 273,668 273,668 273,668 273,668 273,6
Annexed 15 Amortization
Land lease holding amortized over the lease period 70 years and Pre operational Expenses amortize
10% straight line
Description Cost Yr 1 Yr 2 Yr 3 Yr 4 Yr 5 Yr 6 Yr 7 Y
Land Lease Holding 435,000.00 6,214.28 6,214.28 6,214.28 6,214.28 6,214.28 6,214.28 6,214.28 6,
Pre operational Expense 46,250.00 4,625.00 4,625.00 4,625.00 4,625.00 4,625.00 4,625.00 4,625.00 2,
46
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