TOURISM AND

HOSPITALITY
ORGANIZATION
Presented by Group 3
LEARNING OUTCOMES
At the end of this chapter, you should be able to:

1. explain the international tourism organizations;.

2. get acquainted with the regional tourist organizations;

3. discuss the role of a national tourism office in the promotion of tourism and hospitality;

4. explain the importance of national professional tourism organizations in the development of tourism and hospitality; and

5. enumerate the different national professional tourism and hospitality organizations in the Philippines and in the United States.
 TOURISM ORGANIZATION
Since tourism and hospitality is a diverse industry made up of many different segments, there is a
need to interrelate and share information. This has led to the establishment of several public and
private organizations at the international, national regional, state, and local levels.
INTERNATIONAL ORGANIZATION
Unied Nations World Tourism Organization (UNWTO)

The UNWTO is the chief international organization in the field of travel and tourism. It is an
intergovernmental technical body which deals with all aspects of tourism. It began its legal
existence on January 2, 1975. It was born of the International Union of Official Travel Organization
(IUOTO), a nongovernmental technical body first set up at The Hague, Netherlands in 1925 to
promote tourism for the economic, social, and cultural advancement of all nations. This work was
interrupted by the Second World War and in 1946, the organization was reestablished in London.
Its headquarters was later transferred to Madrid by the decision of the first General Assembly of
IUOTO.

The value of work of the IUOTO was recognized in 1963 when the United Nations Conference on
International Travel and Tourism recommended that the United Nations should consider the
IUOTO as the main instrument for the promotion of tourism. The rapid expansion of travel had
created the need for a world body able to deal with tourism problems at the government level and
this led to the transformation of IUOTO into WTO and the intergovernmental organizations of
universal vocation providing an adequate framework for government-level consultations, effective
cooperation between member states, and formulation of decisions on all questions relating to
their policies in the field of tourism
In October 2003, the WTO became an established agency of the United Nations and thus, the name
was changed to UNWTO. It is the only organization whose activities cover all sectors of tourism on
a worldwide basis. It provides an international forum where tourism officials, whether in the
government or not, can discuss problems and exchange ideas. Membership is open to
representatives of the private sector.

The UNWTO works in cooperation with all international organizations, particularly the United
Nations, as well as with commercial and noncommercial bodies involved in tourism

Members
There are three classes of members:
1. full members;
2. associate members; and
3. affiliate members
Full members are sovereign states.

Associate members are territories or groups of territories not responsible for their external relations, but whose membership is
approved by the state which assumes responsibility for their external relations.

Affiliate members are international bodies, both governmental and nongovernmental, concerned with specialized interests in
tourism, as well as commercial and noncommercial bodies, and associations whose activities are related to the aims of UNWTO.

The UNWTO has created a number of regional commissions such as the Regional Commission for Tourism in Europe, the Regional
Travel Commission for the Americas, African Travel Commission, and others. Technical commissions deal with specific problems, such
as travel barriers and travel development.

The UNWTO has the same legal character as the United Nations and its specialized agencies. It has three important legally functioning
bodies: the General Assembly, the Executive Council, and the Secretariat directed by a secretary-general.

The General Assembly, which meets once every two years, is the supreme organ of the UNWTO. It is composed of representatives from
all member states. Each member has the right to vote in the decision-making process. However, the Assembly resolutions are not
binding on the member states. They are simply recommendations. The Executive Council, which meets at least twice a year, is
composed of members elected by the Assembly for a four-year term based on a fair and equitable geographical distribution. The
function of this council is to implement the decisions of the Assembly and prepare for future sessions. The Secretariat, headed by a
secretary-general, carries out the decisions of the General Assembly and the Executive Council. The secretary- general is elected every
four years by the General Assembly on the recommendation of the Executive Council.

The primary aim of the UNWTO is to promote and develop tourism; and to contribute to the economic development, international
understanding, peace, prosperity, and universal respect for human rights; and fundamental freedoms for all without distinction as to
race, sex, language, or religion. To pursue this aim, the UNWTO pays particular attention to the interests of developing countries.

In order to establish its central role in the field of tourism, the UNWTO establishes and maintains effective collaboration with the
United Nations and its specialized agencies. It participates in the activities of the United Nations Development Programme
To accomplish these objectives, the UNWTO:

1. monitors and identifies trends in world tourism;

2. studies travel demands, marketing trends, tourist motivation, and alternative approaches to marketing;

3. surveys the environmental effects of travel growth and makes recommendations for the protection of
natural and cultural resources;

4. provides services for developing and organizing tourism for countries;

5. serves as a clearing house for tourist information;

6. Informs members about tourism and hospitality development;

7. conducts vocational training programs; 8. works for the elimination or reduction of governmental measures
for international travel and the standardization of requirements. This includes passports, visas, police
registration, and frontier formalities;

9. assists and develops technical cooperation projects; and

10. works to standardize equipment, terms, phraseology, and signs as an aid to easier travel and
understanding for foreign visitors.
The official publications of UNWTO are the following:

1. International Travel Statistics

2. Travel Abroad - Frontier Formalities
3. Economic Review of World Tourism
4. Technical Bulletins
5. Manuals

International Civil Aviation Organization (ICAO)

The ICAO is an organization of around 134 governments established for the purpose of
promoting civil aviation on a worldwide scale. It was established at the Chicago conference of
1944. The 96 articles of the Chicago convention established the privileges and restrictions of the
member countries. International Civil Aviation Organization (ICAO)

The ICAO is an organization of around 134 governments established for the purpose of
promoting civil aviation on a worldwide scale. It was established at the Chicago conference of
1944. The 96 articles of the Chicago convention established the privileges and restrictions of the
member countries scale. It was established at the Chicago conference of 1944. The 96 articles of
the Chicago convention established the privileges and restrictions of the member countries.
International Civil Aviation Organization (ICAO)

The ICAO is an organization of around 134 governments established for the purpose of
promoting civil aviation on a worldwide scale. It was established at the Chicago conference of
1944. The 96 articles of the Chicago convention established the privileges and restrictions of the
member countries
The objectives of the ICAO are to:

1. adopt international standards and to recommend practices for regulating air navigation;

2. recommend installation of navigation facilities by member countries;

3. set forth proposals for the reduction of customs and immigration formalities;

4. plan for the safe and orderly growth of international civil aviation throughout the world;

5. peaceful purposes; encourage the improvement of the art of aircraft design and operation for

6. seek the development of airways, airports, and air navigation facilities for international civil aviation
7. provide for safe, regular, efficient, and economical air transportation;

8. discourage unreasonable competition;

9. ensure that the rights of contracting countries are fully respected, and that every member has a fair opportunity
to operate international airlines:

10. discourage discrimination between contracting countries; and

11. promote the development of all aspects of air transportation.

 INTERNATIONAL AIR TRANSPORT ASSOCIATION (IATA)

The International Air Transport Association was established in 1945 in Havana. It was composed of airline operators
attached to the national delegations of the ICAO conference in Chicago. At present, membership includes more than 112
scheduled airlines. Their objectives are to promote safe, regular, and economical air transport, faster air commerce, and
study problems connected with the industry. IATA serves as the agency through which airlines seek jointly to solve
problems that cannot be solved individually. It is involved in standardizing tickets, prices, weight bills, baggage checks,
and other documents. This helps make travel uniform throughout the world.

Although setting rates is the most significant aspect of the work of IATA, the final responsibility rests with individual
governments. In IATA, every member airline holds a single vote and also holds veto power. With deregulation, the status
and function of the organization is changing and only time will tell its final role which certainly will be less influential than
in the past.

WORLD TRAVEL AND TOURISM COUNCIL(WTTC)

The World Travel and Tourism Council is the only global forum whose members are the top decision makers in the travel
and tourism industry. It is the only body representing the private sector in all parts of the industry worldwide. The over 150
members comprise of CEOS, presidents or chairmen of airlines, airports, hotels, cruise lines, travel agencies, tour operators,
and travel technology suppliers. WTTC drives on three strategic priorities which it has identified as hindering the
successful development of travel and tourism now and in the future-freedom to travel; policies for growth; and tourism for
tomorrow. The WTTC maintains a professional staff in its London office, under the leadership of its president and CEO. This
organization is headed by a board of executive directors who guide the work of the council in the fulfillment of its mission.
The World Travel and Tourism Council is a nonprofit organization, registered as a company in the United Kingdom limited
by guarantee
DEVELOPMENT ORGANIZATION (DO)

The Development Organizations are the following:

The World Bank (US)
OPEC Fund for International Development (Austria)
Asian Development Bank (Philippines)
Islamic Development Bank (Saudi Arabia)

REGIONAL ORGANIZATION (RO)

Some countries and regions feel that it is important to bond together to strengthen their respective tourism programs. These regional
organizations have become excellent sources of information.

THE ORGANIZATION FOR ECONOMIC COOPERATION AND DEVELOPMENT (OECD)

The Organization for Economic Cooperation and Development was set up in a convention signed in Paris on December 14, 1960. It provides that
the OECD shall promote policies designed to achieve the highest sustainable economic growth and employment and a rising standard of living
in member countries, while maintaining financial stability and contributing to the development of the world economy; to contribute to sound
economic expansion in economically developing nonmember countries; and to contribute to the expansion of world trade on a multilateral,
nondiscriminatory basis in accordance with international obligations.

The members of the OECD are Australia, Austria, Belgium, Canada, Denmark, Finland, France, Germany, Greece, Iceland, Ireland, Italy, Japan,
Luxembourg, the Netherlands, New Zealand, Norway, Portugal, Spain, Sweden, Switzerland, Turkey, the United Kingdom, and the United States.

Tourism is an integral part of its objectives. Recognizing this, the OECD established a tourism committee responsible for coordinating studies,
organizing meetings of member countries to improve statistical methods of monetary exchange and accounting, and assessing the policies of
member countries and their impact to tourism.

PASIFIC ASIA TRAVEL ASSOCIATION (PATA)

The Pacific Asia Travel Association (PATA) was organized in Hawaii in 1951. It is composed of more than 1,000 organizations, including
governments, air and steamship lines, wholesale and retail travel agencies, ground carriers, hotels, publishers, advertisers, public relations
firms, and travel associations with major interests in the Pacific area. Its purpose is to develop, promote, and facilitate travel in the Pacific
area (including Pakistan, the United States, and Canada). PATA's hallmark has been innovation and conservation. PATA was an early leader in recognizing the need for an
environmental ethic among those involved in the tourism industry. PATA has initiated the "PATA Code for Environmental Tourism." In this code, environmentally responsible tourism
means tourism which recognizes the necessity of ensuring a sustainable future. It meets the needs of the tourism industry at present and does not compromise the ability of this and
future generations to conserve the environment. PATA's model for an environmental ethic for the travel and tourism Industry foreshadows the power of industry coalitions in directing
future tourism trends and their relationships with international economic affairs. PATA organizes a wide range of conferences, reports, advertising, training programs, and seminars.

The following is a list of some of PATA's publications:

1. Pacific Travel News

2. Annual Statistical Reports

3. Travel Market Study

4. Meetings Pacific (a country-by-country facilities guide)

5. PATA Trade Manual

6. Tourism International Research Pacific (quarterly)

Caribbean Tourism Association (CTA)

The Caribbean Tourism Association was founded in 1951 to encourage and assist

in the development of tourism throughout the Caribbean area. Its objectives are to: 1. provide an instrument for close collaboration among the various territories and countries
concerned;

2. augment and assist local promotional and development efforts of the members of the association and act as liaison between the members;

3. provide a liaison among the member governments, government agencies active in tourism development and promotion, travel and transportation industries, and organizations
active in tourism and regional development;

4. carry out advertising and publicity measures calculated to focus the attention of the traveling public upon the Caribbean as one of the world's outstanding vacation areas;

5. encourage the promotion of adequate passenger transportation services to and within the Caribbean area and assist in the establishment of such services. The promotion and
development of inter-Caribbean travel is also a particular concern of the association;

6. Carry statistical and research work relating to travel trends and tourism development for the benefit of the members;and

7. Negotiate with governments either directly or through the appropriate bodies for an easing of regulations and formalities which trend to be barriers to tourist travel.
To carry these objective the CTA publishes brochures, films ,reports, newsletter and other information about countries size, language , currency and so on.
ASIA PASIFIC CORPORATION (APEC)
-A organization which focuses on tourism and which recently achieved official status as an international government
organization .
-it represent 15 countries,namely, Australia,Brunei,Canada,Hong Kong, Indonesia,Japan, Korea, Malaysia,New Zealand, People's
Republic of China, Philippines, Singapore,Taiwan,Thailand,and United States.
-the purpose of APEC is to establish coordination of national economies for the benefit of countries in the Asia-Pasific region
as a whole.
-the specific goals are to sustain the growth and development of capital and technology in keeping with the principles of the
General Agreement on Tariffs and Trade (GATT),to develop and strengthen the open multilateral trading system in the interest
of Asia-Pasific and all other economies.
-Apec has 10 working groups including tourism, telecommunication,and transportation.other groups including Human
Resource Development, Marine Resource Energy,Trade Promotion, Trade and Investment Data, Investment and technology
transfer,and fisheries.
-Apec has a permanent Secretariat located in Singapore.Tha Secretariat is to serve as a coordinating body and the repository
for all APEC document.

ORGANIZATION OF AMIRICAN STATES(OAS)

-is to strengthen relation between American states by providing advisory services and training program in many field
including tourism. Like OECD, tourism is an important component although it's principle motiveis to promote economic
growth.AOS conduct a number of travel studies and tourism development programs.
OTHERS
Other regional travel association include the South American Tourism Organization (SATO), the European Travel Commission
(ETC),and the Common Market Travel Association (CMTA) all of which have been established to coordinate tourist activities
among and with in member countries.

ROLES OF NATIONAL ORGANIZATION IN TOURISM

Government plays an important roles in formulating policies to guide tourism development and promotion in line with other
national economic and social objectives. The WTO Manila declaration provides the basic foundation and guidelines that help
government in defining their tourism role. Government can play a decisive role in the following areas;
1. Planning - attracts foreign investment and funds infrastructure development
2. Employment and Training - determine manpower needs, develope tourism training program
3. Coordinating public and private sectors- determine roles in different economic.
In order to achieve national development, the government should clearly delineate it's policy with regard of tourism and other
development options.

NATIONAL TOURISM OFFICE (NTO)

The NTO is responsible fo the promotion of tourism in a particular country and for the overall development of the tourist
Industry.
THE DEPARTMENT OF TOURISM IN THE PHILIPPINES
The Department of Tourism (DOT) is the primary government agency charged with the responsibility to encourage, promote,
and develope tourism as a major socioeconomic activity; to generate foreign currency and employment; to spread the benefit
of tourism to a wider segment of the population, and to assure the safe convenient, enjoyable stay and travel of tourist and
local tourist in the country.
Road Maintenance

The budgetary allocation for the maintenance of national and local roads within Intramuros area shall be released to the
Administration, which shall undertake such road maintenance directly or by management with the Department of Public Works and
Highways (DPWH), the City of Manila, or with private parties capable of doing the work, subject to applicable government rules and
regulations.

Traffic Management

The Administration shall control the nature, extent, and timing of the access of

private and public vehicles into Intramuros. For this purpose, the approval of public

transportation routes going through Intramuros shall be subject to the concurrence of

the Administration.

Construction Work

Constructionandother civil works may be undertaken directly by the Administration or with the assistance of the Department of Public
Works and Highways, Department of Transportation, Department of Information and Communications Technology, the City of Manila,
or by private contractors, subject to applicable government rules and regulations.

Real Property Tax Discount

The Administration, in consultation with the Department of Finance, may extend discounts on real property assessments situated
within Intramuros, so as to encourage the private sector to engage in the construction of duly approved facilities: Provided, that such
incentives shall apply only to new construction and to improvements of existing buildings that conform to the Administration's
architectural specifications.

Investment Incentives

The Administration, in consultation with the Department of Trade and Industry or the Department of Tourism, as the case may be, may
extend investment incentives for industries and enterprises established in Intramuros, not exceeding those granted for pioneer
enterprises: provided, that the industries operating in Intramuros shall be limited to those that are consistent with its historical
atmosphere and shall not be the source of air, noise, water, or other types of pollution.
Appropriations

The appropriations pertaining to Intramuros which are in the budget of the National Historical Institute and the National Parks
Development Committee a are may hereby transferred to the Administration. The Minister of Human Settlements fund additional
operating and capital expenditures out of the appropriations provided for the Ministry of Human Settlements in Batas Pambansa Blg. 1.

The Housing and Urban Development Coordinating Council (HUDCC) was created by then-President Corazon C. Aquino by virtue of
Executive Order No. 90 dated December 17, 1986. The E.O., which also abolished the Ministry of Human Settlements, placed HUDCC
under the direct supervision of the Office of the President to serve as the highest policy-making body for housing and coordinate the
activities of the housing agencies to ensure the accomplishment of the Government Shelter Program key

On May 25, 1989 and May 28, 2001, Executive Order No. 357 and Executive Order No. 20 were issued, respectively, to strengthen HUDCC
into department. level organization by conferring it with the power to exercise overall administrative supervision over the key housing
agencies; set and ensure the attainment of targets and objectives for the housing sector; review the organization, programs, and
projects of the key housing agencies; and decentralize its operations and enlist the assistance of the Department of Budget and
Management in securing continuing funding support to the National Shelter program.

In 1992, the Urban Development and Housing Act (R.A. No. 7279) mandated the HUDCC to direct the formulation of a National Urban
Development and Housing Framework in coordination with the local government units and other public and private sector agencies;
design of a system for the registration qualified socialized housing beneficiaries and inventory of land suitable for socialized housing;
and provide through its attached housing agencies, the LGUS with support for the preparation of town and land use plans, data for
forward planning and investment programming, and assistance in obtaining funds and other resources for housing and urban
development

From 1986 to present, there are several executive and legislative issuances including the three laws mentioned above, that provide or
authorize HUDCC with specific functions and/or require it to undertake certain tasks related to housing and urban development. These
legal and legislative fiats assigned duties and responsibilities to HUDCC that are related to its original mandate as the lead agency in
housing and urban development.

Revolving Fund

The Administration is authorized to establish a Revolving Fund into which shall accrue revenues from operating and commercial
transactions undertaken by the Administration. Such revenues shall be automatically appropriated to cover expenses incurred in such
commercial operations, subject to pertinent budget compensation accounting, and audit law and regulations.
Domestic and Foreign Loans

The Administration is authorized to borrow funds from domestic or foreign sources, subject to applicable laws and regulations and the
approval of the Minister of Finance.

Grants/Contributions

The Administration is authorized to accept and receive grants/contributions from private parties to the obligated and disbursed in such
manner as the Authority may, in the exercise of sound discretion, deem best to accelerate the restoration or enhance the maintenance of
historical facilities in Intramuros and contribute to their development and preservation. The Administration is likewise authorized to give
grants and contributions to private parties for the restoration or maintenance of historical facilities in Intramuros. All grants and donations to
the Intramuros Administration shall be exempt from donors and other taxes and shall be fully deductible, over and above what is ordinarily
allowable under the national internal revenue code, for purposes of computing liabilities of the donor on income tax, estate tax, or gift or
donor's tax on other donations: Provided, that the value or donations in kind shall be determined in consultation with the Commissioner of
Internal Revenue.

National Parks Development Committee (NPDC)

The National Parks Development Committee (NPDC) is a government agency that is tasked to oversee national parks in the Philippines. It
was established primarily for the purpose of developing and maintaining national parks specifically the Rizal Park or Luneta, Paco Park, the
Pook ni Maria Makiling, and Burnham Park.

The NPDC was established on January 14, 1963 by Executive Order No. 30 for the development of the Quezon Memorial Circle, Luneta, and
other National Parks. In 1964, the committee was then designated as the "National Parks Development Committee." It was attached to the
Department of Tourism in 1987 through E.O. No. 120. The NPDC has the following functions:

1. undertake development of new parks;

2. upgrade and maintain park facilities;

3. develop and operate cultural and educational programs; and

4. facilitate private sector participation in appropriate aspects of parks

development and maintenance.

Mission

To provide fully developed and well-maintained parks for the Filipinos wholesome recreation and sociocultural education which will contribute toward the enrichment of the national identity and heritage, in partnership with concerned
communities and nongovernment organizations (NGOs).

Areas of Responsibility

1. Rizal Park

2. Paco Park

3. Pook Olivia De Salamanca

4. Mabini Shrine

5. Pook ni Maria Makiling Park

6. Burnham Park

Arts and Culture

1. Cinema in the Open Air is a seasonal public service of the NPDC in the Rizal Park Open-Air Auditorium in Ermita, Manila;

2. Concert at the Park is a weekly free concert staged every Sunday in the

Rizal Park Open-Air Auditorium in Ermita, Manila, from 6 PM to 7 PM. This

event has won the Catholic Mass Media Hall of Fame Award for Best Cultural

Program;

3. Labs Kita Sabado is another weekly free event staged every Saturday in the Rizal Park Open-Air Auditorium in Ermita, Manila, from 6 PM to 7 PM. Modern performances such as ballet, pop concerts, theater performances, acrobatics, and
acoustic nights are featured in Labs Kita Sabado;

4. Paco Park Presents is a musical presentation every Friday at 6 PM in Paco Park, Manila. The musical is aired nationwide in front of a "live" audience at PTV Channel 4.

Nayong Pilipino Foundation (NPF)

The Nayong Pilipino Foundation was attached to the DOT in 1991 by virtue of E.0. No. 497. Pasay Park operations ceased in 2002 while Nayong Pilipino sa Clark Expo, established at the Clark Expo Site in 2006, made NPF its manager and operator.

Nayong Pilipino is the only tourist complex showcasing the many primary attractions and scenic places in the Philippines. It is a major administrative and operational concern of the agency to keep its facilities and surroundings in the best
condition. Rehabilitation, restoration, and construction programs are necessary to ensure a fine collection of miniature Philippine attractions which reflect Filipino history and culture.

The Nayong Pilipina Foundation (NPF) aims to promote, encourage and initiate research and development projects and activities in social sciences, humanities, social and amelioration, and allied fields. The purposes and objectives of the Nayong
Pilipino are as follows:

1. to promote, encourage, espouse, and/or initiate research and development projects on social sciences and humanities and related fields,

2. to formulate a comprehensive social welfare program for the upliftment,

improvement, and amelioration of the social and economic conditions of

the unfortunate destitute members of our society with the end in view of

availing maximum utilization of their potentialities in the solution of the

country's problems;

3. to encourage and facilitate the active participation of the domestic and foreign sectors in furnishing financial, technical, and other forms of assistance for the Foundation's social welfare programs;

4. to promote and encourage the dissemination of the results of its researches

and studies in social sciences and humanities and to encourage their practical

application to problems of the masses; 5. to establish, set up, and/or maintain scholarships or professional chairs in order to foster, promote, and encourage the study and improvement of fundamental or pure research, applied research,
developmental work, and/ or economic evaluation in the fields of social sciences or humanities;

6. to establish parks and recreation centers for the promotion of tourism in this country; and

7. to construct, improve, enlarge, or equip or to cause the building. improvement, enlarging, or equipping of buildings, libraries, laboratories, workshops, or other educational accessories required for scientific research; and to establish, maintain,
or aid others to establish or maintain institutions doing research of all kinds in the fields of social sciences and humanities.

The Foundation shall be a nonstock, nonprofit public corporation, organized, established, and operated in the public interest and no portion of its funds and income shall inure to the benefit of any of its members.

The policy-making body of the Nayong Pilipino shall be the Board of Trustees composed of a Chairman and eight Members to be appointed by the President for a term of one year. The chairman and members shall be persons genuinely
interested in the promotion of the purposes and objectives of the Foundation.

The Board of Trustees shall ordain and promulgate rules and regulations

to govern the organization, meeting of the Board, its officers, their powers and
duties, as well as other officers, and their duties, and matters pertinent to the management and operation of the Nayong Pilipino, in a Code of By-
Laws which shall be passed by an affirmative vote of the majority of all the members. The Board shall appoint an Executive Secretary who shall
take charge of

administering the affairs of the Foundation and shall act as secretary to the Board

The Nayong Pilipino shall have the power to sue and be sued; to contract and be contracted with; to own and hold such real and personal
property as shall be necessary for corporate purposes; to receive real and personal property by gift, devise or bequest; to adopt a seal and alter
the same; to adopt bylaws, rules, and regulations not inconsistent with the provisions of this Decree; to exercise all the general powers of a
corporation established under the Corporation Law and to do all such acts and things as may be necessary to carry into effect the provision of
this Decree.

The ownership and title to the property now actually occupied by the Nayong Pilipino Foundation is hereby transferred in fee simple to the
Nayong Pilipino, subject to the following conditions:

1. The title to the land conveyed by this Decree shall not be transferred by the Nayong Pilipino to another person or entity without previous
authorization by the President of the Philippines;

2. The Nayong Pilipino is hereby authorized to mortgage the property referred

to above for the purpose of carrying out its objectives and purposes only;

and

3. In case the Nayong Pilipino is dissolved or ceases, for any reason, to undertake its objectives, or ceases to need the land for any reason, said
land shall ipso facto revert to the National Government without compensation.

The Nayong Pilipino shall be exempt from all forms of taxation whatever and from duties and all other imports on any equipment, articles, or
goods that it may import from abroad which may be reasonably necessary for use in or as part of its operation.

The Nayong Pilipino shall, at the end of every calendar year, submit to the President of the Philippines and Congress an annual report containing
the activities of the corporation and showing clearly its exact financial condition, the sources of all receipts, and the purposes of all
disbursements.

Duty Free Philippines Corporation (DFPC)

The DFPC shall be a body corporate to operate the duty-and tax-free merchandising system in the Philippines to augment the service facilities for
tourists and to generate foreign exchange and revenue for the government, as established by the Department under Executive Order No. 46.
In the performance of its functions, the DFPC shall have all the general powers of

a corporation established under the Corporation Code, in furtherance of its charter. The DFPC shall have the exclusive authority to operate of
franchise out stores and shops that would sell, among others, duty and tax-free merchandise, goods, and articles, in international airports and
seaports, and in TEZS and ports of entry throughout the country in a manner that

1. is competitive with international standards;

2. effectively showcases Philippine culture, craftsmanship, and industry; and 3. efficiently and effectively generates foreign exchange.

Republic Act No. 6768 as amended by Republic Act No. 9174 "An act instituting a Balikbayan Program"

The Balikbayan Law

In recognition of their contribution to the economy of the country through the foreign exchange inflow and revenues that they generate, the
Balikbayan Law provides balikbayans with special tax-free shopping privileges in government owned and controlled-operated duty-free shops.

The law which is under the administration of the Department of Tourism includes a Kabuhayan Shopping privilege allowing tax-exempt purchase
of livelihood tools and the opportunity of availing the necessary training to enable the balikbayans to become economically self-reliant members
of the society upon their return to the country.

The program shall likewise showcase competitive and outstanding Filipino-made

products.

Philippine Retirement Authority (PRA)

The Philippine Retirement Authority is a government owned and controlled corporation created by virtue of Executive Order No. 1037 signed by
President Ferdinand Marcos on July 4, 1985. Its control and supervision were transferred to the Board of Investment (BOI)-Department of Trade
and Industry from the Office of the President on August 31, 2001. On May 12, 2009, Republic Act No. 9593, also known as the Tourism Act of 2009,
became an attached agency of the Department of Tourism and was placed under the supervision of the Secretary of the said department.

Mandate

To attract foreign nationals and former Filipino citizens to retire, invest, and reside in the Philippines, with a vision to make our country a leading
and significant destination for the world's retirees, seniors, and elderly. PRA recommends to the
Bureau of Immigration (BI) the issuance of Special Resident Retiree's Visa (SRRV), a multiple-entry visa with
limited tax-free privileges to all qualified foreigners and former Filipinos who wish to make the Philippines
their second home.

Retirement: "It's More Fun in the Philippines"

The Philippine Retirement Authority (PRA) has joined the Department of Tourism's campaign "It's More Fun in
the Philippines," and is incorporating the newly-adopted copy in its marketing materials.

With the country's appealing natural wonders, its low cost of living, attractive investment opportunities,
exciting leisure facilities, including excellent medical facilities and educational institutions, retirees may find
the ideal retirement destination in the Philippines. If we add the caring and resilient nature of Filipinos,
retirement migrants will find it more "fun" to retire in the country.

Prior to the branding launch, the PRA conducted a guessing game activity among its retiree-members
wherein they were encouraged to take a shot at the Philippine tourism brand. Although none of the
participants' entries were close to "It's More Fun in the Philippines," they presented appealing slogans based
on their personal experiences and observations. These were uploaded in the PRA website.

Retirement migrants have expressed their ease in adapting the Filipino culture, in which the Western culture
is merged with the traditional. Definitely, they find excitement and fun in most places they have visited all
over the country.

Cumulatively, there are over 25,000 enrollees to the retirement program. On 2011, there were 2,234 enrollees
in which the top nationalities are from the People's Republic of China, Korea, Republic of China (Taiwan),
Japan, and the United States. The PRA aims to actively promote the Special Resident Retiree's Visa (SRRV) to
foreign nationals and former Filipinos who would want to permanently reside in the country.

Business Opportunities-The PRA Business Guide

As a general rule, anyone regardless of nationality may invest in the Philippines.

However, foreign nationals enrolled in the Retirement Program are under the Authority's existing
Implementing Investment Guidelines, permitted after a holding period of 30 days from the issuance of the
SRR Visa, to convert their time deposit/s into active investment/s in any or a combination of the following
investment areas, to wit:

Purchase or acquisition of a condo unit anywhere in the Philippines;

2. Long-term lease of house and lot for a period not shorter than 20 years; and

3. Purchase of golf or country club shares.

Investments by PRA retirees outside the PRA program using other funds separate and distinct from the qualifying dollar time deposit may be allowed depending on the
business structures of their choice, for example, sole proprietorship, partnership, corporation, or branch office subject to compliance with existing laws and the Foreign
Investments Act.

Foreign ownership of up to 100% is allowed for export enterprises. Export

enterprises are defined as those businesses wherein at least 60% of output is

exported.

For domestic market enterprises, foreign ownership is allowed up to 100%,

except for specific areas listed under the Foreign Investments Negative List. Under

the Negative List, investment is limited up to 40%.

Special Resident Retiree's Visa (SRRV)

Twenty-seven thousand foreign retirees from 107 countries have chosen and lived

in the Philippines through the Special Resident Retiree's Visa (SRRV) of the Philippine

Retirement Authority.

The SRRV allows all its foreign retiree-members to retire and live in the Philippines for as long as they want. An SRRV holder may come in and out of the country as often
as he desires, and enjoy privileges such as exemption from securing the ACR I-Card (Alien Certificate of Registration Immigration Card) from the Bureau of Immigration;
exemption from paying the travel tax at Philippine airports; and exemption from getting a Study Permit or Student's Visa for their dependent-children who intend to
pursue education in the Philippines, PRA retiree-members may also use health cards issued abroad in Philippine hospitals/clinics accredited by selected health card
companies. They may also avail of the one time tax-free importation of household goods/personal effects; and many more.

A Principal Retiree must be at least 35 years old to enjoy the above benefits that only SRRV holders are privileged to avail of. Through the PRA, foreign retirees who want
to make the Philippines their international retirement destination can now choose from four SRRV options:

1. SRRV SMILE- for active/healthy principal retirees, 35 years old and above, who would just like to maintain their visa deposit of US$20,000.00 in any of the PRA-
designated banks;

2. SRRV CLASSIC-for active/healthy principal retirees who would opt to use their visa deposit of US$10,000.00 or US$20,000.00 (50 years old and above) or US$50,000.00
(35 to 49 years old) to purchase condominium units or use for long-term lease of house and lot;

3. SRRV COURTESY - for former Filipinos (35 years old and above) and foreign nationals (50 years old and above) who have served in the Philippines as

Chapter

diplomats, ambassadors, officers/staff of international organizations. The deposit is
US$1,500.00.
visa
4. SRRV HUMAN TOUCH for ailing principal retirees, (35 years above), who are shown to
have medical/clinical needs and services. Under a monthly pension of at least
US$1,500.00, and a Health Insurance Policy. old and
Philippine Commission on Sports Scuba Diving (PCSSD) Republic Act No. 7160, also
known as the Local Government Code of 1991, endeavored that local government units
be self-reliant and that in addition to the powers they currently discharge, these units
are mandated to discharge the functions and responsibilities of national agencies and
offices devolved to them particularly those relating to tourism facilities and other
tourist attractions, acquisition of equipment, regulation and supervision of business
concessions, and security services for facilities
In pursuit of its mission, as set forth in LOI No. 745, the Commission is mandated to
perform the following functions: 1. to develop programs and projects geared toward
the development of the
country as a premier diving destination in Asia; to formulate rules and regulations,
safety standards, and operating procedures to implement the development of sports
scuba diving;
to issue license and regulate dive establishments and dive professionals to ensure
safety of domestic and international diving tourism;
to promote, market, and develop diving-related infrastructures to ensure growth of
diving tourism; to undertake studies, researches, and surveys for possible incentives to
5.
the private sector for the development of scuba diving tourism, within the framework
of related laws; and
to develop and initiate programs on marine conservation, particularly those areas with
high touristic values.
Professional Tourism and Hospitality Organizations Several professional tourism organizations have been
established to bridge the gap between government and industry. By working together, they promote a
very favorable tourism climate. Some of these organizations are described below:
The United States Travel Data Center (USTDC)
The United States Travel Data Center is an independent, nonprofit research and educational organization
which aims to improve the quality and range of statistical data describing travel and tourism. It is
financed by grants and membership fees. The members come from institutions, corporations, the private
sector, as well as government agencies. The Data Center is located in Washington, D.C. It has published
several studies which provide information pertaining to the travel industry in the United States.
Examples of these studies are: "A National Travel Survey," "Impact of Travel on State Economies," and
"Travel Outlook Forum."
Travel Industry Association of America (TIAA)
The Travel Industry Association of America is a nonprofit association of companies and government
organizations which was formed to promote travel to and within the United States. It is based in
Washington, D.C. It has a membership of more than 1,000 organizations, firms, and other agencies.
Members from the private sector include domestic and international businesses and corporations,
accommodations, tour operators, travel agents, and transportation. Members from the public sector
include city, state, and federal government agencies, such as visitor centers, convention organizations,
state government travel offices, and area and regional tourism organizations. The organization obtains its
funds from its members.
Its main objective is to develop and implement programs that benefit the travel supplier and consumer. It
concentrates its activities on those programs that represent a national industry need but which no single
component in the tourism industry could be expected to carry out. The programs are classified into the
following categories:
1. Marketing facilitation - promotes and facilitates travel to and within the
United States through special promotions and travel marts;
2 .Tourism research works with the United States Travel and Tourism Administration (USTTA) and the US
Travel Data Center in order to promote an understanding of the economic and social well-being of the
nation as a result of travel;
3.Governmental affairs-active in legislation issues in an effort to represent the views of the travel
industry. It assists the government in the development of tourism programs, policies, and legislation
4. Educational programs-provide a communication network for travel-relate
information for educational purposes; and
5. Travel promotion-encourages and promotes reciprocal travel between
nations and acts as a watchdog on programs that would restrict travel.
Travel and Tourism Research Association (TTRA)
The Travel and Tourism Research Association is concerned with travel research specifically in
improving the quality and effectiveness of research in the travel industry. Through a series of
conferences, reports, and a journal, the association aims to maintain current communications in
travel research developments and methodology occurring in the field. It is concerned with the
teaching of tourism and has established communication procedures to support education.
American Society of Travel Agents (ASTA)
The American Society of Travel Agents is one of the largest travel associations in the United
States. It includes travel agencies and tour operators from the United States and Canada. Allied
memberships are available to other sectors of the travel industry such as airlines, railroads, bus
lines, car rental firms, hotels, as well as government and educational institutions. ASTA is
subdivided into eleven areas or chapters. Among its publications are: ASTA Travel News, ASTA
Notes, Convention Daily Newspapers, ASTA Roster, and ASTA Travel Correspondence Course.
Universal Federation of Travel Agents Association (UFTAA)
The objectives of the Universal Federation of Travel Agents Association are: to act as a
negotiating body for the various branches of the tourism and travel industries on behalf of travel
agents; to give professional and technical advice and assistance to travel agencies on the world
economy and tourism; and to improve the prestige and public recognition of travel agents.
World Association for Professional Training in Tourism (WAPTT)
The World Association for Professional Training in Tourism is concerned with vocational
training.
Council on Hotel, Restaurant, and Institutional Education (CHRIE)
The Council on Hotel, Restaurant, and Institutional Education was founded in 1946 as a nonprofit
association for schools, colleges, and universities offering programs in hotel and restaurant
management, food service management, and culinary arts. In recent years, its focus has
expanded to include the enhancement of professionalism
at all levels of the hospitality and tourism industry, such as food, lodging, recreation and travel services. CHRIE works to foster the
international advancement of teaching training, learning, research, and practice in the field of hospitality and tourism. It provides
access to information, research, shared resources, talented people, and progressive ideas. Its office is in Washington, D.C
CHRIE is governed by an elected Board of Directors and a professional staff. At present, there are 19 CHRIE chapters throughout the
world. Each one is led by an elected president, vice president, and secretary/treasurer. It has more than 2,300 members throughout
North America and in more than 50 countries around the world. There are three categories of membership-individual member,
institutional member, and corporate/organizational member. The annual membership dues vary according to category, division, and
geographic location.
Some of the publications are: The Guide to College Programs in Hospitality and
Tourism; The Hospitality and Tourism Educator; and Hospitality Research Journal.
Association of Travel Marketing Executives (ATME)
The Association of Travel Marketing Executives is a nonprofit research and educational organization of individual travel marketing
executives. The scope of the ATME is international and covers all travel industry segments. Its office is in Washington, D.C.
ATME aims to assist travel marketing executives toward greater personal
achievement, success, and satisfaction. Benefits derived from membership in the ATME
are passed along to its affiliate firms, consumers, and to the whole travel industry.
The members of ATME are professionals in an executive or managerial capacity in work that is primarily but not exclusively related to
marketing, a travel product, or service. A person involved in creating, developing, or promoting travel or travel products qualifies to be
a member. Affiliation with ATME is based solely on the personal qualifications of each member.
ATME activities are based on the collection and dissemination of marketing information and the advancement of professional
expertise through personal exchange and association with other professionals in travel marketing, ATME activities include:
1. monthly newsletters to and for its members entitled Travel and Tourism
Executives Newsletter;
2. special reports on travel marketing;
3. encouragement and assistance in developing and promoting regional group
chapters and meetings throughout the world;
4. seminars and workshops of timely interest to ATME affiliates;
5. annual Registry of Registered Travel Marketing Professionals and Associates; and
6. possible election to Fellow status.

ATME affiliate classifications include:
1. Registered travel marketing professional is a career travel marketing executive. He or she is
entitled to all rights and privileges of association and affiliation;
2. Travel marketing associate - includes students, suppliers, and others wishing to participate in
ATME programs but do not meet the requirements for registered professional and may become an
associate of ATME; and
3. Fellow-qualified individuals who have been a registered travel marketing professional for at least
one year. After the one-year anniversary date, the registered professional may apply for fellow
status. A fellow requires a more detailed personal and professional history and at least five years
full-time experience as a travel marketing professional.
The Society of Travel and Tourism Educators (SOTTE)
The Society of Travel and Tourism Educators was founded in 1980. Its original members were only
15. At present, there are 300 members representing all levels of travel and tourism educators. The
members come from the United States, Canada, as well as the international education community.
Its office is in New York, USA. The aims of SOTTE are the following:
1. to increase professional knowledge through interaction with all levels of travel and tourism
educators;
2. to develop a network of peers with whom the members can learn and grow;
3. to share ideas, strategies, and research with the other members;
4. to promote a closer working relationship between educators and the industry;
5. to organize meetings and conferences in which travel and tourism educators and industry
executives will discuss the education and training needs of the industry;
6. to publish a newsletter with the latest information on educational issues, opportunities, and
resources; and
7. to promote the image and understanding of travel and tourism education ;within the larger
arenas of the industry and the academic world
The members are classified into the following categories:
1. Active members - are educators who are actively engaged in teaching courses or doing research
in travel and tourism in certificate or degree-granting institutions;
2. Associate members - are non-educators who are actively engaged in the travel and tourism
industry as officers or employees of organizations whose
principal function is the promotion and development of travel and tourism and who are interested in enhancing
the quality of travel and tourism education;
3. Corporate members are organizations or institutions which are directly involved in the education of travel and
tourism students or which employ graduates of such programs,
4. Student members-are students currently enrolled in certificate or degree- granting programs in travel and
tourism; and
5. Allied members -are organizations other than an educational institution which have an interest in supporting
and enhancing travel and tourism education.
The Society's members have diverse qualifications. Their educational and industry backgrounds include such
areas as geography, hospitality studies, leisure studies, market research, meetings and conventions, parks and
recreation, sociology of tourism, tour operations, tourism marketing, tourism planning. tourism research,
transportation, and travel agency training.
Tourism and Hospitality Organizations in the Philippines
Philippine Travel Agencies Association (PTAA)
The Philippine Travel Agencies Association was established in 1979. It was born out of a union of the national
associations of the outbound travel agencies and inbound tour operators. It aims to foster unity in the travel
industry and to promote the welfare of its members and the traveling public.
The objectives of the PTAA are:
1. to unite the members in a common purpose, working in a close bond of cooperation, fellowship, and assistance
in furthering and protecting the interest of its members;
2. to strive toward the attainment of the highest standards of services and facilities for travelers and tourists;
3. to uphold the dignity and the ethics of the travel and tour business and to strive toward its professionalization;
4. to work for the general welfare of the members by acting as the true representatives of the travel and tour
agency sector of the industry;
5. to cultivate friendly relations between the Philippines and other countries and among their peoples;
6. to act as an effective liaison with government agencies and other trade organizations involved in local,
regional, or international tourism and travel for the benefit of its members; and
7. to encourage, support, and help develop Philippine tourism.
Organization and Structure
The setup of the whole organization includes the General Membership, the Board of
Trustees, in-service groups and committees, and the Secretariat.
The General Membership is composed of Regular, Associate, Allied, and Affiliate
admitted to the membership by the Board of Trustees.
The Board of Trustees serves as the policy-making body of the organization a is
composed of 15 members, duly elected by the general membership in an annual
meeting held between the third week of October to the second week of November.
The immediate past President sits in the board as an ex-officio member but without
the right to vote. The Board meets regularly every first Wednesday of the month.
The Board of Trustees has 24 working committees. These groups and committees
assist in the formulation and implementation of policies, plans, and programs.
The Secretariat is the administrative, information, and service center of the whole
association.
Membership
The member-associations fall into four categories, namely:
1. Regular members are firms duly licensed by the appropriate government - agency as
travel and tour agencies and admitted to membership by the Board of Trustees;
2. Associate members - are branches of regular members duly licensed by the
appropriate government agency as travel and tour agency branch offices and
admitted to membership by the Board of Trustees;
3. Allied members - are airlines, convention organizers, handicraft stores, hotels, inns,
nightclubs, resorts, restaurants, shipping companies, tourist transport operators, and
other entities related to or engaged in the tourism industry whether directly or
indirectly, duly licensed by the Department of Tourism and/ or other government
agencies and admitted to membership by the Board of Trustees; and
Affiliate members are regional or provincial associations of travel and tour agencies
duly organized as an association and registered with the appropriate government
agency and admitted to membership by the Board of Trustees.
Membership Responsibilities
1. Active participation and involvement in the activities of the association, specifically
in the concerns of the communities;
2. Regular attendance at the General Membership and Business Meetings;
3. Adherence and commitment to the PTAA Principles of Professional Conduct and
Code of Ethics;
4. Prompt payment of membership dues and special assessment and other fees:
Affiliations
The PTAA is the Philippine representative to:
1. ASEAN Tourism Association (ASEANTA);
2. Federation of ASEAN Travel Association (FATA); and
3. Universal Federation of Travel Agents Association (UFTAA):
Locally, it represents the travel/tour agency sector in:
1. Tourism Council of the Philippines (TCP):
2. Air Safety Foundation (ASF);
3. Philippine Chamber of Commerce and Industry (PCCI);
4. Hotel and Tourism Institute of the Philippines (HTIP); and
5. Tourism Industry Board Federation, Inc. (TIBFI),
The Hotel and Restaurant Association of the Philippines (HRAP)
The Hotel and Restaurant Association of the Philippines was founded on September
12, 1952 by executives from the leading hotels and restaurants in Manila. Its main
objective is to upgrade the management skills and personnel services to maintain
proper standards at home as well as keep abreast with progressive trends abroad.
To realize its objectives, countless seminars, workshops, and conventions were held
through the years both on regional and national levels. It also conducted in- service
training in top hotels and restaurants in the Philippines as well as food and table
service demonstrations. Observation teams went to many parts of the country to
assess the situation of establishments in the area and determine the areas where
training was needed most.
HRAP has joined AAHRA and the International Hotel Association in order to broaden
its base from national to international scope. Likewise, representatives went on
government-sponsored tourism missions abroad to tap the tourism potentials in other
countries.
To advertise the presence of suitable accommodations and restaurants in the
Philippines, HRAP, with the assistance of the Department of Tourism, came out with
the Hospitality and Travel Directory. The directory was successfully disseminated to
travel agencies, airlines, and embassies abroad.
The HRAP membership includes the following:

1. Hotel sector- comprises hotels, resorts, apartelles, pension houses, and transport establishments with
accommodations and food service facilities;

2. Restaurant sector - comprises restaurants, clubs, pubs, bistros, music lounges, catering, and quick-service
establishments;

3. Allied sector-comprises established suppliers of products, equipment, and services for hotels, restaurants,
and food service establishments;

4. Associate division - comprises schools offering hotel and restaurant management/administration or tourism-
oriented degree courses;

5. Affiliate sector- comprises other organizations of professionals working in the hotel and restaurant industry;

6. Provincial chapters - are established in provinces, chartered cities outside of Metro Manila duly recognized,
accredited, and governed by the by-laws of the HRAP;

7. Honorary members - are persons recognized for their exceptional and outstanding contributions to the
development of hospitality and tourism activities; and

8. Life members - are persons recognized for having rendered outstanding service to the Association either as
officer, director, or member.

Apart from its membership recruitment drive, the HRAP continuously drums up
activities and projects intended to promote camaraderie, fellowship, and closeness among members such as
tour and golf programs.

The HRAP publishes newsletters which are distributed to members as well as to officers of other tourism-
oriented organizations to update them on the ongoing and forthgoing activities and projects of the
association. Circulars on industry concerns are likewise disseminated to all members.

Through the linkage of HRAP with the Tourism Promotions Board (TPB), members are able to participate in
international sales blitzes to promote not only their own properties abroad, but also the country's attractive
tourist destinations.

The HRAP undertakes projects geared toward vocational training and manpower development along skills
required by the hospitality industry. It serves as liaison with institutions, schools, and organizations engaged in
manpower education and training. It established a training school-The Hotel and Tourism Institute of the
Philippines (HTIP), which has graduated over 100 young hoteliers and restaurateurs.

The HRAP organized a very prestigious culinary event-the annual Chefs on Parade competitions and
exhibitions in which chefs, food and beverage personnel, and kitchen artists compete with their colleagues,
gain excellent exposure and training, and receive recognition for their creative talents and skills in the culinary
arts.

The HRAP works in partnership with the following international, regional, and
national organizations to enhance the profile and competitiveness of the
national hotel and restaurant industry:
International Organizations
1. Pacific Asia Travel Association (PATA) Philippine Chapter
2. ASEAN Tourism Association (ASEANTA) 3. ASEAN Hotel and Restaurant
Association (AHRA)
4. International Hotel and Restaurant Association (IHRA)
5. The Asia Foundation (TAF)
6. Japan External Trade Organization (JETRO)
National Government Organizations
1. Department of Tourism
2. Department of Labor and Employment
3. Department of Finance
4. Department of Health
5. Department of Trade and Industry
6. Department of Education
7. Department of the Interior and Local Government/Philippine National Police
8.Senate and Congress Committees on Tourism
Nongovernment Professional Organizations
1. Employers Confederation of the Philippines (ECOP)
2. Filipino Society of Composers, Authors, and Publishers (FILSCAP)
3. Hotel and Restaurant Tripartite Consultative Board (HRTCB)
4. Philippine Chamber of Commerce and Industry (PCCI)
5. Tourism Industry Board Foundation, Inc. (TIBFI)
6. Tourism Council of the Philippines (TCP)
7. Philippine Business for the Environment (PBE)
8. Society of Association Executives (SAE)
Union of Filipino Tourism Educators (UFTE)
The Union of Filipino Tourism Educators, formerly Tourism Educators of Schools,
Colleges, and Universities or TESCU, is a bona fide organization of Tourism
Educators founded by Dr. Zenaida Lansangan-Cruz and duly registered with the
Securities and Exchange Commission on January 9, 1993.
UFTE has the following objectives:
1. to unite all colleges, universities, and schools with tourism programs with the
end in view of training and developing their students for a productive and
meaningful career in tourism;
2. to promote a closer working relationship between educators and industry;
3. to put out a journal which will publish research studies, articles, and up-to-
date information with regard to the tourism industry;
4. to encourage members to undertake research on the latest aspects of tourism
to produce information, data, and new findings in order to bolster the country's
tourism industry;
5. to sponsor lectures, seminars, workshops, conferences, and symposia on the
various fields of tourism; and
6. to work with colleagues to advance the image and understanding of travel
and tourism education within the larger arenas of the industry and the academic
world.
The association has three categories of members, namely:
1. Regular those engaged in the teaching of tourism and other related - courses;
2. Associate those involved in tourism research, studies, and training; and
3. Institutional - institutions and organizations which are interested in promoting
the goals of the association.
The members are entitled to the following:
1. participation in UFTE meetings, seminars, symposia, training programs, and
conferences;
2. participation in educational programs, scholarship grants, and the like;
3. information exchange through newsletters and journals;
4. involvement in research;
5. awards and recognition for outstanding work in the field of tourism;
6. affiliations with other tourism organizations;
7. participation in tourism inter-school activities, contests, and the like: and
8. involvement in community and environmental awareness through educational tours, cruise fora,
and the like
Council of Hotel and Restaurant Educators of the Philippines (COHREP)
The Council of Hotel and Restaurant Educators of the Philippines is a bona fide organization of hotel
and restaurant educators of the Philippines founded by Dr. Ignacio Pablo and duly registered with
the Securities and Exchange Commission.
The Council has the following objectives:
1. to generate a wide acquaintance and closer cooperation among those interested in hotel and
restaurant education;
2. to provide educational opportunities for Hotel and Restaurant Management, (HRM) educators
who are interested chiefly in particular areas within the general field of HRM to pursue their
specialties;
3. to provide a forum for the dissemination and exchange of information about
such topics as course content and structure, teaching methods, materials,
services, facilities and techniques, continuing adult education, and other
such topics as may be of material interest to the members;
4. to provide opportunities for HRM educators to publish scholarly papers based upon their
conceptual as well as experimental findings;
5. to act as liaison between the schools and universities which the Council members represent and
the agencies in the hospitality industry;
6. to foster better understanding, communication, and cooperation among educational institutions
concerned with HRM and the hospitality industry:and
7. to support a culture of hospitality that embodies the value system, ethics, and morals of a
hospitality educator.
The members are classified as:
1. Regular - those who are full-time educators or administrators granting certificates, baccalaureate
or graduate degree in HRM, practitioners in the hospitality industry who have taught HRM students
for at least a year and is currently on a full-time or part-time basis, affiliated with a college or
university offering HRM;
2. Associate those who are practitioners in the hospitality industry, representatives of the DepEd,
DOT, HRIB, TIB, and other regulated agencies, entrepreneurs in the hotel and restaurant industry;
3. Sustaining-those institutions, associations, or corporations that are actually involved in the hotel
and restaurant industry and advancement of hotel and restaurant education in the Philippines;
4. Honorary-those who are invited by the Council to become such because of exceptional and
outstanding contributions to the development and growth of the hospitality or tourism industries
and educational institutions; and
5. Life-those who have rendered 10 years of outstanding service to the association either as an
officer or member.
The members have the following rights and privileges:
1. participation in the annual COHREP conventions;
2. participation in COHREP meetings, attendance in seminars, symposia, training programs, and
conferences (hotel and international);
3.participation in educational programs and scholarship grants;
4. information exchange through the COHREP newsletter and otherpublications; and
5. involvement in research.
The Association of Administrators in Hospitality, Hotel and Restaurant Management Educational
Institutions Incorporated (AAHRMEI)
The Association of Administrators in Hospitality, Hotel and Restaurant Management Educational
Institutions Incorporated, founded by Dr. Gloria Baken Sy, is envisioned to be an outstanding
organization serving as a vehicle for all schools offering Hotel and Restaurant Management,
Tourism, Food Technology, Home Economics, Nutrition, and other related programs in the quest for
leadership excellence among academicians and practitioners toward quality education for all
stakeholders.
The organization aims to achieve the following objectives:
1. establish linkages among different schools nationwide for the advancement of quality and
relevant education;
2. initiate programs and activities that are necessary for the total development of administrators,
faculty members, practitioners, and students;
3. prepare faculty members and prospective practitioners for leadership skills and competencies;
4. assist government agencies, particularly the Commission on Higher Education (CHED),
Department of Tourism (DOT), and the Technical Education and Skills Development Authority
(TESDA) in the implementation of programs and guidelines affecting the hospitality education and
industry; and

5. develop camaraderie among administrators, faculty members, and industry practitioners for a
healthy learning-sharing relationship.
The members are classified as:
1. Regular - those who are administrators, including practicum coordinators. Only regular members
can run for board member positions:
2. Associate - those who are HRM and Tourism faculty members and industry practitioners; and
3. Institutional - those schools, colleges, and universities offering HRM and Tourism programs.
The Women in Travel, Philippine Chapter
The Women in Travel, Philippine Chapter was organized in 1980. It is an affiliate member of the
International Federation of Women in Travel Organization (IFWTO) which has a worldwide
membership of 5,000.
The members are the top female executives of airlines, hotels, travel agencies, tour operators, and
other companies involved in the travel business.
The notable achievements of the Women in Travel, Philippine Chapter are:
1983-Women in Travel Philippines hosted the Pacific Regional Conference attended by delegates
from Asia, Australia, California, and New Zealand;
1988-The Worldwide Convention of the International Federation of Women in Travel Organization
(IFWTO) was held at the Manila Hotel with then-President Corazon Aquino as the Guest of Honor;
1989-The "Save the Environment" project was launched by the Women in Travel in Boracay;
1990 The first Women in Travel Tourism Services Training was held in Boracay in cooperation with
the Department of Tourism;
1991-The second Tourism Services Training was held in Boracay;
1992-1994-The third and fourth Tourism Services Workshop was held in Boracay;
1995 The Women in Travel Philippines, together with the Department of Tourism, was awarded the
PATA Grand Gold Award (Education Category);
1996 -The sixth Tourism Workshop was held in Kalibo, Aklan;
1997-The co-sponsored Training Program was held in Palawan;
1997- Participated in "Rediscover Boracay" project; and
1998 - Sponsored an Executive Tourism Workshop for resort owners in Boracay.
Philippine Association of Conventions/Exhibitions, Organizations and Suppliers, Inc. (PACEOS)
The Philippine Association of Conventions/Exhibitions, Organizations and Suppliers, Inc. is the voice
of the convention and exhibition industry. It plays a significant role in the economic development of
the country through conventions, trade fairs, and special events.
The objectives of PACEOS are:
1. to bring more events into the country by working more closely with professional associations, as
well as encouraging members to create their own events;
2. to upgrade the skills of those involved in the industry through educational seminars;
3. to professionalize the association's ranks and achieve a better working relationship through open
communication and networking; and
4. to represent the industry's concerns with venues, suppliers, and concerned government agencies.
The members of PACEOS are professional convention/exhibition organizers, venues, booth
contractors, convention hotels, and exhibition freight forwarders.
PACEOS supports and endorses the 10-point agenda presented to the Secretary of the Department
of Tourism covering the following areas:
1. improving the country's image;
2. more focused and effective marketing;
3. more discriminate allocation of budget;
4. progressive liberalization of aviation policies; and
5. upgrading and preservation of age-old destinations like the Banaue Rice Terraces and Intramuros.
Network of Independent Travel Agencies (NAITAS)
The Network of Independent Travel Agencies is the official association of non- IATA Travel Agencies
which was established in 1986. Its objectives are the following:
1. to unify the various non-IATA travel agents and promote a harmonious relationship among its
members;
2. to assist and lead its members toward being more professional in delivering travel and tour-
related services;
3. to contribute in the promotion of local and international travel and tourism;
 Meaning of Incentive Travel As defined by the Society of Incentive Travel Executives (SITE),
4. to unify members toward speedy and fair solutions to problems unique to non-IATA
"Incentive travelisa modern management tool used to accomplish uncommon business
agents; and
goals by awarding participants an extraordinary travel experience upon their attainment of
5. to have one solid voice in the tourism industry.
their share of uncommon goals."

The ongoing programs of NAITAS are:

Incentive can be used to accomplish several business objectives, namely increased sales,
increased production, higher quality level, improved customer service, and increased
1. continuous educational and developmental training programs for management and
safety. Practically any business objective that can be measured can be accomplished
frontliners;
through the use of incentives. The choice of reward will vary based on the objectives.

2. organizing consortiums for various products to create more competitive pricing for
Why Incentive Travel?
members;
There has been a growing recognition in recent years of the advantages of using incentive
3. promoting local distinctions;
travel vis-à-vis other traditional rewards such as cash, merchandise, lifestyle, and
performance enhancers such as plaques, rings, trophies, and the like.
4. supporting various programs with other government agencies such as the DOT, DFA, BID,
DILG;
Other reasons are:

5. creating a rich pool of trainers in tourism-related subjects/programs;

1. Travel incentive awards are permanent symbols of success;

6. joining forces with other travel associations to be able to focus energies and resources
2. Travel incentives are highly promotable;
toward a strengthened travel and tourism industry; and
3. Travel incentives overcome the comfort level of psychology. An incentive program breaks
7. creating globally competitive projects in order to contribute to the financial stability of
through this effort barrier;
members and to the economic growth of the economy.
4. Incentive travel has memory value. Cash is quickly spent and forgotten. Thus, it has no
Movement of Incentive Travel Executives (MITE)
identity, and

The Movement of Incentive Travel Executives was organized on August 29-30, 1991 by the
5. Travel incentives have the lowest ratio of cost to incremental sales.
Tourism Promotions Board (TPB), formerly Philippine Convention and Visitors Corporation
(PCVC), in cooperation with the New York-based Society of Incentive Travel Executives
People who win an incentive trip are the most motivated and the most successful people
(SITE).
their company has. As such, they deserve to have their efforts rewarded with the most
memorable events imaginable.
The objectives of MITE are:
These events need not be grand extravaganzas with abundant budgets. They should be
1. to use incentive travel as a business tool in the application of MITE's collective resources;
events that provide the guest with the experience that they could not obtain in another
way.
2. to develop educational programs and other business activities that offer value to its
members; and
Philippine Association of Accredited Tourist Guide Lecturers Inc. (PAATGLI)

3. to sell the Philippines as a quality incentive destination.

The Philippine Association of Accredited Tourist Guide Lecturers Inc., formerly Guides Inc.
(Philippines), was organized on May 21, 1986 as a nonstock, nonprofit entity. It aims to attain
Membership
the following:

MITE's members represent the forerunners of incentive travel such as hotels, tour and
1. development among the officers and members the value of nationalism, honesty, self-
transport operators, resorts, airlines, marketing and creative specialists, and selected media
reliance, collectivism, and social concern;
personalities. Its members can deliver incentive travel programs with creativity,
imagination, and professionalism.
 Goals
2. effective promotion of the country's natural and cultural attractions to domestic
and international tourists; 1. To encourage and foster nationwide chapter extensions;

3. upgrading of the competencies of its members and provisions of opportunities 2. To pursue an active role in product development (emerging destinations);
for professional growth and development;
3. To strive for international recognition and affiliations;
4. inculcation of discipline, love for work, and commitment among its members;
4. To upgrade industry knowledge through education/workshop;
5. constant maintenance of efficient and highly qualified tour guides; and
5. To conduct national information campaign on relevant issues;
6. establishment and maintenance of linkages with tourism business enterprises.
6. To develop active membership through participation and involvement in team-
At present, the association has a membership of 320 tour guides. The Philippine building activities;
Association of Accredited Tourist Guide Lecturers Inc. is a member of the World
Federation of Tour Guides Association and a potent organizational arm of the 7. To develop and update database;
Department of Tourism (DOT). It conducts and sponsors seminars and workshops
to further educate and enlighten its members on the various aspects of tour 8. To revise and amend the by-laws to conform to the needs of the times;
guiding. It publishes a journal, Guides Gazette, which keeps all members posted
on the latest trends, activities, and programs of the industry. It also maintains a 9. To encourage sales mission;
library where members can get more information through books, journals, and
other materials. 10. To address needs and concerns of members in a timely manner; and

The Philippine Tour Operators Association (PHILTOA) 11. To endeavor for financial sustainability.

Membership
The Philippine Tour Operators Association (PHILTOA) Inc. is an organization of tour
operators and allied members actively involved in the advocacy of responsible
The association has two categories of members, namely:
tourism. Founded on June 12, 1986, it is registered with the Securities and
Exchange Commission as a nonstock and nonprofit organization. Membership
1. Regular - those who are duly licensed tour operators who are engaged in the
include travel agencies, airlines, hotels, resorts, transportation companies,
business of booking, handling, and assisting in all business and leisure tourism
handicraft stores, and other tourism-oriented establishments and associations.
activities within the Philippines for both local and international tourists; and

Vision 2. Allied - these are hotels, resorts, inns, handicraft shops, restaurants, nightclubs,
tourist transport companies, airline companies, shipping companies, convention
To be the National Tour Operators' Association of the Philippines. and exhibition organizers, tour guide associations, and other related entities duly
licensed and/or any other government agency pertinent to their operations.
Mission
Board of Directors
1. To create/organize different chapters;
The PHILTOA Board is composed of nine directors. Six are from the regular
2. To enhance networking between the government sector and the private sector membership and three from the allied membership.
particularly in the tourism industry; and
The annual election of the Board of Trustees is to be held on the first week of
3. To preserve natural tourist destinations through the promotion of environment November of each year. The Board of Trustees shall elect from among themselves
consciousness projects. the officers of the association for a term of one year.
Vision
Tourism Educators and Movers Philippines, Inc. (TEAM PHILIPPINES)
TEAM PHILIPPINES, founded by Mr. Robert Lim Joseph, envisions to
become a leading and productive organization that fosters strong
partnership between the industry and the academe that will lead to the
rapid growth of the domestic and global tourism and hospitality
industry.
Mission
TEAM PHILIPPINES commits itself to provide the necessary assistance,
training, and service to higher education institutions offering tourism
and hospitality management programs for the growth and career
development of the faculty and students in order for them to become
professionally competent, intellectually competitive, and socially
responsible persons.
Objectives
1. To assist higher education Institution members in the enhancement of
their relevant curricular offerings;
2. To enrich the knowledge and skills of the students and faculty
members by providing trainings, seminars, and other fora related to
professional courses;
3. To assist higher education institution members in providing seminars
pertaining to value-oriented education and work ethics;
4. To recommend students of tourism and hospitality management to
industry partners for job trainings and future job placement;
5. To be the prime mover in the promotion of tourism and hospitality as
well as the positive traits and culture of the Filipinos; and
6. To serve as a professional consultant in career management and
development of students and graduates.
SUMMARY
The international character of modern tourism and the growing
influence of international agencies in various fields are shown in the
growth of international cooperation and organization in tourism.
Examples of international tourism organizations are the United Nations
World Tourism Organization (UNWTO); formerly known as International
Union of Official Travel Organizations (IUOTO); the International Civil
Aviation Organization (ICAO); and the International Air Transport
Association (IATA).
Some countries and regions have felt the need to band together to
strengthen their respective tourism programs. Some of these regional
organizations are the following: Organization for Economic Cooperation
and Development (OECD), Pacific Asia Travel Association (PATA),
Caribbean Tourism Association (CTA), Asia Pacific Economic Cooperation
(APEC), Organization of American States (OAS), South American Tourism
Organization (SATO), European Travel Commission (ETC), and the
Common Market Travel Association (CMTA).
Countries that are often visited by tourists have a national tourism office
that regulates and promotes tourist activities. Examples are the United
States Travel and Tourism Administration and the Department of
Tourism in the Philippines.
There are also several national professional tourism organizations that
work closely with the government to promote tourism in their respective
countries. Some of these organizations in the United States are: The
United States Travel Data Center (USTDC), Travel Industry Association of
America (TIAA), Travel and Tourism Research Association (TTRA),
American Society of Travel Agents (ASTA), Universal Federation of Travel
Agents Association (UFTAA), World Association for Professional Training
in Tourism (WAPTT), Council on Hotel, Restaurant, and Institutional
Education (CHRIE), Society of Travel and Tourism Education (SOTTE), and
the Association of Travel Marketing Executives (ATME).
The national professional tourism organizations in the Philippines are the
following: Philippine Travel Agencies Association (PTAA), Hotel and
Restaurant Association of the Philippines (HRAP), Union of Filipino
Tourism Educators (UFTE), Women in Travel Philippines (WTP), Network
of Independent Travel Agencies (NAITAS), Philippine Association of
Accredited Tourist Guide Lecturers Inc. (PAATGLI), and the Movement of
Incentive Travel Executives (MITE).
THANK YOU
Presented by:

Rina Joy Niem

Jelou Liguan
Jemeriah
QUESTION:
IDENTIFY YOUR FEELINGS
1. The establishment of several public and private organization at the international,national regional state and local levels.
2. The chief international organization in the field of travel and tourism.
3-5. The three classes of members.
6-10. List at least 5 National Government Organization.
CHOOSE LOVE
1. The official publication of UNWTO are the following; except
A. International travel statistics
B. Travel abroad-frontier formalities
C. Manuals
D. International travel abroad
2.An organization of around 134 governments established for the purpose of promoting civil aviation on a worldwide scale.
A. ONWTO
B. ICAO
C. WTTC
D. IATA
3. The international air transport Association was established in ______ in Havanna.
A.1945
B.1946
C1993
D. 1954
4. The only global forum whose members are the top decision makers in the travel and tourism industry.
A. IATA
B WTTC
C. ICAO
B.ONWTO
5.The organization for economic corporation and development was set up in a convention signed in Paris on ____?
A. December 04,1960
B. December 24,1960
C. December 14,1960
D. December 12,1960
TRUTH HURT OR SORRY MY FALSE
1.The Pacific Asia Travel Association (PATA) was recognized in Hawaii in 1941.
2. The National Tourism Office is responsible of promotion of tourism in an particular country and for the over all development of the tourist Industry.
3. The National Parks Development Committee(NPDC) is a government agency that tasked to oversee national parks in the Philippines.
4. Republic act No. 6768 as amended by Republic Act No. 9174 " An act instituting a Balikbayan Program"
5. The united States Travel Data center is an independent, nonprofit research and educational organization which aims to improve the quality and range of statistical data
describing travel and tourism.