IMPS COLLEGE OF ENGINEERING & TECHNOLOGY

SUBJECT- PRINCIPLE OF MANAGEMENT

(HM-EE-701)

TOPIC- BRANDING

Name- AISWARIYA DAS

Roll - 17001621028
Department- Electrical Engineering
Year- 4th Semester- 7th
 :ACKNOWLEDGEMENT:

I would like to express my special thanks

of gratitude to my teacher Mr,JAYDEV
SAHA, who gave me the opportunity to
do this wonderful project of “”. Who also
helped me to completing my project. Secondly I
would also like to thank my classmate who help
me a lot in completing my project. I came to
know about so many things so, I am really
thankful to them.
 BRANDING

 1.INTRODUCTION
Branding is not just a logo or a name. It is the art of
creating a unique and memorable identity that
distinguishes your business from the competition. It is all
about connecting with your audience to build trust, loyalty
and ultimately drive sales.
2.DEFINATION
Branding is the process of creating a distinct identity for a
business in the mind of your target audience and
consumers. At the the most basic level, branding is made
up of a company's name and logo, visual design, mission,
and tone of voice.
WHAT IS BRANDING
IMPORTANCE OF BRANDING
CREATING BRAND IDENTITY
BUILDING BRAND
RECOGNITION
MANAGING YOUR BRAND
MEASURUNG THE SUCCESS OF
BRAND
EXAMPLE OF SUCCESFUL
BRAND STRATEGY
Thank you