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How Copy.ai Got IM Clicks in 5 Months by tapping into emerging keywords with zero volume 260K 195K 130K September 2022 Avg. organic traffic 164,398 Since 2020, copy.ai has won more than 8M users. Experience the full power of an Al content generator that delivers premium results in seconds. 8,000,000+ professionals & teams choose Copy.ai. They were one of the very first to make a splash in the category of Al copywriting. ai copywriter x a https://www. : oy. Copy.ai, but better - Top Al Copywriting Tool A Copy.ai Alternative That's Actually Factual, With Superior Content Quality. Hypotenuse. © AN The brand everyone compares against Copy.ai hitps:/www.copy.ai Copy.ai: Write better marketing copy and content with Al Copy.ai is an Al-powered copywriter that generates high-quality copy for your business. Get started for free, no credit card required! Marketing simplified! Use Free Al Tools - Copy.ai vs Jasper.ai - Copy.ai - Chat They were also one of the first to target Al-related keywords. The team at copy.ai kicked off an SEO strategy when there was low search volume for Al copywriting. Volume Volume Mola mys e pd Bela M407) Al Writing : 7 Keep reacing Keyword Al Copywriting Keep reading Al Paragraph ; “4 Keep reading The team built 30+ pages targeting key use cases for Al, betting on an incoming wave of demand. Free Al-po 1d writing generators Let Al power your marketing efforts with these free copywriting tools. Tell us what you want and our Al will create the marketing copy for you. It's that simple. Free Instagram Caption Generator Each page put their tool front and center. The "tools" pages had copy.ai embedded. The product itself was used to serve search intent. Paragraph Gen complete paragraphs u, so that you can 0 uich tent Reged Over the next 6 months, the copy.ai team worked with an agency (userp.io) to make sure those pages ranked highly. Dees Ed Mm aeckm How Copy.Al Got 1M Clicks in 5 Months with First-Mover Advantages [Jeremy Moser... bclaacnemae How the Fxck SEO Podcast XQ linterviewed Jeremy Moser (Founder at userp.io) about how they helped copy.ai. Together they built high- quality backlinks to the core hub page. Then they added internal links to pass authority to all cluster pages. Backlinks Focused Pillar “yess They also tested on-page content, iterating continuously until they found a sweet spot. Useful videos added \ ‘onuser generated content) ieee a Z How to use a free slogan generator to nail your company motto 1,300-word text added to each page Finally they optimized page titles. This improved click- through rates by 2.1%! (read more in my carousel LinkedIn below) 20 Meta Title Examples that promise to 7x your click-through rates uSERP and the copy.ai team made sure the pages were ready if a wave of demand did hit Google. When awareness and hype grew for Al copywriting, demand did appear in the Google Search volumes. = Overview: ai writing generator @ How ouse SERP & KO updated 15 hours ago. Update Keyword Difficulty Volume ‘Traffic Potential December} 7.8K 8.6K 2022 a E 65 Keywords with ‘Al’ in them boomed: Volume Volume Jan. 2022 Jan. 2023 Al Writing " Keyword Arcopywnting | se Al Paragraph Generator Guess who rode that wave and captured that traffic? ai writing generator 2 30.0K [68 1.52 10,862 1 Avg. organic traffic 260K 195K 130K 65K Key competitors really only started this same strategy in Jan 2023: 7 Jan 2023 @ Organic pages 0 @ Organic traffic 0 But they missed the first- mover advantage. Copy.ai's pages received millions of visitors in 2022. And, importantly, they're now capturing the demand they create with other marketing. Create demand Capture demand Learn more about these tools pages in the full case study. copy.ai copy.ai Winning First-Mover Advantages in SEO | break down the tactics and changes over time at thefxck.com Expect to find out: ¢ How to find out if you have content-intent fit ¢ 5 changes to your that improved copy.ai’s CTR by 2.1% points. * 3 key tips for building backlink authority Note: this case study focuses on uSERPs work with copy.ai and their tools pages in 2022. Huge shoutout to the full copy.ai organic and content team for their traffic boom in 2022/2023. A 800K June 2023 600K Avg. organic traffic 692,562 400K 200K Thanks for reading! Let me know what you think in the comments or please repost to help more people find it :) 4

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