CrossKeys Vineyards

6011 E Timber Ridge Rd, Mt Crawford, VA 22841

Phone: (540) 234-0505
Email: info@crosskeysvineyards.com
Facebook: CrossKeysVineyards
Fact Sheet

CrossKeys Vineyards VIP Event

CrossKeys Vineyards features a new line of wine cocktails and slushies for the Key Club’s
prospective and current members. Local community members will have the opportunity to receive one of
the Key Club’s many perks by trying new items before they are released. CrossKeys is looking to increase
the number of Key Club members with this promotional event so the winery can plan more exclusive
events.

Who:
The owners, Bob and Nikoo Bakhtiar invite prospective and active members of the Key Club to join them
to taste unreleased drink menu items.

What:
CrossKeys Vineyards is hosting a VIP event for Key Club members that will feature unreleased wine
slushies and cocktails.

When:
The event will be held on January 14th from 2 P.M. to 4:00 P.M.

Where:
CrossKeys Vineyards, located at 6011 E Timber Ridge Rd, Mt Crawford, VA 22841.

Why:
CrossKeys’ staff wants to reward Key Club members for their loyalty to their winery while also
encouraging other customers to join the membership program. This event will generate sales for the new
wine cocktails and wine slushies.

How:
An invitation will be sent to Key Club members, and an informational posting will be made in the Daily
News Record, offering members the first taste of a new line of CrossKeys products.

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Benefits:
This event will boost membership for the Key Club, allowing more people to receive benefits.

Quote:
Bob Bakhtiar: “We want to reward our Key Club members for their continued support. This event not
only gives us some feedback from our members but also gives us the opportunity to get to know our
valued customers in a more personal setting.”

Background:
CrossKeys Vineyards is a family-owned 125-acre estate winery. The owner of the vineyard is Bob
Bakhtiar. They have been producing estate-grown wine since 2006. CrossKeys Vineyards offers
well-crafted wine, cuisine, and a series of year-round events.

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