Professional Documents
Culture Documents
ON
GROWTH ASSOCIATE AND SALES EXECUTIVE
Submitted in partial fulfillment for the award of degree of
BACHELOR OF BUSINESS ADMINISTRTION
[B.B.A]
Session 2021-2024
PRITESH PRAKASH
Enrollment No.: 21041010899
Admission No.: 21GSOB1010072
Under the guidance of
Mr. MUKUL SRIVASTAVA
The following Summer Internship Project Report on " GROWTH ASSOCIATE AND SALES
EXECUTIVE " is hereby approved as a certified study in management carried out and presented
in a manner satisfactory to warrant its acceptance as a prerequisite for the award of Bachelor of
Business Administration for which it has been submitted. It is understood that by this approval
the undersigned do not necessarily endorse or approve any statement made, opinion expressed or
conclusion drawn therein but approve the Summer Internship Project Report only for the purpose
it is submitted to the Summer Internship Project Report Examination Committee for evaluation of
Summer Internship Project Report
Name Signature
This is to certify that Mr. PRITESH PRAKASH (21GSOB1010072), a student of the Bachelor
of Business Administration has worked under my guidance and supervision. This Summer
Internship Project Report has the requisite standard and to the best of my knowledge no part of it
has been reproduced from any other summer Internship project, monograph, report or book.
Faculty Mentor:
Date
Executive Summary
This is an attempt to know how the classroom theories can be applied to the practical situation. As
a student of Bachelor of Business Administration (BBA), it is a part of study for everyone to
undergo summer internship at some organization. So, for this purpose, I got an opportunity to do
my summer internship SPR HOSPITALITY SERVICES In this is comprehensive report, I have
discussed about every major aspect of the company which I have observed and perceived during
my internship tenure. The hospitality sector encompasses a diverse range of business focused on
providing services such as accommodation, dining, entertainment and tourism experience to
customers. The industry has witnessed significant shifts driven by technological advancements,
Changing consumer preference, and global events, such as the COVID-19 pandemic, which
heavily impacted travel and tourism. Key trends include a growing emphasis on sustainability, the
integration of technology for improve guest experiences, personalized services, and the rise of
alternative accommodation options like Airbnb. Despite challenges, the hospitality sector
continues to adapt and innovate, aiming to offer memorable and convenient experiences while
navigating evolving consumer demands and market dynamics.
Acknowledgement
I am extremely appreciative of the institute for giving me the chance to learn more about the
experience of working for a company. It was through this summer job that I was able to identify
my interest and curiosity about a new area. In these ten weeks, I underwent extensive study and
learnt a great deal about the numerous facets of how an organization functions. I was directed and
mentored at every turn by experts in the industry, which further enhanced my decision-making
abilities, forming opinions, etc. I would like to thank SPR HOSPITALITY SERVICES for
giving me the chance to finish my summer internship with their reputable company. Additionally,
I'd want to thank all of the staff members of the web department and the associates for fostering a
friendly work environment throughout this time.
I'm also grateful for the faculty mentor who encouraged me throughout my summer internship and
helped me find my true passion—something in which I still firmly believe today—by keeping my
mind on the bright side.
One of the best experiences of my life, it was a voyage that I will always treasure. My academic
work and professional experiences became more organised when I worked for an Hospitality
industry. Additionally, I'm thankful for the support and encouragement I received from my friends
and family, who never stopped urging me to give it my all during the internship period. I also want
to thank the industry mentor for all of his or her efforts in fostering a spirit of perseverance and
holding out a torch of hope.
Declaration
I, Pritesh Prakash, Adm. No .21GSOB1010072 from BBA 5th semester of department of School
of Business, GALGOTIAS UNIVERSITY, Greater Noida hereby declare that the Summer
Internship Project entitled “SUMMER INTERNSHIP PROJECT ON “GROWTH ASSOCIATE
AND SALES EXECUTIVE IN SPR HOPITALITY SERVICES ” is an original work and the
same has not been submitted to any other institution for the award of any other degree. A
presentation of the Summer Internship Project was on the same topic and the suggestions as
approved by the faculty were duly incorporated.
PRITESH PRAKASH
INTERNSHIP COMPLETION CERTIFICATE
TABLE OF CONTENTS
IV Acknowledgement 5
V Declaration 6
VIII Chapter – 1 9 – 11
Introduction
IX Chapter – 2 11 – 18
Company Profile
X Chapter – 3 19 – 22
Objective and Methodology
XI Chapter – 4 23 – 25
Interpretation
XII Chapter – 5 25 – 27
Finding & Conclusions
XIII Bibliography 28
Introduction
SALES EXECUTIVE POLICIES
Sales executive often operate within a framework of policies and guidelines that
shape their behavior, strategies, and interactions with clients. These policies are
designed to steer the team toward success while ensuring ethical practices and
consistency. Here a breakdown of some key policies that commonly govern sales
executives:
ETHICAL GUIDELINES
Sales teams often adhere to ethical codes that govern their conduct in
interactions with clients. These guidelines typically emphasize honesty, integrity
and transparency in all dealings. They may include directives on avoiding
misleading statement, respecting client confidentiality and ensuring fair
competition.
COMPLIANCE POLICIES
Sales executive must adhere to various legal and industry specific regulations. This
includes understanding and complying with laws such as consumer protection
acts. Data privacy regulations like GDPR, and industry standards. Compliance
policies often involve regular training to keep abreast of changes and ensure
adherence.
COMPANY PROFILE
Nalanda Living is founded by Mr. Rahul Pratap Nagar, who understands the
student’s problems around accommodation and committed to offer a solution. He
believes that Student community deserves a better lodging and boarding
ecosystem in India. The current facilities are either too clumsy and lacks basic
requirements of hygiene, comfortable living conditions OR super costly. With
concept of Nalanda Living, we want to offer cost, comfortable and hygienic living
at affordable rates. Nalanda Living is a place where you can find best facilities
within your budget. Nalanda Living is a comfortable and affordable option for
those looking for quality housing. The rooms are air-conditioned and the food is
hygienic, making it a great choice for those who want to be able to live
comfortably without breaking the bank. In addition, the security at Nalanda Living
is top-notch, you can rest assured that your safety is our top priority.
Mission
To be a leader in student accommodation services with a holistic living
experience.
Vision
To create a safe and holistic living experience through leadership development,
personal empowerment and cultural diversity .
VALUE
Pursuing this mission is a dedicated team of talented individuals. Knowledge and
passion for exceptional, personalized service are the foundation upon which our
experience is built.
Human Resources
Human Resources department performs following functions in employee
management:
➢ Acquisition-Recruitment, Confirmation, Re-contract
➢ Compensation & Benefit-Salary and Bonus, Leave encashment
➢ Development-Training, Orientation
➢ Utilization-Evaluation and Performance Management
➢ Employee Relations-Grievance handling and counseling
➢ Employee services - ID card, Business Card, and E-mail address etc.
Support Service
Support Services department is responsible for ensuring following logistic and
administrative supports to business:
➢ Office Management
➢ Transport Management
➢ Inventory Management
Sales & Marketing
Sales department is basically focused to BUSINESS. Responsibilities are:
➢ New business search
➢ Client relationship-potential and existing
➢ Sales event management-arranging and participating parties, campaigns
and programs.
➢
As with other businesses within the hospitality industry, hostels are busy
workplaces where many elements must be overseen simultaneously. This could
include everything from managing inventory and reservations to processing
payments and selling additional products or services to customers.
The best hostel management systems not only allow hostel owners and staff
members to manage these various aspects of the business from one location,
they also offer the possibility for employees to access the system remotely, and
information that is updated within the system will automatically update for
everyone using it.
Many parts of the travel industry are seasonal, which can sometimes mean
handling sudden spikes in demand with limited staff. Hostel management systems
can make work within a hostel easier and more efficient, while the automation
options available can also help free up staff to focus on other parts of their job.
Environment management system of Nalanda Living
The hospitality industry is increasingly recognizing the importance of
implementing robust environmental management systems (EMS) to reduce its
ecological footprint while maintaining high-quality service. An EMS in hospitality
encompasses various strategies, policies, and practices aimed at minimizing
environmental impacts associated with lodging, food services, events, and other
hospitality-related activities.
HR Policy formulation
Nalanda Living emphasis on HR policy formulation for nor only own department
but also for the other departments.
HR Planning
Establishes bath short term and long-term planning for the organization.
Short Term HR Planning
Nalanda Living primarily recruits its human resources that will support Strategic
Human Resource Planning for current period.
Long Term HR Planning
Here Nalanda Living is looking forward to build long term resources by several
Hospitality
Work and Job analysis, design and evaluation
For every job there are work and Job analysis, design and evaluation at Nalanda
Living so that jobs are well defined.
Recruitment and Selection
Recruitment and Selection of Nalanda Living are also important parts. Every
recruitment and selection process are made after concerned department submits
requisition for workforce.
Diversity Management
Nalanda Living highly believes in Diversity management. Here, in Nalanda Living,
there are many employees from different divisions of the District, even from
other State like Bihar, Jharkhand and Bengal employees.
OBJECTIVES OF STUDY
Hospitality studies typically aim to provide a comprehensive understanding of the
hospitality industry, including its management, operations, customer service, and
the broader scope of tourism. The objectives include teaching students about
effective management techniques, customer satisfaction strategies,
understanding cultural diversity, and fostering leadership skills specific to the
hospitality sector. Additionally, it involves instilling a deep understanding of the
importance of guest experiences, service excellence, and the economic aspects of
the industry.
SCOPE OF STUDY
The field of hospitality covers a wide range of topics, including hotel
management, tourism, event planning, restaurant management, travel services,
and more. It encompasses everything from customer service and business
operations to marketing and hospitality law. It's a diverse field with opportunities
in various sectors, making it an exciting area of study for those interested in the
service industry
RESEARCH METHODOLOGY
Purchase Journey Mapping: Map the entire customer journey from awareness to
post-purchase engagement. Identify touchpoints and opportunities for sales
engagement.
3. Competitive Analysis
Sales Forecasting: Use historical data and market insights to forecast sales
performance accurately. Adjust strategies based on predicted market changes.
5. Utilizing Technology
Data Analytics Tools: Leverage data analytics tools to extract meaningful insights
from sales data. Use predictive analytics to forecast future trends.
6. Implementation and Evaluation
Conclusion
This outline covers the core elements of a research methodology for sales
executives, providing a roadmap to enhance sales performance through informed
decision making and strategic planning.
INTERPRETATION
Hospitality is more than just a concept; it's a cornerstone of human interaction
that transcends mere accommodation. At its essence, hospitality embodies
warmth, generosity, and the art of making others feel welcome and valued. This
fundamental notion isn't confined to the realm of hotels and restaurants; it
permeates various facets of life, shaping cultural norms, personal relationships,
and societal interactions.
At its core, hospitality is a practice deeply rooted in empathy and compassion. It's
about extending kindness and consideration to others, whether they're strangers
seeking refuge in a foreign land or friends gathering in someone's home. It's the
embodiment of goodwill, fostering a sense of belonging and comfort in unfamiliar
settings.
The essence of hospitality is perhaps most evident in the concept of the "guest-
host relationship." This dynamic is symbolic of the give-and-take inherent in
hospitality. A host extends their generosity by providing comfort, sustenance, and
often guidance to a guest, while the guest reciprocates by showing gratitude,
respect, and appreciation for the host's efforts.
However, the significance of hospitality extends far beyond the confines of
physical spaces. In a broader context, it reflects a mentality of inclusivity and
open-mindedness, encouraging acceptance of diversity and promoting a sense of
community. It's about creating spaces—both physical and emotional—that are
inviting and nurturing, where individuals feel respected, understood, and valued.
Hospitality also plays a crucial role in business and diplomacy. The art of
diplomacy often involves the exchange of courtesies and hospitality between
nations, fostering goodwill and facilitating dialogue in the pursuit of common
goals.
Ultimately, the beauty of hospitality lies in its ability to bridge gaps, foster
connections, and create a sense of unity among diverse individuals. It's a timeless
virtue that transcends boundaries, cultures, and backgrounds—a testament to the
innate human desire for connection and belonging. In a world often characterized
by division, hospitality stands as a beacon of hope, reminding us of our shared
humanity and the power of kindness in bringing people together.
CONCLUSION
Hospitality services play a pivotal role in the realm of customer experience,
intertwining with various industries, from hotels to restaurants, tourism to event
management. The essence of hospitality lies in its ability to create a welcoming
environment, deliver exceptional service, and forge memorable experiences for
patrons. This sector embodies the fusion of meticulous operations, cultural
nuances, and personalized interactions, ultimately shaping the perceptions and
satisfaction levels of consumers.
At its core, hospitality is synonymous with catering to diverse needs. Whether it's
accommodating preferences, dietary requirements, or cultural sensitivities, the
industry thrives on its adaptability and inclusivity. The seamless orchestration of
services, from reservations to check-out, showcases the dedication to enhancing
guest experiences. With the advent of technology, the hospitality sector has
embraced innovations, leveraging digital platforms for bookings, personalized
recommendations, and streamlining operations.
However, the hospitality sector is not without its challenges. The industry's
susceptibility to economic fluctuations, changing travel patterns, and unforeseen
crises such as pandemics pose considerable hurdles. Adapting to these challenges
demands resilience, agility, and innovative strategies to ensure business
continuity while prioritizing guest safety and satisfaction.
SUGGESTIONS &RECOMMENDATIONS
Absolutely, here are some suggestions for improving hospitality services:
Complete and submit to the Dean through School Internship Program Coordinator. (Type or write
clearly)
The Manager
Knowledge park -3
201308
Subject: REQUEST FOR 06/08 Weeks internship training of BBA/3 years Degree Program,
We feel privileged to introduce Galgotias Educational Institutions (GEI) as one of the leading and
quality-driven educational groups in the Delhi-NCR Region.
Galgotias Educational Institutions consist of three institutions:
Galgotias College of Engineering & Technology (GCET)
Galgotias Institute of Management & Technology (GIMT)
Galgotias University (GU).
In this regard, we request you to kindly allow-Student name PRITESH PRAKASH. (Admission
No.- 21GSOB1010072) student of 3 years full-time program of Business Administration (Batch-2021-24)
to complete Summer Internship in your esteemed organization by assigning project work pertinent to
the stream pursued.
Feedback on the student’s progress and evaluation on the assigned ‘Project’ will be highly appreciated.
Yours sincerely,
SPR HOSPITALITTY SERVICES, Knowledge park -3 Beside Interglobe institute, Greater Noida, U.P. 201308
(Organisation/ Address) from 29/ 05 / 2023 to 10 /08 / 2022\3. I hereby give an undertaking as under.
• I will strictly abide by all rules and regulations of the industry/Institute and Galgotias University, Uttar Pradesh.
• I shall be responsible for my conduct and own safety at the industry/Institute and Galgotias University, Uttar Pradesh
shall not be responsible for this in any manner.
• I shall take care of my personal belongings. I shall not make any claim and no type of any claim shall be made in my
respect and on my behalf by anyone in respect of any loss or injury to me (including fatal injury or death) or to the
property of mine which may suffer or occur during the above mentioned programme.
• I will not act in any manner that defames the industry/Institute and Galgotias University, Uttar Pradesh, in any manner
whatsoever.
• I will not claim the expenses over & above for stay & mess to the Industry/Institute or to the University.
• I will regardless of age, may not use or be in possession or under the influence of alcohol or unauthorized
drugs on either the industry premises or place of stay (Hostel/ rental accommodation) Violation of this regulation may
result in suspension or expulsion from the university.
• I will maintain confidentiality of work-related projects and personnel.
• I will familiarize myself with, and adhere to, relevant organizational arrangements, procedures, and functions.
• I will understand what constitutes a permissible work absence and who to notify if absent, be prompt with being on
time to work and with assignments; give it my best effort.
• I will report changes in work schedule, supervision, or problems at the site to the internship coordinator and industry
supervisor.
• If I feel victimized by a work-related incident, I will contact the internship coordinator immediately.
• I will dress appropriately for the work setting.
• I will follow through on commitments.
• I will not conduct personal business during work hours (i.e. e-mails, cell phones, and internet).
• I will keep a positive attitude, open mind; avoid jumping to conclusions; try to make informed judgments.
• I will communicate – keep people informed in a useful and succinct way, listen and ask questions.
• I will be fair, considerate, honest, trustworthy, and cooperative when dealing with co-workers.
• I will assert ideas in an appropriate and tactful manner, seek feedback from supervisors, accept suggestions for
corrective changes in behavior and attempt to improve performance.
• I will accept constructive criticism and continuously strive to improve performance, seek to enhance professional
effectiveness by improving skills and acquiring new knowledge.
• I am fully aware that no faculty coordinator is accompanying me and no coordinator is appointed on behalf of the
university at the place of internship.
Date Signature:
15/06/2023
Place Greater Name of Student:
Noida PRITESH PRAKASH
Department Phone
BBA (General) Number:9798034882
Semester V Section-3 Roll No
21041010899
I have allowed my ward (name as indicated above) for the above-mentioned Internship and instructed him/her to take
due precaution for safety and discipline as listed above. I also undertake that the Industry/Institute or the university shall in no
way be responsible for any loss or injury to my ward during the program.
Date:15/06/2023 Signature
An internship is a unique learning experience that integrates studies with practical work. This agreement
is written by the student in consultation with the faculty Mentor and Industrial supervisor. It shall serve
to clarify the educational purpose of the internship and to ensure an understanding of the total learning
experience among the principal parties involved.
Campus Address: Plot No.2, Sector-17A, Yamuna Expressway, Greater Noida, Gautam Budh Nagar,
Uttar Pradesh
Email: pritesh0334@gmail.com
Industrial Supervisor
Name : NITISH NAGAR Title: Operation Manager
Internship Address: Knowledge park -3, beside Interglobe Institute, Greater Noida, Gautam Buddh Nagar
Faculty Mentor
Campus Address: _Plot No.2, Sector-17A, Yamuna Expressway, Greater Noida, Gautam Budh Nagar,
Uttar Pradesh
What do you intend to learn, acquire and clarify through this internship? Try to use concrete,
measurable terms in listing your learning objectives under each of the following categories:
Supervision: Describe in as much detail as possible the supervision to be provided/needed at the work
site. List what kind of instruction, assistance, consultation you receive from whom, etc.
Evaluation: How will your work performance will be evaluated? By whom? When?
This contract may be terminated or amended by faculty mentor or Industry mentor at any time upon
written notice, which is received and agreed by the other two parties.
Branch :BBA
Name of student: Pritesh Prakash Section-3 Roll
No.: 21gsob1010072
Contact Number: 7979026715 Project Batch: 2023-24
GU mail id- Pritesh.21gsob1010072@galgotiasuniversity.edu.in
Name of Company: SPR HOSPITALITY SERVICES
Company Address Knowledge park -3, beside Interglobe Institute, Greater Noida,
Gautam Buddh Nagar
Industry Person Name & Contact No Email ID
Designation
HR Nitish Nagar 9313970361 info@nalandaliving.com
supervisor: Nitish Nagar 9313970361 info@nalandaliving.com
Details of Industry: Knowledge park -3, beside Interglobe Institute, Greater Noida,
Gautam Buddh Nagar
Index – Logbook
Training records to be written every day in Training Diary at Training.
After completing training in a department, meet the Departmental Head to clarify your queries, etc. and
get his signature as indicated hereunder.
GU faculty visiting the training site may ask the students to show their work and put their remarks
on this page.
Learns quickly ✓
Shows initiative ✓
Accepts responsibility ✓
Accepts criticism ✓
Demonstrates creativity/originality ✓
Is self-reliant ✓
Communicates well ✓
Writes effectively ✓
Yes, the faculty coordinator was very helpful during the internship period.
How well were you able to accomplish the initial goals, tasks and new skills that were set
down in your learning contract? In what ways were you able to take a new direction or expand
beyond your contract? Why were some goals not accomplished adequately?
I was able to accomplish the task on time and learned many skills during internship period
which helped me to improve my communication skill and leadership skill.
In what areas did you most develop and improve?
After completing internship I was able to improve my communication and leadership skill
which was very helpful for me .
What has been the most significant accomplishment or satisfying moment of your
internship?
The most significant accomplishment or satisfying moment for me was when I realized that I
learned so many things during internship period which has build my confidence level.
What did you dislike about the internship?
There was nothing to dislike about the internship.
Considering your overall experience, how would you rate this internship? (Tick One)
Satisfactory ✓ Good Excellent
Give suggestions as to how your internship experience could have been improved.
As per my experience during the internship period I would suggest the organization to create
an intern-specific referral programs which will improve the trust of employee for the
organization.
Signature Date
Students have worked during internship period on following project/industrial problem under the
guidance of Mr. Nitish Nagar, (Operation Manager).
During their tenure of internship, they were hard working and focused on activities assigned to them.
Project work submitted by them has the potential to save cost up to Rs. NIL/year. Also, they were entitled
for stipend of Rs. NIL /- per month along with canteen, transportation & accommodation facilities.
(*** Enter NIL amount if industry does not agree to mention amount)
Regards,
Signature
Nitish Nagae
(Operation Manager)
NALANDA LIVING
Knowledge park -3, beside Interglobe Institute, Greater Noida, Gautam Buddh Nagar
Cost of Industrial Solution Certificate (Mandatory)
This is to certify that Mr. Pritesh Prakash students of BBA (General) from School Of Business ,Galgotias
University, Greater Noida has completed Internship successfully from 01/06/2023 to 31/08/2023. During
this period, she has shown good interest in the assignment/works given to them and worked hard.
Students have worked during internship period on following project/industrial problem under the
guidance of Mr. Nitish Nagar, (Operation Manager).
Industry has spent Rs. NIL amount on their ideas/industries problem, which they have successfully
implemented.
(*** Enter NIL amount if industry does not agree to mention amount)
Regards,
Signature
Nitish Nagar
(Operation Manager)
NALANDA LIVING
Knowledge park -3, beside Interglobe Institute, Greater Noida, Gautam Buddh Nagar