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“Learning” In the Context of

13/08/2023
Social Psychology

Submitted to
Dr.M.M.Enamul Aziz
Associate Professor & Head
Department of Sociology
Bangladesh University

Submitted by:
Name: Nusrat Ali Momo
ID: 202311654043
Introduction

In the context of social psychology, learning refers to the process by which people acquire new
information, knowledge, behaviors, attitudes, and skills that are influenced by their interactions
with others. It refers to how people adapt and adjust their thoughts, feelings, and behaviors in
response to cues, experiences, and feedback from the social world around them.
Observation, modeling, reinforcement, and cognitive processes are all factors that influence
social learning. Albert Bandura's Social Learning Theory, which emphasizes the role of
observation and imitation in learning new behaviors, is one of the foundational theories in this
field. Individuals learn by observing others and the consequences of their actions, according to
this theory. These observed behaviors are then incorporated into their own repertoire via
processes such as attention, retention, reproduction, and motivation.
Reinforcement and punishment are also important in social learning. Individuals are more likely
to adjust their own behaviors when they see others being rewarded or punished for specific
behaviors. This process is central to the concept of vicarious reinforcement, in which people
learn from the outcomes of others.
Attention, memory, and thought processes are all cognitive processes that contribute to social
learning. People pay attention to specific aspects of their social environment, process it, and store
it in memory for later use. These cognitive processes shape how people interpret and respond to
social situations, resulting in the formation of new attitudes and beliefs.
Learning in the field of social psychology is, in essence, a dynamic and multifaceted process. It
includes not only the acquisition of visible behaviors, but also the internalization of attitudes,
beliefs, and social norms. Social learning is the ongoing interaction between an individual and
their surroundings that shapes their perception of themselves and others and influences their
interactions with the larger social world. Individuals navigate their social environments, adapt to
changing circumstances, and develop a repertoire of behaviors and responses that help them
thrive within their society through this ongoing process.

Theories Of Learning In Psychology

While definitions differ, learning is frequently thought of as a relatively permanent change in


behavior brought about by experience. It is influenced by a number of biological, cultural, social,
and emotional factors. To explain how people learn, several theories have emerged. Among the
most important learning theories are:

 Behavioral learning theory


 Cognitive learning theory
 Social learning theory
 Experiential learning theory
Behavioral Learning Theory

Behavioral learning theories are an important branch of psychological thought that examines
how behaviors are acquired and modified through interactions with the environment. These
theories, which are based on empirical observation and experimentation, emphasize external
factors that shape human behavior rather than internal mental processes.
Classical conditioning, introduced by Ivan Pavlov, is a fundamental concept in behavioral
learning theories. This theory explains how associations between stimuli and responses form.
Individuals develop a conditioned response by repeatedly pairing a neutral stimulus with an
unconditioned stimulus. This mechanism is at the root of many aspects of human behavior,
ranging from emotional reactions to learned preferences.
B.F. Skinner's theory of operant conditioning expands on behavioral learning theories. It focuses
on how behaviors are strengthened or weakened by the consequences they bring. Positive
reinforcement is the addition of a rewarding stimulus to increase the likelihood of a behavior
repeating, whereas negative reinforcement is the removal of an aversive stimulus for the same
purpose. Punishment, on the other hand, reduces the likelihood that a behavior will occur by
imposing negative consequences.
Behavioral learning theories have far-reaching consequences in education, therapy, and behavior
management. Teachers frequently use reinforcement techniques in educational settings to
encourage desired behaviors and discourage undesirable ones. Behavioral interventions, such as
cognitive-behavioral therapy, are used in therapeutic settings to modify maladaptive behaviors.
Critics argue that these theories oversimplify complex human behavior by ignoring internal
cognitive processes and individual differences. Nonetheless, behavioral learning theories offer
valuable insights into how environmental factors shape behaviors, as well as practical tools for
changing behavior patterns and optimizing learning experiences.

Cognitive Learning Theory

Cognitive learning theory is a psychological viewpoint that focuses on how people acquire,
process, and organize information. In contrast to behavioral theories, which focus on observable
behaviors, cognitive learning theory investigates the internal mental processes that underpin
learning, memory, problem-solving, and decision-making.
The idea that individuals actively construct knowledge by assimilating new information into their
existing mental frameworks, known as schemas, is central to cognitive learning theory. For
example, Jean Piaget's cognitive development theory outlines distinct stages of cognitive
development that individuals go through as they develop the ability to think and reason. Piaget
believed that these stages represented qualitative shifts in how people understood and interpreted
their surroundings.
Cognitive learning theory also emphasizes the importance of attention, memory, and information
processing. It posits that learners selectively attend to certain stimuli based on their relevance
and significance, and that memory processes involve encoding, storage, and retrieval. Working
memory, which temporarily holds and manipulates information, plays a vital role in cognitive
learning processes.
Furthermore, cognitive learning theory emphasizes the importance of metacognition - thinking
about one's own thinking. Metacognitive strategies entail planning, monitoring, and evaluating
one's own learning, resulting in improved comprehension and retention of information. These
strategies enable learners to become more self-directed and independent in their learning
journey.
Cognitive learning theory is used in education, where instructional strategies are designed to
engage students' cognitive processes. By encouraging active engagement, critical thinking, and
the formation of meaningful connections, problem-based learning, concept mapping, and
scaffolding techniques align with cognitive principles.
cognitive learning theory provides useful insights into how people think, learn, and remember, it
is also important to recognize that emotions, motivation, and social context all have an impact on
cognitive processes. Integrating cognitive theories with other points of view allows for a more
comprehensive understanding of the complex interplay between mental processes and external
influences that shape human learning and behavior.

Social Learning Theory

The importance of observation, modeling, and social interactions in the process of learning and
behavior development is emphasized by social learning theory. This theory, proposed by Albert
Bandura, challenges the idea that learning is solely the result of conditioning or internal mental
processes. Instead, it proposes that individuals learn by observing the behaviors, attitudes, and
consequences that others in their social environment experience.
The concept of modeling or observational learning is central to social learning theory. People
imitate the behaviors they observe in others, particularly those they regard as role models or
experts. Vicarious reinforcement is a process that can lead to the acquisition of new behaviors,
skills, and even attitudes. When people see others being rewarded for certain behaviors, they are
more likely to mimic those behaviors themselves. On the contrary, seeing punishment or
negative outcomes can discourage people from engaging in certain behaviors.
Within social learning theory, Bandura introduced the concept of self-efficacy - the belief in
one's own ability to perform tasks or achieve goals. Increased self-efficacy leads to increased
motivation and persistence in learning new skills or behaviors. Positive feedback and successful
experiences help to boost self-efficacy beliefs.
From education to advertising to behavioral therapy, social learning theory has far-reaching
implications. Teachers can model desired behaviors and provide opportunities for students to
observe and imitate them in the classroom. The use of relatable role models in advertising can
influence consumer behavior and brand perception. Social learning principles are incorporated
into therapeutic techniques such as cognitive-behavioral therapy, in which individuals learn
healthier coping strategies by observing and imitating more adaptive behaviors.
To summarize, social learning theory illuminates how the social context shapes learning. It
emphasizes the interconnectedness of individuals with their surroundings and the powerful
influence of role models, observation, and reinforcement on the development of behaviors and
attitudes.

Experiential Learning Theory

David Kolb's experiential learning theory proposes that effective learning occurs through a cycle
of experiencing, reflecting, conceptualizing, and experimenting. People actively participate in
direct experiences, reflect on them, extract abstract concepts, and then apply these concepts in
new situations. This method emphasizes the value of hands-on learning, personal reflection, and
practical application in order to foster a deeper understanding of concepts and improve long-term
retention. Experiential learning theory is widely used in education, training, and development
contexts to promote active engagement, critical thinking, and the integration of theory with real-
world experiences in order to achieve meaningful and long-term learning outcomes.

Conclusion

The concept of learning weaves a profound tapestry in the realm of social psychology, revealing
the dynamic interplay between individuals and their intricate social environments. These
perspectives collectively illuminate the rich landscape of how individuals assimilate, adapt, and
grow within the social context, from classical conditioning's insights into how associations are
formed to cognitive learning theories unraveling the complexities of information processing, and
from social learning theory's exploration of observational influences to experiential learning
theory's emphasis on hands-on engagement. The study of learning in social psychology provides
a transformative lens through which we comprehend the profound ways in which societal forces
shape our beliefs, attitudes, and behaviors as we navigate the complexities of human interactions,
biases, and motivations. This investigation not only broadens our understanding of human
nature, but also provides us with the tools we need to promote positive change, empathy, and
effective communication in the ever-changing tapestry of social dynamics.
Reference

 Bordens, K. S., & Horowitz, I. A. (2013). Social psychology. Psychology Press.


 Smith, E. R., & Conrey, F. R. (2007). Agent-based modeling: A new approach for theory
building in social psychology. Personality and social psychology review, 11(1), 87-104.
 Rothschild, M. L., & Gaidis, W. C. (1981). Behavioral learning theory: Its relevance to
marketing and promotions. Journal of marketing, 45(2), 70-78.
 Nabavi, R. T. (2012). Bandura’s social learning theory & social cognitive learning
theory. Theory of Developmental Psychology, 1(1), 1-24.
 Maisto, S. A., Carey, K. B., & Bradizza, C. M. (1999). Social learning theory.

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