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COLD CALLING SCRIPT

The Brief
Niche: Home Services Canada
Offer: High-converting websites, Better Organic & Paid Exposure, More Revenue or You Don’t Pay
Service: Local SEO, Ads, Reputation, Custom Niche Websites
Agency: Slabflow

The Script

Hi is it the name I'm speaking to?

Perfect, it's Erik here, I know you're busy so I'll be quick.

Could you handle more business right now?

Positive Response - Awesome, I help x profession get more clients booked in without having to
do anything extra themselves. I generate the leads, And I also automate them directly from your
website to your phone in SMS text messages straight into your business. And I'm so confident
this will work for you that if I don't get you more business, you won't have to pay me anything.
Would that be worth a quick chat to you?

- What I do
- How I do it
- Risk reversal
- Bonus - Objection/Pain Handle -

Service Explanation - So, we use a combination of highly converting websites & paid
ads/organic SEO to generate the leads and then we automate the appointments. I'd love to run
through it all in more detail with you, have you got 15 minutes free early next week?

Negative Response - OK before you hang up I'm not trying to sell you anything right now, I just
want to arrange another time when we can have a quick 15-minute meeting, get past this
awkward cold call stage, and I can share some ideas with you. No obligations, if you like you
can take my ideas and implement them yourself.

Negative Response 2 - Ok before you hang up, if you give me 10 seconds I may be able to
change your mind.

I work specifically with people like you in the x space. We have worked with other companies
and they had a lot of success growing successful brands. Have you decided to sell your
business is that why or do you just need more information?

That’s exactly why we need to talk. So, looking down at the calendar next week, when is a good
time we can connect for 10-15 minutes? (get email) or send calendly.

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