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    Anantya Education is facing issues with limited staff, technical issues, ineffective marketing strategies, and limited funding and visibility. An Ishikawa diagram identifies root causes such as insufficient workforce, frequent system breakdowns, weak branding strategies, inadequate training, and lack of market research. A 5 Why analysis further explores the reasons for these issues, finding that lack of market research has led to poor search engine optimization and ineffective outreach efforts.

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    Anantya Education is facing issues with limited staff, technical issues, ineffective marketing strategies, and limited funding and visibility. An Ishikawa diagram identifies root causes such as insufficient workforce, frequent system breakdowns, weak branding strategies, inadequate training, and lack of market research. A 5 Why analysis further explores the reasons for these issues, finding that lack of market research has led to poor search engine optimization and ineffective outreach efforts.

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    6 views3 pages

    Report 3

    Uploaded by

    067hriday.ahuja
    Anantya Education is facing issues with limited staff, technical issues, ineffective marketing strategies, and limited funding and visibility. An Ishikawa diagram identifies root causes such as insufficient workforce, frequent system breakdowns, weak branding strategies, inadequate training, and lack of market research. A 5 Why analysis further explores the reasons for these issues, finding that lack of market research has led to poor search engine optimization and ineffective outreach efforts.

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    of 3

    Anantya

    ANANTYA EDUCATION
    LLP

    02-Hriday Ahuja
    32 - Kriti Mangtani
    56- Saket Ahuja
    60- Nakshatra Aylani
    75- Palak Dharod
    80- Pragati Jadwani
    90- Aachal kripalani
    106- Shobhit Rawal
    107- Khushi Satya
    116- Yoshnaa Tulsiani
    ISHIKAWA DIAGRAM
    Anantya

    LIMITED TECHNICAL LIMITED


    STAFF ISSUES VISIBILITY

    Insufficient Frequent Ineffective


    workforce breakdowns marketing strategies

    Costly Lack of market


    maintenance research

    Customer
    Acquisition
    Similar
    Products

    inadequate Limited
    Weak branding
    trainings funding
    strategies

    STUDY DIFFICULTY IN FINANCIAL


    MATERIAL BRAND CONSTRAINTS
    DIFFERENTIATION
    5 WHY ANALYSIS
    Why do people sometimes resist or push
    1ST WHY
    back when a new education business starts?
    When customers are not familiar with a business and they search
    for it online, they often perceive the businesses that appear at
    the top of search engine results as the most relevant to their
    needs. This situation makes it challenging for Anantya Education
    to be discovered if it doesn't rank well in search engine results.

    Why doesn't our website rank well on search


    2ND WHY
    engines?
    Because we underestimated the impact of SEO on our website's
    visibility and ranking. Thus, it is not reaching the potential
    customers and not working well on search engines.

    Why aren't the marketing efforts reaching


    3RD WHY
    enough potential customers?

    The company hasn’t used modern marketing techniques like


    conducting market research , seo and partnership with the well
    developed sectors to attract their audience.

    Why did we not try to get more websites to link


    4TH WHY to ours or form partnerships with other
    organizations?

    This might be because the company didn't do enough market


    research to acquire the potential customers and understand the
    benefits of these strategies.

    Why is there lack of Market Research


    5TH WHY
    for Anantya Education ?

    Anantya Education lacks thorough market research because they


    have limited resources, been concentrating on urgent matters,
    and not fully recognizing its competitors and its target audience.

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