SUBJECT

Economic and Annexure 0 Pages 1 DURATION:

Management
DUE DATE
Sciences 4 MONTHS
6 OCTOBER 2023
EMS/EMA 152S

FACULTY OF EDUCATION

COURSE: B.Ed : SP/FET

Examiner: V Cook Internal

Moderator: Prof Z Waghid

Introduction

A Business Plan is a written document in which a business opportunity, is identified,

described and analysed, examining its economic and financial feasibility. The
Business Plan develops all of the procedures and strategies necessary in order to
convert the business opportunity into an actual business project.

Instructions

In a group comprising of between 5 members, identify a feasible business

opportunity and create a business plan for your envisaged
company/organisation. Use the structure of a business plan as outlined by
Nieman. G & Nieuwenhuizen (2018).

• The assignment must be submitted online via blackboard (Myclassroom)

• Due date: 6 OCTOBER 2023
• The project must be typed, double-spaced, and in 11 point font Arial
style, with one-inch margins.
• Students must adhere to the university’s plagiarism rules

1
The business plan will be assessed in terms of the rubric below:

Marks
Criteria
0-3 4-5 6-7 8 - 10
Cover sheet Limited to no Includes some Highlights Highlights all
contact details contact details. certain contact required contact
included. details. details.

Table of contents Limited Lists some of Lists main Lists main

headings the main headings. headings.
included. No headings; Includes Includes all
graphs, charts includes graphs, charts relevant graphs,
and tables. minimal graphs, and tables and charts and
charts and links these fairly tables and links
tables. to the content of these to the
the business content of the
plan business plan

0-3 4-5 6-7 8 - 10

Executive summary Incomplete or Highlights some Highlights Highlights all
no executive aspects of the relevant aspects important
summary plan. of the plan. aspects of the
plan.

Business and product or Fails to Highlights the Highlights the Highlights the
service description highlight the business, business, business,
business, products or products or products or
products or service and service and service and
service and industry industry industry
industry. minimally. moderately. successfully.

Marketing plan Fails to outline Outlines the 4 Outlines the 4 Outlines the 4
the 4 Ps; Ps; Ps; Competitive Ps; Competitive
Competitive Competitive advantage; and advantage; and
advantage; advantage; and Customers, Customers,
and Customers, market size, market size,
Customers, market size, competition and competition and
market size, competition market market
competition and market evaluation evaluation
and market evaluation moderately successfully
evaluation minimally
Operations plan Fails to Highlights the Highlights the Highlights the
highlight the focus on focus on focus on
focus on facilities, facilities, facilities,
facilities, manufacturing manufacturing, manufacturing,
manufacturing, , capability capability and capability and
capability and and equipment equipment
equipment. equipment moderately. successfully.
The steps and minimally. The steps and The steps and
time taken to The steps and time taken to time taken to
bring the time taken to bring the bring the
business up to bring the business up to business up to
full speed are business up to full speed are full speed are
not explained. full speed are moderately thoroughly
minimally explained. explained.
explained.

2
Management plan/the Fails to Highlights the Highlights the Highlights the
team highlight the management management management
management team minimally. team team
team. Fails to List some of the moderately. List effectively. List
list certain directors, majority of the all directors,
directors, consultants, directors, consultants,
consultants, advisers and consultants, advisers and
advisers and key advisers and key
key professionals key professionals
professionals who will be professionals who will be
who will be involved in the who will be involved in the
involved in the business. involved in the business.
business. business.
Sustainability plan Fails to Addresses the Moderately Effectively
address the social, addresses the addresses the
social, economic and social, social,
economic and environmental economic and economic and
environmental sustainability of environmental environmental
sustainability the business sustainability of sustainability of
of the business minimally the business. the business
Financial plan/critical Fails to Highlights the Moderately Effectively
risks highlight the start-up capital; addresses the highlights the
start-up projected start-up capital; start-up capital;
capital; income; projected projected
projected projected income; income;
income; balance sheet; projected projected
projected projected cash balance sheet; balance sheet;
balance sheet; flow statement; projected cash projected cash
projected cash projected capital flow statement; flow statement;
flow statement; equipment; and projected projected
projected critical risks capital capital
capital involved in the equipment; and equipment; and
equipment; business critical risks critical risks
and critical minimally. involved in the involved in the
risks involved business. business.
in the
business.
Appendices Limited pieces Includes certain Includes the All pieces of
of evidence pieces of major pieces of evidence, such
included. evidence, such evidence, such as CVs, product
as CVs and as CVs, product brochures,
product brochures, testimonials
brochures. testimonials. and news
articles are
included.

TOTAL 100