ENGL 341 Research proposal

Group Members
sara ahmad ID.NO: 20185647

XXXXXXXXX ID.NO: 20XXXXXX

XXXXXXXXX ID.NO: 20XXXXXX

Date: 28 / 02 / 2023
1. Proposed Research Title:
The impact of social media on business success and how beauty salons and
restaurants use social media in their marketing strategy
2. Statement of Purpose And OR Research Question(s):
The purpose of the research is to show the impact of social media on modern
marketing strategies used in the current era, how to use social media in a healthy
way for marketing, what is the importance of social media in large and
international companies, and how it affected the increase in their profits and
sales, as well as clarifying the importance of social media in promotion and
publicity. For restaurants and beauty salons and how they affected attracting
targeted customers and investing in social media as means of support and
strengths for companies, shops and businesses
3. Approach/ Project Design:
We, as members of the group, will provide a detailed research on the importance
of social media and its impact on the marketing process and how to use it in the
marketing strategy. We will also conduct an interview with a business owner,
restaurant or beauty salon, and present a set of questions about the positive
impact of promotion through social media and how The marketing process is
running successfully, and we will also search from a group of reliable sources on
the Internet about the topic in question. We will also conduct a survey for a group
of no less than 50 people about the importance of social media in the marketing
process, and we will collect the results that we will obtain and provide graphs
showing the impact conducted by social media in the marketing of products and
services