Final Ed

EXECUTIVE SUMMARY
“THE ECO-WOOD” is a firm registered under ‘The Partnership Act of 1932’ and promoted
by two partners namely Sumeet Bansal and Surabhi Jhunjhunwala. This firm is involved in
wood and plastic composite. It basically aims at manufacturing products from the waste
products, mainly being plastics and wood chips. This firm will recycle this products and
produce.
It is not only environment friendly but also has an immense opportunity due to various
factors like low competition, reasonable prices and government support.
The scale of operation of this firm is limited to Pune as the capital brought by the two
partners is Rs. 88 lakh each and a bank loan of approx Rs.3.3 crores thereby the total capital
of the business being Rs5.37 crores. The nature of business undertaken by the partners is
mentioned above and the details about the operation, finance, human resources and the entire
feasibility of the business plan is stated as we progress further in this report.
What business you want to set up?
We are coming up with an idea of Wood-Plastic composite. Our firm aims at replacing some
of the existing wood products like plywood and other metals like aluminum and steel with
that of wood-plastic composite.
Why do you want to set up that business?
As we see a lot of opportunity in the innovation we will set up this business. There is not
much risk involved with the business. We also have an EXIT strategy that if we suffer market
failure or loss then we could either sell our machinery to the PVC pipes making concerns or
we could start manufacturing PVC pipes as it has a huge market demand and the machines
required in this is also the same.
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How do you want to set up that business?
We will require fund amounting to Rs.5 crore approx which will be bought by the two
partners and also loan will be taken from the bank. The debt equity ratio will be 2:1.
Where you want set up that business ?
We have identified the potential in Pune in Maharashtra. We will implement the plan in
Shirval MIDC (55 kms from Pune) .
When you want to set up the business?
We are planning to start the business by 2012. Once we get the documentation work done
and also procure machinery we could start the project of manufacturing as soon as possible.
Will that be a profitable business?
It will be a profitable business as the target market is untapped and with high growth
potential. Now it also depends on the demand patterns of the people. As we have forecasted
the demand it is supposed to fetch us profit.
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INTRODUCTION
Wood-plastic composites (WPCs) are composite materials made of wood fiber/flour and
plastic(s). In addition to wood fiber and plastic, WPCs can also contain other ligno-cellulosic
and/or inorganic filler materials. WPCs can also be referred to as natural fiber plastic
composites or natural fiber reinforced plastics. Recycled wood/plastic composite lumber is
one of the prime uses for recycled plastic trash bags and waste wood fibers. The composite
material is used to produce building products such as decking, door and window frames, and
exterior moldings. Recycled wood/plastic composite lumber typically consists of a 50/50 mix
of wood fibers from recovered saw dust and waste plastics that include high-density
polyethylene, PVC, and others. The material is formed into both solid and hollow profiles.
By eliminating or reducing the amount of virgin materials used in production, and by making
use of existing materials in its manufacture, recycled wood/plastic composite lumber
contributes to the efficient use of resources. In addition, the lumber is not impregnated with
chemicals in the manner of preservative-treated lumber.
These composites find usage in a wide range of applications in a number of market sectors
including:
• Building and construction
• Interiors and internal finishes
• Automotive
• Garden and outdoor products
• Industrial and infrastructure
• Other low-volume, niche applications
Double-digit growth is expected through 2012 for WPCs used as replacement for treated
wood in building products and related applications.
Demand for wood-plastic composite and plastic lumber is projected to advance about 10% pa
through 2012. These alternative lumber materials are expected to continue to penetrate the
building materials market at a rapid pace, particularly in decking applications. Composite and
plastic lumber will continue to benefit from their performance characteristics, such as
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durability, weather ability, low maintenance requirements and low life cycle cost. Demand
for composite and plastic lumber will also be driven by increasing consumer and contractor
familiarity, a widening distribution network and product improvements that enhance
appearance.
Furthermore, ongoing interest in “green” building products will bolster

use of composite and plastic lumber made with recycled content. Plastic
lumber has found significant use in agricultural fencing, molding and trim
applications. Solid growth in decking, fencing and other end uses such as
site and leisure furniture will continue to support demand going forward.
However, WPC lumber will see much faster growth through 2012.
Composite lumber demand will be fueled by strong demand in decking
applications. In addition, rapid growth in windows and door applications,
as well as smaller niche end uses (porches, site and leisure furniture) will
support demand going forward. Among the major product categories
window and door applications for WPCs are anticipated to post the most
rapid gains through 2012. Decking applications are projected to see
strong gains through 2012, continuing to increase its relative share of the
composite and plastic lumber industry.
By 2012, decking will be the largest end use for these alternative building materials.
Molding and trim will remain a key market for composite and plastic lumber, but will exhibit
below-average growth through 2012.
A major selling point of these materials is their lack of need for paint as they are
manufactured in a variety of colors, but are widely available in grays and earth tones.
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BRIEF DETAIL ABOUT THE BUSINESS
The firm will operate at a total area of 2000 sq. meter with the building and construction at
750 sq. meter .The partners have selected this area as it is 55 kms. away from the PUNE
CITY. The location is considered to be perfect because of the easy availability of raw
materials as the garbage is dumped here which in our case id wood waste and plastic waste.
Also as our firm is a manufacturing concern we need to set up the factory in outer of Pune so
as to avoid any hazard or pollution in the city area.
Firm’s Name: - THE ECO-WOOD
Partners’ Name:- Sumeet Bansal and Surabhi Jhunjhunwala
Form of Ownership: - Partnership
Establishment: - Pune, Maharashtra
Initial Capital Investment: Rs. 5.37 crores
USP: - The product offers a substitute to high priced metals and plywood since it is a
composite of Wood and plastic waste. It gives an advantage of water and fire resistance.
Address::- Shirval MIDC (55 kms from Pune)

Pune (Maharashtra)
Pin code - 5853320
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BUSINESS CONCEPT
WPC is a low-cost, strong and ecological material for substitution of polyolefin’s (Plastics),
Solid/Hard Wood, Ply wood and Metal.
MISSION
“Product Development and growth oriented firm will be our focus. We will continue to create
a winning culture, operating in the highest standards of ethics and values”
VISION
“Innovation– Being innovative to create sustainable value”
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Plastic Waste 10,000 TPD
Wood Waste – Plentiful
THE ABOVE PICTURES SHOW HOW MUCH WOOD AND PLASTIC IS WASTED. IF
IT IS BURNT TO REDUCE THE GARBAGE IT CONTRIBUTES TO GLOBAL
WARMING. SO WHY NOT USE THEM AND MAKE SOMETHING WHICH IS
RESOURCEFUL AND ALSO LOW PRICED.
“INNOVATION IS INNER VISION”
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Wood Plastic
waste
waste
“Something from Nothing”
 Low cost and plentiful raw materials. Wood waste and recycled plastics become
assets instead of liabilities
 True hybrid materials and combine the best properties of both wood and plastics.
 Competitively priced and are competitive with traditional materials such as timber,
Plywood, Rigid wood, MDF, PVC-U, Aluminum etc
 Available in a broad range of finishes and appearances.
 Easily recycled after use.
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Idea
WPCs are produced by mixing wood flour or fiber & plastics waste to produce a material that
can be used like a conventional rigid wood furniture, plywood, Plastics, Aluminum, MDF ,
UPVC & It has the best features of wood & plastic”
The Opportunity
Indian furniture Industry is Rs 20,000 Crs out of that Plywood market is about Rs.5000 Cr
and Windows And door market (Rigid wood)-Rs.12000 Cr. The market expected to grow at
20%Yearly
Wood plastic composite is a relatively new material that has many potential uses. The
markets for WPC decking lumber have been expanding recently and new applications are
being pursued. Door and window components, deck handrails and fencing are other markets
for the WPC industry. The flexibility of manufacturing methods and product performance
attributes provide the potential for a variety of new markets.
WPC – wood plastic composite is roughly a mixture of wood and plastic in the ratio 3:1.
And with some modifiers under certain temperature i.e. 180 degree approximately. The
manufacturing process is explained later.
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ENTREPRENEUR PROFILE
PERSONAL DETAILS
Name – Sumeet Bansal
Sex – male
DOB – 4th September, 1991
Nationality – Indian
CONTACT DETAILS
Address – D block , flat 203 ,
majestic residency , Tavarakere main road , Bangalore
Phone No. – 07204215000
E-Mail Address – sumeet_4sep@yahoo.com
EDUCATIONAL DETAILS
Name of Name of Place Subjects Percentage of

Examination Institution Marks
Obtained
ICSE Rajkumar raipur Commerce , 86.40%

college mathematics
ISC Rajkumar raipur English, Accounts, 84.80%

college Mathematics,
Economics
BBM Christ Bangalore Management 75%

University
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ENTREPRENEUR PROFILE
PERSONAL DETAILS
Name – Surabhi Jhunjhunwala
Sex – Female
DOB – 31st July, 1991
Nationality – Indian
CONTACT DETAILS
Address – B4, Madhuban Apartment
Kormangala, Bangalore
Phone No. – 09739543490
E-Mail Address – surabhi_jhunjhunwala@yahoo.com
Name of Examination Name of Institution Place Percentage of

Marks
Obtained
ICSE Sacred Heart Jamshedpur 88%

Convent School
ISC Sacred Heart Jamshedpur 91%

Convent School
BBM Christ College Bangalore 77%
EDUCATIONAL DETAILS
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THE DETAILS OF ENTREPRENEURS
NAMES AGE POST QUALIFICATION

Sumeet Bansal 20 Partner BBM IN FINANCE
Surabhi 20 Partner BBM IN MARKETING
Jhunjhunwala
NATURE OF BUSINESS
The nature of business is manufacturing unit.
This business focuses into manufacturing low cost furniture by making an effective use of
waste wood and waste plastic. In a country like INDIA we can get plenty of plastic and wood
waste.
SIZE OF BUSINESS
Size of Business is small scale as the total investment is of Rs. 5 crore approx.
The size of business is to be kept at small scale initially and then after few years we can think
of diversifying it.
There are many incentives and subsidies provided by govt. to small scale business. Hence
there is an opportunity and also we will get subsidies from govt. for waste management.
LEGAL OWNERSHIP PATTERN

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The ownership pattern of our business is Partnership Firm.
The two partners are Sumeet Bansal and Surabhi Jhunjhunwala.
Partnership Act
A Partnership is defined by the Indian Partnership Act, 1932, as 'the relation between persons
who have agreed to share profits of the business carried on by all or any of them acting for
all'. This definition gives three minimum requirements to constitute a partnership, viz.
(1) there must be an agreement entered into orally or in writing by

the persons who desire to form a partnership,
(2) the object of the agreement must be to share the profits of
business intended to be carried on by the partnership, and
(3) the business must be carried on by all the partners or by any of
them acting for all of them.
STEPS OF REGISTRATION
1. Identification of persons who will enter the partnership. Although not legally
required, registration of a partnership in India is advisable. Two or more members are
required to start a partnership business per laws prevailing in India with the limitation
that the number of partners should not exceed 10 for businesses related to banking and
not exceed 20 for any other type of business.
2. Create a "partnership deed." It is essential to have an agreement between all the

partners in order to register a partnership business. This partnership deed must be
written on a stamp paper and needs to be prepared with the help of a trusted lawyer.
Stamp paper is legally bound paper you can get from a notary. After the deed is
prepared, all the partners are required to sign it before witnesses.
3. Obtaining and completing a registration form for the partnership. Registration forms
are available at the "Registrar of Firms" office.
FURNITURE INDUSTRY ANALYSIS
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The entry of international brands and changing consumer preference has led to the emergence
of furniture retailing in India. The large furniture brands are characterised by huge expanses
of dreamy designs, a multitude of hues and steep prices. The size of the Indian furniture retail
market is increasing.
In fact, CSIL Milano has classified India as one of the 14 large furniture markets in the
world. This is in view of the fact that India has a middle class population of over 400million,
with a purchasing power on the upswing. However, the furniture industry in India is not
without its worries.
The furniture sector makes a marginal contribution of 0.5% to India’s GDP. Moreover,
even if the production is increasing every year, it is mainly in the un-organised sector.
However, all is not bleak for the industry. The office furniture segment boasts of better
companies from the point of view of better size as well as technological innovations. This
low rank may be explained by relatively high import duties and low technological
competency. Also, local tastes play a major part in demand.
 The Indian Furniture market is worth about US$ 8 billion
 Constitutes 0.5% of the total GDP
 Employs 300,000 people
 Highly unorganised – only about 15% in organized sector
 Organised sector growing at 30% CAGR
The Organised Sector includes domestic players as well as imports. There are about 5000
firms in the domestic organised sector, and nearly 10500 importers of furniture
Products are classified based on material used, and consumer segment
_ Wooden Home furniture is the biggest segment
Key states for wood furniture: Gujarat, UP, Punjab, Kerala, Andhra, West Bengal
Household furniture designs are region-specific. Increasing trend of imported furniture in
affluent households is one more factor. Imports worth about US$ 150 million, growing at
60% CAGR Imports are a rapidly growing segment, catering to urban, affluent households
_ Key countries imported from:
o Italy
o Germany
o Spain and Malaysia
GOVT. INCENTIVES AND POLICIES
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Local governments define the economics of solid waste in their areas. Through their policies,
laws, regulations, rate structures, fees, and taxes, local governments can have a tremendous
impact on what is "economic" to do in their community. The California Integrated Waste
Management Act of 1989 (AB 939, Sher, Chapter 1095, Statutes of 1989) challenges local
governments to rethink incentives in place for one-way disposal, and to redesign the system
to reward and encourage waste prevention, reuse, recycling, and composting.
An incentive-based approach to meeting the challenges of AB 939 would include the

adoption of policies and the structuring of the marketplace for residential and commercial
generators, waste and recycling haulers, transfer station and materials recovery facility
(MRF) operators, landfill owners and operators, manufacturers, and retailers.
Local governments can influence the economics of the marketplace by the way they
structures their garbage collection rates, franchise fees, AB 939 fees, permit fees, and
business taxes. One of the most powerful incentives is tax, fee, or cost avoidance. Local
governments at little or no cost may adopt many of these incentives.
If we focus on exporting the product we can get EPCG i.e. Export Promotion Consumer
Goods subsidy on import duty. This could be a benefit to the firm and industry as a whole
contributing to the economy indirectly.
EXPECTED GROWH RATE
The growth rate of the industry is 20 % on an average. According to the industry we are
expecting a growth rate of 50%. This is shown more clearly in the financial analysis. The
growth rate is estimated on the basis of production capacity and the revenue which the firm
earns from selling the products. As this product is new and our firm is freshly set up we can
expect a higher growth and the starting base of our project is also very low so we can achieve
maximum in initial years as an advantage for innovation.
With the advancement in production we hope that the firm will earn more or steady revenue
in future years.
SWOT ANALYSIS
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STRENGTHS:
• Product Differentiation
• Unique quality & light weight than rigid wood and metal
• Eco-friendly
• Complex and hollow shapes are possible
• Machining on product possible like Turn, Milling, Drilling, Saw, Nail etc
• Post processing can be done like Paint, Varnish, prime, Emboss etc
• Post shaping, bending, Recycling possible etc
WEEKNESS:
• Consumer affection towards natural wood
• Higher initial investment
• High advertisement expenses
• Quality of raw material throughout the year
OPPORTUNITIES:
• Fastest growing industry and market segment
• High growth in infrastructure
• Subsidies from government for eco friendly product and for recycling /reusing the
waste
THREATS:
• Competition from traditional rigid wood and plywood products
• Instable political set up of the country.
• Import of low price articles from China.
• Migration of trained work forces from this unit.
• Identification of a better strategy by the competitors to tap the market
COMPETITOR’S ANALYSIS
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As our product is new we will not have much of competitors but then also there are industries
which can give us competition due to the risks involved in the business. Those risks are
mentioned later. Some of the identified competitors could be:-
 Plywood Industry
 Natural wood Market
 Plastic profile
 Aluminum Industry
 Steel Industry.
An overview of the furniture industry
 Furniture Industry in India- Rs. 15800 Cr

 Plywood market- Rs.5000 Cr
 Windows And door market (Rigid wood)-Rs.12000 Cr
Source- “Opportunities in door and profiles industry- by Reliance industries”
CRITICAL RISKS INVOLVED
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 Lack of awareness among people about the product as the product is new in the
market and the chances of its failure come from the unawareness.
 Quality of Raw Material is not standardized. Since it is also a recycling process the
raw materials will be available in plenty but without quality.
 Lack of technical knowledge among workers will also lead to risk of failure regarding
the product.
MARKET RISKS
Development stage:-
Limited understanding or knowledge of the market can cause a misrepresentation of the
Growth and size of the market.
 Pricing structure
 Market barriers Risks
 Distribution channels
 Trends and competitors
Introduction Stage:-
The reality of the market is rarely as planned. Market acceptance and competitor response are
different than anticipated. Limited repeat business can cause uncertainty.
The demand pattern and other factors which contribute to the preference of customer is
changing in this dynamic environment. So, we cannot anticipate the actual demand pattern.
PROPOSED PRODUCT INFORMATION
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Door Frame
Window Profile Extrusion Nail Screw Dowel
Glue Staple Fastening Bed Frames
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Outdoor & interior furniture
•Water and moisture resistance
•Dimensional Stability
•Fungi resistance
•Favorable mechanical properties
It is also used in automotive application
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STP
Segmentation
Market segmentation is undertaken in order to focus on the subsets of the prospects that are
most likely to purchase our offering. This will in turn help us take the best returns from our
marketing and entertainment expenditures. Based on the need our service satisfies, the market
is segmented into diverse sections. They are:
Demographic segmentation: These include factors like age, social esteem, and income
levels which purely relate to purely population related characteristics the masses possess. In
our product the segmentation would be lower and middle income group. Age is not an
important factor here as it is clear from the product that it will be utilized by households,
construction sites, contractors etc.
Psychographic Segmentation: In our case psychographic segmentation is not possible.
Geographical segmentation: This takes into consideration the region to which the customer
belongs to. This is why we have targeted main cities like Pune, Mumbai, and Bangalore etc.
We have selected those cities in which the growth prospects are high and we are targeting
those areas where people are willing to purchase a low cost product as a substitute to the
plywood and other metals. We have positioned our manufacturing business in Pune as it is
the manufacturing hub. People in cities have more income to spend on these products.
Behavioral Segmentation: this depends on the customer preference and how do they take
this new product. We cannot estimate any pattern because customer’s demand is always
changing and inconsistent with the innovations and developments. The benefits that the
customer derives from the products as well as the prospect’s preferences determine the
acceptance and complete incorporation of the product.
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Target Market
The basic target markets for our product are

 Retail Timber Merchant
 Builders & contractors
 Building Products(raw material) Suppliers
 Furniture Manufacturers
 Home Improvement Centers
Positioning
We try to position ourselves mostly to the people whose earnings are at middle level. As we
have low price strategy we will position ourselves to the lower income people so as to make
the product available to them. In a country like India we have mostly middle and lower
income groups. So our positioning becomes easier.
In order to attract customers in initial years we could also give them or offer end product
made up from WPC
e.g... rather than selling only profile we can sale readymade door set. Complete door with
column, profile, lock system etc.same can be done for windows, furniture like chair, bed,
outdoor applications..
We could set up our own retail chain so we don’t have to find ant retailer or wholesaler. We
do not need carpenters also for this work. We could provide the services.
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7 P’S ANALYSIS
Product
The product of our firm is basically a substitute to the highly priced furniture framings,
outdoor framings etc. we have come up with an idea of using the waste products which are
wood chips which lie idle in a carpenter’s shop or a furniture shop. We are proposing a plan
of total waste management by using the waste wood and waste plastic so as to create a
composite which is low priced. We can get the raw materials easily. This project will also
help in reducing the emission of carbon and other green house gases which will in turn help
in controlling the GLOBAL WARMING.
The main products are-
Door Frame
Window profile
Bed Frame
Exhibition panels and frames
Pipes and profiles
Outdoor & interior furniture
Automotive application
Price
The prices of the products would be kept low and reasonable. This is done in order to
promote the product in initial years and also to enable the people with medium income group
to also access the products.
Place
The demand for these products are everywhere as the product is a consumer good. But our
main focus would be in cities like Bangalore, Pune and Mumbai. This is so because the
demand for furniture items and the pattern of demand for these types of products are more in
these cities. Also the income pattern of people affects the place of location. The income of
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people in these two cities are higher and they prefer fine items. The manufacturing unit will
be set up in Pune initially.
Promotion
The promotion of the product would be done through advertisements in newspapers and
pamphlets .The techniques adopted would be Price leadership and Product differentiation.
Also we could give some profit margins to the distributors so that he could do the promotion
by the way of word-of-mouth.
Physical evidence
The manufacturing unit would be set up in Pune and to the other cities which are Bangalore
and Mumbai it will be distributed through the distribution channels.
The location is shown below
Factory Location:- Shirval MIDC (55 kms from Pune)

Factory Area:- 2000 sq meter
Building & construction:- 750 Sq Meter
Plant Layout
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Process
The three materials would be mixed together under a temperature of 180 degree. This would
need blending in high capacity machinery which will be imported from other country.
The materials and their relevance with sources of procurement are-
Fibrous material - Wood- 75%

Natural fibers such as Saw Dust, Rice husk, sisal, hemp, coconut palm, bamboo, flax, giant
Chinese reed, Size below 850 μm
Plastics Matrix- 22%

Polyolefines (PP and PE), PVC, PA, etc. natural resins and waxes
Modifiers – 3%
To improve strength: Adhesion modifiers
To reduce water absorption: Hydrophobic additives
To improve impact resistance: Long glass fibers, rubber meal
To reduce flamability: Flame retarders
Processing aid: approx. 2 .. 8% moisture no pre-drying of raw material required!
People
Directors
Chief Executives
Divisions head
Operations Manager
Plant superintendent
Supervisors
Foremen
This shows people under the level of management. Under supervisors actual labor will work.
In all, the strength of our human resource is 40. The salary model is discussed later.
Here, we will need more of manual labor as the work is of manufacturing.
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THE COMPETITIVE ADVANTAGES / USP OF WOOD PLASTICS
COMPOSITE
The products made by wood and plastic composite have many advantages over the normal
plywood and other metal used. Some of them are listed below.
 Unique quality & light weight than rigid wood and metal
 Eco-friendly
 40% cheaper than plywood and rigid wood
 Good mechanical & high Dimensional stability
 Complex and hollow shapes are possible
 Natural wood look can be given
 Machining on product possible like Turn, Milling, Drilling, Saw, Nail, Screws etc
 Post processing can be done like Paint, vainer wrap, Varnish, prime, Emboss etc
 Post shaping, bending, recycling possible etc
 Water resistance
 Cost benefits over Natural wood, Plywood, aluminum, Plastics
 Fire resistance
POTENTIAL DEMAND PATTERN
The potential demand pattern could be set up only after entering into the market. We could
not estimate the actual pattern since the product is launched in the market and people start
accepting it. We need to get the opinion from the builders, real estate developers and the
interior designers. Somehow we need to manage the production and demand for the first year
and then we can get to know the preferences of people from the next year as they start using
the product. We cannot expect to have an exact demand pattern because the product is new to
the market so we need to plan the production accordingly and should maintain the stock of
raw material so as to meet the increasing demand if any.
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DISTRIBUTION CHANNEL
The diagram above shows the distribution channel and management. It shows how our product
will reach to end users starting from raw materials procurement to manufacturing to distribution
involving different level.
The distribution system is 2 level which includes manufacturer, wholesaler, retailer and finally the
end users i.e. customers.
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PRINT AD
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HUMAN RESOURCE REQUIREMENTS
POSTS AGE JOB QUALIFICATION JOB DESCRIPTION
General Manager 30-35 Undergraduate and at least 2 He is the one who will look
yrs work experience. He after the entire head-office.
should also have good He is answerable to all the
communication skills. customers’ queries.
Marketing Manager 30-35 Undergraduate He is the one who will look

MBA with after all the marketing and
managing skills. selling activities of the firm.
He will also arrange for the
distribution channel and
maintain relationships with
clients.
Production Engineer 35 and Undergraduate with 2 years of He is the one who will look
above work experience. after the production
happening in the firm. He
will maintain raw material
and other products
required for production so
as to have a constant
production.
Machine operator 25 and Technical skills. Also requires He will take care of
above an experience of at least 2 machines and their
years. maintenance and will
operate them.
Accountant 30-35 Undergraduate and at least 1 He is the one who will
Year accounting experience. manage the entire account
work and allocate funds in
the firm.
R&D testing 30-35 Undergraduate engineer and He is the one who will
should have done research handle the entire work of
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work in any organisation. clearing minor customer
doubts. He will also look for
product innovation
opportunities.
Sales Executive 25-35 Intermediate-Pass and She will be the person who
should know the local will communicate our
language Punjabi products to the client and
give them detailed
information about the
product.
Material handler 25-35 NO qualification required They will look after all the
materials required for the
production and all other
finished goods. They will
also maintain warehouse
and godown.
Clerks 20-25 Intermediate Pass He will be looking after all
the minute works like
getting letters and all
posting of letters and
documents.
Maintenance 20-25 No Qualification required He will look after the
cleaning and maintenance
of the branches.
Security staff 25-35 No qualification required He will look after the
security of the factory.
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MANPOWER
salary model year 1
Staff Salary /month Per employee Total salary paid in

one month
Directors 50,000 2 1,00,000
General manager 30,000 1 30,000
Production manager 20,000 2 40,000

R&D testing 20,000 2 40,000
Marketing manager 25,000 1 25,000

Sales executive 15,500 2 31,000
Clerical & accounts 10,000 2 20,000

Machine operator 8,000 8 64,000
Helper material 5,000 6 30,000

handling
Security staff 6,000 4 24,000
Maintenance 7,500 4 30,000
Other staff 3,000 6 18,000
TOTAL 40 4,52,000
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SALARY MODEL YEAR 2

one month
Directors 55,000 2 1,10,000

R&D testing 22,000 2 44,000



handling
Other staff 3,300 6 19,800
TOTAL 40 4,97,200
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SALARY MODEL YEAR 3
Staff Salary /month Per employee Total salary paid

in one month
Directors 60,500 2 1,21,000

R&D testing 24,200 2 48,400


Helper material handling 6,050 6 36,300

Other staff 3,630 6 21,780
TOTAL 40 5,46,920
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ORGANISATION STRUCTURE
DIRECTORS
GENERAL
MANAGER
PRODUCTION MARKETING SALES CLERICAL AND

R&D TESTING
ENGINEERS MANAGER EXECUTIVE ACCOUNTS
MACHINE
OPERATOR
MATERIAL
HANDLER
Apart from these people we also have maintenance staff and security staff who will look after
over all maintenance and security of the organization and also will look after cleanliness and
other security aspects.
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OPERATIONAL AND TECHNICAL FEASIBILITY
The manufacturing process is shown is as under –
The process of manufacturing is simple. We need to put the wood waste 75% and plastic
waste 22% and other modifiers 3% in the machine which will blend it at a temperature of 180
degree. One thing to be taken care of is that the raw materials should not contain moisture
more than 8%. In order to avoid any moisture content we can use dryers to dry the raw
materials so as to ascertain the smooth functioning of the machine.
After wood and plastic is blended we have to shape them immediately. After shaping the
product is cooled and then given desired shape and colour.
RAW MATERIALS REQUIRED.
Wood Waste (Wood wastes such as Saw Dust, Rice husk, sisal, hemp, coconut palm,
bamboo, flax, giant Chinese reed, Size below 850 μm (i.e. 0.85mm)75%
Plastics Waste matrix (PP, PE, PVC and PA) 22%
Modifiers (Impact strength, Flame retardant, moisture resistance) 3%
The inputs are easily available as we get a lot of garbage in India. Plastic and wood waste is
the basic input which we can get in plenty
36
Operations or Manufacturing process.
Operations in our WPC unit:
The unit operations for extruding wpc lumber include: wood processing and feeding
equipment, polymer feeding, an extruder(s), die, cooling tank, cut-off saw and drop table.
We purchase processed wood flour that arrives in 25 Kg bags or 500 Kg super sacks.
Wood flour or fiber moisture content will range from 5 to 8 percent. We will obtain saw dust
and planer shavings from local secondary wood product manufacturers, and will hammer mill
and screen our own wood flour . Wood species utilized will vary depending on the local
source, but species differences do not appear to affect the properties of the final products.
However, certain wood species may impact the extrusion process in terms of volatiles
released during manufacture.
Wood Drying
The wood flour or fiber needs to be dry (< 1% moisture content) to facilitate adequate mixing
with the polymer and provide maximum extruder output rate. Dried fiber cannot be stored for
very long because it will tend to pick up moisture from the surrounding environment.
Moisture removal from the wood flour can be accomplished by several means including the
use of pre-heaters prior to feeding the extruder, the use of high intensity mixers for mixing
the wood flour and polymer, and more commonly we will utilize a rotary furnace to dry the
wood flour. The drying of the wood flour is the most potentially dangerous part of the
extrusion operation.
Material Feeding
In certain instances, we will utilize pellets that contain the plastic, wood flour and additives
that have been pre-compounded. Depending on the type of extruder and feeding system, the
polymer can either be in the powder or pellet form. Powders will be used when the polymer,
wood and additives are fed as a pre-blended mixture into the extruder. Pellets or powders can
be used when the polymer is separately introduced into the extruder in the melt state to the
wood. Volumetric feeding is used to either “cram” feed or “starve” feed the extruder.
Gravimetric feeding can also be used to meter materials into the extruder. Gravimetric
feeding is preferred because of adequate feeding regardless of material shape or bulk density,
improved product quality control, and material savings can be realized.
Extruders
The extruder is the heart of the wpc lumber processing system, and the primary purpose of
the extruder is to melt the polymer and mix the polymer, wood and additives in a process
referred to as compounding. In addition, the extruder conveys the compounded wood-
37
polymer mixture through the die. There are four primary types of extrusion systems used to
process wpc lumber. These are the
1) single screw,
2) co rotating twin screw,
3) counter-rotating twin screw, and
4) Woodtruder.
Cost for an extruder can vary from $150,000 for a simple single screw extruder to over $1
million for a complete wood plastic composite lumber extrusion system.
Single Screw Extruder
The single screw fiber composite extruder is the simplest extrusion system for producing wpc
lumber. A typical single screw extruder will have a barrel length to diameter (L/D) ratio of
34:1. It will employ two stages, melting and metering, and a vent section to remove volatiles.
The material form for the single screw extruder will be pre-compounded fiber filled polymer
pellets. A dryer may also be required to dry the pellets. The material feed method is usually
by gravity hopper. The melting/mixing mechanism is barrel heat and screw shear.
Advantages of the single screw extruder are it’s a proven technology and has the lowest
capital acquisition cost. Disadvantages include: high raw material cost, lower output rates,
drying system required, polymer is melted with the fiber with greater risk of fiber thermal
decomposition, high screw rpm with greater risk of burning at the screw tip, and inability to
keep melt temperature low with higher head pressures.
Counter-rotating twin-screw extrusion
Counter rotating twin-screw extruders excel in applications where heat sensitive polymers
like rigid PVC are utilized, low temperature extrusion for fibers and foams, non-compounded
materials like powder blends, materials that are difficult to feed, and those materials that
require degassing. The counter rotating twin screw can either have parallel or conical screw
configurations. The fiber/flour and polymer are in the same polymer size, usually 40 mesh.
Material preparation includes fiber drying followed by high intensity blending with the
polymer and additives. The material feed method usually utilizes a crammer feeder. The
melting/mixing mechanism is barrel heat and screw mixing. Screw mixing is accomplished
through screw flight cut-outs and gear mixers. Moisture removal is through vacuum venting.
Advantages of counter-rotating twin screw extrusion include its low screw rpm and low shear
mixing and it is a proven technology. Disadvantages include that a drying system is required,
a size reduction system for fed materials may be necessary, a pre-blending system is required,
material transportation can impact the mix feed ratios. Because of the need for a dryer,
additional plant floor space is required, higher operational costs including power
maintenance, and labor. The polymer is melted with the fiber with a greater risk of burning
the fiber.
38
Co-Rotating Twin Screw & Hot Melt Single Screw Wood Composite System
A co-rotating twin screw in combination with a hot melt single screw can be used to produce
wood plastic composite lumber. In this case, a parallel 40:1 L/D co-rotating twin screw
extruder is coupled with a “hot melt” 10:1 L/D, single screw extruder. The material for this
system is wood flour or fiber at ambient moisture content (5 to 8%) and the polymer and
additives can be in their natural states. No material preparation is required in terms of pre -
blending components. The preferred material feed systems are gravimetric feeders and twin-
screw side feeders. The melting/mixing mechanism includes barrel heat, screw rpm and
screw mixing. Moisture removal is accomplished through the use of atmospheric and vacuum
vents.
Advantages of this system include the ability to process wood at ambient moisture content
since the extruder is used to dry the fiber with the elimination of drying and pre-blending
operations, and good fiber/polymer mixing. Disadvantages include the need for peripheral
feeding systems, high screw rpm and no screw cooling (greater risk of burning), inability to
keep melt temperature low with higher head pressures, and polymer is still melted with the
fiber (greater r isk of burning, more difficult to vent.)
Woodtruder
The Woodtruder includes a parallel 28:1 L/D counter-rotating twin - and a 75 mm single-
screw extruder, a blending unit, a computerized blender-control system, a die tooling system,
a spray cooling tank with driven rollers, a traveling cut-off saw, and a run-off table. As
processing begins, ambient moisture content wood flour is placed into the unit’s fiber feeder
and dried within the twin screw. Meanwhile, separate from the fiber, the plastics are melted.
The melting/mixing mechanism includes barrel heat and screw mixing. The separation of
wood conveying and plastic melting ensures that fibers will not be burned during plastic
melting and that the melted plastic will encapsulate the fibers completely. These materials
are then mixed, and any remaining moisture or volatiles are removed by vacuum venting.
Advantages of this system include that the flour and additives are in their natural states and
no material preparation is required. Gravimetric feeders are preferred as material feed
method.
Advantages of the Woodtruder include the ability to process fiber at ambient moisture
content (5 to 8%), separate melting process of the polymer, good polymer/fiber mixing, screw
cooling is included on the twin screw, the ability to maintain a low melt temperature with a
high head pressure, superior venting, the elimination of drying, size reduction and separate
pre-blending equipment, highly flexible integrated process control system for material
feeding and extruder unit operations.
Miscellaneous Post-Extruder Unit Operations
Along with the extruder, the die is an important part of the wpc lumber extrusion system. The
die dictates the dimensions and profile (shape) of the extruded part. The die is typically
heated using band or cartridge heating elements, and may employ air-cooling to adequately
39
process hollow profile parts. Dies can be quite simple or complex depending on the desired
profile. The costs for dies can range from $15,000 for a simple die up to $50,000 or more for
a foaming or co-extrusion die. After the die, comes the cooling tank, which is used to
“freeze” the extruded profile in its linear shape. The cooling tank consists of a conveyer
system with water spray heads that spray cool water on the profile extrudate. The cooling
tank may be 20 to40 feet long depending on the extruder material output and the cooling
capacity required. The water spray is typically recycled and may go through a chiller or heat
exchanger to keep the spray water cool. After the cooling tank the wpc profile goes through a
cut-off saw that can cut the lumber to the desired lengths.
40
MACHINERIES USED
Machines and ancillaries
 Counter Rotating Twin Screw Extruder
 Force feeder
 Cooling Conveyor
 Saw
 Discharge table
 Tooling
 Ink jet Printer
Utilities
 Water Supply
 Humidity controller
 Chiller
 Fire frightening
 Generator and UPS
The manufacturing unit would be set up in Pune and to the other cities which are Bangalore
and Mumbai it will be distributed through the distribution channels.The location is shown
below Factory Location:- Shirval MIDC (55 kms from Pune) Factory Area:- 2000 sq meter
Building & construction:- 750 Sq Meter Plant Layout
41
SOURCES OF PROCURING MACHINERY
The different machines have to be procured from different countries as it is not available in
India. We will order the required machines from the different sources mentioned below.
 Extruder- Cincinnati USA

 Reifenahsuer Germany
 Dousing system- Barbender
 Downstream and cutting tools- Reifenhauser
 Dies- Weber from Germany
 Electrical controls n panel- from Siemens
NATURE OF INPUTS
Wood Waste (Wood wastes such as Saw Dust,Rice husk, sisal, hemp, coconut palm,
bamboo,flax, giant Chinese reed, Size below 850 μm 75%
Plastics Waste matrix (PP, PE, PVC and PA) 22%
42
Modifiers (Impact strength, Flame retardant, moisture resistance) 3%
The inputs are easily available as we get a lot of garbage in India. Plastic and wood waste is
the basic input which we can get in plenty.
SOURCES OF INPUTS
The source of inputs could be as follows-
 Plastics used by households.

 Wood chips and Saw dust from the small carpenters or other furniture shops.
 Garbage which is thrown outside houses or in the dumping site is a good source to
collect plastics.
 Plastics from Rag pickers for some payment.
LOCATION ANALIYSIS
Reasons for selecting Pune as the location for manufacturing
 Pune is a hub for manufacturing.

 Easy availability of human resource
 Raw material availability plastics n wood particularly wood saw dust, Rise husk
easily available
 Near to Markets like Pune (growing city), Mumbai, Bangalore, and Ahmadabad
 Ease in exports as Mumbai port is jus 125 km. from the location
43
SOURCES OF FUNDS
OWNERS CONTRIBUTION :-1,79,00,000 (approx)
TERM LOAN (DEBT) :- 3,58,00,000(approx)
TOTAL CAPITAL:-5,39,00,000 (approx)
Raw material break up
Raw material price (basic plus freight)(rs/kg) 40

Wood saw dust (rs/kg) 12
Coupling agent (rs/kg) 150
Composite raw material cost 23.14
Selling price (rs/kg) 39
Production capacity (kg/hr) 550
Production capacity MTA 3300
Operating capacity MTA 2805
Own equity 1
Debt 2
RM % PRICE TOTAL
polypropylene 25% 40 10
44
Saw dust 72% 12 8.64
Coupling agent 3% 150 4.5
Composite cost 23.14
YEAR 1 2 3
% Utilization 50% 75% 90%
Operating capacity 1402.5 2103.75 2524.5
39 42.9 47.19
Revenue 54697500 90250875 119131155
Raw material cost 23.14 24.7598 26.493

Cost 32453850 52088429 66881543
Power 3.275 3.275 3.275

cost 4593188 6889781 8267737
THE ECO WOOD.

Capacity MTA 2805
WPC machine cost (rs) 33652584
Total assets & utilities ( Rs. crore) 4,86,00,000
Duties on imported machines
1. Duty 7.5%
2.CVD 16.48%
3.ACVD 1%
TOTAL 24.64%
INITIAL INVESTMENT
ITEM DESCRIPTION AMOUNT Rs. Cr. RATE SQM

Land 6,00,000 275 2000
Building 73,00,000 9685 750
Wpc line 3,37,00,000
Utilities
Water supply 2,00,000
Chillers 10,00,000
Compressor unit for line 2,00,000
Fire fighting etc 1,00,000
Cooling tower 2 nos. 1,00,000
Other equipment
Dryer 5,00,000
Power+ generator 30,00,000
Furniture 12,00,000
Other expenses 8,00,000
Total assets 4,86,00,000
45
Working capital 51,00,000
Total funds sourced 5,37,00,000
Equity 1 1,79,00,000
Debt 2 3,58,00,000
Preliminary exp 27,00,000
DEPRECIATION MACHINERY (15%)
1 2 3
Opening WDV 4,08,00,000 3,46,00,000 2,94,00,000
Depreciation 61,12,890 51,96,000 44,16,600
Closing 3,46,00,000 2,94,00,000 2,50,00,000
WDV(approx)
DEPRECIATION BUILDING (10%)
1 2 3
Opening WDV 73,00,000 66,00,000 59,00,000
Depreciation 7,30,000 6,60,000 5,90,000
Closing 66,00,000 59,00,000 53,00,000
WDV(approx)
46
MANPOWER
salary model year 1

one month
Directors 50,000 2 1,00,000
R&D testing 20,000 2 40,000

handling
47
Other staff 3,000 6 18,000
TOTAL 40 4,52,000
SALARY MODEL YEAR 2

one month
Directors 55,000 2 1,10,000
R&D testing 22,000 2 44,000

handling
48
Other staff 3,300 6 19,800
TOTAL 40 4,97,200
49
SALARY MODEL YEAR 3
Staff Salary /month Per employee Total salary

paid in one
month
Directors 60,500 2 1,21,000
R&D testing 24,200 2 48,400

handling
Other staff 3,630 6 21,780
TOTAL 40 5,46,920
50
COST SHEET YEAR 1
SR. NO. PARTICULARS AMT per YEAR (Rs.)

A Raw material 3,24,53,850
B Power 45,93,187
C Man power 54,24,000
PRIME COST 4,24,71,000
F Overheads 1% ( prime cost) 4,24,710
G Depreciation 68,42,887
H Selling & distribution O.H 12,62,250
TOTAL COST 5,10,00,848
Cost per unit 36.36
COST SHEET YEAR 2

B Power 68,89,781
Cost per unit 34.94
COST SHEET YEAR 3

B Power 82,67,737
Cost per unit 35.85
SALES AND WORKING CAPITAL

51
NORMS 1 2 3
Sales revenues
Installed 2805 TPA 2805 2805 2805
capacity
Operating level % 50% 75% 90%
Production 2805 TPA 1402.5 2103.75 2524.5
Selling price Rs per Kg. 39 42.9 47.19
Sales revenue 5,46,97,500 9,02,50,875 11,91,31,155

Current asset
RM 1 month 27,04,487 43,40,702 55,73,461
WIP 0.25 month 6,76,121 10,85,175 13,93,365
FG 1 month 42,50,073 61,24,794 75,43,328
Debtors 1 month 45,58,125 75,20,906 99,27,596
Cash in hand 19,60,522 17,30,206 16,68,591
1,41,49,330 2,08,01,785 2,61,06,343

Current liability
Salaries and 1 month 4,52,000 4,97,200 5,46,920
wages
Power 1 month 45,93,187 68,89,781 82,67,737
Creditors 1 month 27,04,487 43,40,702 55,73,461
77,49,675 1,17,27,683 1,43,88,119

Total Working
Capital 63,99,655 90,74,101 1,17,18,224
PROJECTED CASH FLOW

PARTICULARS 1 2 3
CASH FLOWS FROM
52
OPERATING ACTIVITIES
cash receipts from customers 5,01,39,375 8,27,29,966 10,92,03,556
Cash paid to suppliers 2,97,49,357 4,77,47,722 6,13,08,071
Cash paid for expenses 66,58,960 1,38,71,350 1,62,94,150
Cash generated from
operations 1,37,31,053 2,11,10,894 3,16,01,335
Income tax paid Nil 36,54,451 76,80,713

Cash flow before extraordinary -
item
Extraordinary item - - -
NET CASH FROM
OPERATING ACTIVITIES 13731053 17456443 2,39,20,622
CASH FLOWS FROM
INVESTING ACTIVITIES
Purchase of fixed assets 4,86,00,000 - -
Investment 60,00,000 1,22,00,000 1,90,00,000
Interest received 6,00,000 12,20,000 19,00,000
Preliminary expenses 27,00,000
NET CASH FROM (5,67,00,000) (1,09,80,000) (1,71,00,000)
INVESTING ACTIVITIES
CASH FLOWS FROM - - -
FINANCING ACTIVITIES
Promoters contribution 1,79,00,000 - -
Long term borrowings 3,58,00,000 - -
Repayment of long term loan 20,30,000 22,80,000 25,57,000
Interest paid 42,96,000 40,52,400 37,78,800
Dividend paid - - -
NET CASH FROM
FINANCING ACTIVITIES 4,73,74,000 (63,32,400) (63,35,800)
Net increase in cash & cash 1,44,043 4,84,822
equivalent
OPENING CASH & BANK - 44,05,053 45,49,096
BALANCE
CLOSING CASH & BANK

BALANCE 44,05,053 45,49,096 50,33,918
PROJECTED P&L A/C.

PARTICULARS 1 2 3
53
Production annual (MTA) 1402.5 2103.75 2524.5
Sales 5,46,97,500 9,02,50,875 11,91,31,155
Income from other source 6,00,000 12,20,000 19,00,000
TOTAL REVENUE 5,52,97,500 9,14,70,875 12,10,31,155

COST
Raw material 3,24,53,850 5,20,88,429 6,68,81,543
Power 45,93,187 68,89,781 82,67,737
Manpower 54,24,000 59,66,400 65,63,040
Overheads 1% ( Prime cost) 4,24,710 6,49,446 8,17,123
Depreciation 68,42,890 58,56,000 50,06,600
Selling & distribution O.H 12,62,250 27,07,526 35,73,934
Preliminary exp 5,40,000 5,40,000 5,40,000
Interest 42,96,000 40,52,400 37,78,800
TOTAL COST 5,58,36,887 7,87,49,982 95428777
Profit/loss before taxation (539387) 12720893 25602378

Provision for Taxation Nil 3816268 7680713
(30%)
Profit after taxation Nil 8904625 17921665
(539387) 8365238 26286903
Net profit %
LONG TERM LOAN REPAYMENT
DEBT AMT NORM % 1 2 3

S
Long 3,58,00,000 15 years 12% 20,30,000 22,80,000 25,57,000
term
debt
Interest 42,96,000 40,52,400 37,78,800
3,37,70,000 3,14,90,000 2,89,33,000
PROJECTED BALANCE SHEET

PARTICULARS 1 2 3
54
SOURCES OF FUND
Own contribution 1,79,00,000 1,79,00,000 1,79,00,000

Reserve & surplus Nil 83,65,238 2,62,86,903
Term loan from bank 3,37,70,000 3,14,90,000 2,89,33,000
TOTAL
5,16,70,000 5,77,55,238 7,31,19,903
APPLICATION OF FUNDS
Fixed assets 4,17,57,110 3,59,01,110 3,08,94,510
Investment 60,00,000 1,82,00,000 3,72,00,000
CURRENT ASSETS
Cash & bank balance 44,05,053 45,49,096 50,33,918
Sundry debtors 45,58,125 75,20,906 99,27,596
89,63,178 1,20,70,002 1,49,61,514

LESS : CURRENT
LIABILTIES
Creditors for expenses 50,45,187 73,86,981 88,14,657
Creditors for goods 27,04,487 43,40,702 55,73,461

77,49,675 1,17,27,683 1,43,88,119
NET CURRENT ASSETS 12,13,504 3,42,319 5,73,395
MISC. EXPENDITURE 26,99,386 33,11,809 44,51,998
TOTAL 5,16,70,000 5,77,55,238 7,31,19,903
BREAK EVEN ANALYSIS
55
VARIABLE EXPENSES 1 2 3
Raw material 32453850 52088429 66881543
Power 4593187 6889781 8267737
Overheads 424710 649446 817123
Selling & distribution O.H 1262250 2707526 3573934
VARIABLE EXPENSES
38733997 62335182 79540338
UNIT VARIABLE COST 27.62 29.63 31.51
FIXED COST = 17100988
SALES = 54697500
VARIABLE COST = 38733997
BEP = FC / (SALES-V.C.)
= 17100988/(54697500-38733997)
=17100988/15963503 = 1.2
WE BREAK EVEN 1 YR AND 2 MONTHS (approx)
RETURN ON INVESTMENT
ROI = (PROFIT / CAPITAL) * (PROFIT / SALES)
PROFIT = 26286903 (3YRS)
CAPITAL = 53900000
SALES = 264079530 (3YRS)
ROI = (26286903 / 53900000) * ( 26286903 / 264079530)
= 0.487698 * 0.099542
= 0.049
= 5% ( APPROX )
IMPLEMENTATION SCHEDULE
56
The entire plan is expected to take a gestation period of 14 to 15 months approx.
As the machinery is imported from the concerned company, the entire construction of the
factory building will be according to the design and layout given by the engineers.
Once the establishment will be done, the trail production will be done for all the range of
products in Indian Market.
It will help in estimating the time and money involved in the manufacturing of one unit or
number of units.
Thus, once the trail production will be done, the units will be sent for marketing and will be
launched in the Indian Market.
Potential customers will be introduced about the product, and prior orders will be taken from
them.
Then, the production will be executed.
The firm will follow strict policy of cash trading, for purchases as well as sales.
The Government Rules and Regulation will be strictly followed and implemented as well.
The respective employee will be appointed for concerned jobs and responsibility during the
gestation period.
Proper schedule for inventory and delivery will be managed by the concerned department.
Thus, for the firm to come at full-fledge functioning will take 2 years.
CONCLUSION
57
WPCs are new and rapidly evolving products. WPCs offer a number of advantages,
including flexibility of production and the use of recycled material to create a re-cyclable
product. Despite the wide array of possible finished forms, the manufacture of WPCs is
relatively simple and uniform. WPCs have become well-established building materials,
especially for residential decking, and are likely to be used for a wider array of applications
in the future.
Setting up of manufacturing unit in Pune gives many advantages which are already
mentioned in the executive summary. The business would yield positive returns and we hope
to take the business further and achieve greater heights.
ANNEXURE
58
Machines which will be imported for the manufacturing.
59
60
61
An overview of the product is shown below
62
63

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EXECUTIVE SUMMARY

What business you want to set up?

Why do you want to set up that business?

Where you want set up that business ?

When you want to set up the business?

Will that be a profitable business?

• Interiors and internal finishes

• Industrial and infrastructure

• Other low-volume, niche applications

Furthermore, ongoing interest in “green” building products will bolster

Firm’s Name: - THE ECO-WOOD

Partners’ Name:- Sumeet Bansal and Surabhi Jhunjhunwala

Form of Ownership: - Partnership

Establishment: - Pune, Maharashtra

Initial Capital Investment: Rs. 5.37 crores

Address::- Shirval MIDC (55 kms from Pune)

“Innovation– Being innovative to create sustainable value”

Wood Waste – Plentiful

“INNOVATION IS INNER VISION”

“Something from Nothing”

Name – Sumeet Bansal

DOB – 4th September, 1991

Address – D block , flat 203 ,

majestic residency , Tavarakere main road , Bangalore

Phone No. – 07204215000

E-Mail Address – sumeet_4sep@yahoo.com

Name of Name of Place Subjects Percentage of

ICSE Rajkumar raipur Commerce , 86.40%

ISC Rajkumar raipur English, Accounts, 84.80%

BBM Christ Bangalore Management 75%

Name – Surabhi Jhunjhunwala

DOB – 31st July, 1991

Address – B4, Madhuban Apartment

Phone No. – 09739543490

E-Mail Address – surabhi_jhunjhunwala@yahoo.com

Name of Examination Name of Institution Place Percentage of

ICSE Sacred Heart Jamshedpur 88%

ISC Sacred Heart Jamshedpur 91%

BBM Christ College Bangalore 77%

NAMES AGE POST QUALIFICATION

The nature of business is manufacturing unit.

LEGAL OWNERSHIP PATTERN

The two partners are Sumeet Bansal and Surabhi Jhunjhunwala.

(1) there must be an agreement entered into orally or in writing by

2. Create a "partnership deed." It is essential to have an agreement between all the

FURNITURE INDUSTRY ANALYSIS

An incentive-based approach to meeting the challenges of AB 939 would include the

EXPECTED GROWH RATE

• Complex and hollow shapes are possible

• Post shaping, bending, Recycling possible etc

• Consumer affection towards natural wood

• Higher initial investment

• High advertisement expenses

• Quality of raw material throughout the year

• Fastest growing industry and market segment

• High growth in infrastructure

• Competition from traditional rigid wood and plywood products

• Instable political set up of the country.

• Import of low price articles from China.

• Migration of trained work forces from this unit.

• Identification of a better strategy by the competitors to tap the market

An overview of the furniture industry

 Furniture Industry in India- Rs. 15800 Cr