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Cognitive Psychology
The term ‘cognition’ means knowing. Cognitive psychology is
a branch of psychology dedicated to the study of how people
perceive , learn, remember and think about information.
Cognitive psychology shares many research interests with
‘cognitive science’. Cognitive processes are continuously
taking place in our mind and in the mind of people around us.
Cognitive psychology is concerned with internal mental state
as it uses scientific research methods to measure mental
processes. The term scientific study means it is based on
experimental methods, empirical and observative. Cognitive
psychology concerned with how people acquire, store,
transform, use and communicate information (Neisser,1967)
Cognitivism adopts precise quantitative analysis to study how
people learn and think like behaviorism ;emphasizing internal
mental processes like gestaltism. Tolman (1948) work on
cognitive maps-training rats in mazes; showed that animals
had internal representation of behavior.