TARGET GROUP

WHAT DO YOU CALL THIS GROUP?

E-learners - are individuals who engage in electronic learning or online learning. E-learning involves the use of electronic technologies, such as computers and the internet, to access
educational content, participate in virtual classrooms, and complete online courses.

CAN YOU DRAW THEM? (OR WHAT ARE THEIR NEEDS?

Digital Devices: Access to a suitable device such as a computer, laptop, tablet, or smartphone is essential for e-learners to interact with online content and complete
STICK A PICTURE HERE THAT assignments.
REPRESENTS THEM) Interactive Content: E-learners often prefer interactive materials such as quizzes, simulations, and interactive videos that engage them actively in the learning process.
Multimedia Resources: A variety of multimedia resources, including videos, podcasts, infographics, and animations, can enhance the learning experience by providing
different ways to understand and absorb information.
Up-to-Date Content: Given the rapidly evolving nature of many fields, e-learners value up-to-date and relevant content. Regularly updating materials ensures that learners
are exposed to the latest information and industry trends.

WHAT ARE YOU OFFERING THEM?

Multimedia Educational App - is a digital application that integrates various forms of media, such as text, images, videos, and interactive elements, to deliver educational
content. Its significance for e-learners lies in providing a dynamic and engaging learning experience, catering to diverse learning styles, fostering better comprehension, and
enhancing retention through interactive and visually stimulating materials. By offering a rich and interactive environment, multimedia educational apps contribute to a more
immersive and effective e-learning journey.

How many are
there?
The number of potential users
for your educational app
among e-learners in the
Philippines would depend on
factors such as marketing
reach, accessibility, and the
relevance of the app to the
local curriculum or learning
needs. Given the growing
popularity of e-learning, there
is a significant potential user
base in the Philippines.
How many of those How frequently will What do you get in How can your
will you reach? you interact? return? relationship grow?
The reach of your educational Interaction frequency would In return for providing valuable The relationship with e-learners
app depends on your marketing ideally be determined by the educational content, you can in the Philippines can grow
and distribution strategies. engagement level of your app. receive user data and insights, through continuous
Utilizing online platforms, Regular updates, interactive feedback on app usability and improvement based on user
partnerships with educational features, and dynamic content effectiveness, and potentially feedback, expanding content to
institutions, and targeted can encourage frequent use. revenue through subscription cover a wider range of subjects
advertising can help maximize Consider incorporating features models, in-app purchases, or or levels, collaborating with
your reach to e-learners in the like discussion forums, quizzes, partnerships with educational educators or institutions, and
Philippines. and notifications to maintain institutions. adapting to evolving
user engagement. educational needs.