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  • MRKT 2444 s10 Quiz

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    This document contains a quiz with 5 multiple choice questions about marketing professional roles and responsibilities. The questions cover topics like diversity and inclusion in the workplace, defining core company values, using SWOT analysis and environmental scanning to inform strategic goals, and identifying a company known for prioritizing creativity. The quiz aims to assess understanding of key concepts discussed in webinars about the role of marketing professionals.

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    Mrkt 2444 s10 Quiz

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    This document contains a quiz with 5 multiple choice questions about marketing professional roles and responsibilities. The questions cover topics like diversity and inclusion in the workplace, defining core company values, using SWOT analysis and environmental scanning to inform strategic goals, and identifying a company known for prioritizing creativity. The quiz aims to assess understanding of key concepts discussed in webinars about the role of marketing professionals.

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    4 views1 page

    MRKT 2444 s10 Quiz

    Uploaded by

    aliumar1212
    This document contains a quiz with 5 multiple choice questions about marketing professional roles and responsibilities. The questions cover topics like diversity and inclusion in the workplace, defining core company values, using SWOT analysis and environmental scanning to inform strategic goals, and identifying a company known for prioritizing creativity. The quiz aims to assess understanding of key concepts discussed in webinars about the role of marketing professionals.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    MRKT 2444 S10

    Role of a Marketing Professional Quiz


    Question 1

    The creation of a work environment where all people are truly welcomed, valued, and respected
    regardless of differences regards to…

    A. Diversity
    B. Inclusion
    C. Values
    D. Culture

    Question 2

    Values are…

    A. The fundamental beliefs that drive your business forward


    B. The “DNA” of your company
    C. The factor that shapes your employee experience
    D. All of the above

    Question 3

    Swot and Environmental Scanning allow for a true understanding of how to leverage marketing plans to
    meet organizational strategic goals

    A. True
    B. False

    Question 4

    Which company incorporates creativity as a core value?

    A. Mastercard
    B. RBC
    C. H&R Block
    D. Disney

    Question 5

    What is one thing you learned from the industry leaders taped webinars?

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