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  • Midtermsexam Justiniano

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    Janna Justiniano
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    The document summarizes a report on opportunities for businesses presented by the aging population. It identifies that 70% of businesses overlook the aging market and that seniors prefer products that don't emphasize limitations. It then defines the problem as a lack of suitable products/services and missed market opportunities. Three concepts are brainstormed: an interactive health monitor, senior-friendly home automation, and a community engagement platform. Each concept is then prototyped and feedback suggests simplifying interfaces, addressing privacy, and allowing customization.

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    design thinking midterm exam

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    midtermsExam_Justiniano

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    The document summarizes a report on opportunities for businesses presented by the aging population. It identifies that 70% of businesses overlook the aging market and that seniors prefer products that don't emphasize limitations. It then defines the problem as a lack of suitable products/services and missed market opportunities. Three concepts are brainstormed: an interactive health monitor, senior-friendly home automation, and a community engagement platform. Each concept is then prototyped and feedback suggests simplifying interfaces, addressing privacy, and allowing customization.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    11 views1 page

    Midtermsexam Justiniano

    Uploaded by

    Janna Justiniano
    The document summarizes a report on opportunities for businesses presented by the aging population. It identifies that 70% of businesses overlook the aging market and that seniors prefer products that don't emphasize limitations. It then defines the problem as a lack of suitable products/services and missed market opportunities. Three concepts are brainstormed: an interactive health monitor, senior-friendly home automation, and a community engagement platform. Each concept is then prototyped and feedback suggests simplifying interfaces, addressing privacy, and allowing customization.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Janna Andrea G.

    Justiniano Midterms Written Report TN26 February 06, 2024

    Empathize:

     70% of businesses disregard the aging population.


     Products that don't highlight age or limitations appeal to seniors.
     Seniors who are financially secure, socially involved, and active dispel stereotypes.

    Define:

     Problem: Lack of attention and suitable products/services for aging population.


     Missed market opportunities due to companies' oversight.
     The shift in demographics towards an older population offers business significant opportunities

    Ideate:

    Brainstormed ideas:

    1. Interactive Health Monitoring System


    2. Senior-Friendly Home Automation
    3. Community Engagement Platform

    Prototype:

    1. Interactive Health Monitoring System:

    Advantage: Promotes proactive healthcare management.

    Disadvantage: Initial investment required.

    2. Senior-Friendly Home Automation:

    Advantages: Improves safety and independence.

    Disadvantages: High setup costs.

    3. Community Engagement Platform:

    Advantages: Fosters social connections.

    Disadvantages: Requires active user participation.

    Test:

    Feedback:

     Strong interest and positive reception for all concepts.


     Suggestions for improvement:
    o Simplify user interfaces.
    o Address privacy concerns.
    o Offer customizable features.

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