KILLERS

OF
BALANCED
REPORTING

Mark Joseph C. Catayong, LPT, MAEd

Lecturer
Yellow Journalism
• This is simply sensationalizing a story or an issue.
• A type of journalism that presents little or no legitimate well-
researched news and instead uses eye-catching headlines to sell
more newspapers.
• Techniques may include exaggerations of news events, scandal-
mongering or sensationalism.
• Most showbiz stories are grounded on this type of journalism which
appeals to the curiosity of the readers and viewers.
New Journalism

• Journalism with fiction, described work with phrases

such as “nonfictional novel” and “narrative
techniques of fiction.”
Advocacy Journalism

• Fact-based BUT supports a specific point of view on

an issue
• Focuses on stories dealing with corporate business
practices, government policies, political corruption
and social issues
Stylistics Journalism

• It emphasizes imaginative, stylized writing of stories

and considers newspapers as “the literature of
immediate fact.”
Editorializing

• This is giving the reporter’s opinion rather than the

fact.
• It may also mean the expanding of news about an
insignificant happening to give publicity to a subject.