Multi Criteria Evaluation Analysis Matrix on the Influence Hospitality Industry Competitive Factors RESULTS

between the Proposed Boutique Hotel Site Factors and the

Hospitality Industry Competitive Factors Accessibility Atmosphere Amenities Service Environment TOTAL IMPORTANT FACTORS
Eastern Sunrise 0 15 7.5 3 7.5 33.00
Western Sunset 0 15 7.5 3 7.5 33.00 [1] Site Factors: Eastern
Southern Sun Summer Heat 0 0 0 0 0 0.00 Sunrise, Western
Sunset, Prevailing
Prevailing winds 0 7.5 15 0 10 32.50
Winds, Corner Lot
Physical Light to Heavy Rainfall 2 3 0 2.5 10 17.50
Location. [2]
Cold, Hot and Humid Tempurature 5 2 15 0 3 25.00 Competitive Factors:
Natural Disasters 0 0 0 0 0 0.00 Atmosphere,
Corner Lot Location 15 10 0 0 7.5 32.50 Environment
Flat lot topography 15 0 0 0 5.5 20.50
Subtotal 37.00 52.50 45.00 8.50 51.00 TOTAL 194.00
Percentage Total 19% 27% 23% 4% 26% 100%
Traffic, Noise, Odor Pollution 0 0 0 0 0 0.00
Cleanliness 15 15 15 15 15 75.00 [1] Site Factors:
Views and Vistas 0 15 15 3 0 33.00 Cleanliness, Festivals.
Site Factors

Cultural Historical and Commercial Landmarks 7.5 2.5 2.5 10 7.5 30.00 [2] Competitive
Near City Services and Facilities 10 0 1 7.5 0 18.50 Factors: Amenities,
Annual and Monthly Festivals 7.5 10 15 15 2.5 50.00 Service
Politics 2.5 0 0 7.5 5.5 15.50
Subtotal 42.50 42.50 48.50 58.00 30.50 TOTAL 222.00
Percentage Total 19% 19% 22% 26% 14% 100%
[1] Site Factors: Open
Vegetative Open Spaces 5.5 15 1 7.5 10 39.00
Spaces [2] Competitive
Biological Factors: Atmosphere,
Wildlife and pets 0 3 5 5 0 13.00 Service
Subtotal 5.50 18.00 6.00 12.50 10.00 TOTAL 52.00
Percentage Total 11% 35% 12% 24% 19% 100%
[1] Site Factors:
National Building Codes 10 0 0 0 15 25.00 Regulations [2]
Legislative Planning and Design Standards 5 3 10 15 0 33.00 Competitive Factors:
Atmosphere,
Environmental and Zoning Regulations 5 15 0 1 15 36.00 Environment
Subtotal 31.11 54.35 22.12 41.24 50.19 TOTAL 199.00
Percentage Total 16% 27% 11% 21% 25% 100%
TOTAL 110.61 149.35 115.62 107.74 131.69 TOTAL 615.00
 Values Attribute to Assessment Criteria
Degree to which assessment criteria are
Shading Essential Important Desirable
sufficed
High Degree 15 7.5 3
Medium Degree 10 5.5 2
Low Degree 5 2.5 1
Not at all 0 0 0

Summary on Results and Important Factors

Therefore to create an Efficient and Effective Site Development Plan you need to consider the following; To physically
improve the atmospheric and environmental aspects of the hotel consider the sunrise, sunset, prevailing wind
directions, and location of the site. To culturally improve the amenities and services of the site consider the cleanliness
of the site and keep track on the festivals of the city. To biologically improve the atmosphere and services of the hotel
consider on creating more open spaces. Finally, to legislatively improve the atmosphere and environment of the hotel
consider following the environmental and zoning regulations of the city concerning the site, religiously.
 Count
Very Essential Very Important Very Desirable 16 Therefore, there are a good amount

Physical Site Factors

6 6 4 36% of NOT essential, important, and
desirable physical site factors
Least Essential Least Important Least Desirable 7
relative to the hospitality
3 2 2 16%
competitive factors that can aid to
Not Essential Not Important Not Desirable 21 good and effective site planning and
21 48% development
TOTAL 44
Count
Very Essential Very Important Very Desirable 17 Therefore, there are a good amount

Cultural Site Factors

10 6 1 50% of VERY essential, important, and
Least Essential Least Important Least Desirable 6 desirable cultural site factors relative
5 1 0 18% to the hospitality competitive factors
In summary, the cultural, biological, and that can aid to good and effective
Not Essential Not Important Not Desirable 11
legislative site factors have strong site planning and development
11 32%
influences when it come to site planning and
TOTAL 34
development. It is also good to note on the
Count
undesirable, unimportant, and inessential Therefore, there are a good amount
Very Essential Very Important Very Desirable 3
Biological Site Factors

site factors especially on its physical and of VERY essential, important, and
1 1 1 43%
legislative aspects. desirable biological site factors
Least Essential Least Important Least Desirable 2
relative to the hospitality
1 1 0 29%
competitive factors that can aid to
Not Essential Not Important Not Desirable 2 good and effective site planning and
2 29% development
TOTAL 7
Count
Very Essential Very Important Very Desirable 5 Therefore, there are an equal
Legislative Site Factors

4 0 1 42% amount of VERY and NOT essential,

important, and desirable legislative
Least Essential Least Important Least Desirable 2
site factors relative to the hospitality
2 0 0 17%
competitive factors that can aid to
Not Essential Not Important Not Desirable 5 good and effective site planning and
5 42% development
TOTAL 12