Checklist

S No. Requirement
Profiles

1 Company Profile

2 Profile of Spokesperson(s)

High Resolution Images

Pictures

5 Company logo

Existing Communication Material

6 Communication Note (if any)

7 Previous Coverage (in any)

Social Media Handles

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 Facebook

Instagram
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Twitter

Linkedin

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 Checklist
Remarks/Details
Profiles

Kindly advise if there are some existing documents that we could refer.
Or

Please refer to the questionnaire in sheet 2 and help us with inputs for
drafting the profiles

High Resolution Images

2 Spokesperson profile pictures -

Fromat- Horizontal & Vertcial, both
File format- jpeg
Quality- High resolution - 1 mb size
Background - Relevant or plain

Team picture-
Format - Horizontal
File format- jpeg
Quality- High resolution, 1 mb size
Background - Relevant or plain

It should be a high resolution logo

File format- jpeg and png, both

Existing Communication Material

We would need a reference document and list of all upcoming

announcements

NA (If any)

Social Media Handles

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 Responsible

Client

Client

Client

Client

Client

Client

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 Client

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Questions for company profiling
The story
When was the company incepted & where is it based out of?
How was the idea of the brand conceived? Tell the story
Who are the founder/ partners?
Where did you meet your co founder?
What gaps/challenges are your brand addressing
Briefly describe the USP?
How much did you first invest to begin the brand? Where did you raise it from?
Please share details on the offerings and unique services etc
Kindly briefly tell us about Company’s mission and vision.
What are the key undertakings of the company? Kindly brief about them.
Please explain the entire monetization model in detail.
How many services is the brand planning to expand or launch this calendar year?
What is the associated CSR initative ?
Who are your competitors in the market? (Specific names if any)
How do you differentiate with the competitors? Specific practical points
Performance Details
What is the bandwidth (manpower) of the company?
Could you please tell us about company’s Strategy?
Funding details so far (total amount raised so far and method)
What is the total number of clients addressed
How much revenue is the company targetting in the new fiscal
Name the services the brand is offering
What is the year-on-year growth the brand is observing?
Any tie ups
What is the current ongoing project ? And what is the expected timeline
What are the current challenges in terms of social challenges, gaps, resources that you are facing
What is the immediate plan
What is your geographic presence currently?
Targets
Can you explain about your future plans?
What are your short term goals
What are your long term goals
Revenue target for 2021-22FY?
Client target for 2021-22 FY?
Any fundraise plans in the pipeline?
What are we working on currently in terms of tech, service, hiring etc?
Questions for Spokesperson profiling
Designation, Name, Age , DOB
Your responsibility areas at the Company

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Can you please share details of your educational qualification?
Talk about your first job
Please share details of your professional qualification? Experience, profiles, companies and accomplishments
What are your professional achievements so far?
When and how did you decide to step into entrepreneurship?
Your first challenge when you stepped into the field
Tell us about the significant mile stones in your life.
What are your future plans for the company?
Where do you want to see the company five years down the line?
What are the major challenges you face being an entrepreneur
Your hobbies/passions. How do you spend your leisure time? Any focussed hobby or extra talent?
Any Social Activity ?
Brief on your family!
Mission Statement
Additional Information Required
Immediate developments in the pipeline-3

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