1. The document discusses CMR's growth strategy and how the Blackstone Homes account fits into that strategy.
2. It asks what Marcus should do now given issues happening under his watch and asks for an explanation of the "why" behind any recommendations.
3. It provides a rubric for evaluating responses focusing on comprehensive treatment of questions, use of case facts, consistency, and recommendations that can be realistically implemented with specific suggestions and reasons for positions taken.
1. The document discusses CMR's growth strategy and how the Blackstone Homes account fits into that strategy.
2. It asks what Marcus should do now given issues happening under his watch and asks for an explanation of the "why" behind any recommendations.
3. It provides a rubric for evaluating responses focusing on comprehensive treatment of questions, use of case facts, consistency, and recommendations that can be realistically implemented with specific suggestions and reasons for positions taken.
1. The document discusses CMR's growth strategy and how the Blackstone Homes account fits into that strategy.
2. It asks what Marcus should do now given issues happening under his watch and asks for an explanation of the "why" behind any recommendations.
3. It provides a rubric for evaluating responses focusing on comprehensive treatment of questions, use of case facts, consistency, and recommendations that can be realistically implemented with specific suggestions and reasons for positions taken.
1. The document discusses CMR's growth strategy and how the Blackstone Homes account fits into that strategy.
2. It asks what Marcus should do now given issues happening under his watch and asks for an explanation of the "why" behind any recommendations.
3. It provides a rubric for evaluating responses focusing on comprehensive treatment of questions, use of case facts, consistency, and recommendations that can be realistically implemented with specific suggestions and reasons for positions taken.
How does the Blackstone Homes account fit into that
strategy?
2. Keeping in mind many of the issues are happening under Marcus'
watch, what should Marcus do now? (Please make sure you add the "why behind the what..." when answering). Generic Rubric: I look for (1) comprehensive treatment of case questions, (2) ability to draw on specific case facts to support stated positions, (3) consistency across questions of the case so that answers support (rather than contradict) each other, and (4) a set of key recommendations that offer specific suggestions that can be realistically implemented. For example, many of the issues and challenges are happening under Marcus watch and current leadership methods. Simply saying "he should fix these issues" is not going to result in an A or A+ paper. I am asking what he should do at a time when he has already tested and tried these solutions. I am also curious how he is going to get these done, and why you take the position(s) you do. (This 4th point is a big deal for me…because I want to know not just what YOU think, but WHY you feel the way you do. Back it up, support your position, but I definitely look for your thoughts.); Grammar impacts scores as well.