Business Statistics Assignment

Submitted By Submitted To
Agathiyan K Dr. Vipulesh Shardeo
045005

Questions

1. Develop appropriate descriptive statistics to summarize the data.

Age Value of Investments ($)

Mean 29.94146 Mean 28538.29

Standard Error 0.204933 Standard Error 780.8413
Median 30 Median 24800
Mode 32 Mode 0
Standard Deviation 4.149585 Standard Deviation 15810.83
Sample Variance 17.21906 Sample Variance 2.5E+08
Kurtosis -0.05614 Kurtosis 5.645659
Skewness -0.03773 Skewness 1.710011
Range 23 Range 133400
Minimum 19 Minimum 0
Maximum 42 Maximum 133400
Sum 12276 Sum 11700700
Count 410 Count 410
Confidence Confidence
Level(95.0%) 0.402854 Level(95.0%) 1534.963

Household Income ($)

Number of Transactions

Mean 5.973171 Mean 74459.51

Standard Error 0.153141 Standard Error 1719.549
Median 6 Median 66050
Mode 5 Mode 60300
Standard Deviation 3.100873 Standard Deviation 34818.21
Sample Variance 9.615415 Sample Variance 1.21E+09
Kurtosis 2.460424 Kurtosis 7.495634
Skewness 1.214268 Skewness 2.0079
Range 21 Range 306300
Minimum 0 Minimum 16200
Maximum 21 Maximum 322500
Sum 2449 Sum 30528400
Count 410 Count 410
Confidence Confidence
Level(95.0%) 0.301042 Level(95.0%) 3380.257

2. Develop 95% confidence intervals for the mean age and household income of subscribers.
3. Develop 99% confidence intervals for the proportion of subscribers who have broadband
access at home and the proportion of subscribers who have children.
 95% 99%
Mean SD LL UL p LL UL
Age 29.94146 4.149585 29.5398 30.34313
Gender
Real Estate
Value of
Investment 28538.29 15810.83 27007.87 30068.71
# Transactions 5.973171 3.100873 5.673019 6.273322
Broadband ?
Yes 0.62439 0.56278 0.686
Income 74459.51 34818.21 71089.26 77829.77
Children ? Yes 0.534146 0.470685 0.597608

Table for analysing Q4,5,6.

# Proportion
# Broadband yes 256 0.62439
# Broadband no 154 0.37561
# children yes 219 0.534146
# children no 191 0.465854
# BB yes + Children no 116 0.282927
# BB yes + Children yes 140 0.341463
# Investment > Mean 161 0.392683
# Investment > 50K 42 0.102439
# BB, children, income>74500 48 0.117073

4. Would Young Professional be a good advertising outlet for online brokers? Justify your
conclusion with statistical data.

The number of Broadband users with no children is 116, which is 0.28, and with children is 140,
which is 0.34. Similarly, people with more than the average investment is 161, which is 0.39.
And people with an investment of more than 50,000 is 41 which is 0.102. All these proportion
values of the above are less than 0.50. But Young Professional will be a good place to advertise
outlets for online brokers as the number of online users is in the proportion 0.62.

5. Would this magazine be a good place to advertise for companies selling educational
software and computer games for young children?

The current users with children are more than 50%. Children with access to Broadband are 34%.
Also, the number of broadband users with children with income more than the mean is 48. So,
based on the number of children this is a good magazine to advertise for selling educational
software and computer games.

6. Comment on the types of articles you believe would be of interest to readers of Young
Professional.

Based on the income and the investment, we can publish articles based on investment portfolios.
As the users with children are more, we can include some educational content. As there is no
broadband, we can include some articles on the importance of the Internet and its necessity. So,
the possibilities are more based on the current events happening across the world.