S - Master Data Management Market - Global Forecast To 2027

MASTER DATA MANAGEMENT MARKET - GLOBAL FORECAST TO 2027
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MAY 2022 © MarketsandMarkets™
TABLE OF CONTENTS
1 INTRODUCTION ........................................................................................................ 32
1.1 OBJECTIVES OF STUDY ..................................................................................................................32
1.2 MARKET DEFINITION .....................................................................................................................32
1.2.1 INCLUSIONS AND EXCLUSIONS ...................................................................................... 33
1.3 MARKET SCOPE............................................................................................................................33
1.3.1 MARKET SEGMENTATION................................................................................................ 33
1.3.2 YEARS CONSIDERED FOR STUDY .................................................................................... 34
1.4 CURRENCY CONSIDERED .............................................................................................................34
1.5 STAKEHOLDERS ...........................................................................................................................34
1.6 SUMMARY OF CHANGES...............................................................................................................35
2 RESEARCH METHODOLOGY ...................................................................................... 36

2.1 RESEARCH DATA ..........................................................................................................................36
2.1.1 SECONDARY DATA.......................................................................................................... 37
2.1.2 PRIMARY DATA ............................................................................................................... 37
2.1.2.1 Breakup of primary profiles ................................................................................ 37
2.1.2.2 Key industry insights .......................................................................................... 38
2.2 MARKET BREAKUP AND DATA TRIANGULATION .............................................................................39
2.3 MARKET SIZE ESTIMATION ............................................................................................................40
2.3.1 TOP-DOWN APPROACH................................................................................................... 42
2.3.2 BOTTOM-UP APPROACH ................................................................................................. 42
2.4 MARKET FORECAST ......................................................................................................................43
2.5 ASSUMPTIONS FOR STUDY ...........................................................................................................44
2.6 LIMITATIONS OF STUDY.................................................................................................................45
3 EXECUTIVE SUMMARY .............................................................................................. 46
4 PREMIUM INSIGHTS ................................................................................................ 50

4.1 ATTRACTIVE OPPORTUNITIES IN MASTER DATA MANAGEMENT MARKET .........................................50
4.2 MASTER DATA MANAGEMENT MARKET, BY VERTICAL ....................................................................50
4.3 MASTER DATA MANAGEMENT MARKET, BY REGION .......................................................................51
4.4 MASTER DATA MANAGEMENT MARKET: COMPONENTS AND TOP THREE VERTICALS ......................51
5 MARKET OVERVIEW AND INDUSTRY TRENDS ............................................................ 52

5.1 INTRODUCTION ............................................................................................................................52
5.2 MARKET DYNAMICS......................................................................................................................52
5.2.1 DRIVERS ........................................................................................................................ 53
5.2.1.1 Increase in the use of data quality tools for data management ............................ 53
5.2.1.2 Rising need for compliance................................................................................ 53
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5.2.2 RESTRAINTS................................................................................................................... 53
5.2.2.1 Data security concerns ...................................................................................... 53
5.2.3 OPPORTUNITIES ............................................................................................................. 54
5.2.3.1 Incorporation of new technologies with master data management ...................... 54
5.2.3.2 Trend towards multi-domain master data management ...................................... 54
5.2.4 CHALLENGES ................................................................................................................. 54
5.2.4.1 Diversified data regulations and legislation across different verticals
and regions ....................................................................................................... 54
5.2.4.2 Network slowdown due to COVID-19 pandemic to impact the master
data management market significantly .............................................................. 55
5.2.5 CUMULATIVE GROWTH ANALYSIS ................................................................................... 55
5.3 MASTER DATA MANAGEMENT: EVOLUTION ....................................................................................56
5.4 CASE STUDIES .............................................................................................................................57
5.4.1 BANKING, FINANCIAL SERVICES, AND INSURANCE ......................................................... 57
5.4.1.1 Use Case 1: Raiffeisen Bank used Ataccama ONE to power its
operations, prevent fraud, and facilitate regulatory compliance .......................... 57
5.4.2 INFORMATION TECHNOLOGY AND TELECOMMUNICATION ............................................... 57
5.4.2.1 Use Case 2: Avast used Ataccama ONE to improve its customer
experience and ensure compliance with data privacy .......................................... 57
5.4.3 RETAIL AND CONSUMER GOODS .................................................................................... 58
5.4.3.1 Use Case 3: 1-800-Flowers.com used IBM InfoSphere Master Data
Management to assist customers find right gifts ................................................. 58
5.4.4 GOVERNMENT AND DEFENSE ......................................................................................... 58
5.4.4.1 Use Case 4: CAK used TIBCO MDM to better interact with citizens of
Holland and other governmental agencies .......................................................... 58
5.4.5 MANUFACTURING .......................................................................................................... 59
5.4.5.1 Use Case 5: Goya Foods used TIBCO MDM to enhance quality of data
on its products .................................................................................................. 59
5.4.6 HEALTHCARE.................................................................................................................. 59
5.4.6.1 Use Case 6: Hackensack Meridian used Informatica MDM to manage
complex soils of data ......................................................................................... 59
5.4.7 ENERGY AND UTILITIES ................................................................................................... 60
5.4.7.1 Use Case 7: Fjordkraft used Informatica Master Data Management to
consolidate, deduplicate, and master customer data ......................................... 60
5.5 TECHNOLOGY ANALYSIS ...............................................................................................................60
5.5.1 AI, ML, AND MASTER DATA MANAGEMENT ...................................................................... 61
5.5.2 CLOUD COMPUTING AND MASTER DATA MANAGEMENT .................................................. 61
5.5.3 BIG DATA & ANALYTICS AND MASTER DATA MANAGEMENT ............................................. 61
5.6 PORTER’S FIVE FORCES ANALYSIS ................................................................................................62
5.6.1 THREAT FROM NEW ENTRANTS ....................................................................................... 63
5.6.2 THREAT FROM SUBSTITUTES .......................................................................................... 63
5.6.3 BARGAINING POWER OF SUPPLIERS .............................................................................. 63
5.6.4 BARGAINING POWER OF BUYERS ................................................................................... 63
5.6.5 INTENSITY OF COMPETITIVE RIVALRY .............................................................................. 64
5.7 SUPPLY/VALUE CHAIN ANALYSIS..................................................................................................64
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5.8 PATENT ANALYSIS ........................................................................................................................65

5.8.1 METHODOLOGY .............................................................................................................. 65
5.8.2 DOCUMENT TYPE ............................................................................................................ 65
5.8.3 INNOVATION AND PATENT APPLICATIONS ....................................................................... 65
5.8.3.1 Top applicants................................................................................................... 66
5.9 MDM ECOSYSTEM ........................................................................................................................66
5.10 PRICING MODEL ANALYSIS ...........................................................................................................67
5.11 REGULATORY IMPLICATIONS ........................................................................................................68
5.11.1 GENERAL DATA PROTECTION REGULATION...................................................................... 68
5.11.2 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT ......................................... 68
5.11.3 PAYMENT CARD INDUSTRY DATA SECURITY STANDARD ................................................... 69
5.11.4 SARBANES-OXLEY ACT OF 2002 ..................................................................................... 69
5.11.5 SOC 2 TYPE II COMPLIANCE ............................................................................................ 69
5.11.6 ISO/IEC 27001.............................................................................................................. 69
5.11.7 THE GRAMM–LEACH–BLILEY ACT ................................................................................... 70
5.12 MDM MARKET: COVID-19 IMPACT ................................................................................................70
5.13 TARIFF AND REGULATORY LANDSCAPE .........................................................................................71
5.13.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER
ORGANIZATIONS ............................................................................................................ 71
5.13.2 NORTH AMERICA: TARIFFS AND REGULATIONS ............................................................... 74
5.13.2.1 Personal Information Protection and Electronic Documents Act
(PIPEDA) ........................................................................................................... 74
5.13.2.2 Gramm-Leach-Bliley (GLB) Act ........................................................................... 74
5.13.2.3 HIPAA of 1996 .................................................................................................. 74
5.13.2.4 Federal Information Security Management Act (FISMA) ...................................... 74
5.13.2.5 Federal Information Processing Standards (FIPS) ............................................... 75
5.13.2.6 California Consumer Privacy Act (CSPA) ............................................................. 75
5.13.3 EUROPE: TARIFFS AND REGULATIONS............................................................................. 75
5.13.3.1 GDPR 2016/679 is a regulation in the EU .......................................................... 75
5.13.3.2 General Data Protection Regulation ................................................................... 76
5.13.3.3 European Committee for Standardization (CEN) ................................................. 76
5.13.3.4 European Technical Standards Institute (ETSI) .................................................... 76
6 MASTER DATA MANAGEMENT MARKET, BY COMPONENT .......................................... 77

6.1 INTRODUCTION ............................................................................................................................78
6.1.1 COMPONENT: MASTER DATA MANAGEMENT MARKET DRIVERS ....................................... 78
6.1.2 COMPONENTS: COVID-19 IMPACT .................................................................................. 78
6.2 SOLUTION ....................................................................................................................................80
6.3 SERVICES ....................................................................................................................................84
6.3.1 CONSULTING SERVICES ................................................................................................. 87
6.3.2 INTEGRATION SERVICES ................................................................................................. 88
6.3.3 TRAINING AND SUPPORT SERVICES ................................................................................ 88
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7 MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE ................................. 89

7.1 INTRODUCTION ............................................................................................................................90
7.1.1 DEPLOYMENT TYPE: MASTER DATA MANAGEMENT MARKET DRIVERS .............................. 90
7.1.2 DEPLOYMENT TYPE: COVID-19 IMPACT ........................................................................... 90
7.2 CLOUD .........................................................................................................................................91
7.3 ON-PREMISES..............................................................................................................................96
8 MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE ............................. 100

8.1 INTRODUCTION ..........................................................................................................................101
8.1.1 ORGANIZATION SIZE: MASTER DATA MANAGEMENT MARKET DRIVERS ..........................101
8.1.2 ORGANIZATION SIZE: COVID-19 IMPACT .......................................................................102
8.2 LARGE ENTERPRISES..................................................................................................................103
8.3 SMALL AND MEDIUM-SIZED ENTERPRISES .................................................................................106
9 MASTER DATA MANAGEMENT MARKET, BY VERTICAL .............................................. 111

9.1 INTRODUCTION ..........................................................................................................................112
9.1.1 VERTICAL: COVID-19 IMPACT .......................................................................................112
9.1.2 VERTICAL: MASTER DATA MANAGEMENT MARKET DRIVERS ..........................................112
9.2 BANKING, FINANCIAL SERVICES, & INSURANCE .........................................................................115
9.3 GOVERNMENT ............................................................................................................................116
9.4 RETAIL .......................................................................................................................................117
9.5 IT & TELECOM.............................................................................................................................118
9.6 MANUFACTURING ......................................................................................................................119
9.7 ENERGY & UTILITIES ...................................................................................................................120
9.8 HEALTHCARE ..............................................................................................................................121
9.9 OTHER VERTICALS ......................................................................................................................122
10 MASTER DATA MANAGEMENT MARKET, BY REGION ................................................ 123

10.1 INTRODUCTION ..........................................................................................................................124
10.1.1 REGION: COVID-19 EFFECT...........................................................................................124
10.2 NORTH AMERICA ........................................................................................................................126
10.2.1 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET DRIVERS ...............................127
10.2.2 UNITED STATES ............................................................................................................130
10.2.3 CANADA.......................................................................................................................132
10.3 EUROPE .....................................................................................................................................134
10.3.1 EUROPE: MASTER DATA MANAGEMENT MARKET DRIVERS ............................................134
10.3.2 UNITED KINGDOM ........................................................................................................138
10.3.3 GERMANY ....................................................................................................................139
10.3.4 FRANCE .......................................................................................................................141
10.3.5 REST OF EUROPE .........................................................................................................143
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10.4 ASIA PACIFIC..............................................................................................................................144

10.4.1 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET DRIVERS.....................................144
10.4.2 CHINA ..........................................................................................................................148
10.4.3 INDIA ...........................................................................................................................150
10.4.4 SINGAPORE .................................................................................................................152
10.4.5 JAPAN ..........................................................................................................................154
10.4.6 REST OF ASIA PACIFIC ..................................................................................................155
10.5 MIDDLE EAST & AFRICA ..............................................................................................................157
10.5.1 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET DRIVERS .....................157
10.5.2 KINGDOM OF SAUDI ARABIA ........................................................................................161
10.5.3 UNITED ARAB EMIRATES ..............................................................................................162
10.5.4 QATAR .........................................................................................................................164
10.5.5 SOUTH AFRICA .............................................................................................................166
10.5.6 REST OF MIDDLE EAST & AFRICA ..................................................................................167
10.6 LATIN AMERICA ..........................................................................................................................169
10.6.1 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET DRIVERS .................................169
10.6.2 BRAZIL.........................................................................................................................172
10.6.3 MEXICO .......................................................................................................................174
10.6.4 REST OF LATIN AMERICA ..............................................................................................176
11 COMPETITIVE LANDSCAPE ..................................................................................... 178

11.1 OVERVIEW ..................................................................................................................................178
11.2 KEY PLAYER STRATEGIES ............................................................................................................178
11.3 REVENUE ANALYSIS....................................................................................................................179
11.4 MARKET SHARE ANALYSIS ..........................................................................................................179
11.5 COMPANY EVALUATION QUADRANT ............................................................................................182
11.5.1 STARS..........................................................................................................................182
11.5.2 EMERGING LEADERS....................................................................................................182
11.5.3 PERVASIVE PLAYERS ....................................................................................................182
11.5.4 PARTICIPANTS .............................................................................................................182
11.6 STARTUP/SME EVALUATION QUADRANT .....................................................................................185
11.6.1 PROGRESSIVE COMPANIES ..........................................................................................185
11.6.2 RESPONSIVE COMPANIES ............................................................................................185
11.6.3 DYNAMIC COMPANIES .................................................................................................185
11.6.4 STARTING BLOCKS .......................................................................................................185
11.7 COMPETITIVE SCENARIO ............................................................................................................187
11.7.1 PRODUCT LAUNCHES ...................................................................................................187
11.7.2 DEALS..........................................................................................................................188
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12 COMPANY PROFILES .............................................................................................. 189

12.1 INTRODUCTION ..........................................................................................................................189
12.2 KEY PLAYERS..............................................................................................................................189
12.2.1 IBM .............................................................................................................................189
12.2.1.1 Business overview ...........................................................................................189
12.2.1.2 Products/solution/services offered .................................................................191
12.2.1.3 Recent Developments......................................................................................192
12.2.1.4 IBM: COVID-19-related developments .............................................................194
12.2.1.5 MnM view........................................................................................................195
12.2.1.5.1 Key strengths/Right to win ................................................................195
12.2.1.5.2 Strategic choices made .....................................................................195
12.2.1.5.3 Weaknesses and competitive threats .................................................195
12.2.2 ORACLE .......................................................................................................................196
12.2.2.3 Recent developments ......................................................................................199
12.2.2.4 Oracle: COVID-19-related developments ..........................................................201
12.2.2.5 MnM view........................................................................................................202
12.2.2.5.1 Key strengths/Right to win ................................................................202
12.2.3 BROADCOM .................................................................................................................203
12.2.3.4 BROADCOM: COVID-19-related developments .................................................207
12.2.3.5 MnM view........................................................................................................207
12.2.3.5.1 Key strengths/right to win .................................................................207
12.2.4 SAP .............................................................................................................................208
12.2.4.4 SAP: COVID-19-related developments .............................................................213
12.2.4.5 MnM view........................................................................................................213
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12.2.5 SAS INSTITUTE .............................................................................................................214

12.2.5.1 Business and financial overview .......................................................................214
12.2.5.4 MnM view........................................................................................................217
12.2.6 TERADATA ....................................................................................................................218
12.2.7 CLOUDERA...................................................................................................................221
12.2.8 TALEND ........................................................................................................................225
12.2.9 RIVERSAND..................................................................................................................227
12.2.10 INFORMATICA ..............................................................................................................229
12.2.11 STIBO SYSTEMS ...........................................................................................................233
12.2.12 ATACCAMA ..................................................................................................................237
12.2.13 TIBCO SOFTWARE.........................................................................................................239
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12.3 OTHER KEY PLAYERS...................................................................................................................243

12.3.1 PROFISEE GROUP ........................................................................................................243
12.3.2 ACTIAN ........................................................................................................................244
12.3.3 MINDTREE ...................................................................................................................245
12.3.4 AWS.............................................................................................................................246
12.3.5 CONTENTSERV .............................................................................................................247
12.3.6 WINSHUTTLE ................................................................................................................248
12.3.7 MICRO FOCUS .............................................................................................................249
12.3.8 VEEVA ..........................................................................................................................250
12.3.9 SALESFORCE ...............................................................................................................250
12.3.10 HPE .............................................................................................................................251
12.4 STARTUP/ SMES ........................................................................................................................252
12.4.1 RELTIO .........................................................................................................................252
12.4.2 SEMARCHY ..................................................................................................................252
12.4.3 MAGNITUDE SOFTWARE ...............................................................................................253
12.4.4 SYNCFORCE .................................................................................................................253
12.4.5 QLIK ............................................................................................................................254
12.4.6 GOLDENSOURCE..........................................................................................................255
12.4.7 ZALONI ........................................................................................................................256
13 APPENDIX .............................................................................................................. 257

13.1 ADJACENT AND RELATED MARKETS ............................................................................................257
13.1.1 ENTERPRISE CONTENT MANAGEMENT MARKET ............................................................257
13.1.1.1 Market definition .............................................................................................257
13.1.1.2 Market overview ..............................................................................................257
13.1.1.3 Enterprise Content Management Market, by Business Function ........................258
13.1.1.4 Enterprise Content Management Market, by Component ..................................259
13.1.1.5 Enterprise Content Management Market, by Organization Size .........................259
13.1.1.6 Enterprise Content Management Market, by Deployment Type ..........................260
13.1.1.7 Enterprise Content Management Market, by Vertical ........................................261
13.1.1.8 Enterprise Content Management Market, by Region .........................................262
13.1.2 METADATA MANAGEMENT TOOLS MARKET ...................................................................263
13.1.2.1 Market definition .............................................................................................263
13.1.2.2 Market overview ..............................................................................................263
13.1.2.3 Metadata Management Tools Market, by Application .......................................264
13.1.2.4 Metadata Management Tools Market, by Business Function .............................265
13.1.2.5 Metadata Management Tools Market, by Organization Size ..............................266
13.1.2.6 Metadata Management Tools Market, by Vertical .............................................267
13.1.2.7 Metadata Management Tools Market, by Component .......................................268
13.1.2.8 Metadata Management Tools Market, by Metadata Type ..................................269
13.1.2.9 Metadata Management Tools Market, by Deployment Mode .............................269
13.1.2.10 Metadata Management Tools Market, by Region ..............................................270
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13.2 DISCUSSION GUIDE ...................................................................................................................272

13.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL ......................................275
13.4 AVAILABLE CUSTOMIZATIONS .....................................................................................................277
13.5 RELATED REPORTS .....................................................................................................................277
13.6 AUTHOR DETAILS ........................................................................................................................278
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LIST OF TABLES
TABLE 1 FACTOR ANALYSIS 43

TABLE 2 MASTER DATA MANAGEMENT MARKET SIZE AND GROWTH RATE,
2016–2021 (USD MILLION, Y-O-Y %) 47
TABLE 3 MASTER DATA MANAGEMENT MARKET SIZE AND GROWTH RATE,
2022–2027 (USD MILLION, Y-O-Y %) 47
TABLE 4 IMPACT OF EACH FORCE ON THE MASTER DATA MANAGEMENT MARKET 62
TABLE 5 PATENTS FILED, 2020–2022 65
TABLE 6 MDM MARKET: ECOSYSTEM 66
TABLE 7 PRICING MODEL 68
TABLE 8 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 71
TABLE 9 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER
ORGANIZATIONS 72
TABLE 10 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND
OTHER ORGANIZATIONS 72
TABLE 11 MIDDLE EAST & AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 73
TABLE 12 LATIN AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND
OTHER ORGANIZATIONS 73
TABLE 13 MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 79
TABLE 14 MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 79
TABLE 15 SOLUTION: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 80
TABLE 16 SOLUTION: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 80
TABLE 17 SOLUTION: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 81
TABLE 18 SOLUTION: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 81
TABLE 19 SOLUTION: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 81
TABLE 20 SOLUTION: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 81
TABLE 21 SOLUTION: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 82
TABLE 22 SOLUTION: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 82
TABLE 23 SOLUTION: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
BY COUNTRY, 2016–2021 (USD MILLION) 82
TABLE 24 SOLUTION: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 25 SOLUTION: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 83
TABLE 26 SOLUTION: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 83
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TABLE 27 SERVICES: MASTER DATA MANAGEMENT MARKET, BY REGION,

2016–2021 (USD MILLION) 84
TABLE 28 SERVICES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 84
TABLE 29 SERVICES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 84
TABLE 30 SERVICES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 85
TABLE 31 SERVICES: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 85
TABLE 32 SERVICES: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 85
TABLE 33 SERVICES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 86
TABLE 34 SERVICES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 86
TABLE 35 SERVICES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 36 SERVICES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 37 SERVICES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 87
TABLE 38 SERVICES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 87
TABLE 39 MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT MODE,
2016–2021 (USD MILLION) 91
TABLE 40 MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT MODE,
2022–2027 (USD MILLION) 91
TABLE 41 CLOUD: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 92
TABLE 42 CLOUD: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 92
TABLE 43 CLOUD: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 92
TABLE 44 CLOUD: NORTH AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 93
TABLE 45 CLOUD: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 93
TABLE 46 CLOUD: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 93
TABLE 47 CLOUD: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 94
TABLE 48 CLOUD: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 94
TABLE 49 CLOUD: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 50 CLOUD: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 51 CLOUD: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 95
TABLE 52 CLOUD: LATIN AMERICA MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 95
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TABLE 53 ON-PREMISES: MASTER DATA MANAGEMENT MARKET, BY REGION,

2016–2021 (USD MILLION) 96
TABLE 54 ON-PREMISES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 96
TABLE 55 ON-PREMISES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 56 ON-PREMISES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 57 ON-PREMISES: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 97
TABLE 58 ON-PREMISES: EUROPE MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 97
TABLE 59 ON-PREMISES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 98
TABLE 60 ON-PREMISES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 98
TABLE 61 ON-PREMISES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 62 ON-PREMISES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT MARKET,
TABLE 63 ON-PREMISES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 64 ON-PREMISES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 65 MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 102
TABLE 66 MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 102
TABLE 67 LARGE ENTERPRISES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 103
TABLE 68 LARGE ENTERPRISES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 103
TABLE 69 LARGE ENTERPRISES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 70 LARGE ENTERPRISES: NORTH AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 71 LARGE ENTERPRISES: EUROPE MASTER DATA MANAGEMENT MARKET,
TABLE 72 LARGE ENTERPRISES: EUROPE MASTER DATA MANAGEMENT MARKET,
TABLE 73 LARGE ENTERPRISES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET,
TABLE 74 LARGE ENTERPRISES: ASIA PACIFIC MASTER DATA MANAGEMENT MARKET,
TABLE 75 LARGE ENTERPRISES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT
MARKET, BY COUNTRY, 2016–2021 (USD MILLION) 105
TABLE 76 LARGE ENTERPRISES: MIDDLE EAST & AFRICA MASTER DATA MANAGEMENT
TABLE 77 LARGE ENTERPRISES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET,
TABLE 78 LARGE ENTERPRISES: LATIN AMERICA MASTER DATA MANAGEMENT MARKET,
14
TABLE 79 SMALL AND MEDIUM-SIZED ENTERPRISES: MASTER DATA MANAGEMENT MARKET,

BY REGION, 2016–2021 (USD MILLION) 107
TABLE 80 SMALL AND MEDIUM-SIZED ENTERPRISES: MASTER DATA MANAGEMENT MARKET,
BY REGION, 2022–2027 (USD MILLION) 107
TABLE 81 SMALL AND MEDIUM-SIZED ENTERPRISES: NORTH AMERICA MASTER DATA
MANAGEMENT MARKET, BY COUNTRY, 2016–2021 (USD MILLION) 107
TABLE 82 SMALL AND MEDIUM-SIZED ENTERPRISES: NORTH AMERICA MASTER DATA
TABLE 83 SMALL AND MEDIUM-SIZED ENTERPRISES: EUROPE MASTER DATA MANAGEMENT
TABLE 84 SMALL AND MEDIUM-SIZED ENTERPRISES: EUROPE MASTER DATA MANAGEMENT
TABLE 85 SMALL AND MEDIUM-SIZED ENTERPRISES: ASIA PACIFIC MASTER DATA
TABLE 86 SMALL AND MEDIUM-SIZED ENTERPRISES: ASIA PACIFIC MASTER DATA
TABLE 87 SMALL AND MEDIUM-SIZED ENTERPRISES: MIDDLE EAST & AFRICA MASTER DATA
TABLE 88 SMALL AND MEDIUM-SIZED ENTERPRISES: MIDDLE EAST & AFRICA MASTER DATA
TABLE 89 SMALL AND MEDIUM-SIZED ENTERPRISES: LATIN AMERICA MASTER DATA
TABLE 90 SMALL AND MEDIUM-SIZED ENTERPRISES: LATIN AMERICA MASTER DATA
TABLE 91 MASTER DATA MANAGEMENT MARKET, BY VERTICAL, 2016–2021 (USD MILLION) 114
TABLE 92 MASTER DATA MANAGEMENT MARKET, BY VERTICAL, 2022–2027 (USD MILLION) 114
TABLE 93 BANKING, FINANCIAL SERVICES, & INSURANCE: MASTER DATA MANAGEMENT
MARKET, BY REGION, 2016–2021 (USD MILLION) 115
TABLE 94 BANKING, FINANCIAL SERVICES, & INSURANCE: MASTER DATA MANAGEMENT
MARKET, BY REGION, 2022–2027 (USD MILLION) 115
TABLE 95 GOVERNMENT: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 116
TABLE 96 GOVERNMENT: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 116
TABLE 97 RETAIL: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 117
TABLE 98 RETAIL: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 117
TABLE 99 IT & TELECOM: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 118
TABLE 100 IT & TELECOM: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 118
TABLE 101 MANUFACTURING: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 119
TABLE 102 MANUFACTURING: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 119
TABLE 103 ENERGY & UTILITIES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 120
TABLE 104 ENERGY & UTILITIES: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 120
15
TABLE 105 HEALTHCARE: MASTER DATA MANAGEMENT MARKET, BY REGION,

2016–2021 (USD MILLION) 121
TABLE 106 HEALTHCARE: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 121
TABLE 107 OTHER VERTICALS: MASTER DATA MANAGEMENT MARKET, BY REGION,
2016–2021 (USD MILLION) 122
TABLE 108 OTHER VERTICALS: MASTER DATA MANAGEMENT MARKET, BY REGION,
2022–2027 (USD MILLION) 122
TABLE 109 MASTER DATA MANAGEMENT MARKET, BY REGION, 2016–2021 (USD MILLION) 126
TABLE 110 MASTER DATA MANAGEMENT MARKET, BY REGION, 2022–2027 (USD MILLION) 126
TABLE 111 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 128
TABLE 112 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 128
TABLE 113 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 128
TABLE 114 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 128
TABLE 115 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 129
TABLE 116 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 129
TABLE 117 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2016–2021 (USD MILLION) 129
TABLE 118 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2022–2027 (USD MILLION) 130
TABLE 119 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 130
TABLE 120 NORTH AMERICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 130
TABLE 121 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 131
TABLE 122 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 131
TABLE 123 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 131
TABLE 124 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 131
TABLE 125 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 132
TABLE 126 UNITED STATES: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 132
TABLE 127 CANADA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 132
TABLE 128 CANADA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 133
TABLE 129 CANADA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 133
TABLE 130 CANADA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 133
16
TABLE 131 CANADA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,

2016–2021 (USD MILLION) 133
TABLE 132 CANADA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 134
TABLE 133 EUROPE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 135
TABLE 134 EUROPE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 135
TABLE 135 EUROPE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 135
TABLE 136 EUROPE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 135
TABLE 137 EUROPE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 136
TABLE 138 EUROPE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 136
TABLE 139 EUROPE: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2016–2021 (USD MILLION) 136
TABLE 140 EUROPE: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2022–2027 (USD MILLION) 137
TABLE 141 EUROPE: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 137
TABLE 142 EUROPE: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 137
TABLE 143 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 138
TABLE 144 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 138
TABLE 145 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 138
TABLE 146 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 139
TABLE 147 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION
SIZE, 2016–2021 (USD MILLION) 139
TABLE 148 UNITED KINGDOM: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION
TABLE 149 GERMANY: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 140
TABLE 150 GERMANY: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 140
TABLE 151 GERMANY: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 140
TABLE 152 GERMANY: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 140
TABLE 153 GERMANY: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 141
TABLE 154 GERMANY: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 141
TABLE 155 FRANCE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 141
TABLE 156 FRANCE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 141
17
TABLE 157 FRANCE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,

2016–2021 (USD MILLION) 142
TABLE 158 FRANCE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 142
TABLE 159 FRANCE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 142
TABLE 160 FRANCE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 142
TABLE 161 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 143
TABLE 162 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 143
TABLE 163 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 143
TABLE 164 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 143
TABLE 165 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 144
TABLE 166 REST OF EUROPE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 144
TABLE 167 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 145
TABLE 168 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 146
TABLE 169 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 146
TABLE 170 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 146
TABLE 171 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 146
TABLE 172 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 147
TABLE 173 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2016–2021 (USD MILLION) 147
TABLE 174 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2022–2027 (USD MILLION) 147
TABLE 175 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 148
TABLE 176 ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 148
TABLE 177 CHINA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 149
TABLE 178 CHINA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 149
TABLE 179 CHINA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 149
TABLE 180 CHINA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 149
TABLE 181 CHINA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 150
TABLE 182 CHINA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 150
18
TABLE 183 INDIA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,

2016–2021 (USD MILLION) 150
TABLE 184 INDIA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 151
TABLE 185 INDIA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 151
TABLE 186 INDIA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 151
TABLE 187 INDIA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 151
TABLE 188 INDIA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 152
TABLE 189 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 152
TABLE 190 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 152
TABLE 191 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 153
TABLE 192 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 153
TABLE 193 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 153
TABLE 194 SINGAPORE: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 153
TABLE 195 JAPAN: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 154
TABLE 196 JAPAN: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 154
TABLE 197 JAPAN: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 154
TABLE 198 JAPAN: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 155
TABLE 199 JAPAN: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 155
TABLE 200 JAPAN: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 155
TABLE 201 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 155
TABLE 202 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 156
TABLE 203 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT
TYPE, 2016–2021 (USD MILLION) 156
TABLE 204 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT
TABLE 205 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION
TABLE 206 REST OF ASIA PACIFIC: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION
TABLE 207 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 158
TABLE 208 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 158
19
TABLE 209 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET,
BY ORGANIZATION SIZE, 2016–2021 (USD MILLION) 158
TABLE 210 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET,
TABLE 211 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT
TABLE 212 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT
TABLE 213 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2016–2021 (USD MILLION) 159
TABLE 214 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2022–2027 (USD MILLION) 160
TABLE 215 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 160
TABLE 216 MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 160
TABLE 217 KINGDOM OF SAUDI ARABIA: MASTER DATA MANAGEMENT MARKET,
BY COMPONENT, 2016–2021 (USD MILLION) 161
BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION) 161
TABLE 223 UNITED ARAB EMIRATES: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 162
TABLE 224 UNITED ARAB EMIRATES: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 163
TABLE 225 UNITED ARAB EMIRATES: MASTER DATA MANAGEMENT MARKET,
TABLE 229 QATAR: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 164
TABLE 230 QATAR: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 164
TABLE 231 QATAR: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 165
TABLE 232 QATAR: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 165
TABLE 233 QATAR: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 165
TABLE 234 QATAR: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 165
20
TABLE 235 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,

2016–2021 (USD MILLION) 166
TABLE 236 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 166
TABLE 237 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 166
TABLE 238 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 167
TABLE 239 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 167
TABLE 240 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 167
TABLE 241 REST OF MIDDLE EAST & AFRICA: MASTER DATA MANAGEMENT MARKET,
TABLE 247 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 169
TABLE 248 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 170
TABLE 249 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 170
TABLE 250 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 170
TABLE 251 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 170
TABLE 252 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 171
TABLE 253 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2016–2021 (USD MILLION) 171
TABLE 254 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY VERTICAL,
2022–2027 (USD MILLION) 171
TABLE 255 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2016–2021 (USD MILLION) 172
TABLE 256 LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COUNTRY,
2022–2027 (USD MILLION) 172
TABLE 257 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 172
TABLE 258 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 173
TABLE 259 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 173
TABLE 260 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 173
21
TABLE 261 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,

2016–2021 (USD MILLION) 173
TABLE 262 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 174
TABLE 263 MEXICO: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 174
TABLE 264 MEXICO: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 174
TABLE 265 MEXICO: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2016–2021 (USD MILLION) 175
TABLE 266 MEXICO: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,
2022–2027 (USD MILLION) 175
TABLE 267 MEXICO: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2016–2021 (USD MILLION) 175
TABLE 268 MEXICO: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,
2022–2027 (USD MILLION) 175
TABLE 269 REST OF LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2016–2021 (USD MILLION) 176
TABLE 270 REST OF LATIN AMERICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,
2022–2027 (USD MILLION) 176
TABLE 271 REST OF LATIN AMERICA: MASTER DATA MANAGEMENT MARKET,
TABLE 275 OVERVIEW OF STRATEGIES DEPLOYED BY KEY PLAYERS IN MDM MARKET 178
TABLE 276 MASTER DATA MANAGEMENT MARKET: DEGREE OF COMPETITION 180
TABLE 277 COMPANY COMPONENT FOOTPRINT 183
TABLE 278 COMPANY REGION FOOTPRINT 184
TABLE 279 PRODUCT LAUNCHES, SEPTEMBER 2019–MARCH 2022 187
TABLE 280 DEALS, APRIL 2020-APRIL 2022 188
TABLE 281 IBM: BUSINESS OVERVIEW 190
TABLE 282 IBM: PRODUCTS OFFERED 191
TABLE 283 IBM: SERVICES OFFERED 191
TABLE 284 IBM: PRODUCT LAUNCHES AND ENHANCEMENTS 192
TABLE 285 IBM: DEALS 192
TABLE 286 ORACLE: BUSINESS OVERVIEW 196
TABLE 287 ORACLE: PRODUCTS OFFERED 197
TABLE 288 ORACLE: SERVICES OFFERED 199
TABLE 289 ORACLE: PRODUCT LAUNCHES AND ENHANCEMENTS 199
TABLE 290 ORACLE: DEALS 200
TABLE 291 BROADCOM: BUSINESS OVERVIEW 203
TABLE 292 BROADCOM: PRODUCTS OFFERED 204
TABLE 293 BROADCOM: SERVICES OFFERED 205
TABLE 294 BROADCOM: PRODUCT LAUNCHES AND ENHANCEMENTS 205
22
TABLE 295 BROADCOM: DEALS 206

TABLE 296 SAP: BUSINESS OVERVIEW 208
TABLE 297 SAP: PRODUCTS OFFERED 209
TABLE 298 SAP: SERVICES OFFERED 210
TABLE 299 SAP: PRODUCT LAUNCHES AND ENHANCEMENTS 210
TABLE 300 SAP: DEALS 211
TABLE 301 SAS INSTITUTE: BUSINESS OVERVIEW 214
TABLE 302 SAS INSTITUTE: PRODUCTS/SOLUTION/SERVICES OFFERED 215
TABLE 303 SAS INSTITUTE: PRODUCT LAUNCHES AND ENHANCEMENTS 215
TABLE 304 SAS INSTITUTE: DEALS 216
TABLE 305 TERADATA: BUSINESS OVERVIEW 218
TABLE 306 TERADATA: PRODUCTS/SOLUTION/SERVICES OFFERED 219
TABLE 307 TERADATA: PRODUCT LAUNCHES AND ENHANCEMENTS 220
TABLE 308 TERADATA: DEALS 220
TABLE 309 CLOUDERA: BUSINESS OVERVIEW 221
TABLE 310 CLOUDERA: PRODUCTS/SOLUTION/SERVICES OFFERED 222
TABLE 311 CLOUDERA: PRODUCT LAUNCHES AND ENHANCEMENTS 223
TABLE 312 CLOUDERA: DEALS 223
TABLE 313 TALEND: BUSINESS OVERVIEW 225
TABLE 314 TALEND: PRODUCTS/SOLUTION/SERVICES OFFERED 225
TABLE 315 TALEND: PRODUCT LAUNCHES AND ENHANCEMENTS 226
TABLE 316 TALEND: DEALS 226
TABLE 317 RIVERSAND: BUSINESS OVERVIEW 227
TABLE 318 RIVERSAND: PRODUCTS/SOLUTION/SERVICES OFFERED 227
TABLE 319 RIVERSAND: PRODUCT LAUNCHES AND ENHANCEMENTS 228
TABLE 320 RIVERSAND: DEALS 228
TABLE 321 INFORMATICA: BUSINESS OVERVIEW 229
TABLE 322 INFORMATICA: PRODUCTS OFFERED 229
TABLE 323 INFORMATICA: SERVICES OFFERED 230
TABLE 324 INFORMATICA: PRODUCT LAUNCHES AND ENHANCEMENTS 230
TABLE 325 INFORMATICA: DEALS 231
TABLE 326 STIBO SYSTEMS: BUSINESS OVERVIEW 233
TABLE 327 STIBO SYSTEMS: PRODUCTS OFFERED 233
TABLE 328 STIBO SYSTEMS: SERVICES OFFERED 234
TABLE 329 STIBO SYSTEMS: PRODUCT LAUNCHES AND ENHANCEMENTS 235
TABLE 330 STIBO SYSTEMS: DEALS 236
TABLE 331 ATACCAMA: BUSINESS OVERVIEW 237
TABLE 332 ATACCAMA: PRODUCTS OFFERED 237
TABLE 333 ATACCAMA: SERVICES OFFERED 237
TABLE 334 ATACCAMA: PRODUCT LAUNCHES AND ENHANCEMENTS 238
TABLE 335 ATACCAMA: DEALS 238
TABLE 336 TIBCO SOFTWARE: BUSINESS OVERVIEW 239
TABLE 337 TIBCO SOFTWARE: PRODUCTS OFFERED 239
TABLE 338 TIBCO SOFTWARE: SERVICES OFFERED 240
23
TABLE 339 TIBCO SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS 240

TABLE 340 TIBCO: DEALS 241
TABLE 341 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY BUSINESS FUNCTION,
2016–2020 (USD MILLION) 258
TABLE 342 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY BUSINESS FUNCTION,
2021–2026 (USD MILLION) 258
TABLE 343 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT,
2016–2020 (USD MILLION) 259
TABLE 344 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT,
2021–2026 (USD MILLION) 259
TABLE 345 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE,
2016–2020 (USD MILLION) 260
TABLE 346 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE,
2021–2026 (USD MILLION) 260
TABLE 347 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE,
2016–2020 (USD MILLION) 260
TABLE 348 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE,
2021–2026 (USD MILLION) 261
TABLE 349 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL,
2016–2020 (USD MILLION) 261
TABLE 350 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 262
TABLE 351 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY REGION,
2016–2020 (USD MILLION) 263
TABLE 352 ENTERPRISE CONTENT MANAGEMENT MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 263
TABLE 353 METADATA MANAGEMENT TOOLS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 265
TABLE 354 METADATA MANAGEMENT TOOLS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 265
TABLE 355 METADATA MANAGEMENT TOOLS MARKET SIZE, BY BUSINESS FUNCTION,
2015–2020 (USD MILLION) 266
TABLE 356 METADATA MANAGEMENT TOOLS MARKET SIZE, BY BUSINESS FUNCTION,
2021–2026 (USD MILLION) 266
TABLE 357 METADATA MANAGEMENT TOOLS MARKET SIZE, BY ORGANIZATION SIZE,
2015–2020 (USD MILLION) 267
TABLE 358 METADATA MANAGEMENT TOOLS MARKET SIZE, BY ORGANIZATION SIZE,
2021–2026 (USD MILLION) 267
TABLE 359 METADATA MANAGEMENT TOOLS MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 267
TABLE 360 METADATA MANAGEMENT TOOLS MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 268
TABLE 361 METADATA MANAGEMENT TOOLS MARKET SIZE, BY COMPONENT,
2015–2020 (USD MILLION) 268
TABLE 362 METADATA MANAGEMENT TOOLS MARKET SIZE, BY COMPONENT,
2021–2026 (USD MILLION) 269
TABLE 363 METADATA MANAGEMENT TOOLS MARKET SIZE, BY METADATA TYPE,
2015–2020 (USD MILLION) 269
TABLE 364 METADATA MANAGEMENT TOOLS MARKET SIZE, BY METADATA TYPE,
2021–2026 (USD MILLION) 269
24
TABLE 365 METADATA MANAGEMENT TOOLS MARKET SIZE, BY DEPLOYMENT MODE,

2015–2020 (USD MILLION) 270
TABLE 366 METADATA MANAGEMENT TOOLS MARKET SIZE, BY DEPLOYMENT MODE,
2021–2026 (USD MILLION) 270
TABLE 367 METADATA MANAGEMENT MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 270
TABLE 368 METADATA MANAGEMENT MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 271
25
LIST OF FIGURES
FIGURE 1 GLOBAL MASTER DATA MANAGEMENT MARKET: RESEARCH DESIGN 36

FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1(SUPPLY SIDE): REVENUE
OF SOLUTION/SERVICES OF MASTER DATA MANAGEMENT MARKET 40
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY ̶ APPROACH 2 BOTTOM-UP (SUPPLY
SIDE): COLLECTIVE REVENUE OF ALL SOLUTION/SERVICES OF MASTER DATA
MANAGEMENT MARKET 40
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY ̶ APPROACH 3 TOP-DOWN (DEMAND
SIDE): SHARE OF MASTER DATA MANAGEMENT THROUGH OVERALL MASTER DATA
MANAGEMENT SPENDING 41
FIGURE 5 MASTER DATA MANAGEMENT MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 42
FIGURE 6 SOLUTION SEGMENT TO HOLD LARGER MARKET SIZE IN 2022 47
FIGURE 7 LARGE ENTERPRISES SEGMENT TO HOLD LARGER MARKET SIZE IN 2022 48
FIGURE 8 ON-PREMISES DEPLOYMENT TYPE TO HOLD LARGER MARKET SIZE IN 2022 48
FIGURE 9 HEALTHCARE VERTICAL TO HOLD HIGHEST CAGR DURING FORECAST PERIOD 49
FIGURE 10 NORTH AMERICA TO HOLD LARGEST MARKET SHARE, AND ASIA PACIFIC TO HOLD
HIGHEST CAGR IN MASTER DATA MANAGEMENT MARKET IN 2022 49
FIGURE 11 RISING NEED FOR COMPLIANCE TO DRIVE MASTER DATA MANAGEMENT MARKET
GROWTH DURING FORECAST PERIOD 50
FIGURE 12 BANKING, FINANCIAL SERVICES, AND INSURANCE SEGMENT TO REGISTER
LARGEST MARKET SHARE DURING FORECAST PERIOD 50
FIGURE 13 NORTH AMERICA TO REGISTER LARGEST MARKET SHARE DURING FORECAST
PERIOD 51
FIGURE 14 SOLUTION SEGMENT AND BANKING, FINANCIAL SERVICES, & INSURANCE
VERTICAL TO HOLD HIGHEST MARKET SHARES IN 2022 51
FIGURE 15 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: MASTER DATA
MANAGEMENT MARKET 52
FIGURE 16 EVOLUTION OF MASTER DATA MANAGEMENT 56
FIGURE 17 PORTER’S FIVE FORCES ANALYSIS: MASTER DATA MANAGEMENT MARKET 62
FIGURE 18 SUPPLY/VALUE CHAIN ANALYSIS 64
FIGURE 19 ANNUAL NUMBER OF PATENTS GRANTED, 2019–2022 65
FIGURE 20 TOP TEN COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS,
2020–2022 66
FIGURE 21 MASTER DATA MANAGEMENT MARKET TO DECLINE DURING 2022-2027 71
FIGURE 22 SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 79
FIGURE 23 CLOUD SEGMENT TO WITNESS HIGHER CAGR DURING FORECAST PERIOD 91
FIGURE 24 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO REGISTER HIGHER CAGR
DURING FORECAST PERIOD 102
FIGURE 25 HEALTHCARE VERTICAL TO WITNESS HIGHEST CAGR DURING FORECAST PERIOD 113
FIGURE 26 NORTH AMERICA TO LEAD MASTER DATA MANAGEMENT MARKET DURING
FORECAST PERIOD 125
FIGURE 27 INDIA TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 125
FIGURE 28 NORTH AMERICA: MARKET SNAPSHOT 127
FIGURE 29 ASIA PACIFIC: MARKET SNAPSHOT 145
FIGURE 30 REVENUE ANALYSIS FOR KEY COMPANIES IN PAST FIVE YEARS 179
FIGURE 31 MDM MARKET SHARE ANALYSIS 180
26
FIGURE 32 KEY MASTER DATA MANAGEMENT MARKET PLAYERS, COMPANY EVALUATION

MATRIX, 2022 183
FIGURE 33 STARTUP/SMES: MASTER DATA MANAGEMENT MARKET EVALUATION
MATRIX, 2022 186
FIGURE 34 IBM: COMPANY SNAPSHOT 190
FIGURE 35 ORACLE: COMPANY SNAPSHOT 197
FIGURE 36 BROADCOM: COMPANY SNAPSHOT 204
FIGURE 37 SAP: COMPANY SNAPSHOT 209
FIGURE 38 SAS INSTITUTE: FINANCIAL OVERVIEW 214
FIGURE 39 TERADATA: COMPANY SNAPSHOT 219
FIGURE 40 CLOUDERA: COMPANY SNAPSHOT 222
27
LIST OF ABBREVIATIONS
ABBREVIATION FULL FORM
ADM Application Data Management
AI Artificial Intelligence
AKS Azure Kubernetes Service
ANZ Australia and New Zealand
APAC Asia Pacific
API Application Programming Interface
BCT Bahwan CyberTek
BI Business Intelligence
BPM Business Process Management
BT Business Technology
BU Business Unit
BYOD Bring Your Own Device
CAPEX Capital Expenditure
CDC Change Data Capture
CDP Customer Data Platform
CDP Cloudera Data Platform
CE Covered Entity
CEO Chief Executive Officer
COO Chief Operating Officers
CRM Customer Relationship Management
CSPA California Consumer Privacy Act
CSSE Center for Systems Science and Engineering
CTO Chief Technology Officers
CTR Click Through Rate
D&B Dun & Bradstreet
DaaS Database-as-a-Service
DAM Digital Asset Management
DMF Data Management Framework
28
DMP Data Management Platform
DQM Data Quality Management
DRDA Distributed Relational Database Architecture
DRM Data Relationship Management
ECM Enterprise Content Management
EDC Enterprise Data Cloud
EDM Enterprise Data Management
EIM Enterprise Information Management
ePHI electronic Protected Health Information
ETSI European Telecommunications Standards Institute
ETSI European Technical Standards Institute
EU European Union
FIPS Federal Information Processing Standards
FISMA Federal Information Security Management Act
FTC Federal Trade Commission
FY Financial Year
GB GigaBytes
GCP Google Cloud Platform
GDPR General Data Protection Regulation
GE General Electric
GLB Gramm–Leach–Bliley
GPS Global Positioning System
HIPAA Health Insurance Portability and Accountability Act
HPE Hewlett Packard Enterprises
HR Human Resource
HWS Health, Welfare, and Sport
HXM Human Experience Management
IaaS Infrastructure-as-a-Service
ibi Information Builders
ICT Information and Communication Technology
IDMC Intelligent Data Management Cloud
IIA International Institute for Analytics
29
IICS Informatica Intelligent Cloud Services
IoT Internet of Things
iPaaS integration Platform as a Service
ISO International Organization for Standardization
ISV Independent Software Vendor
IT Information Technology
KSA Kingdom of Saudi Arabia
KYC Know Your Customer
M2M Machine-to-Machine
MD Managing Director
MDG Master Data Governance
MDM Master Data Management
MEA Middle East and Africa
MEC Mountain Equipment Co-op
ML Machine Learning
MnM MarketsandMarkets
MRP Market Resource Partners
MSP Managed Service Provider
MSP Member Service Provider
NASSCOM National Association of Software and Service Companies
NIST National Institute of Standards and Technology
NSA National Security Agency
OCI Oracle Cloud Infrastructure
OEM Original Equipment Manufacturers
OPEX Operational Expenditure
OPN Oracle Partner Network
PB PetaBytes
PDPA Personal Data Protection Act
PDPC Personal Data Protection Commission
PDS Product Data Syndication
PIM Product Information Management
PIPEDA Personal Information Protection and Electronic Documents Act
30
PLM Product Lifecycle Management
PMDM Product Master Data Management
POPI Protection of Personal Information
PPE Personal Protective Equipment
PSI DSS Payment Card Industry Data Security Standard
PXM Product Experience Management
R&D Research & Development
READDI Rapidly Emerging Antiviral Drug Development Initiative
RFID Radio-frequency Identification
RI Raiffeisen International
RPA Robotic Process Automation
RZB Raiffeisen Zentral Bank
SaaS Software-as-a-Service
SAP NW MDM SAP NetWeaver Master Data Management
SDK Software Development Kits
SEC Securities and Exchange Commission
SHA-3 Secure Hash Algorithm-3
SMB Small-to-Medium Business
SME Small and Medium-sized Enterprise
SOC System and Organization Control
SOX Sarbanes-Oxley
STEP Stibo Systems Enterprise Platform
TB TeraBytes
TBI Tony Blair Institute
UAE United Arab Emirates
USD United States Dollar
UX User experience
VP Vice President
WHO World Health Organization
XM Experience Management
ZDP Zaloni Data Platform
31
1 INTRODUCTION
1.1 OBJECTIVES OF STUDY
BUSINESS INTELLIGENCE
◼ To determine and forecast the size of the Master Data Management (MDM) market based on
component, deployment type, organization size, data type, vertical, and region during the
forecast period
◼ To analyze various macroeconomic and microeconomic factors that affect the growth of the
MDM market across the globe
◼ To forecast the size of the market and its segments with respect to 5 main regions, namely,
North America, Europe, Asia Pacific (APAC), the Middle East and Africa (MEA), and Latin America
◼ To analyze each core micromarket1 with respect to individual growth trends, prospects, and
contribution to the overall MDM market
◼ To provide detailed information about major factors such as drivers, restraints, opportunities,
and challenges influencing the growth of the market across the globe
COMPETITIVE INTELLIGENCE
◼ To profile key players operating in the MDM market and comprehensively analyze their market
size and core competencies2 in the market
◼ To analyze competitive developments such as acquisitions; new product launches/product
enhancements; partnerships, agreements, and collaborations; expansions; and Research &
Development (R&D) activities in the market
1.2 MARKET DEFINITION

According to IBM, Master Data Management (MDM) is a comprehensive method to define and manage an
organization’s critical data. It provides a single, trusted view of data across enterprises, agile self-service
access, analytical graph-based exploration, governance, and a user-friendly dashboard. Moreover, MDM
provides a 360-degree view of data and enables users to deliver better business insights through self-
service analytics.
-------------------------------------
1. Micromarkets are defined as the further segments and subsegments of the global master data management market included in the report
2. Core competencies of the companies have been captured in terms of their key developments, key observations, and key strategies adopted by them to sustain
their positions in the market
32
1.2.1 INCLUSIONS AND EXCLUSIONS
CATEGORY INCLUSION EXCLUSION
The report includes MDM solution and

Components services offered on-premises as well as in the The report does not include hardware.
cloud.
▪ The report does not include MDM solution
offered by Managed Service Providers (MSPs).
The report includes solution comprising
▪ Open-source platforms are not considered;
platforms, Application Programming Interfaces
Solution however, open-source platforms that are
(APIs), and Software Development Kits (SDKs) integrated with supporting technologies and
specific to MDM. imply cost toward developing solution are not
considered.
▪ Managed services are not included in the
The report includes professional services, report.
Services which include consulting, integration, and ▪ Services such as IT outsourcing, application
training and support. development, and business process
outsourcing are not included in the study.
Source: MarketsandMarkets Analysis
1.3 MARKET SCOPE

The report aims at estimating the size of the MDM market and its future growth potential across different
segments: component, deployment type, organization size, data type, vertical, and region. It also includes
an in-depth competitive analysis of the key players in the market and their strengths and weaknesses,
recent developments undertaken by them, and key strategies adopted by them to strengthen their position
in the market.
1.3.1 MARKET SEGMENTATION
NETWORK
MASTER SECURITYMARKET
DATA MANAGEMENT
FIREWALL MARKET
BY COMPONENT BY DEPLOYMENT TYPE BY ORGANIZATION SIZE
▪ Solutions ▪ Cloud ▪ Large Enterprises
▪ Services ▪ On-premises ▪ SMEs
BY VERTICAL BY REGION
▪ BFSI ▪ North America (US, Canada)
▪ Government ▪ Europe (UK, Germany, France, Rest of Europe)
▪ Retail ▪ Asia Pacific (China, Japan, India, Singapore,
▪ IT & Telecom Rest of Asia Pacific)
▪ Manufacturing ▪ Middle East & Africa (KSA, UAE, Qatar, South Africa,
▪ Energy & Utilities Rest of Middle East & Africa)
▪ Healthcare ▪ Latin America (Brazil, Mexico, Rest of Latin America)
▪ Other Verticals
Note1: Others includes education, aerospace & defense, travel & hospitality, transportation & logistics, and media & entertainment
Note 2: Rest of Europe includes the Netherlands and Spain
Note 3: Rest of Asia Pacific includes Australia and New Zealand (ANZ), and South Korea
Note 4: Rest of Middle East & Africa includes Kuwait, Bahrain, and Egypt
Note 5: Rest of Latin America includes Chile, Argentina, and Colombia
Source: Secondary Research, Expert Interviews, and MarketsandMarkets Analysis
33
1.3.2 YEARS CONSIDERED FOR STUDY

2027
2022
2021
2020
HISTORICAL YEAR BASE YEAR ESTIMATED YEAR PROJECTED YEAR
Note: The forecast period under consideration is 2022–2027

1.4 CURRENCY CONSIDERED

The currency used in the report is the United States Dollar (USD), with the market size indicated in
USD billion/million.
◼ For companies that reported their revenues in USD, the revenue figures were sourced from their
annual reports.
◼ For companies that reported their revenues in other currencies, the average annual currency
conversion factor was used for that year to convert the value to USD.
1.5 STAKEHOLDERS
◼ MDM Platform Vendors
◼ Information Technology (IT) Developers
◼ MDM Consulting Services Providers
◼ MDM Solution Vendors
◼ IT Infrastructure Equipment Providers
◼ System Integrators
◼ Distributors and Resellers of MDM Solution
34
1.6 SUMMARY OF CHANGES

◼ In the last edition of the report, the main market was segmented by component, data type,
deployment type, organization size, vertical, and region. The updated study is segmented by
component, deployment type, organization size, vertical, and region with additional countries.
◼ The new research study includes the impact of COVID-19 on the MDM market.
◼ The new study comprises the operational drivers for segments and regions.
◼ The new market study includes the breakup of the organization size segment into Small and
Medium-sized Enterprises (SMEs) and large enterprises.
◼ Updated financial information/product portfolio of players: The new edition of the report
provides updated financial information in the context of the MDM market till 2019–2021 for
each listed company in graphical representation.
◼ The new research study includes the updated market developments of profiled players. It also
includes the market developments from 2018 to 2022.
35
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA

This research study involved the extensive use of secondary sources, directories, and databases such as
Dun & Bradstreet (D&B) Hoovers, and Bloomberg BusinessWeek to identify and collect information useful
for a technical, market-oriented, and commercial study of the MDM market. The primary sources were
mainly industry experts from the core and related industries and preferred suppliers, manufacturers,
distributors, service providers, technology developers, alliances, and organizations related to all segments
of the value chain of this market. In-depth interviews were conducted with various primary respondents
that included key industry participants, subject matter experts, C-level executives of key market players,
and industry consultants to obtain and verify critical qualitative and quantitative information. The following
illustrative figure shows the market research methodology applied in making this report on the MDM
market.
FIGURE 1 GLOBAL MASTER DATA MANAGEMENT MARKET: RESEARCH DESIGN
HISTORIC DATA USE CASES DEVELOPMENTS REGULATIONS

FOR MASTER DATA
MANAGEMENT MARKET RANKING
MARKET SIZE KEY PLAYERS
MARKET ANALYSIS
DRIVERS: OPPORTUNITIES: CHALLENGES:

▪ Increase in use of data ▪ Incorporation of new ▪ Diversified data
quality tools for data technologies with regulations and
management master data legislation across
▪ Rising need for management different verticals
INFLUENCING compliance ▪ Trend toward multi- and regions
domain master data ▪ Network slowdown due
FACTORS
management to COVID-19 pandemic
(Market Trends
to impact master data
and Dynamics)
RESTRAINTS: management market
GEOGRAPHIC TRENDS significantly
▪ Data security concerns
▪ NEW PRODUCT LAUNCHES: More than 20 new product launched during 2018–2022
▪ MERGERS AND ACQUISITIONS: More than 15 mergers and acquisitions carried out
during the studied period
MARKET SIZE & FORECAST:

▪ By Component
WINNING IMPERATIVES ▪ By Deployment Mode MARKET SHARE
FORECAST PERIOD
(2022–2027) ▪ By Organization Size
▪ By Vertical
▪ By Region
Source: Secondary Research, Industry Experts, and MarketsandMarkets Analysis
36
2.1.1 SECONDARY DATA

The market for companies offering MDM solution and services for different verticals was estimated and
projected based on the secondary data made available through paid and unpaid sources and by analyzing
their product portfolios in the ecosystem of the MDM market. It also involved rating products of companies
based on their performance and quality. In the secondary research process, various sources were referred
to for identifying and collecting information for this study on the MDM market. The secondary sources
included annual reports, press releases and investor presentations of companies, white papers, journals,
and certified publications and articles by recognized authors, directories, and databases.
Secondary research was mainly used to obtain key information about the supply chain of the market, the
total pool of key players, market classification, and segmentation according to industry trends to the
bottommost level, regional markets, and key developments from both, market and technology-oriented
perspectives that were further validated by primary sources.
2.1.2 PRIMARY DATA

In the primary research process, various sources from both, the supply and demand sides were interviewed
to obtain qualitative and quantitative information for this report. The primary sources from the supply side
included industry experts such as Chief Executive Officers (CEOs), Chief Technology Officers (CTOs), Chief
Operating Officers (COOs), Vice Presidents (VPs), Managing Directors (MDs), technology and innovation
directors, and related key executives from different key companies and organizations operating in the
MDM market.
2.1.2.1 Breakup of primary profiles

BY COMPANY TYPE BY DESIGNATION BY REGION
5%
23% 20% 10%
34% 30%
50%
25%
30%
43% 30%
Tier 1 C-Level Executives Europe Asia Pacific

Tier 2 Directors North America Middle East & Africa
Tier 3 Others Latin America
Note: Others include sales managers, marketing managers, and product managers
Note: Tier 1 company – recorded overall annual revenues of more than USD 10 billion of overall revenues;
Tier 2 company - USD 1 –10 billion; and Tier 3 company –USD 500 million – 1 billion
Source: Industry Experts and MarketsandMarkets Analysis
37
2.1.2.2 Key industry insights
“ Increasing use of data quality tools for data management in organizations and rising
requirement for adhering with data compliance regulations are expected to fuel the
growth of the master data management market across the globe.
- Chief Executive Officer,

A Leading Master Data Management Solution Provider
North America is expected to lead the master data management market in 2018.
- Marketing Director,
A Leading Master Data Management Provider
Asia Pacific is projected to be a lucrative market for master data management solutions in
the near future. “
- Sales Director,
A Leading Master Data Management Software Provider
Source: Industry Experts
38
2.2 MARKET BREAKUP AND DATA TRIANGULATION

PRIMARY SOURCES SECONDARY SOURCES
INTERVIEWS WITH: NORTH AMERICA:

DEMAND SIDE
▪ CEOs ▪ Role of Analytics in Master

▪ Chief Marketing Officers Data Management
▪ Product Managers ▪ Master Data Management:
▪ MDs and Country-level Evolution at the Heart of the
Heads Business
▪ A Study on Challenges and
Opportunities in Master Data
INTERVIEWS WITH: Management by International
Journal of Database
▪ Leading master data Management Systems (IJDMS)
MnM KNOW*
management solution
providers, such as
Ericsson, Vodafone, TIBCO EUROPE:
Software, Reltio, TEK DATA ▪ EMA SPOR Master Data
SUPPLY SIDE
Systems, Collibra, and PRIMARY TRIANGULATION Management Roadmap

FORMCEPT Technologies. SOURCE ▪ Making Sense of the MDM
▪ Technology and innovation SECONDARY
Concept: old wine in new bottles
directors, and related key SOURCE or new wine in old bottles?
executives and
consultants from various REST OF WORLD:
key organizations
operating in the MDM ▪ Master Data Management
market. and Data Quality
INFORMATION SOURCED ▪ Journal of Management Analytics
Regulations Mergers & Acquisitions Technology Maturity
Government Initiatives IT Spending R&D Expenses
FACTORS AFFECTING MARKET GROWTH

*MnM KNOW stands for MarketsandMarkets’ 'Knowledge Asset Management' framework. In this context, it stands for existing market
research knowledge repository of over 5,000 granular markets, our flagship competitive intelligence and market research platform
“Knowledge Store", subject matter experts, and independent consultants. MnM KNOW acts as an independent source that helps us
validate information gathered from primary and secondary sources.
39
2.3 MARKET SIZE ESTIMATION

Multiple approaches were adopted for estimating and forecasting the MDM market. The first approach
involves the estimation of the market size by summation of companies’ revenue generated through the
sale of solution and services.
FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1 (SUPPLY SIDE):

REVENUE OF SOLUTION/SERVICES OF MASTER DATA MANAGEMENT MARKET
IDENTIFICATION OF KEY COMPANIES
SOLUTION VENDORS: SERVICE PROVIDERS:

Oracle Oracle
IBM Microsoft
Microsoft SAP
SyncForce –
– –
Company n Company n
Total Revenue Total Revenue
Revenue of BUs of Revenue of companies

companies offering MDM solutions offering MDM services
INSIGHTS DERIVED THROUGH PRIMARIES
Revenue of companies from the sale of MDM solutions Revenue of companies from the sale of MDM services
VALIDATED THROUGH PRIMARIES
65%–75% 25%–35%
A B
MARKET SIZE OF MASTER DATA MANAGEMENT MARKET
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY ̶ APPROACH 2 BOTTOM-UP (SUPPLY

SIDE): COLLECTIVE REVENUE OF ALL SOLUTION/SERVICES OF MASTER DATA
MANAGEMENT MARKET
MARKET SIZE OF MASTER DATA MANAGEMENT MARKET
REVENUE OF KEY COMPANIES

COLLECTED FROM MDM Company 1 Company 2 Company 3 Company 4 Company 5 .............. Company n
SOLUTIONS
REVENUE OF KEY COMPANIES

COLLECTED FROM MDM Company 1 Company 2 Company 3 Company 4 Company 5 .............. Company n
SERVICES
Note: Key companies should contribute more than 50% of the total market
40
In this approach for market estimation, the key MDM solution and services vendors, such as IBM (US),
Oracle (US), SAP (Germany), SAS (US), TIBCO Software (US), Informatica (US), Talend (US), Cloudera (US),
Riversand (US), Syn Force (US), Stibo Systems (Denmark), Profisee Group (US), Reltio (US), Semarchy (US),
Broadcom (US), Ataccama (Canada), AWS (US), Teradata (US), Mindtree (US), Magnitude Software (US),
Contentserv (Switzerland ), Veeva (US), Qlik (US), HPE (US), GoldenSource (US), Salesforce (US), Micro
Focus (UK), Zaloni (US), Winshuttle (US), and Actian (Indonesia) contribute almost 60-65% to the global
MDM market. After confirming these companies through primary interviews with industry experts, their
total revenue through annual reports, Securities and Exchange Commission (SEC) filings, and paid
databases was estimated. These companies’ revenue pertaining to the Business Units (BUs) that offer
MDM solution was identified through similar sources. Then through primaries, the data of revenue
generated was collected through specific MDM solution. The collective revenue of key companies that offer
MDM solution comprises 60%–65% of the market, which was again confirmed through primary interviews
with industry experts. With the assumption that the rest of the market is contributed by smaller players
(part of the unorganized market), the market size of organized players (55%–60%) and unorganized
players (40%–45%) collectively was assumed to be the market size of the global MDM market for Financial
Year (FY) 2022.
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY ̶ APPROACH 3 TOP-DOWN

(DEMAND SIDE): SHARE OF MASTER DATA MANAGEMENT THROUGH OVERALL
MASTER DATA MANAGEMENT SPENDING
MASTER DATA MANAGEMENT MARKET (2022) – USD ~12-13 BILLION
Components Deployment Types Organization Sizes Verticals
Market Share
60%-65%
USD~6-7.5
Billion Solutions Services
Market Share
45%-50%
USD ~5-5.5 Cloud On-premises To be calculated similarly at

Billion respective levels
Total revenue
generated from no. No. of licenses sold No. of licenses sold
of licenses sold
Top-down and bottom-up approaches were used to estimate and validate the size of the global MDM
market and various other dependent subsegments. The research methodology used to estimate the
market size included the following details: the key players not limited to IBM (US), Oracle (US), SAP
(Germany), SAS (US), TIBCO Software (US), Informatica (US), Talend (US), Cloudera (US), Riversand (US),
Syn Force (US), Stibo Systems (Denmark), Profisee Group (US), Reltio (US), Semarchy (US), Broadcom (US),
Ataccama (Canada), AWS (US), Teradata (US), Mindtree (US), Magnitude Software (US), Contentserv
(Switzerland ), Veeva (US), Qlik (US), HPE (US), GoldenSource (US), Salesforce (US), Micro Focus (UK),
Zaloni (US), Winshuttle (US), and Actian (Indonesia) in the market were identified through extensive
secondary research, and their revenue contribution in the respective regions was determined through
primary and secondary research. The entire procedure included the study of the annual and financial
reports of top market players and extensive interviews for key insights from industry leaders, such as CEOs,
41
VPs, directors, and marketing executives. All percentage splits and breakups were determined using
secondary sources and verified through primary sources.
FIGURE 5 MASTER DATA MANAGEMENT MARKET: TOP-DOWN AND BOTTOM-UP

APPROACHES
BASE YEAR MARKET SIZE ESTIMATION
RECENT DEVELOPMENTS
Step 1: Build a laundry list of major players in the ecosystem
Step 4:
COMPANY1 COMPANY2 ... COMPANYN REGULATIONS Aggregate
spending by use
Step 2: Analyze product and services portfolios of each MERGERS AND cases and
player and their contribution toward the market ACQUISITIONS extrapolate to
regional markets
MARKET SIZE FORECAST

STARTUPS
HYPOTHESIS BUILDING
Step 3: Identify company BUs under which Step 3: For each use case, evaluate
MNM KS USED FOR
the product segments fall and analyze GOVERNMENT INITIATIVES the vertical spending on
AND VALIDATION
wallet share solutions/services under study
IT SPENDING Step 2: For each region, identify

Step 4: Aggregate industry-wise top use cases
companies’ revenue TECHNOLOGY MATURITY
and extrapolate NORTH Asia Middle East & LATIN
EUROPE
to global AMERICA Pacific Africa AMERICA
market R&D EXPENSES
size Step 1: Identify key countries within each region contributing to
COVID-19 majority market share
REFERENCE/VALIDATION
PRIMARY INTERVIEWS SECONDARY RESEARCH
▪ Independent Vendors/System ▪ Government Agencies ▪ Product/Service Portfolios ▪ Industry Journals

Integrators/Distributors/Value- ▪ Industry Associations ▪ Annual Reports/SEC ▪ Govt. Websites (Import/Export)
Added Resellers ▪ Academia Filings/Investor Presentations ▪ Events/Conferences
▪ External Consultants/ ▪ End Users ▪ Press Releases/News ▪ Business Magazines And
Thought Leaders ▪ Company Websites Newspapers
2.3.1 TOP-DOWN APPROACH

In the top-down approach, an exhaustive list of all vendors that offer MDM solution and services was
prepared. The revenue contribution of all vendors in the market was estimated through annual reports,
press releases, funding, investor presentations, paid databases, and primary interviews. Each vendor was
evaluated based on its products/solution, its technologies, product types, services, and applications for
which its products and services were used. The aggregate of revenues of all companies was extrapolated
to reach the overall size of the market. Further, each subsegment was studied and analyzed for its global
market size and regional penetration. The markets were triangulated through both, primary and secondary
research. The primary procedure included extensive interviews of the industry leaders such as Chief
Executive Officers (CEOs), Vice Presidents (VPs), directors, and marketing executives for key insights. These
market numbers were further triangulated with the existing repository of MarketsandMarkets for validation.
2.3.2 BOTTOM-UP APPROACH

In the bottom-up approach, the adoption of MDM solution and services in different verticals in key
countries of different regions that account for the major market share was identified. For cross-validation,
the adoption of MDM solution and services in different industries, along with different use cases in
different regions, was identified and extrapolated. In addition, weightages were given to the use cases
identified in different regions for the calculation of the market size.
Based on these numbers, the regional split was determined by primary and secondary sources. The
procedure included an analysis of the regional penetration of the MDM market. Based on secondary
research, the regional spending on artificial intelligence and Information and Communications Technology
(ICT), the socioeconomic analysis of each country, strategic vendor analysis of the major providers of MDM
software, and organic and inorganic business development activities undertaken by regional and global
players were analyzed. With the data triangulation procedure and validation of data through primaries, the
exact values of sizes of the MDM market and its segments were determined and confirmed in this study.
42
2.4 MARKET FORECAST

During the forecast period, an analysis of the factors having a direct or indirect impact on the market was
done to estimate the overall trend of the market. Each factor was analyzed on the scale of 1–3 (where 1 is
low and 3 is high). After analyzing each factor and its impact on the market, different forecasting
techniques have been used to arrive at the market size.
TABLE 1 FACTOR ANALYSIS
FACTOR INFERENCE IMPACT
Recent developments by top vendors in the last 3 years: The major

Recent Developments Medium
vendors accounted for 40% to 60% of the developments in the market.
There are various regulations in the MDM market but only a few have an
Regulations effect on the market. Thus, the regulation factor indirectly impacts the Medium
growth of the MDM market.
Mergers & acquisition activities adopted by top players in the last 3

Mergers & Acquisitions Medium
years are moderate: There were 4 acquisitions in the MDM market.
Start-ups in the MDM market: The number of start-ups in MDM market

Start-ups was 10% to 30% as compared to the existing players. Hence, the growth Medium
of start-ups in the MDM market was medium.
Government initiatives that have an indirect impact on the MDM market:

Initiatives taken by governments worldwide are in line with Artificial
Government Initiatives Medium
Intelligence (AI)-based technology. Governments have started focusing
on implementing AI in edge devices.
IT spending in the MDM market: Top 3 verticals contributed more than

IT Spending High
60% to the overall market.
Technology maturity of the MDM market: The MDM technology is

Technology Maturity Medium
nearing its maturity phase.
R&D expenses by top players in the last 3 years: The share of R&D
R&D Expenses expenses in the MDM market was assumed to be less than 2% of the Low
actual revenue.
The outbreak of COVID-19 has significantly impacted some of the

sectors. These sectors include manufacturing, and energy and utilities.
COVID-19 It has moderately impacted other sectors such as IT and telecom, retail, Medium
BFSI, and government; hence, the impact on the MDM market is
moderate across global verticals.
43

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MASTER DATA MANAGEMENT MARKET - GLOBAL FORECAST TO 2027

Copyright © 2022 MarketsandMarkets™

2 RESEARCH METHODOLOGY ...................................................................................... 36

3 EXECUTIVE SUMMARY .............................................................................................. 46

4 PREMIUM INSIGHTS ................................................................................................ 50

5 MARKET OVERVIEW AND INDUSTRY TRENDS ............................................................ 52

5.8 PATENT ANALYSIS ........................................................................................................................65

6 MASTER DATA MANAGEMENT MARKET, BY COMPONENT .......................................... 77

7 MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE ................................. 89

8 MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE ............................. 100

9 MASTER DATA MANAGEMENT MARKET, BY VERTICAL .............................................. 111

10 MASTER DATA MANAGEMENT MARKET, BY REGION ................................................ 123

10.4 ASIA PACIFIC..............................................................................................................................144

11 COMPETITIVE LANDSCAPE ..................................................................................... 178

12 COMPANY PROFILES .............................................................................................. 189

12.2.5 SAS INSTITUTE .............................................................................................................214

12.3 OTHER KEY PLAYERS...................................................................................................................243

13 APPENDIX .............................................................................................................. 257

13.2 DISCUSSION GUIDE ...................................................................................................................272

TABLE 1 FACTOR ANALYSIS 43

TABLE 27 SERVICES: MASTER DATA MANAGEMENT MARKET, BY REGION,

TABLE 53 ON-PREMISES: MASTER DATA MANAGEMENT MARKET, BY REGION,

TABLE 79 SMALL AND MEDIUM-SIZED ENTERPRISES: MASTER DATA MANAGEMENT MARKET,

TABLE 105 HEALTHCARE: MASTER DATA MANAGEMENT MARKET, BY REGION,

TABLE 131 CANADA: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,

TABLE 157 FRANCE: MASTER DATA MANAGEMENT MARKET, BY DEPLOYMENT TYPE,

TABLE 183 INDIA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,

TABLE 235 SOUTH AFRICA: MASTER DATA MANAGEMENT MARKET, BY COMPONENT,

TABLE 261 BRAZIL: MASTER DATA MANAGEMENT MARKET, BY ORGANIZATION SIZE,

TABLE 295 BROADCOM: DEALS 206

TABLE 339 TIBCO SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS 240

TABLE 365 METADATA MANAGEMENT TOOLS MARKET SIZE, BY DEPLOYMENT MODE,

FIGURE 1 GLOBAL MASTER DATA MANAGEMENT MARKET: RESEARCH DESIGN 36

FIGURE 32 KEY MASTER DATA MANAGEMENT MARKET PLAYERS, COMPANY EVALUATION

ABBREVIATION FULL FORM

ADM Application Data Management

AKS Azure Kubernetes Service

ANZ Australia and New Zealand

APAC Asia Pacific

API Application Programming Interface

BCT Bahwan CyberTek

BPM Business Process Management

BYOD Bring Your Own Device

CAPEX Capital Expenditure

CDC Change Data Capture

CDP Customer Data Platform

CDP Cloudera Data Platform

CEO Chief Executive Officer

COO Chief Operating Officers

CRM Customer Relationship Management

CSPA California Consumer Privacy Act

CSSE Center for Systems Science and Engineering

CTO Chief Technology Officers

CTR Click Through Rate

D&B Dun & Bradstreet

DAM Digital Asset Management

DMF Data Management Framework

DMP Data Management Platform

DQM Data Quality Management

DRDA Distributed Relational Database Architecture

DRM Data Relationship Management

ECM Enterprise Content Management

EDC Enterprise Data Cloud