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  • Adrada - de Guzman - Q7 My Innovative Project

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    Elian Adrada
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    Elian Adrada and Mark De Guzman propose an app called Phomatic that allows film students to easily rent equipment needed for film projects. Their idea challenges the orthodoxy of traditional equipment rental methods by focusing solely on rentals through a dedicated app. The app aims to address issues like hassle, risk, and lack of dedicated software that students face when renting equipment. Trends in favor of their idea include the growing demand for easy access to rental services and quality assurance. The presenters have resources like connections in the film community and industry that can help make the idea a reality. Their target audience is young filmmakers who need equipment but lack budgets to own items.

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    Adrada_De Guzman_Q7 My Innovative Project

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    Elian Adrada and Mark De Guzman propose an app called Phomatic that allows film students to easily rent equipment needed for film projects. Their idea challenges the orthodoxy of traditional equipment rental methods by focusing solely on rentals through a dedicated app. The app aims to address issues like hassle, risk, and lack of dedicated software that students face when renting equipment. Trends in favor of their idea include the growing demand for easy access to rental services and quality assurance. The presenters have resources like connections in the film community and industry that can help make the idea a reality. Their target audience is young filmmakers who need equipment but lack budgets to own items.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    5 views12 pages

    Adrada - de Guzman - Q7 My Innovative Project

    Uploaded by

    Elian Adrada
    Elian Adrada and Mark De Guzman propose an app called Phomatic that allows film students to easily rent equipment needed for film projects. Their idea challenges the orthodoxy of traditional equipment rental methods by focusing solely on rentals through a dedicated app. The app aims to address issues like hassle, risk, and lack of dedicated software that students face when renting equipment. Trends in favor of their idea include the growing demand for easy access to rental services and quality assurance. The presenters have resources like connections in the film community and industry that can help make the idea a reality. Their target audience is young filmmakers who need equipment but lack budgets to own items.

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    © All Rights Reserved
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    of 12

    Phomatic

    Elian Adrada Marc De Guzman


    ABMMA
    November 2023
    Meet the Duo

    Elian Adrada Mark De Guzman

    2
    A quote that inspired us

    “Punctually is not about being on time,


    It's basically about respecting your own
    commitments. - W.R XVI

    3
    Table of Contents
    1. Challenging Orthodoxy - 5th Slide
    2. App mockup - 7th Slide
    3. Harnessing Trends - 8th Slide
    4. Leveraging Resources - 9th Slide
    5. Understanding Needs - 11th Slide

    4
    1ˢᵗ Lens of Innovation:
    Challenging Orthodoxy
    What if Film Usual methods of
    students were able borrowing/renting
    to borrow/rent equipment is a
    equipment needed struggle/hassle and
    for film works with sometimes a huge risk
    ease in just one for Film students
    app?

    6
    1ˢᵗ Lens of Innovation:
    Challenging Orthodoxy
    What is unique in my innovative idea?
    It is an all-in-one app wherein renting is the primary
    focus of commerce. Whereas usual apps like FB
    Marketplace, Carousell, etc. are for buying.

    7
    Rough idea/ App mockup

    8
    2ⁿᵈ Lens of Innovation:
    Harnessing Trends
    Whats in: Whats out:
    Easy access to rental services Scammers
    Easy tracking of rented devices No dedicated software for
    Quality assurance renting equipment
    Verified and Trusted Rentals Inefficient/unofficial
    Our own delivery service and Occasional rogue drivers
    drivers

    9
    3ʳᵈ Lens of Innovation:
    Leveraging Resources
    What resources (skills, talents, capitals, assets) do
    you have in order to make your innovative idea a
    reality?

    Some of the resources we have at our disposal are


    our established connections within the Film
    community and the industry of professional Film
    equipment.
    Our very own skills and abilities in Film can be used
    as leveragable resource as well.
    10
    Php35,000,000
    is what we’ll need

    500,000 users
    is what we’ll need for..

    100%
    Total success!

    11
    4ᵗʰ Lens of Innovation:
    Understanding Needs
    The film industry is exponentially growing and innovating, as well as the
    products and services and innovations that the industry needs. Young
    filmmakers and aspirants , our main target audience, would find this
    service most useful. People who lack the budget to own equipment but
    need it for a certain time. We know that people will need this in the future,
    because this is what we need right now. It would be in high demand
    because there is low to no supply of what we are offering to serve the
    people.

    12
    Thanks!

    Any questions?
    You can find us at
    eliangabriel.adrada@benilde.edu.ph &
    markchristian.deguzman@benilde.edu.ph
    13

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