First Mid Term Exam Assignment-2023

MBASem-3
Instruction
1.All the question are mandatory
2.Dual specialization paper offer please do assignment as per your specialisation

Business Policy and Strategic Management (CommonPaper)

1.Justify this statement:

Strategy is created by mind for future course of action in business Development.
2 Discuss the concept of GE 9 Cell Model?
3 Differentiate between Management & Administration
4 What is SWOT analysis?
5. Difference between Vision & Mission.

Management of Industrial Relations (HR)

1. Write notes on Trade Union Act 1926.

2. Write notes on (i) Fringe Benefit (ii) Wages and Salary

3 What are the rights and liabilities of Trade Union?

4. Explain the concept of Industrial Relations.
5. Explain three popular approaches to IR.
Management of Training and Development (HR)

1. Discuss the various tools and techniques used for training need analysis.
2. Write a notes (i) Ice Breaking Session (ii) organizational Climate
3. Critically analyze the Kirk Patricks model for evaluating training programmes effectiveness.
4. Design a TNA process and a training workshop for the newly recruited sales force of the XYZ FMCG
Company.

5. State the purpose of a business game.

Security Analysis & Investment Management (Finance)

1. Differentiate between Primary Market and Secondary Market?

2. . Differentiate between Hedging and Speculation

3. Write notes on SEBI?

4. Write short notes on Portfolio Management?
5. Write a notes on

a. Beta b. Commercial Paper c. income Shares. d. Security Analysis.

Working Capital Management

1. What is working capital? Which factors determine the working capital requirements?
2. Write the objective of Cash Management?
3. . Differentiate between Cash Flow and Fund Flow.
4. Discuss the basic function of Commercial Bank.
5 What is Hypothecation?

Consumer Behavior (Marketing)

1. Case Study based question–
“Suppose you are a Store Manager of Big Bazar in departmental store and one of the floating customer
eat Diary milk chocolate from container .when billing manager demands for payment he refuses to give
and says that I have brought this from home. Do you have any proof that I have eaten this here? Being a
manager how would you solve this challenge/Problem? Explain it with your own idea.”
2. Discuss different stages of Consumer Adoption Process.
3. What is Segmentation? Why segmentation is an important in Marketing.
4. Write short notes on (i) Brand Switching (ii) Channel Switching
5. Differentiate between Attitude and Perception.

Digital Management & Social Media Management ( Marketing)

1. Differentiate between SEO &SEM
2Differentiate between traditional and digital marketing?
3. Explain the term affiliated marketing?
4. Discuss the role of social media in digital Marketing
5. Differentiate between on page and off page optimization.