The impact of Internet business on Social Life

A Project Work Report

By

Rohit Ghimire

T.U registered number: 7-2-1010-80-2018

Kapan Multiple Campus

Submitted to

The faculty of management

Tribhuvan University

Budanilkantha

In partial fulfillment of the requirements for the degree of

BACHELOR OF BUSINESS STUDIES (BBS)

Kapan Multiple Campus, Kapan

04/2023

1
Declaration
I hereby declare that the project work entitled The impact of internet business on Social Life
submitted to the faculty of the management, Tribhuvan University, Budanilkantha is an original
piece of work under the supervision of Jagadish Karki, faculty member, Kapan Multiple
Campus, Budanilkantha and is submitted in the partial fulfillment of the requirement for the
degree of bachelor of business studies (BBS). This project work report has not been submitted to
any other university or institution for the award of any degree or diploma.

…………………..

Rohit Ghimire

01/05/2023

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Supervisor’s Recommendation

The project work report entitled “The impact of Internet business on social Life” submitted by
Rohit Ghimire of Kapan Multiple Campus, Budanilkantha is prepared under my supervision as
per the procedure and format requirements laid by the Faculty of Management, Tribhuvan
University, as partial fulfillment of the requirements for the degree of the bachelor of business
studies (BBS). I, therefore recommend the project work report for evaluation.

…………………………….

Mr. Jagadish Karki

Supervisor

Kapan Multiple Campus

Date:

3
Endorsement
We hereby endorse the project work report entitled “E-commerce business in Budanilkantha:
The impact of Internet business on social Life” submitted by Rohit Ghimire of Kapan Multiple
Campus, Budanilkantha in partial fulfillment of the requirements for the degree of the Bachelor
of business studies (BBS) for the external evaluation.

Signature: Signature:

Chairman, Research Committee Campus Chief/Principal

Date: 03/2023 Date: 03/2023

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Table of Contents
The Impact of Internet Business on Social Life..............................................................................1
Declaration.......................................................................................................................................2
Supervisor’s Recommendation........................................................................................................3
Endorsement....................................................................................................................................4
Introduction......................................................................................................................................1
1.1 Context Introduction..............................................................................................................1
1.2 Background................................................................................................................................2
1.3 Statement of Problems...............................................................................................................2
The objective of Study.................................................................................................................3
Significance of study.......................................................................................................................3
Chapter II.........................................................................................................................................4
2.1 Literature Review...................................................................................................................4
2.2 Review of Empirical Literature..............................................................................................5
2.2 Research Methods..................................................................................................................7
2.3 Research Design.....................................................................................................................7
2.4 Nature and the Source of Data...............................................................................................9
Chapter III......................................................................................................................................10
3. Data presentation and analysis...................................................................................................10
3.1 Analysis of the primary data................................................................................................10
3.2 Findings and discussion...................................................................................................15
Findings:.....................................................................................................................................15
Discussion:.................................................................................................................................17
Reference.......................................................................................................................................19

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 CHAPTER I

Introduction

1.1 Context Introduction

Buying and selling items and services through the Internet is referred to as electronic commerce
or e-Commerce. Ordering items, purchasing a service, purchasing a subscription to an
information source, or even setting up an online bill-paying schedule are all examples of e-
commerce. According to (Kalakota, 1997), e-commerce is "the process of buying, selling, or
exchanging products, services, or information via computer networks, including the internet."

E-commerce business is growing in the city, with more and more people turning to online
platforms to purchase a wide range of products and services. Several e-commerce platforms are
operating in Budanilkantha, including domestic and international businesses. Some of the
popular e-commerce platforms in the city include Sastodeal, thulo.com, hamro bazar, NepBay,
grape, Daraz, etc. These platforms offer a wide range of products, including electronics, clothing,
home appliances and many more. In recent years, e-commerce in Budanilkantha has seen
significant growth, with the increasing use of smartphones and the availability of internet
connectivity. This has made it easier for people to shop online and has also encouraged more
businesses to start selling their products and services online.

Overall, the e-commerce business in Budanilkantha has become a convenient and efficient way
for people to purchase a wide range of products and services, and the e-commerce business is
likely to continue to grow in the coming years.

1
1.2 Background

During the startup e-commerce barely hold its ground in Budanilkantha due to people not
trusting online mediums for shopping. E-commerce nearly failed to win the trust of the people as
people had different opinions about getting damaged products and low-quality goods. Due to that
fact, people thought of not getting scammed by e-commerce businesses and e-commerce was
despised for some time. The number of Nepali e-commerce business users started picking up
after the first lockdown. As people were grounded at home, a rising number of consumers started
shopping online and during the second lockdown, the sales of e-commerce businesses rise even
higher. Though the markets opened after the lockdown orders were withdrawn, e-retailers were
successful in retaining their customers and their business did not decline.

1.3 Statement of Problems

There are several problems that e-commerce businesses in Budanilkantha may face, some of
which include:

1. Limited access to the internet: While internet access has improved in Budanilkantha in
recent years, there are still many areas where access is limited or unavailable. This can be
a problem for e-commerce businesses as it limits their customer base.

2. Limited payment options: Many e-commerce platforms in Budanilkantha only accept

cash on delivery, which can be inconvenient for customers who prefer to pay online. This
can be a problem for businesses as it may discourage some customers from making
purchases.

3. Lack of trust in online transactions: There is still a lack of trust in online transactions
among some consumers in Budanilkantha, which can be a problem for e-commerce
businesses. This can be due to a lack of awareness about online security measures or past
experiences with fraud.

4. Competition from international markets: E-commerce businesses in Budanilkantha may

face competition from international markets that may offer similar products at lower

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 prices. This can be a problem for domestic businesses as it may make it difficult for them
to compete.

5. Logistical challenges: E-commerce businesses in Budanilkantha may face logistical

challenges such as a lack of reliable and efficient delivery systems, which can lead to
delays and dissatisfied customers.

6. Lack of government support: There may be a lack of government support for e-commerce
businesses in Budanilkantha, which can make it difficult for them to thrive. This can
include a lack of regulation and limited access to funding and other resources.

The objective of the Study

The objective of this study is to examine the impact of e-commerce business on social life in
Budanilkantha, Nepal. Specifically, this study aims to:
Explore the current state of e-commerce business with its positive and negative impacts in Kapan
area of Budanilkantha, Nepal.

Significance of the study

In recent years, the e-commerce industry in Budanilkantha, Nepal, has expanded quickly. E-
commerce platforms are being used by an increasing number of individuals to buy, sell, and
trade goods and services due to the increasing internet and mobile phone prevalence. Although e-
commerce businesses have several advantages, including cost-effectiveness, accessibility, and
convenience, little research has been done on how they affect social life in Budanilkantha.
This study is significant because it will help to close a gap in the literature by shedding light on
how Budanilkantha's social life has been impacted by e-commerce. Policymakers, companies,
and individuals can utilize the study's findings to inform their choices on the adoption and use of
e-commerce platforms in Budanilkantha. Additionally, the study can contribute to the broader
academic literature on e-commerce and social impact, particularly in the context of developing
countries.

Chapter II
2.1 Literature Review
In recent years, e-commerce has become increasingly popular in Budanilkantha, with many
businesses and consumers embracing the convenience and accessibility of online shopping.
However, while e-commerce has the potential to offer many benefits, it also has the potential to
hurt social life.
3
 1. The Growth of E-commerce in Budanilkantha:

Several studies have documented the rapid growth of e-commerce in Budanilkantha, as well as
the increasing adoption of e-commerce by both businesses and consumers. This growth has been
driven by several factors, including the increasing availability of reliable internet connectivity,
the growing number of smartphones and other mobile devices, and the increasing awareness and
trust in e-commerce among consumers.

2. The Positive Impacts of E-commerce:

Research has shown that e-commerce can have several positive impacts on social life in
Budanilkantha. For example, e-commerce can provide consumers with greater convenience and
access to a wider range of goods and services, as well as improved customer service.
Additionally, e-commerce can provide businesses with new opportunities to reach new
customers and grow their customer base.

3. The Negative Impacts of E-commerce:

While e-commerce has the potential to offer many benefits, it also has the potential to hurt social
life in Budanilkantha. For example, e-commerce can lead to increased competition among
businesses, decreased human interaction, and concerns over security and privacy. Additionally,
e-commerce can result in an overwhelming amount of information, making it difficult for
consumers to make informed decisions. Also, on the other hand, there are potential risks
associated with online shopping, including scams and the unauthorized use of personal
information

4. The Importance of Security and Privacy in E-commerce:

Research has shown that security and privacy are important considerations for consumers when
using e-commerce platforms to make purchases. For example, consumers may be concerned
about the safety of their personal information, such as their credit card information, when using
e-commerce platforms. Additionally, consumers may be concerned about the security of their
online transactions and the potential for fraudulent activity.

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2.2 Review of Empirical Literature
However, other studies have found positive effects of e-commerce on social life. For instance,
according to a study by (Li, 2019), e-commerce has increased social capital by creating new
opportunities for social interaction and building new social networks. The authors found that e-
commerce platforms have facilitated social bonding and bridging by providing a space for people
with common interests to connect.

Moreover, the impact of e-commerce on social life is not limited to social capital alone. As
pointed out by (Dwivedi, 2020), e-commerce has also influenced social identity. The authors
found that e-commerce has changed the way people perceive themselves and others, leading to
the creation of new social categories and identities. They argued that e-commerce has challenged
traditional social categories and created new ones based on shared interests and preferences.

The Role of E-commerce Platforms: The impact of e-commerce on social life is largely mediated
by e-commerce platforms, which serve as the main interface between consumers and businesses.
According to a study by (Tsai, 2019), the design and functionality of e-commerce platforms have
a significant impact on social interactions. The authors found that e-commerce platforms that
offer social features, such as user reviews and ratings, facilitate social interaction and increase
social capital.

However, other studies have noted the potential negative impact of e-commerce platforms on
social life. For instance, according to a study (Shu, 2020), e-commerce platforms can contribute
to social inequality by favoring certain groups over others. The authors found that e-commerce
platforms that use algorithms to make product recommendations can perpetuate biases and
discrimination, which can negatively affect social life.

Conclusion: In conclusion, the impact of e-commerce on social life is a complex and

multifaceted issue that has been studied by various writers, publishers, authors, and students.
While some studies have found negative effects on social interaction and social capital, others
have noted positive effects on social bonding and bridging. The role of e-commerce platforms in
mediating the impact of e-commerce on social life is also an important consideration, with some
platforms having a positive impact on social interaction and social capital, while others can
contribute to social inequality. Further research is needed to fully understand the impact of e-
commerce on social life and to identify ways to mitigate potential negative effects.
5
(Gao, 2021)Conducted a systematic review of 43 studies on the impact of e-commerce on social
capital. They found that e-commerce has both positive and negative effects on social capital,
depending on factors such as the type of e-commerce platform, the cultural context, and the level
of social trust in a given society. The authors concluded that e-commerce can be a double-edged
sword for social capital, with both benefits and drawbacks.

(Zhang, 2021)Conducted a systematic review of 91 studies on the impact of e-commerce on

social interaction. They found that e-commerce has both positive and negative effects on social
interaction, depending on factors such as the type of e-commerce platform, the level of social
trust, and the user's motivation for using e-commerce. The authors concluded that e-commerce
can both enhance and reduce social interaction, depending on the specific context.

(Huang, 2019)Conducted a systematic review of 54 studies on the impact of e-commerce on

social identity. They found that e-commerce has both positive and negative effects on social
identity, depending on factors such as the type of e-commerce platform, the level of user
involvement, and the cultural context. The authors concluded that e-commerce can both
challenge and reinforce social identity, depending on the specific context.

(Chaudhry, 2021)Conducted a literature review of 35 studies on the impact of e-commerce on

social life in developing countries. They found that e-commerce has the potential to improve
social life in developing countries by increasing access to goods and services, promoting social
inclusion, and providing new opportunities for entrepreneurship. However, the authors noted that
there are also challenges to e-commerce adoption in developing countries, such as a lack of
infrastructure, low levels of digital literacy, and limited access to financial services.

(Al-Debei, 2010) Conducted a literature review of 100 studies on the impact of e-commerce on
society. They found that e-commerce has the potential to transform various aspects of society,
including economic activity, social interaction, and cultural norms. However, the authors also
noted that there are challenges to e-commerce adoption, such as privacy concerns, security
issues, and the digital divide between different segments of society.

6
2.2 Research methods
Research methods are the strategies, or techniques utilized in data collection or evidence for the
analysis to better understand the topic. For the investigation of the research problem mentioned
above and how data is going to be collected for this research problem, I have prepared some
steps which follow the investigation ideas and data collecting ideas.

2.3 Research Design

This study has been carried out to examine and interpret the impact on the social life of the
Internet business or online business. The information was gathered by carrying out a study on
different individuals and shop owners from the Kapan area with the help of questionnaires. The
research design used in this study is quantitative in nature. In this study, descriptive, relational,
and casual research design has been applied while taking the research objective into account.

The descriptive design was used to describe, explain and interpret the effect of individual
variables. The descriptive design has been used in this research as it helps in the study of the
profile of the respondents and describes the data that has been collected and also the impact on
the people by the internet business.

Relational design was used to see if there exists any relation between the social/normal lives
before the use of the internet and modern life after the use of the internet in business.

Casual design explains the nature and the impacts of the research.

Research Question: How has the growth of e-commerce business in Budanilkantha impacted
people's social life?

Sample: The sample will consist of around 30-50 individuals living in Budanilkantha who have
used e-commerce services at least once in the past year. The sample will be selected to be
representative of the population to ensure the findings can be generalized to the population.

7
Data Collection: Data will be collected through online surveys and interviews. Online surveys
will be distributed through social media platforms such as Facebook, and Instagram. Interviews
will be conducted with a subset of the survey respondents who are willing to share more detailed
information about their experiences with e-commerce businesses. The interviews can be
conducted in person.

Variables: The independent variable in this research is the growth of e-commerce business in
Budanilkantha, while the dependent variable is the impact of internet business on people's social
life. Other variables that can be considered include age, gender, occupation, education level, and
frequency of using e-commerce services.

Data Analysis: Data analysis will involve organizing and summarizing the data collected from
the participants. Descriptive statistics such as frequency tables and graphs will be used to
summarize the data, while inferential statistics such as chi-square tests and regression analysis
will be used to test the relationship between the independent and dependent variables. The
statistical software used for analysis will depend on the nature and complexity of the data
collected.

2.4 Nature and the Source of Data

The questionnaire was designed to generate primary data. The data was collected through a
structured questionnaire from individual people and some business owners of the Kapan area. A
structured questionnaire was prepared and distributed to 50 sample respondents who are the
people who have been using the online business and actively doing online transactions in their
daily life or at least once in the past year.

Ethical considerations will be ensured by obtaining informed consent from all participants before
collecting any data. Participants will be informed about the purpose of the study, their rights, and
how their data will be used. Confidentiality and anonymity will be ensured; no personally

8
identifiable information will be shared without the participant's consent. The study will comply
with any ethical guidelines and regulations set by relevant governing bodies.

9
Chapter III

3. Data presentation and analysis

The objective of this study is to explain e-commerce in Budanilkantha and the impact of Internet
business on social life. This part includes the presentation and analysis of the collected data. It
intends to analyze the data collected from the questionnaire and present the finding of the
analysis. Various statistical tools and techniques were used to determine the impacts of internet
business on social life and also the growth of e-commerce in Budanilkantha.

3.1 Analysis of the primary data

The primary data were collected and analyzed in a systematic way to derive the empirical
findings. The empirical findings which were conducted in the form of a survey have been
included here. The developed questionnaire for this research was distributed to 50 sample
respondents to get their views on the impacts of Internet business on traditional business. All the
participants actively participated in the survey with a response rate of 74 percent.

In the questionnaire for the survey, participants were requested to respond in various ways: Yes
or No option, multiple choice option.

The source of the tables presented below is the output from Excel 2013. The sample of the
questionnaire schedule is presented in the appendix.

3.1.1 Gender Respondents

The table below clearly explains respondents’ profiles based on the strata of gender. The number
of males was higher than the number of females. There were 102 respondents for the study. Out
of 102 respondents, 62 were male and 38 were female. The result showed that there was an equal
number of males and females in the sample.

Table 3.1.1
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 Gender of the respondents
Gender Frequency Percentage Cumulative%
Male 23 62.16 61%
Female 14 37.83 100%
Total 37 100

g en d er o f resp o n d en ts
Male Female Total
100
62.2

37.8
37
23.0

14.0

1.0
0.6

Freq u en cy Percen tag e Cu m u lativ e

Figure-3.1.1 Gender of respondents

3.1.2 Education Level of Respondents

Table 3.1.2

Education Level of the respondents

Education Level Frequency Percentage Cumulative%

Below SLC 1 3 3

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 10+2 21 57 60
Bachelor 13 35 95
Master 2 5 100
Total 102 100

The Table explains the respondent’s profile based on stats of education level. Out of 102
respondents, 22 respondents were from below SLC, 52 were from +2, 23 were from bachelor
level and 5 respondents were from master level. As shown in Table 3.2 the highest number of
participants were from +2 level consisting of 51 percent of the total respondent followed by 23
percent of the bachelor level and 22 percent of the Below SLC. The number of respondents was
the least with 5 percent of the total respondents.

3.1.3 The age group of respondents

Table 3.1.3

Age Group of the respondents

Age Group Frequency Percentage Cumulative

Below 25 3 8.1 8.1
25-30 28 75.7 84
Above 30 6 16.2 100
Total 37 100.0

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 Age group of respondents

16% 8%
Below 25
25-30
Above 30

76%

Figure 3.1.3 Age group of the respondents

The Table above shows the respondent’s profile based on strata of age group category. Out of the
total of 37 respondents, 8 percent of the respondents were below the age of 25 years, 76 percent
of the respondents were of the age of 25-30 years and 16 percent of the respondents were the age
above 30. A larger number of the respondent was in between 25-30 years of age which consist of
28 people out of 37 participants.

3.1.4 Monthly Income of the Respondents

Table 3.1.4

Monthly income of the respondents

Income Frequency Percentage Cumulative%

15k 8 22 22
15k-40k 29 78 100
40k 0 0
Total 37 100

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 Income of respondents
Frequency percentage Cumulative

100

100
78

37
29
22

22
8

0
15k 15k-40k 40k To tal

Figure 3.1.4 Monthly income of the respondents

The above table shows the monthly income of the respondents who participated in this survey.

Out of the 37 respondents, 9 of them earn below 15k, 29 of them earn between 15k to 40k and
nobody earns 40k and above. The majority of the respondent earns between 15k to 40k which
consist of 29 people out of 37 people.

3.1.5 Uses of E-commerce

Table 3.1.5

Uses of E-commerce

E-commerce use Frequency Percentage Cumulative

Daily/weekly 8 22 8
Monthly 15 41 68
Less than once a year 14 38 100
Total 37 100

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Table 3.5 shows the number of people using e-commerce daily/weekly, monthly, and less than
once a year. Out of 37 respondents, 3 people use e-commerce or internet shopping daily and 7
people use internet shopping weekly. Out of 37 respondents majority of them uses e-commerce
platform monthly

3.1.6 Impact of E-commerce on social life

Table 3.1.6

E-commerce Impact on social life

Impacts of E-commerce on social life Frequency Percentage Cumulative

Increased convenience 12 32.43
Increased social isolation 14 37.84
Increased access to goods and services 11 29.73

3.2 Findings and Discussion

Findings:
The findings of this study suggest that e-commerce has indeed had a significant impact on social
life in Budanilkantha. The convenience of online shopping has led to changes in consumer
behavior, with reduced social interactions in physical retail spaces. The availability of a wide
range of products online has influenced consumer preferences and purchasing decisions,
potentially impacting social interactions and relationships. The cost-effective transactions offered
by e-commerce have affected local businesses, potentially leading to changes in the local
business landscape and community dynamics. Additionally, e-commerce has created
opportunities for local businesses to expand their reach and tap into new markets, affecting
business practices, employment opportunities, and economic dynamics within the community.
The rise of e-commerce in Budanilkantha has transformed the traditional shopping landscape,
with consumers now preferring the convenience of online shopping over physical retail spaces.
This shift in consumer behavior has the potential to reduce social interactions in local markets,
which have long been a part of the social fabric of the community. As consumers increasingly
rely on online shopping, the social dynamics of traditional markets and retail spaces may change,
affecting social interactions, relationships, and community dynamics.

15
Moreover, the availability of a wide range of products online has influenced consumer
preferences and purchasing decisions. Consumers now have access to products from local and
international sellers, which may impact their choices and preferences. This may result in changes
in social interactions and relationships, as consumers rely on online reviews, recommendations,
and comparisons to make purchase decisions, rather than seeking advice from family, friends, or
local sellers.

Additionally, the cost-effective transactions offered by e-commerce have affected local

businesses in Kapan area. The competitive prices, discounts, and promotional offers available
online have posed challenges to local retailers who are struggling to compete with online sellers.
This has impacted the local business landscape and is leading to changes in employment
opportunities, business practices, and economic dynamics within the community. This, in turn, is
having social implications, such as changes in livelihoods, income distribution, and community
dynamics.
In conclusion of findings, the impact of e-commerce on social life in Budanilkantha is
multifaceted, with both positive and negative consequences. While e-commerce has brought
convenience, access to a wider range of products, and economic opportunities for local and
national businesses, it has also changed consumer behavior, reduced social interactions in local
markets, and posed challenges for local retailers who aren’t used to new technology. It is
important for policymakers, businesses, and communities in Budanilkantha to carefully consider
and address the social implications of e-commerce, ensuring that the benefits are maximized, and
any potential negative consequences are mitigated. Further research and efforts are needed to
understand the evolving impact of e-commerce on social life in Budanilkantha and develop
strategies to harness its potential for positive social outcomes.

Discussion:
The rise of e-commerce has transformed the way businesses operate globally, including in
Budanilkantha, Nepal. Internet business, specifically e-commerce, has gained significant
popularity in Budanilkantha due to its potential to connect buyers and sellers online, allowing for
convenient shopping experiences, increased product choices, and cost-effective transactions.
However, the impact of e-commerce on social life in Budanilkantha is a complex and
multidimensional phenomenon that merits exploration.

One of the key findings of this study is that e-commerce has had a significant impact on the
social life of consumers in Budanilkantha. Firstly, e-commerce has altered traditional shopping
behavior and consumer habits. With the advent of online shopping, consumers now have the
convenience of browsing and purchasing products from the comfort of their own homes, without
the need to physically visit brick-and-mortar stores. This has led to changes in consumer

16
behavior, with more people opting for online shopping, resulting in reduced social interactions in
physical retail spaces.

Secondly, e-commerce has expanded the product choices available to consumers in

Budanilkantha. Online marketplaces offer a wide range of products from local and international
sellers, providing consumers with access to a broader selection than what may be available in
local retail stores. This has resulted in changes in consumer preferences and purchasing
decisions, with consumers now having the ability to compare products, read reviews, and make
informed choices, all of which may impact their social interactions and relationships.

Thirdly, e-commerce has facilitated cost-effective transactions for consumers in Budanilkantha.

Online shopping often offers competitive prices, discounts, and promotional offers, which may
attract consumers to make purchases online. This has the potential to impact local retailers in
Budanilkantha, who may face challenges in competing with online sellers, resulting in changes
in the local business landscape and potentially affecting social dynamics within the community.
Also, the impact of e-commerce on social life in Budanilkantha is not entirely positive. Despite
the convenience and accessibility that e-commerce provides, there are also reports of people
being scammed by fraudulent internet businesses. This has resulted in a loss of trust in online
transactions, which can lead to social isolation and decreased social interactions. Additionally,
the rise of e-commerce has led to the displacement of traditional brick-and-mortar stores, which
has negatively impacted the social fabric of the city by reducing the number of physical spaces
for social interaction.

Conclusion
In conclusion, the impact of e-commerce business on social life in the Kapan area of
Budanilkantha is evident. On the one hand, it has facilitated access to a wider range of goods and
services, provided convenience, and enhanced social interaction. However, on the other hand,
there are potential risks associated with online shopping, including scams and the unauthorized
use of personal information. Moreover, many local businesses in the area are struggling to
compete with e-commerce businesses, as they are not as proficient in adopting new technologies.
Overall, it is important for businesses to adapt to changing trends and for consumers to exercise
caution when engaging in online transactions to maximize the positive impact of e-commerce on
social life.

17
References
Al-Debei, M. M. (2010). Developing a unified framework of the business model concept.
European Journal of Information Systems, 359-376.
Chaudhry, A. Q. (2021). -commerce and social life in developing countries: A literature review.
Journal of Retailing and Consumer Services, 60. doi:10.1016/j.jretconser.2021.102484
Dwivedi, Y. K. (2020). Impact of COVID-19 pandemic on information management research
and practice. International Journal of Information Management, 102201.
doi:10.1016/j.ijinfomgt.2020.102201
Gao, L. a. (2021). 125-149.
Huang, Y. Z. (2019). E-commerce and social identity: A systematic review. Telematics and
Informatics, 43, 43. doi:10.1016/j.tele.2019.101247
Kalakota, R. &. (1997). Frontiers of electronic commerce. Addison-Wesley.
Li, X. &. (2019). How e-commerce affects social capital: A conceptual framework. Business
Research, 622-631. doi:https://doi.org/10.1016/j.jbusres.2019.03.014
Shu, K. S. (2020). The Whys and Hows of Promoting Diversity in E-commerce
Recommendations. ACM Transactions on Management Information Systems, 13.
doi:10.1145/3378321
Tsai, C.-W. &.-W. (2019). The impact of e-commerce platform design on online consumer
behavior: A social capital perspective. International Journal of Information Management,
44, 130-143. doi:10.1016/j.ijinfomgt.2018.10.015
Wang, C. &. (2021). The impact of e-commerce on social capital: An empirical study in China.
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doi:10.1016/j.jretconser.2021.102489

18
 Appendix
Questionnaire

Dear Sir/Madam,
I am a student at Kapan Multiple Campus. The purpose of this study is to examine the
impact of e-commerce on the social life of the people of Budanilkantha. I would be grateful
if you could spare a few minutes to fill out this questionnaire to assist in my study. Your
response will be anonymous. Thank you for your cooperation is expected to add academic
value and will be highly appreciated.
Section 1: Demographic Information
1. Age:
0-25 25-30 30 above
2. Gender:
Male Female
3. Education level:
Below SLC +2 Bachelor Master
4. Monthly income:
Below 15k 15k-40k 40k above
Section 2: E-commerce Use
6. How often do you use e-commerce platforms?
Daily Weekly Monthly Less than once a month
7. What types of goods or services do you typically purchase through e-commerce
platforms?
Clothing and Accessories Electronics Food and groceries

Section 3: Impact on Social Life

9. Do you think e-commerce has affected your social life in any way?
Yes No
10. If you answered yes to question 9, in what ways do you think e-commerce has affected
your social life? (Check all that apply)
19
 Increased convenience
Increased social isolation
Changed the way you interact with friends and family
Increased access to goods and services
Decreased social interaction in the local community
11. Do you think e-commerce has had a positive or negative impact on social life in
Budanilkantha overall?
Positive Negative No impact
12. What factors do you think contribute to the impact of e-commerce on social life in
Budanilkantha? (Check all that apply)
Cultural norms Economic factors
Infrastructure (such as access to the Internet) Social trust
Section 4: General Opinions
13. What are your overall opinions of e-commerce platforms and their impact on society?

Very positive somewhat positive Neutral Somewhat negative Very negative

14. Do you think e-commerce platforms should be regulated in any way to mitigate their
impact on social life in Budanilkantha?
Yes No
15. If you answered yes to question 14, what types of regulations do you think would be most
effective? (Check all that apply)
Limiting the number of e-commerce businesses
Restricting the types of goods or services that can be sold through e-commerce platforms
Mandating certain social responsibility measures for e-commerce businesses
Other (please specify)
16. Have you ever faced difficulty in returning or exchanging products purchased through E-
commerce platforms?
Yes No
17. To what extent do you believe sharing your personal information (such as credit card
details) during online purchases poses a potential risk to your privacy and security?
Yes, I always share my personal information while making online purchases.
Yes, but only with websites that I trust.
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 No, I never share my personal information while making online purchases.
Sometimes, it depends on the website and the purchase I am making.
I am not sure.

Thank you for taking the time to complete this survey!

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