MAGSAYSAY ACADEMY, INC.

Poblacion, Magsaysay, Davao del Sur

School I.D.: 405399
SY: 2023-2024

LEARNING MODULE
IN

EMPOWERMENT
TECHNOLOGIES 11
nd
Name:2________________________________
Semester | Weeks 1-2-3
Grade & Section: _______________________
Address: ______________________________

For more questions and clarifications, you may contact the teacher:
Rey Jane Dave S. Rama, LPT (09677521327)
(The attached number is for module queries only from Monday- Friday @ 8:00 AM – 4:30 PM)

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Lesson
LESSON
Introduction to Information and
1 Communication Technologies

Content Standards Performance Standards

The learners demonstrate an The learners shall be able to: at the

understanding of: ICT in the context of end of the 2-week period
global communication for specific independently compose an
professional track insightful reflection paper on the
nature of ICT in the context of their
lives, society, and professional
tracks (Arts, Tech Voc, Sports,
Academic)

Most Essential Learning Competencies:

Compare and contrast the nuances of varied online platforms, sites, and
content to best achieve specific class objectives or address situational
challenges.

Expected Skills:
To do well in this module, you need to remember and do the following:

1) Read and understand carefully all the information lessons.

2) Follow the directions and/or instructions in the activities and
exercises.
3) Answer all the given tests and exercises.

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 Lesson 1: Introduction to Information and
Communication Technologies

Lesson Objectives:
At the end of this lesson the students should be able to:
1. Improve their knowledge on how ICT affects their everyday lives and the state of our
nation;
2. Compare and contrast the differences between online platforms, sites, and content;
3. Understand the features of Web 2.0;
4. Understand the future of World Wide Web through Web 3.0; and
5. Learn the different trends in ICT and use them to their advantage.

Name: _______________________________________ Score: __________________

Grade & Section: _______________________________

Pre- assessment:
Empowerment Technologies 11
Multiple Choice. Encircle the letter that corresponds to the correct answer.

1. A web page that allows interaction from the user.

a. static c. social
b. dynamic d. comment
2. This refers to the feature where users are able to categorize and locate information through
tagging.
a. hashtags c. taxonomy
b. folksonomy d. rich user experience
3. A feature of a dynamic website that allows users to put their own content.
a. rich user experience c. user participation
b. long tail d. mass participation
4. It provides a common framework to allow data to be shared and reused across platform,
enterprise, and community boundaries.
a. W3C c. Web 1.0
b. Semantic Web d. Web 2.0
5. According to this magazine, two Philippine cities are part of the top 10 in their research about
“The Selfiest Cities around the World.”
a. People c. Reader’s Digest
b. Time d. Candy
6. This is the operating system for blackberry phones.
a. Blackberry OS c. Windows Mobile
b. Symbian d. iOS
7. Pinterest is a social media website that can be classified as
a. bookmarking site c. microblogging
b. media sharing d. blogs and forums
8. Currently, this is the fastest mobile network.
a. 2G c. 4G
b. 3G d. 5G
9. This media is designed to help people who have visual and reading impairments.
a. assistive c. bookmark
b. social d. accessibility
10. This type of social media website focuses on short updates posted by the user.
a. blogging c. social media
b. microblogging d. hashtagging

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Questions:
1. How many times have you checked your phone this morning?
2. How many status updates have you posted in Facebook or Twitter today?
3. Did you use the Internet for an hour after you woke up this morning?
4. Do you follow a celebrity via his/her social media account?

 If you happen to be “guilty as charged” in most of these questions, chances are,

you are a Digital Native. And chances are, from the moment you were born, you
were surrounded by technology. You are surrounded by ICT.

Information and Communication Technologies

Information and Communication Technology (ICT) deals with the use of different
communication technologies such as mobile phones, telephone, Internet, and etc. to locate, save,
send, and edit information.
When we make a video call, we use the Internet. When we send a text or make a call, we use
cellular networks. When we run out of load or battery, we use payphones which use a telephone
network. Having a unified way to communicate is one of the goals of ICT. In terms of
economics, ICT has saved companies a lot of resources (time and money) with the kind of
communication technology they use nowadays. In a similar way, we spend less because of ICT.
As it normally costs us a peso to send a text messages, with the Internet, we can send multiple
messages and only be charged by a fraction.

ICT in the Philippines

Several International companies dub the Philippines as the “ICT Hub of Asia”. It is no secret that
there is a huge growth of ICT-related jobs around the country, one of which is the call center
companies.
According to the 2013 edition of Measuring the Information Society by the International
Telecommunication Union, there are 106.8 cellphones per 100 Filipinos in the year 2012. That
would mean that for every 100 Filipinos you meet, there is a high chance that they have a
cellphone and approximately for the seven of them, they have two.
 Time Magazine’s “The Selfiest Cities around the World” of 2013, two cities from the
Philippines places in the top 1 and top 10 spots. The study was conducted using
Instagram, a popular photo sharing application.

ICT, Me, and My Community

To fully understand the importance of ICT, let us first look at our community. Look for a small
business around your community.

Activity:
Empowerment Technologies 11
Conduct a short interview of the business owner using the following guide:
Company/Establishment Name: _________________________________________________
Address: ___________________________________________________________________
Nature of Business: ___________________________________________________________

Guide Questions:
1. What are the different ways for customers and suppliers to contact you?
2. How often do you use a phone or cellular phone for business? Estimate only.
3. Does your establishment have Internet connection? If yes, what is its purpose? If no, would
you consider having it in the future? Why or why not?
4. Does your business have a website? If yes, how does it help the business? If no, would you
consider having one in the future? Why or why not?
5. (If applicable) Would you consider giving free Wi-Fi access in the future? If you already
have it, does it help boost sales?

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 Web 2.0: Dynamic Web Pages
The Internet has been a vital tool to our modern lives that is why it is also important to
make the best of the Internet.
When the World Wide Web was invented, most web pages were static. Static (also
known as flat page or stationary page) in the sense that the page is “as is” and cannot
be manipulated by the user. The content is also the same for all users. This is referred
to as Web 1.0.
However, the World Wide Web is more than just static pages. Pretty soon, Web 2.0
came to the picture. Web 2.0 is the evolution of Web 1.0 by adding dynamic web pages
– the user is able to see a website differently than others. Examples of Web 2.0 include
social networking sites, blogs, wikis, video sharing sites, hosted services, and web
applications. Web 2.0 allows users to interact with the page: instead of just reading a
page, the user may be able to comment or create a user account. Web 2.0 also allows
users to use web browsers. Browsers can now be used for their user interface,
application software (or web applications), and even for file storage. Most websites that
we visit today are Web 2.0.

Features of Web 2.0

The key features of Web 2.0 include:
1. Folksonomy
2. Rich User Experience
3. User Participation
4. Long Tail
5. Software as a Service
Allows users to categorize and
classify/arrange information using freely
chosen keywords (tagging). Popular
social networking sites such as Twitter,
Instagram, Facebook, etc. use tags that
start with the pound sign (#). This is also
referred to as hashtag.
Content is dynamic and is responsive to
user’s input. An example would be a
website that shows local content. In the
case of social networking sites, when
logged on, your account is used to
modify what you see in their website.
The owner of the website is not the only
one who is able to put content. Others
are able to place a content of their own
by means of comments, reviews, and
evaluation. Some websites allow readers
to comment on an article, participate in a
poll, or review a specific product
(Amazon.com, Online Stores).
Services that are offered on demand
rather than on a one-time purchase. In
certain cases, time-based pricing is
better than file size-based pricing or vice
versa. This is synonymous to subscribing
to a data plan that chargers you for the
amount of time you spent in the Internet,
or a data plan that charges you for the
amount of bandwidth you used.
Users will subscribe to a software only
when needed rather than purchasing
them. This is a cheaper option if you do
not always need to use a software. For
instance, Google Docs is a free web-
based application that allows the user to
create and edit word processing and
spreadsheet documents online. When
you need a software, like a Word
Processor, you can purchase it for a one-
time huge amount and install it in your

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 computer and it is yours forever.
Software as a service allows you to “rent”
a software for a minimal fee.
6. Mass Participation Diverse information sharing through
universal web access. Since most users
can use the Internet, Web 2.0’s content
is based on people from various cultures.

 Tim Berners-Lee – invented the World Wide Web (WWW).

Trends in ICT
As the world of ICT continues to grow, the industry has focused on several innovations. These
innovations cater to the needs of the people that benefit most out of ICT. Whether it is for
business or personal use, these trends are the current front runners in the innovation of ICT.

1. Convergence – Technological Convergence is the synergy of technological

advancements to work on a similar goal or task. For example, besides using your personal
computer to create word documents, you can now use your smartphones. It can also use
cloud technologies to sync files from one device to another while using LTE technology
which means you can access your file anytime, anywhere. Convergence is using several
technologies to accomplish a task conveniently.

2. Social Media – is a website, application, or online channel that enables web users to
create, co-create, discuss, modify, and exchange user-generated content. According to
Nielsen, a global information and measurement company, Internet users spend more time
in social media sites that in any other type of site. With this, more and more advertisers
use social media to promote their product.

There are 6 types of Social Media:

a. Social Networks – These are sites that allow you to connect with other people with
the same interests or background. Once a user creates his or her account, he or she
can set up a profile, add people, create groups, and share content.
Example: Facebook
b. Bookmarking Sites – These are sites that allow you to store and manage links to
various websites and resources. Most of these sites allow you to create a tag that
allows you and others to easily search or share them.
Examples: StumbleUpon and Pinterest
c. Social News – These are sites that allow users to post their own news items or links
to other news sources. The users can also comment on the post and comments may
also be ranked. They are also capable of voting on these news articles of the website.
Those who get the most amount of votes are shown most prominently.
Examples: reddit and Digg
d. Media Sharing – These are sites that allow you to upload and share media content
like images, music, and video. Most of these sites have additional social features like
liking, commenting, and having user profiles.
Examples: Youtube and Instagram
e. Microblogging – These are sites that focus on short updates from the user. Those
subscribed to the user will be able to receive these updates.
Example: Twitter
f. Blogs and Forums – These websites allow users to post their content. Other users are
able to comment on the said topic. There are several free blogging platforms like
Blogger, WordPress, and Tumblr. On the other hand, forums are typically part of a
certain website or web service.

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 3. Mobile Technologies
The popularity of smartphones and tablets has taken a major rise over the years. This is
largely because of the devices’ capability to do tasks that were originally found in
personal computers. Several of these devices are capable of using high-speed Internet.
Today, the latest mobile devices use 4G Network (LTE), which is currently the fastest
mobile network. Also, mobile devices use different operating systems:
a. iOS – used in Apple devices such as the iPhone and iPad.
b. Android – an open source operating system developed by Google. Being open source
means several mobile phone companies use this OS for free.
c. Blackberry OS – used in Blackberry devices.
d. Windows Phone OS – a closed source and proprietary operating system developed
by Microsoft.
e. Symbian – the original smartphone OS; used by Nokia devices.
f. WebOS – originally used for smartphones; now used for smart TVs.
g. Windows Mobile – developed by Microsoft for smartphones and pocket PCs

4. Assistive Media
Assistive Media is a non-profit service designed to help people who have visual and
reading impairments. A database of audio recordings is used to read to the user.

Activity:
Empowerment Technologies 11
Identifying the Correct Web Platform for Social Change
1. Identify a problem in your community.
2. Imagine that you are going to create a website to persuade both community leaders and
members to solve this problem.
3. Fill out the form below.

Community Problem: _________________________________________________________

Vicinity: ___________________________________________________________________
Campaign Name: ____________________________________________________________
Type of Social Media Used: ____________________________________________________
Website Used: _______________________________________________________________

What will be the content of your social media site?

___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________

Why did you choose that type of social media?

___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________

Why did you choose that website?

___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________

Lesson Summary
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  Information and Communication Technology or ICT plays an integral part in the
development of the Philippine economy.
 The Philippines is dubbed as the “ICT Hub of Asia”.
 When Tim Berners Lee created the Internet, most web pages were static, which are now
referred to as Web 1.0.
 A static web page is a page that has content that the user cannot manipulate.
 A dynamic web page, introduced in Web 2.0, is a page where its contents depend on the
user or the website visitor.
 There are several key features of Web 2.0, namely, folksonomy, rich user experience,
user participation, long tail services, software as a service, and mass participation.
Trends in ICT include convergence, social media, mobile technologies, and assistive learning.

References:
RBS Empowerment Technologies First Edition

Prepared by:

REY JANE DAVE S. RAMA, LPT

Teacher

Checked by:

ELIZABETH M. CABAL, LPT, MAED

School Principal

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