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IMAGE

ICONOLOGY,
VISUAL CULTURE, AND
MEDIA AESTHETICS

w.j T. Mitchell SCIENCE

The University of Chicago Press


Chicago and London
The University of Chicago Press, Chicago 60637
The University of Chicago Press, Ltd., London
© 2015 by The University of Chicago
All rights reserved. Published 2015.
Paperback edition 2018
Printed in the United States of America

27 26 25 24 23 22 21 20 19 18 2 3 4 5 6

ISBN-13: 978-0-226-23133-4 (cloth)


ISBN-13: 978-0-226-56584-2 (paper)
ISBN-13: 978-0-226-23150-1 (e-book)
DOl: https:/Idoi.org/l0.7208/chicago/9780226231501.001.000l

Library of Congress Cataloging-in-Publication Data

Mitchell, W.J. T. (William John Thomas), 1942-


author.
Image science: iconology, visual culture, and
media aesthetics / W. J. T. Mitchell.
pages cm
Includes index.
ISBN 978-0-226-23133-4 (cloth: alkaline paper)
ISBN 978-0-226-23150-1 (ebook)
1. Image (Philosophy). 2. Pictures-
Philosophy. 3. Visual communication-
Philosophy. 4. Mass media-Philosophy. 1. Title.
B105.I47M58 2015
701'.8-dc23 2015010449

e This paper meets the requirements of ANSI/NISO


Z39.48-1992 (Permanence of Paper).
CONTENTS

List ofIllustrations ix
Preface: Figures and Grounds xi
Acknowledgments xiii

PART ONE: FIGURES

1 Art History on the Edge: Iconology, Media, and Visual Culture 3


2 Four Fundamental Concepts of Image Science 13
3 Image Science 23
4 Image X Text 39
5 Realism and the Digital Image 49
6 Migrating Images: Totemism, Fetishism, Idolatry 65
7 The Future of the Image: Ranciere's Road Not Taken 79
8 World Pictures: Globalization and Visual Culture 93

PART TWO: GROUNDS

9 Media Aesthetics 111


10 There Are No Visual Media 125
11 Back to the Drawing Board: Architecture, Sculpture, and the Digital
Image 137
12 Foundational Sites and Occupied Spaces 153
13 Border Wars: Translation and Convergence in Politics and Media 167
14 Art X Environment 181
15 The Historical Uncanny: Phantoms, Doubles, and Repetition in the
War on Terror 195
16 The Spectacle Today: A Response to Retort 207

Coda: For a Sweet Science of Images 219

Index 227

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