“Level of Student Engagement of CMA Freshmen

Students of PHINMA Araullo University-South Campus”

S.Y. 2018-2019

An Undergraduate Research Paper

Presented to

College of Management and Accountancy

PHINMA ARAULLO UNIVERSITY

Cabanatuan City

In Partial Fulfillment

of the Requirements for the Degree

BACHELOR OF SCIENCE IN

BUSINESS ADMINISTRATION-MARKETING MANAGEMENT

Presented by:

Angelica G. Aluquin

Jessa Mae D. Asis

Sherie Anne T. Cruz

Abegail N. Juan

Beatrice Samantha DG. Llado

Angelica T. Marin

Charry Ann C. Pontipedra

Mariz C. Zapico

APPROVAL SHEET
In partial fulfillment of the requirements for the degree of
Bachelor of Science in Business Administration; this research
study entitled “Level of Student Engagement of CMA Freshmen
student of PHINMA Araullo University-South Campus” at H.
Concepcion, Maharlika Highway, Cabanatuan City prepared and
submitted by: Angelica Aluquin, Jessa Asis, Sherie Anne Cruz,
Abegail N. Juan, Beatrice Samantha Llado, Angelica Marin, Charry
Ann Pontipedra, and Mariz Zapico has been approved and is
recommended for oral examination.

Vanessa Jane M. Maliwat

Research Adviser and Business Planning & Research Adviser

Approved as a partial fulfillment of the requirements for the

degree of Bachelor of Science in Business Administration by the
committee of oral examiners with a grade of _______.

Emerita J. Modesto, CPA, CIA, MBA

Chairman

EMILIO GREG DIEGO

Member

Accepted as a partial fulfillment of the requirements for the

degree of Bachelor of Science in Business Administration major in
Marketing Management.

VIVIEN AMOR VILLORA

Program Head, Business Administration

Emerita J. Modesto, CPA, CIA, MBA

Dean, College of Management and Accountancy

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 ACKNOWLEDGEMENT

The completion of this undertaking could not have been

possible without the participation and assistance of so many
people whose names may not all be enumerated. Their
contribution are sincerely appreciated and gratefully
acknowledged. However, the researchers would like to express
their deep appreciation and indebtedness particularly to the
following:

To our Marketing Research, Business Planning and

Research Adviser, Ms. Vanessa Jane Maliwat that provide her
invaluable guidance, comments and suggestions throughout
this study.

To our panel, Dean Emerita J. Modesto and Mr. Emilio

Greg Diego for their encouragement, perceptive comments and
questions.

To our family for love and unending support that

motivates us to work harder.

The respondent of the study, without them, this study

would not have been successful.

Above all, to the great Almighty, the author of

knowledge and wisdom for his countless love.

We thank you.

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 DEDICATION

We humbly dedicate this study to the enhancement of

Marketing Students in making research studies.

We finally dedicate this to our families whose untiring

support and assistance have made possible the fruition of

our efforts. To our relatives, friends and classmates to

their cooperation, love, support and most of all their

prayers while conducting this study.

To our professors and adviser that gave us all their

support and taught us all the knowledge that we need to

attain for making this study.

And most of all to our great creator our Almighty God

the author of the knowledge and wisdom who made

thispossible.

THE RESEARCHERS

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 TABLE OF CONTENTS

Approval Sheet ……………………………………………………………………………………………………………ii

Acknowledgement ………………………………………………………………………………………………………iii

Dedication ………………………………………………………………………………………………………………………iv

Table of Contents ………………………………………………………………………………………………………v

List of Table ……………………………………………………………………………………………………………vii

List of Figure ………………………………………………………………………………………………………viii

Abstract ……………………………………………………………………………………………………………………………ix

I. THE PROBLEM AND REVIEW OF RELATED LITERATURE

Introduction and Background of the Study …………………………………………………1

Review of Related Literature …………………………………………………………………………………2

Conceptual Framework ……………………………………………………………………………………………………13

Statement of the Problem …………………………………………………………………………………………14

Hypothesis of the Study ……………………………………………………………………………………………15

Definition of terms ………………………………………………………………………………………………………15

Significance of the Study ………………………………………………………………………………………15

Scope and Limitation ……………………………………………………………………………………………………16

II. RESEARCH METHODOLOGY

Research Design ………………………………………………………………………………………………………………18

Respondents of the Study ………………………………………………………………………………………19

Locale of the Study ……………………………………………………………………………………………………19

Materials and Instruments ……………………………………………………………………………………20

Data Collection ………………………………………………………………………………………………………………21

Data Analysis ……………………………………………………………………………………………………………………23

III. ANALYSIS, PRESENTATION AND INTERPRETATION OF DATA……………26

IV. SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATION …………44

Summary of Findings ………………………………………………………………………………………………………44

Conclusion ………………………………………………………………………………………………………………………………51

Recommendation ……………………………………………………………………………………………………………………52

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Bibliography ………………………………………………………………………………………………………………………xi

List of Appendices ……………………………………………………………………………………………………xii

Plagiarism Result ……………………………………………………………………………………………………xvii

Curriculum Vitae ……………………………………………………………………………………………………xxiii

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 LIST OF TABLES
Table 1: Total Respondents ………………………………………………………………page 19

Table 2: Verbal description arrived using the following

arbitrary numerical guide …………………………………………………………………page 21

Table 3: Frequency and Percentage Distribution of the

Respondents According to Genders ………………………………………………page 26

Table 4: Frequency and Percentage Distribution of the

Respondents According to Age …………………………………………………………page 27

Table 5: Frequency and Percentage Distribution of the

Respondents According to Courses ………………………………………………page 28

Table 6: Weighted Mean and Verbal Interpretation of Level of

Student Engagement in Terms of Teacher-Student Interaction

………………………………………………………………………………………………………page 29

Table 7: Weighted Mean and Verbal Interpretation of Level of

Student Engagement in Terms of Learning

Community ……………………………………………………………………………………………………………page 31

Table 8:Weighted Mean and Verbal Interpretation of Level of

Student Engagement in Terms of Instructional

Style ………………………………………………………………………………………………………………………page 32

Table 9:Weighted Mean and Verbal Interpretation of Level of

Student Engagement in Terms of Classroom Management Style

………………………………………………………………………………………………………………………………………page 34

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Table 10: Weighted Mean and Verbal Interpretation of Level

of Student Engagement in Terms of Supporting Family

Environment ……………………………………………………………………………………………………page 35

Table 11: Average weighted mean, Quantitative description

and ranking of factors on level of student

Engagement ………………………………………………………………………………………………………page 37

Table 12: Test of Relationship between Age and Level of

Student Engagement …………………………………………………………………………………page 39

Table 13: Test of the difference between genders of the

respondents and level of student engagement ………………page 41

Table 14: Test of the difference between Courses and level

of student engagement …………………………………………………………………………page 42

LIST OF FIGURE
Figure 1:Paradigm of the Study …………………………………………………page 13

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 ABSTRACT

The main purpose of the researchers is to know and to

improve the level of student engagement. The setting of the

study was in PHINMA Araullo University-South Campus, H.

Conception Maharlika Highway, Cabanatuan City. The

respondents were CMA freshmen Students of PHINMA Araullo

University-South Campus. This study used descriptive

research in order to determine the level of student

engagement of CMA freshmen students of PHINMA Araullo

University-South Campus.The researcher used two kinds of

method to gather data, it was primary and secondary data. In

primary data, the researchers used survey questionnaire.

When it comes from secondary data, the researchers gathered

information through books, published research study and some

website that are related to the study.The factors

influencing the levels of engagement among the study

participants into five major clusters: (1) Teacher-Students

Interactions (2) Learning Community (3)Instructional Style

(4) Classroom Management Style (5) Supporting Family

Environment.

The research used frequency count and percentage in

describing the profile and Weighted Mean, T-Test, Pearson’s

moment of correlation, and ANOVA (Analysis of Variances) in

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order to gathered data. There were four features under the

demographic profile, which includes age, gender and course.

In terms of age, majority of the respondents were female

with the total frequency of 102, with the percentage of

69.39%. In terms of gender, majority of the respondents were

17years old-19years old with the total frequency of 134,

with the percentage of 91.16%. Next is course, majority of

the respondents were BSA and BSBA-MM with the total

frequency of 53, with the percentage of 36.05%.