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OVERVIEW

ABOUT

Zacky Tyme Media is company wide range of services and video production aimed at
promoting businesses, brands, products, or services online. These services often include
search engine optimization (SEO), social media marketing, content marketing, influencer
marketing, video editing, directing, documentary shooting and more.

Vision Statement: Driving Results

Mission Statement: empower businesses to thrive in the digital age by delivering


innovative, data-driven marketing solutions that drive tangible results

 BACKGROUND

Zacky Tyme Media focused on building a strong foundation by assembling a team of


talented professionals with expertise in various aspects of digital marketing, videography,
and content creation. Through strategic partnerships and collaborations with local
businesses and organizations, Zacky Tyme Media quickly gained recognition for its creativity,
reliability, and dedication to client satisfaction.
Social media plan for Ultimate Tracking Uganda,
Focusing on promoting its telematics solutions for vehicle tracking, fleet
management, fuel monitoring, and home security systems:

MAIN OBJECTIVE

 Increase brand awareness


 Generate leads for Ultimate Tracking Uganda's telematics solutions.
 Drive traffic through to you shop band achieve
SOCIAL MEDIA PLATFORMS

 Facebook, LinkedIn, Twitter, and Instagram, TikTok, Pinterest, website feed,

CONTENT STRATEGY: {WHAT WE DO}

 Educational Content: Share posts, infographics, and videos explaining the


benefits of telematics solutions, such as increased vehicle security, fuel
savings, and improved fleet management.
 Customer Testimonials: Highlight success stories and testimonials from
satisfied clients who have benefited from Ultimate Tracking Uganda's services.
 Product Demonstrations: Create engaging videos demonstrating the
features and functionalities of the tracking devices, fleet management
software, and home security systems.
 Industry Insights: Share relevant industry news, trends, and insights related
to telematics, fleet management, and home security.
 Promotions and Offers: Periodically promote discounts, special offers, and
package deals to incentivize potential customers to inquire about the services.
 User-Generated Content: Encourage customers to share their experiences
using Ultimate Tracking Uganda's solutions through testimonials, photos, and
videos.
 Respond promptly to comments, messages, and inquiries from followers to
build rapport and trust.
 Initiate discussions, polls, and Q&A sessions to encourage engagement and
gather feedback from the audience.
 Establish protocols for addressing negative feedback, customer complaints, or
potential social media crises.
 Respond professionally and transparently to resolve issues and maintain the
company's reputation.
PAID ADVERTISING STRATEGY{ PAID POST LIKE BOOSTING FACEBOOK
&PAYING TWITTEE ADS

 Utilize targeted advertising on Facebook and Instagram to reach potential


customers based on demographics, interests, and behaviours through paid
advert to reach large audience
 Run sponsored posts and ads highlighting key features and benefits of
Ultimate Tracking Uganda's telematics solutions.
 Implement retargeting campaigns to re-engage website visitors who have
shown interest but haven't yet converted.

INFLUENCER PARTNERSHIPS:

 Collaborate with influencers or industry experts in the transportation, logistics,


and security sectors to endorse Ultimate Tracking Uganda's solutions.
 Partner with local influencers in Uganda who have a strong presence and
credibility among the target audience.

CONCLUSION

By implementing this comprehensive social media plan, Ultimate Tracking Uganda


can effectively showcase its telematics solutions, engage with its target audience, and
drive business growth in Uganda's market.

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