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Crafting a comprehensive literature review on corporate social responsibility (CSR) in PDF format

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It has an organisational pattern that combines synthesis and summary. Download Free PDF View
PDF CORPORATE SOCIAL RESPONSIBILITY: REVIEW OF LITERATURE Athapaththu
Amila Download Free PDF View PDF See Full PDF Download PDF Loading Preview Sorry,
preview is currently unavailable. It is promoting itself as a notable corporate citizen and has turned
CSR around from a cost of doing business into a profitable enterprise and been commended for it.
The CSR concept -was initially used by national companies more as a marketing and media coverage
instrument, rather than for its ethical values. The second C implies the category for Commitment,
whereas it defines Business is committed for social welfare. By anticipating a positive branding
image, an organization can become famous or familiar for being benefitted financially as well
socially. Download Free PDF View PDF Do Companies Benefit by CSR. As time went by, it became
clear that-the business environment is a key element in finding solutions to community issues. The
first one is skeptic view whereas Corporate Social Responsibility is defined against the philosophy of
freedom and the aspect of democracy, whereas it is disappointing that the business focuses on its
motivation of wealth maximization along with the responsibility towards social welfare. To retain the
loyal customer is most effective by CSR program. Download Free PDF View PDF CORPORATE
SOCIAL RESPONSIBILITY (CSR) (Study of practicesof Leading Corporate Houses) Journal
ijmr.net.in(UGC Approved) Corporate Social Responsibility refers to ensuring the success of the
business by inclusion of social and environmental considerations into a company’s operations.
McDonald's has set good examples of social responsibility. The third factor named customer
orientation factor accounted for two while the fourth factor named balancing factor accounted for
the remaining two original factors. According to the act, every business organization is a responsible
player to build an equitable society and for that CSR should be a part of the DNA of every
organization. Business is a creative entrepreneurial process that provides livelihoods for the majority
of the world’s people. The factor analysis reduces them to four factors as corporate image factor that
captured four original factors, while the efficiency factor captured three original factors. The third C
means of the category for Communication whereas it reduces the communication gap between the
business and the society and other stakeholders beyond the business partners. You can download the
paper by clicking the button above. The third one is the Integrative Model whereas this model
considers that business must attain social goal into the core practice of business philosophy and
business is fully integrated with the goal of economic benefit and social contribution. In that case,
the CSR program is a great evaluation to divert the customer from other products as when people
will come to know that this firm is engaged with a continuous social contribution by the means of
CSR program. The main objective of the article will be to find out, how McDonald's implements
CSR towards employees, customers, supply partners and the community. Thus, for being a steward
of the necessities and needs of society, the business is deemed to be responsible for the welfare of
society. It has been seen form the review of the existing literature that business needs the
cooperation and collaboration of these groups who have some stake in the organization, organization
need to manage them properly. Previously only few companies use to do something for the
betterment of the society. In today's business world, there are many strategies being used to run
business. You can download the paper by clicking the button above. First one is Economic Model
whereas it is assumed that business is responsible to meet up the economic functions towards the
society under the responsibility of CSR Program because business are created for the society and
business must follow all obligations of society to operate the business and they are ethically obliged
to contribute for society as the business is established by the society. It also means contributing
positively to society and managing your organization’s environmental impact. The demand for results
is related to a poor adoption of CSR in small companies, especially in the gastronomy business.
Hence, CSR is a contribution to sustainable development, implying the way a company balances its
economic, environmental and social objectives while addressing stakeholder expectations and
enhancing shareholder value.
The third one is realist view whereas it assembles the best model of the alliance that Corporate Social
Responsibility isn’t just about the practice of wealth maximization, assets valuation, increase of
profit, fundraises but it should be the practice by the organizations to put resources into communities
for the welfare of the socially disadvantaged people to resolve or reduce their social issues. You can
download the paper by clicking the button above. The “Stakeholder” concept provides a theoretical
framework for analyzing the relationships of a corporation with relevant constituencies in its
industry, as well as its political, social, economic and legal environment. Hence, the significance of
this paper is not only to increase related stakeholders' understanding of CSR, resulting in the
achievement of long term sustainability, but also fill in the academic gap of CSR, especially for
catering business in Poland. It has been seen form the review of the existing literature that business
needs the cooperation and collaboration of these groups who have some stake in the organization,
organization need to manage them properly. It is promoting itself as a notable corporate citizen and
has turned CSR around from a cost of doing business into a profitable enterprise and been
commended for it. But, most of the researches that have been conducted with regard to CSR were
mainly focused on macro perspective with their great emphasis on the relationship between CSR
initiatives and financial performance. In 1970, Milton Friedman was the first scholar who wrote an
article regarding the responsibilities of corporations. Nowadays CSR can drive companies to succeed
in business by increasing sales volume and brand awareness and also added advantage over their
competitors. The third C means of the category for Communication whereas it reduces the
communication gap between the business and the society and other stakeholders beyond the business
partners. In a current scenario, organizations have failed to take responsibility for what they are
operating, so it is needed to consider the real cost of their functioning which brings a focus toward
the environmental and social concerns. We reviewed some survey reports made on CSR before and
after the Indian companies act, 2013. Dr Ramakrishnan Ramachandran Corporate social
responsibility (CSR) is a concept, whereby organizations consider the interests of society by taking
responsibility for the impact of their activities on all those stakeholders in all aspects of their
operations. A summary represents important information of the given source and synthesis is
reorganising and reshuffling of this information in form of investigation or research planning (
Crowther and Seifi eds., 2018 ). Literature review provides a new interpretation of old as well as
new information. CSR Philanthropic Model considered CSR program as an investment as it will
increase brand or public relations of the business image to the market. To retain the loyal customer is
most effective by CSR program. In this study authors attempts to explain various benefits that
corporates reap if they are more involved in socially responsible activities on the basis of the
existence of various previous research. CSR program engages representatives to use the corporate
resources available for the betterment of the society. The importance of Corporate Social
Responsibility is so large because to increase the sales of the product and to create a positive image in
the competitive market the practice of Corporate Social Responsibility is a must. In this scenario, the
following paper examines the broad progress of the ideas behind the concept though its origins and
evolution in a country focus approach, practices implementation and literature available from
different auth. The CSR concept -was initially used by national companies more as a marketing and
media coverage instrument, rather than for its ethical values. According to the act, every business
organization is a responsible player to build an equitable society and for that CSR should be a part of
the DNA of every organization. The main objective of a literature review is to evaluate sources and
provide advise to reader on relevant research. Agreeing on the premise that CSR activities should be
conducted on selfless motive however previous studies have reported that CSR provides multiple
benefits to the corporates as well. After that academicians started to look at the concept of CSR in
more details, and made a move from the general debates discussing about the legitimacy of CSR to
other perspectives to get deeper understanding about the concept of CSR. It also increases the
goodwill of the firm and develops a better reputation of the firm or the familiarity of the firm within
the society or its community. The demand for results is related to a poor adoption of CSR in small
companies, especially in the gastronomy business. If they being served in a better way, definitely it
will help the organization to sustain. Purpose: The aim of this paper is presentation of the activities
of food service companies in the area of social responsibility on example of international fast food
chain-McDonald's. It is an in-depth review made by using scholarly publications and articles (
Schrempf-Stirling, Palazzo, and Phillips, 2016. ). A literature review consists of a systematic
examination of prior work of other scholars.
The factor analysis reduces them to four factors as corporate image factor that captured four original
factors, while the efficiency factor captured three original factors. It also increases the goodwill of
the firm and develops a better reputation of the firm or the familiarity of the firm within the society
or its community. The first C means of the category for Conviction whereas it is about realistic or
actual improvement towards the business implementation and execution. It means satisfying your
shareholders’ and customers’ demands while also managing the expectation of other stakeholders
such as employeessuppliers and the community at large. The purpose of this is to develop a
contrarian viewpoint in body of literature. Moreover, this CSR Integrative Model states that there
must have a relationship between profit and social responsibility because profit should be shared
within the social community for the development as well as welfare or largely societal infrastructure
development. To retain the loyal customer is most effective by CSR program. A loyal customer who
knows about the regular contribution of the firm’s CSR program, then he or she is initiated to buy
the product of that firm every time as they think that they are also contributing to the society by
buying the product of the firm. After that academicians started to look at the concept of CSR in
more details, and made a move from the general debates discussing about the legitimacy of CSR to
other perspectives to get deeper understanding about the concept of CSR. For this thesis was
decided to choose McDonald's corporation as a case study. The increment in academic and
practitioner interest in “Corporate Social Responsibility (CSR) has led the development of a set of
definitions regarding the concept and their application” (Jamali and Mirshak 2007). The importance
of Corporate Social Responsibility is so large because to increase the sales of the product and to
create a positive image in the competitive market the practice of Corporate Social Responsibility is a
must. If they being served in a better way, definitely it will help the organization to sustain. But,
most of the researches that have been conducted with regard to CSR were mainly focused on macro
perspective with their great emphasis on the relationship between CSR initiatives and financial
performance. The second C implies the category for Commitment, whereas it defines Business is
committed for social welfare. As a consequence of competitive markets, several entities must
endeavor to reveal a picture of themselves as highly socially responsible enterprises. The demand for
results is related to a poor adoption of CSR in small companies, especially in the gastronomy
business. CSR Philanthropic Model assumes that there are some occasions may held for charity work
because CSR helps to increase public relation within the society and increase product branding by
the program of CSR towards the society. Dr Ramakrishnan Ramachandran Corporate social
responsibility (CSR) is a concept, whereby organizations consider the interests of society by taking
responsibility for the impact of their activities on all those stakeholders in all aspects of their
operations. From, business point of view, Corporate Social Responsibility increases the product’s
brand value of the organization. This report contains literature review of Corporate social
responsibility. Analysis of CSR within an organisation is explained and effective recommendations
are made for the key issues of CSR. This is one of the famous restaurants all over the world.
Purpose: The aim of this paper is presentation of the activities of food service companies in the area
of social responsibility on example of international fast food chain-McDonald's. To browse
Academia.edu and the wider internet faster and more securely, please take a few seconds to upgrade
your browser. There are different type of literature reviews described below- Argumentative review-
This describes literature selected for supporting an argument or philosophical problem discussed in
the literature. Interest of the topic of corporate social responsibility has growing rapidly. As time
went by, it became clear that-the business environment is a key element in finding solutions to
community issues. Many companies have started to engage in CSR as strategy in order to gain
benefits that can give them an added advantage over their competitors. Corporate social
responsibility is defined as a business approach that helps in sustainable development of the company
by providing social, economic and environmental benefits.
To connect with customers CSR is most effective It is most important to build relations or connection
with the customer as it is much required for the business to increase the loyal customer. It is true that
organizations are associated with the social issues to resolve, they may get extra benefit from the
people of the society because it is the form of creating relationships with clients and their
neighborhoods improve the brand’s image (Collier, 2018). The fifth C means of the category for
credibility whereas business should be realized that the ability of the business relies upon the
credibility of the social welfare. It is only possible when the public relation between the business and
society is increased and it is done by the practice of CSR program. CSR program engages
representatives to use the corporate resources available for the betterment of the society. As a
consequence of competitive markets, several entities must endeavor to reveal a picture of themselves
as highly socially responsible enterprises. The aim of this paper is to understand the importance of
CSR for the economic development of the society. The importance of Corporate Social
Responsibility is so large because to increase the sales of the product and to create a positive image in
the competitive market the practice of Corporate Social Responsibility is a must. The main objective
of the article will be to find out, how McDonald's implements CSR towards employees, customers,
supply partners and the community. Hence, the significance of this paper is not only to increase
related stakeholders' understanding of CSR, resulting in the achievement of long term sustainability,
but also fill in the academic gap of CSR, especially for catering business in Poland. But, most of the
researches that have been conducted with regard to CSR were mainly focused on macro perspective
with their great emphasis on the relationship between CSR initiatives and financial performance. The
third C means of the category for Communication whereas it reduces the communication gap
between the business and the society and other stakeholders beyond the business partners. Download
Free PDF View PDF Do Companies Benefit by CSR. The first C means of the category for
Conviction whereas it is about realistic or actual improvement towards the business implementation
and execution. We reviewed some survey reports made on CSR before and after the Indian
companies act, 2013. The fourth C means of the category for Consistency whereas it is considered as
the continuous improvement of the business with a continuous contribution towards the society for
social welfare. To help business in the competitive market because the competition of the business in
this global world is increasing day by day. The first one is skeptic view whereas Corporate Social
Responsibility is defined against the philosophy of freedom and the aspect of democracy, whereas it
is disappointing that the business focuses on its motivation of wealth maximization along with the
responsibility towards social welfare. Many companies have started to engage in CSR as strategy in
order to gain benefits that can give them an added advantage over their competitors. The factor
analysis reduces them to four factors as corporate image factor that captured four original factors,
while the efficiency factor captured three original factors. Findings: Since last year's McDonald's has
been seen to adopt a more proactive strategy on CSR. The demand for results is related to a poor
adoption of CSR in small companies, especially in the gastronomy business. A summary represents
important information of the given source and synthesis is reorganising and reshuffling of this
information in form of investigation or research planning ( Crowther and Seifi eds., 2018 ).
Literature review provides a new interpretation of old as well as new information. To browse
Academia.edu and the wider internet faster and more securely, please take a few seconds to upgrade
your browser. The purpose of this is to develop a contrarian viewpoint in body of literature. The third
one is realist view whereas it assembles the best model of the alliance that Corporate Social
Responsibility isn’t just about the practice of wealth maximization, assets valuation, increase of
profit, fundraises but it should be the practice by the organizations to put resources into communities
for the welfare of the socially disadvantaged people to resolve or reduce their social issues. It has
been instrumental in bringing about sustainable development. CSR is becoming an important issue in
the food service business. Download Free PDF View PDF CORPORATE SOCIAL
RESPONSIBILITY: REVIEW OF LITERATURE Athapaththu Amila Download Free PDF View
PDF See Full PDF Download PDF Loading Preview Sorry, preview is currently unavailable.
By anticipating a positive branding image, an organization can become famous or familiar for being
benefitted financially as well socially. McDonald's has a good reputation in terms of social
responsibility. However, no such study has been witnessed so far that could explain the nature of the
amount involved in the CSR spending. To browse Academia.edu and the wider internet faster and
more securely, please take a few seconds to upgrade your browser. This paper is also an attempt to
present a conceptual analysis of the CSR spending before and after its legitimation in India which
will help us to determine whether it should be treated as an investment opportunity or a forced
liability. It is true that organizations are associated with the social issues to resolve, they may get
extra benefit from the people of the society because it is the form of creating relationships with
clients and their neighborhoods improve the brand’s image (Collier, 2018). A loyal customer who
knows about the regular contribution of the firm’s CSR program, then he or she is initiated to buy
the product of that firm every time as they think that they are also contributing to the society by
buying the product of the firm. The corporate social responsibility (CSR) is the company's strategy,
based on the assumption that business is responsible for the society within which it operates.
Nowadays CSR can drive companies to succeed in business by increasing sales volume and brand
awareness and also added advantage over their competitors. It also means contributing positively to
society and managing your organization’s environmental impact. The term is not a new concept
(Taneja, Taneja and Gupta, 2011) it was developed since 1950?s. Analysis of CSR within an
organisation is explained and effective recommendations are made for the key issues of CSR. The
fifth C means of the category for credibility whereas business should be realized that the ability of
the business relies upon the credibility of the social welfare. A summary represents important
information of the given source and synthesis is reorganising and reshuffling of this information in
form of investigation or research planning ( Crowther and Seifi eds., 2018 ). Literature review
provides a new interpretation of old as well as new information. According to the act, every business
organization is a responsible player to build an equitable society and for that CSR should be a part of
the DNA of every organization. The evidence presents a case that the corporation is implementing
CSR policies as a means to greater profitability. McDonald's has set good examples of social
responsibility. For this thesis was decided to choose McDonald's corporation as a case study. If they
being served in a better way, definitely it will help the organization to sustain. So, business has no
legal bindings to contribute for social welfare and they are fee to organize or arrange a charity
program for donating money for the people of society who are disadvantaged in society. Interest of
the topic of corporate social responsibility has growing rapidly. The fourth C means of the category
for Consistency whereas it is considered as the continuous improvement of the business with a
continuous contribution towards the society for social welfare. The key issues of CSR activities in
business and areas to be focused for CSR are discussed. This is one of the famous restaurants all
over the world. The second one is Philanthropic Model whereas this model defines that business is
always free to contribute for the society and the welfare for the disadvantaged people of the society.
The increment in academic and practitioner interest in “Corporate Social Responsibility (CSR) has
led the development of a set of definitions regarding the concept and their application” (Jamali and
Mirshak 2007). The demand for results is related to a poor adoption of CSR in small companies,
especially in the gastronomy business. On the other hand, CSR also became legitimate spending
stipulated in the Indian companies act, 2013. The second one is a utopian view whereas Corporate
Social Responsibility defined as an obligation of the business organization to society moved by the
business activities along with their business partners or the shareholders or the investors, and
particularly the vulnerable aspect that might be misused by the activity of the organization. It has
been instrumental in bringing about sustainable development.
As they feel all the stakeholders are the integral part of any business organization. Purpose: The aim
of this paper is presentation of the activities of food service companies in the area of social
responsibility on example of international fast food chain-McDonald's. The second one is a utopian
view whereas Corporate Social Responsibility defined as an obligation of the business organization
to society moved by the business activities along with their business partners or the shareholders or
the investors, and particularly the vulnerable aspect that might be misused by the activity of the
organization. The aim of this paper is to understand the importance of CSR for the economic
development of the society. The “Stakeholder” concept provides a theoretical framework for
analyzing the relationships of a corporation with relevant constituencies in its industry, as well as its
political, social, economic and legal environment. In this study authors attempts to explain various
benefits that corporates reap if they are more involved in socially responsible activities on the basis
of the existence of various previous research. Business is a creative entrepreneurial process that
provides livelihoods for the majority of the world’s people. It is true that organizations are associated
with the social issues to resolve, they may get extra benefit from the people of the society because it
is the form of creating relationships with clients and their neighborhoods improve the brand’s image
(Collier, 2018). After that academicians started to look at the concept of CSR in more details, and
made a move from the general debates discussing about the legitimacy of CSR to other perspectives
to get deeper understanding about the concept of CSR. It also increases the goodwill of the firm and
develops a better reputation of the firm or the familiarity of the firm within the society or its
community. The fifth C means of the category for credibility whereas business should be realized
that the ability of the business relies upon the credibility of the social welfare. The factor analysis
reduces them to four factors as corporate image factor that captured four original factors, while the
efficiency factor captured three original factors. To help business in the competitive market because
the competition of the business in this global world is increasing day by day. In today's business
world, there are many strategies being used to run business. The first one is skeptic view whereas
Corporate Social Responsibility is defined against the philosophy of freedom and the aspect of
democracy, whereas it is disappointing that the business focuses on its motivation of wealth
maximization along with the responsibility towards social welfare. In a current scenario,
organizations have failed to take responsibility for what they are operating, so it is needed to
consider the real cost of their functioning which brings a focus toward the environmental and social
concerns. It has been instrumental in bringing about sustainable development. The corporate social
responsibility (CSR) is the company's strategy, based on the assumption that business is responsible
for the society within which it operates. The evidence presents a case that the corporation is
implementing CSR policies as a means to greater profitability. On the other hand, CSR also became
legitimate spending stipulated in the Indian companies act, 2013. To improve the branding image of
the firm CSR is most applicable. It also means contributing positively to society and managing your
organization’s environmental impact. CSR Philanthropic Model assumes that there are some
occasions may held for charity work because CSR helps to increase public relation within the society
and increase product branding by the program of CSR towards the society. Corporate social
responsibility is defined as a business approach that helps in sustainable development of the company
by providing social, economic and environmental benefits. Using a difference-in-difference
approach, we found that before the legitimation of CSR the performance found to be better than post
CSR legislation. The fourth C means of the category for Consistency whereas it is considered as the
continuous improvement of the business with a continuous contribution towards the society for social
welfare. So, business has no legal bindings to contribute for social welfare and they are fee to
organize or arrange a charity program for donating money for the people of society who are
disadvantaged in society. McDonald's has a good reputation in terms of social responsibility. The
third one is the Integrative Model whereas this model considers that business must attain social goal
into the core practice of business philosophy and business is fully integrated with the goal of
economic benefit and social contribution. CSR program engages representatives to use the corporate
resources available for the betterment of the society.

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