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But, most of the researches that have been conducted with regard to CSR were mainly focused on
macro perspective with their great emphasis on the relationship between CSR initiatives and financial
performance. In coming years 2015-17 there is slight improvement in expenditure on CSR activities.
The term is not a new concept (Taneja, Taneja and Gupta, 2011) it was developed since 1950?s. To
browse Academia.edu and the wider internet faster and more securely, please take a few seconds to
upgrade your browser. CSR Philanthropic Model considered CSR program as an investment as it
will increase brand or public relations of the business image to the market. The purpose of this
research is to analyzed the initiative taken by the eligible Indian companies’ under the provision of
Corporate Social Responsibility (Sec 135) of The Companies Act 2013.Study was carried out on a
200 Indian companies (100 from public sector and 100 from the private sector and secondary data
obtained from their Website, Annual report, CSR policy, CSR report, etc. Corporate social
responsibility is defined as a business approach that helps in sustainable development of the company
by providing social, economic and environmental benefits. Law and policies have acted as a catalyst
in the process of social transformation of people. First one is Economic Model whereas it is assumed
that business is responsible to meet up the economic functions towards the society under the
responsibility of CSR Program because business are created for the society and business must follow
all obligations of society to operate the business and they are ethically obliged to contribute for
society as the business is established by the society. The part they will spend on is Corporate Social
Responsibility (CSR). India basically requires this as a third world country and striving to develop
its economy by inclusive growth. India has been ranked 131st out of 188 countries, as per latest
Human Development Report (HDR) 2017 by the United Nations Development Program (UNDP)
and Oxfam an International NGO also Reported that- The richest 1% in India cornered 73% of the
wealth generated, that shows the biggest income inequality. Download Free PDF View PDF AN
OVERVIEW OF CORPORATE SOCIAL RESPONSIBILITY (CSR) INITIATIVES IN INDIA.
Rising economies like India have also witnessed a number of firms actively occupied in CSR
activities, and the Ministry of Corporate Affairs has come up with deliberate guidelines for firms to
follow. As per United Nations and the European Commission, Corporate Social Responsibility
(CSR) leads to triple bottom-line: profits, protection of environment and fight for social justice. The
second C implies the category for Commitment, whereas it defines Business is committed for social
welfare. India is the first country to implement it compulsorily. Introduction: It reflects the main
intro of that topic. According to Bowen, “CSR refers to the obligations of businessmen to pursue
those policies to make those decisions or to follow those lines of relations which are desirable in
terms of the objectives and values of our society.” The CSR activities need to be in tune with
effective strategic policies so that the aim of sustainable environmental, social and economic
progress may be achieved. The third one is the Integrative Model whereas this model considers that
business must attain social goal into the core practice of business philosophy and business is fully
integrated with the goal of economic benefit and social contribution. Further sections deals with the
methodology adopted for the study. New legal mandates were imposed to ensure equal employment
opportunities, product safety, worker safety, and environmental protection. It has been seen form the
review of the existing literature that business needs the cooperation and collaboration of these
groups who have some stake in the organization, organization need to manage them properly. The
main purpose of the study is to analyze the viewpoint of different organizations that how they
consider this CSR spending. India has entered or taken a transformational change by including into
new CSR activities. The term corporate responsibility has been captioned under many names
including corporate citizenship, social responsibility. Businesses become aware of their social
responsibilities through pressure exerted by their stakeholders. CSR Integrative Model classified the
social goal as strategic missions of the business organization and it is the central point of business to
set the social goals. It was also defined by Bowen that, owners are expected to practice those
strategies, resolutions and deeds that put them in an advantageous position and align their goals to
all those important purposes which society hol. The importance of CSR emerged drastically in the
last decade.
In coming years 2015-17 there is slight improvement in expenditure on CSR activities. In this
connection Indian business world should go beyond their economic and legal obligations to establish
mutual trust and accept responsibilities related to the betterment of society. The factor analysis
reduces them to four factors as corporate image factor that captured four original factors, while the
efficiency factor captured three original factors. Through this paper, we made an attempt to see the
nature of CSR adopted by different organizations, whether it is voluntary or mandatory. However,
there are some grey areas in this provision and related rules which need further clarification for more
efficient implementation of the Act. Finally, the paper has suggested a robust framework in the field
of CSR by reviewing the cutting-edge research initiatives of the enterprises. This paper examines
howIndia’s top companies view, and conduct their CSR, identifies key CSR practicesand maps these
against Global Reporting Initiative standards. Further sections deals with the methodology adopted
for the study. Methodology: This paper is based on qualitative research design consisting of review
of literature through secondary sources of data collection. Companies are continuously contributing
towards the economic, social and environmental development of the societies Download Free PDF
View PDF Indian Enterprises Initiatives on Corporate Social Responsibility: A Suggested
Framework Kolluru Srinivas ABSTRACT The paper tries to explore the trends of Corporate Social
Responsibility (CSR) of Indian enterprises. India is the first country to implement it compulsorily.
Here so many companies are doing their business and making a lot of profit by using the resources of
this country. So, business has no legal bindings to contribute for social welfare and they are fee to
organize or arrange a charity program for donating money for the people of society who are
disadvantaged in society. When these corporate shares a little of their prosperity for the development
of a country in form of providing education, food, healthcare, skill development, rural development,
sport etc. A loyal customer who knows about the regular contribution of the firm’s CSR program,
then he or she is initiated to buy the product of that firm every time as they think that they are also
contributing to the society by buying the product of the firm. The literature review of Corporate
Social Responsibility interprets different hypotheses, theories, models, and research papers. CSR as
described by Lord Holme and Richard Watts in 'Making Good Business Sense'. Rising economies
like India have also witnessed a number of firms actively occupied in CSR activities, and the
Ministry of Corporate Affairs has come up with deliberate guidelines for firms to follow. LR is
adopted by various students and PhD holders to prepare thesis, dissertation and articles. CSR is an
entrance point for considerate a number of firm-related and communal issues and responding to them
in a firm's business policy. The fourth one is Social Web Model whereas business as the prime citizen
of the society are ethically responsible to contribute for the society as they are the most important
part of the society and also the most important member of the society because they do business for
society and earn benefit from the society. You can download the paper by clicking the button above.
It also includes the deep research on corporate social responsibility. There have been increasing
numbers of companies engaged in CSR. Companies have become extra crystal clear in accounting
and display public reporting due to force from various stakeholders. The term is not a new concept
(Taneja, Taneja and Gupta, 2011) it was developed since 1950?s. To browse Academia.edu and the
wider internet faster and more securely, please take a few seconds to upgrade your browser. The part
they will spend on is Corporate Social Responsibility (CSR). This paper studies the Corporate Social
Responsibility initiatives taken by Indian Companies. Interest of the topic of corporate social
responsibility has growing rapidly.
It is an in-depth review made by using scholarly publications and articles ( Schrempf-Stirling,
Palazzo, and Phillips, 2016. ). A literature review consists of a systematic examination of prior work
of other scholars. The new CSR provision and its proper implementation can take India toward the
next level of development. Society began to expect business to voluntarily participate in solving
societal problems whether they had caused those problems or not. It is often referred to as business
responsibility and an organization's action on environmental, ethical, social and economic issues. The
agri-food sector has a strong impact on the economy, the environment and the society of each nation.
India is the first country to implement it compulsorily. Download Free PDF View PDF
CORPORATE SOCIAL RESPONSIBILITY: REVIEW OF LITERATURE Athapaththu Amila
Download Free PDF View PDF See Full PDF Download PDF Loading Preview Sorry, preview is
currently unavailable. CSR program engages representatives to use the corporate resources available
for the betterment of the society. Law and policies have acted as a catalyst in the process of social
transformation of people. Literature review of authors helps the students to analyse certain facts and
also changes the criteria of dealing crucial matters in society ( Literature Review, 2019). This paper
explains that if this goal has to be realized then the CSR approach of corporate has to be in line with
their attitudes towards setting clear mainstream business objectives, undertaking potential
investments, measuring and reporting performance publicly. Where one side India has a lot of
industrial activity, good economic condition and people have high income but on another side
inequality in income, regional disparities in education, health and living standards also exist. CSR is
treated as a vehicle through which companies give something back to the society. Here so many
companies are doing their business and making a lot of profit by using the resources of this country.
The efforts of CSR, in India, have grown steadily over the past decade. For empirical analysis, we
have analyzed 100 listed companies’ financial reports to know whether CSR mandate impact their
performance or not. To improve the branding image of the firm CSR is most applicable. India is the
first country to implement it compulsorily. However, there is a collective and well-known view on
protecting the atmosphere and stakeholders welfare. With the enactment of Companies Act in the
year 2013 and subsequent amendments there to, the concept of Corporate Social Responsibility
(CSR) has entered a new phase of evolution i.e. from being a voluntary activity to a statutory
responsibility. India is a developing country,there are immense opportunities for progress here.
Interest of the topic of corporate social responsibility has growing rapidly. The second one is
Philanthropic Model whereas this model defines that business is always free to contribute for the
society and the welfare for the disadvantaged people of the society. To presents a relevant article it is
necessary to write understandable brief which is the main part of the review. It also includes the
deep research on corporate social responsibility. So, business has no legal bindings to contribute for
social welfare and they are fee to organize or arrange a charity program for donating money for the
people of society who are disadvantaged in society. This report contains literature review of
Corporate social responsibility. The effectiveness of the CSR activity has been measured on the bases
of information given in the Annual Report of Ministry of Corporate Affairs. This assignment
includes the meaning of Literature review and its benefits and purposes to choose the literature
review and what does it achieve in society. Download Free PDF View PDF CORPORATE SOCIAL
RESPONSIBILITY (CSR) (Study of practicesof Leading Corporate Houses) Journal
ijmr.net.in(UGC Approved) Corporate Social Responsibility refers to ensuring the success of the
business by inclusion of social and environmental considerations into a company’s operations.
The fourth C means of the category for Consistency whereas it is considered as the continuous
improvement of the business with a continuous contribution towards the society for social welfare.
Over a last 30 to 40 years, there has been a steady increase in concern expressed about, and the
information produced by small and large organizational set ups in relation to their social and
environmental impacts. It will provide an overview of all of the Corporate Social Responsibility
(CSR) in India. Companies with high CSR standards are able to demonstrate their responsibilities to
the stock holders, employees, customers, and the general public. The basic purpose and aim of the
study are to describe and investigate the broad categories of Corporate Social Responsibility
Practices (CSRPs) of the top 10 Indian companies where it operates the business and their response
towards the surrounding community development environment. The term corporate responsibility
has been captioned under many names including corporate citizenship, social responsibility.
Information listed in this research paper is derived from CSR reports, Annual Reports, Press
Releases, White Papers and various references. This paper is also an attempt to present a conceptual
analysis of the CSR spending before and after its legitimation in India which will help us to
determine whether it should be treated as an investment opportunity or a forced liability. Even, the
can contribute by producing product for society. The last section enumerates the concluding
observation and lessons forfuture. Economist and philosopher Adam Smith suggested that the needs
and desires of society could best be met by the free interaction of individuals and organizations in
the marketplace. These reports provide a perspective on CSR perceptions of different business
organizations. CSR Philanthropic Model assumes that there are some occasions may held for charity
work because CSR helps to increase public relation within the society and increase product branding
by the program of CSR towards the society. To browse Academia.edu and the wider internet faster
and more securely, please take a few seconds to upgrade your browser. The study is divided into
various sections: After giving a genesis and background of the subject,the next section gives a
review of literature covering various facets and areas, which are touchedupon by corporate social
responsibility, including the arguments put forward both for and againstCSR. Law and policies have
acted as a catalyst in the process of social transformation of people. This paper explains that if this
goal has to be realized then the CSR approach of corporate has to be in line with their attitudes
towards setting clear mainstream business objectives, undertaking potential investments, measuring
and reporting performance publicly. It will provide an overview of all of the Corporate Social
Responsibility (CSR) in India. The continuing commitment of business to maintain the society
According to the World Business Council for Sustainable Development, the. A recent survey reveals
that 79 percent of Americans prefer to buy products of companies that actively engage in corporate
social responsibility events. CSR policy relates to the activities that are to be undertaken by the
company as. Download Free PDF View PDF Issues and Challenges in Corporate Social
Responsibility in India International Journal of Scientific Research in Science and Technology
IJSRST The idea about Corporate Social Responsibility (CSR) will be on presence since ancient
times. Secondary research is conducted for the Indian companies through their corporate web sites
pages containing information about their CSR initiatives. Introduction contains the short overview of
the matters which the researcher research from the months or may be from years. A literature review
is defined as simple summary of key sources. Nowadays, several literature presents substantial
evidence that CSR activities can play a significant role in enhancing a firm’s value (Mahfuja, 2013).
Six related Hypotheses were developed and subjected to statistical analysis, using the Chi-square
statistical method and two ways ANOVA without replication and some mathematical calculation. In
that case, the CSR program is a great evaluation to divert the customer from other products as when
people will come to know that this firm is engaged with a continuous social contribution by the
means of CSR program. To help business in the competitive market because the competition of the
business in this global world is increasing day by day. This paper studies the Corporate Social
Responsibility initiatives taken by Indian Companies.