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Mystery Guest Assessment: Applying Guestology Principles to

Evaluate Service Quality


CRITERION
Principles Details Rate
(100%)
Cleanliness  The area must be neat and clean.
 Trash cans are available
 Hand Sanitizers/hand washing area 15%
 No flies, bugs, or any other insects
 Proper hygiene
Staff Behavior  Courtesy
 Welcoming
 Patient
 Entertaining 15%
 Reliable
 Accommodating
 Serviceability
 Well-mannered
Communication  Uses formal communication
 Uses local language
 Clarity 10%
 Tone
Services, Product,  IHIP
Service Product  Quality
 Value 20%
 Strategy
 System
 8 Dimensions of quality for Service Product
Personalization  Versatile
 Trendy
 Unique 10%
 Eco-friendly establishment
 Implements sustainable practices
Over all Guest  Aesthetic
Experience  Conformance
 Features 20%
 Reliability
 Meet and exceed the expectations of its
guests
Proper Grooming  Wearing proper uniform
 Wearing hair net
 Proper personal hygiene 10%

Principles Feedbacks/Description/Reviews Rate

Cleanliness
Staff Behavior
Communication
Personalization
Overall Guest
Experience
Proper
Grooming

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