YOU'RE WORTH MORE

THAN THE PRICE OF 1ML!

Brainstorm/record your value over and above the cost of 1ml of filler, so you can shout about it in your
marketing, customer enquiries, and consultations. It is completely fine if the items in the below list do no all
apply to you. This exercise is just about raising yours and your patients' awareness of those that do.

Make Notes About Make Notes About

Value Type How This Applies To You How This Benefits The Patient

Profession. Are you a medical

professional and therefore
compelled/obliged to enhance
patients’ wellbeing above all
else?

Aesthetic training. Do you

regularly invest in your skills
to keep abreast of the latest
techniques?

Professional body
registration. Do you have
something to lose (your pin!)
unless you look after your
patients well?

Treatment specialism. Are

you particularly skilled
in one treatment, e.g. ‘lip queen’,
or whole-face-approach
facial analysis consultations?

Aftercare. Will you be with

patients all the way, not
ghosting them if anything
needs a tweak?
CONTINUED...

Make Notes About Make Notes About

Value Type
How This Applies To You How This Benefits The Patient

Experience. Have you seen x

number of patients over x
years?

Complications. Have you

undertaken a complications
course, and do you attend
annual basic life support
training?

Bedside manner. Are you:

caring, calming,
approachable, funny,
discreet etc? These are
indeed assets too.

Reviews/portfolio. Do you
have great reviews and/or
portfolio of work you can
invite patients to browse?

Support. Are you part of

clinical mentor/peer groups
you can call on the resources
of.

NOW, A CHALLENGE! Ask 10 of your patients what THEY find valuable about you as a
practitioner, so that you can add their feedback into the above list.