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Liliana Busuioc

Qualifications

- 15 years of experience in managerial positions


- Business to Government dialogue experience
- Advocacy and public policies for SMEs
- Project management experience
- Business development experience
- Non-profit organization experience
Education

2022 Marshall Memorial Fellow - German Marshall Fund of the United States

2022 The Leadership Academy for Development (LAD) at Stanford's Center on Democracy, Development
and the Rule of Law

2011-2013 Alexandru Ioan Cuza University of Iasi, Romania – Master in Business Administration

2000-2004 Free International University, Moldova – Accounting and Audit


Professional Roles

2015 - present Executive Director at the Alliance of Small and Medium Enterprises from Moldova

2017 - present Representative of AIM - Economic Council under the Prime Minister, the State Regulatory
Commission for Entrepreneurship, the Advisory Committee under the Ministry of Finance and Customs
Service, and the civil society platform with the Parliament of the Republic of Moldova.

2020 - present Board Member at Soros Foundation Moldova

2021 - present Board Member at the Organization of Entrepreneurship Development

2022 - present Vice President - the Advisory Council for Small and Medium Enterprises of Moldova
Professional experience
December 2015 - present Alliance of Small and Medium Enterprises from Moldova – Executive
Director
Responsibilities:
▪ Managing the overall operations activity and implementing the strategy approved by the Board
▪ Coordinating the main activities: community development, “first call resource” and advocacy
▪ Acting as the representative of the Association in dialogue with third parties: businesses, civil society
organizations, government officials, media, and developing partners
▪ Ensuring Advocacy activity through representation on business-to-government dialogue platforms,
engaging in public consultations, and work in advocacy committees
▪ Contributing to position papers and official statements of the association in regard to public policies
▪ Acting as community manager ensuring membership recruitment, activities, and communication

Achievements:
▪ Position AIM as the leading organization for SMEs
▪ Contribution to SMEs public policies elaboration and adoption through AIM annual Legislative Agenda
with a result of 1% of laws voted in the Parliament
▪ Contributed to membership recruiting and growing up to 130 companies from 9 industries
▪ Organized and coordinated more than 200 events
▪ Representing AIM in business-to-government dialogue and contributed to AIM membership position in the
Prime Minister’s Economic Advisory Council, Consultative committee within Customs Service, Consultative
committee within the Ministry of Finance, Consultative Platform of Civil Society Representatives at the
Parliament of the Republic Of Moldova; The Working Group of the State Commission for Regulating
Entrepreneurial Activity

September 2019 – October 2020 Project “Development of the SMEs ecosystem in the Republic of
Moldova” funded by the Swiss Agency for Development and Cooperation (SDC) – Project Manager
Responsibilities:
▪ Develop a detailed project plan to monitor and track progress
▪ Coordinate the project implementation
▪ Ensure that all project activities are delivered within scope and budget
▪ Project monitoring and evaluation
▪ Manage changes to the project scope, project schedule and project costs using appropriate verification
techniques and report to the donor

May 2018 – July 2019 Project “A Stronger Voice for Small Businesses” funded by the U.S.
Department of State and implemented by AIM – Project Manager
Responsibilities:
▪ Develop a detailed project plan to monitor and track progress
▪ Coordinate the project implementation
▪ Ensure that all projects activities are delivered within scope and within budget
▪ Project monitoring and evaluation
▪ Manage changes to the project scope, project schedule and project costs using appropriate verification
techniques and report to the donor

2011-2013 International Women’s Club of Moldova – Vice–President


Responsibilities:
▪ Project Manager for the Winter Charity Bazaar 2012 and 2011 editions.
▪ Organizing the monthly members General Meetings
▪ Participating in the Board‘s decision-making process related to the club's main activities: grants,
fundraising, and events planning
▪ Achievements:
▪ Organizing the Winter Charity Bazaar held at Moldexpo and represented by 50 participants: Embassies,
Diplomatic Missions accredited in Chisinau, NGOs, and crafts
▪ In 2011-2012, the amount of 92.000 USDThe event attracted 8000 visitors in one day

2011-2013 Publipan Moldova - Founder and Managing Director


Responsibilities:
▪ Starting the business, planning and implementing the business development strategy
▪ Driving sales and building key relationships with clients and suppliers
▪ Creating the distribution network in supermarkets and pharmacies
▪ Accounting and financial reporting of the company
Achievements:
▪ Produced 1.000.000 ecological paper bags and replaced plastic bags
▪ Realized the distribution in 20 supermarkets and 50 pharmacies through Chisinau

2008-2010 Publishing House Giraffe - Managing Director


Responsibilities:
▪ Starting the business, planning and implementing the business development strategy
▪ Driving sales and creating the distribution network
▪ Accounting and financial reporting of the company
▪ Developing new products
Achievements:
▪ Created the distribution network for books in 40 libraries
▪ Obtained the contract with Posta Moldovei and distributed the books in 400 branches throughout the
country
▪ Developed and published 20 books. Author of 3 books with children's poems

2007-2008 Dafnis Group of Companies and Honorary Consulate of Republic of Cyprus – Managing
Director
Responsibilities:
▪ Business development strategy elaboration
▪ ​Driving sales and building key relationships with clients
▪ Monitoring and controlling the company’s daily operational activity
▪ Managing clients complaints and customer satisfaction surveys conducting
▪ Human resources management
▪ Financial statements controlling
Achievements:
▪ Developed a new service for intercity courier by attracting two key clients: Mary Kay and Avon
▪ Increased the number of deliveries from 30-4000 packages per month
▪ Increased incomes by 1000%
▪ Employed and grown up the team from 7-24 persons
▪ Organized the Business Forum between the Chambers of Commerce from Cyprus and Moldova
2006-2007 Dafnis Group of Companies and Honorary Consulate of Republic of Cyprus - Chief
accountant and financial controller
Responsibilities:
▪ Establishing and maintaining financial records
▪ Preparing financial statements for Government Authorities
▪ Preparing budgets and financial reports for the Chairman
▪ Human resources ​documentation management
▪ Financial reporting to the Ministry of Foreign Affairs of the Republic of Cyprus
▪ Annual reporting to the auditors
Achievements:
▪ Elaborated a reporting system for pickups and deliveries which increased the number of packages
delivered on time
▪ Elaborated the analytical reporting system for the Chairman which gave the possibility to see the financial
situation of the company on a monthly basis

2003-2005 Free International University of Moldova – Accountant and Professor


Responsibilities:
▪ Accounting of fixed assets, materials, low-value items, and bank transactions
▪ Accounting of the University's library and printing house
▪ Running Financial and Managerial Accounting seminars
Achievements:
▪ Elected in this position as the best student on the course
▪ Active participation in the Financial Audit of the company’s 5 years activity.
Trainings
December 2021 - Group Facilitation Methods, by the Institute of Cultural Affairs UK
Feb – March 2019 “Project Management from A to Z”, 35 hours course by AdCognos

October 2019 - “Elaboration and Evaluation of Public Policies”, 40 Hours course by the Academy of Public
Administration within the Government of the Republic of Moldova

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