Testing

Product
Data
Week 4 Desember 2023
Testing
Product

Tanggal / Date :

25 Desember 2023
Nama Produk / Name Product :
Sepatu Sneaker Wanita
Suprim

HPP Rp 43.900
Harga Jual Rp 135.000
Margin Rp 91.100

Link Product OStock :

https://ostock.id/product/sepatu-sneaker-wanita-suprim-1-
NjU0MDhhMGE3MzFmODcxNjRmNmIxODQy

Test Result :

Total Closing Potensial

CTA Biaya Iklan CPR
Order Rate Profit

CTA CPR
Form
CTA Rp113,417 4 33.33% Rp28,354 Rp250,983
CPR
CTA
FORM

Page 1
Sepatu Sneaker Wanita Suprim Form

Struktur Kampanye
1 Campaign - 3 Adset - 1 Ad creative

Budget : 100.000

Struktur Adset

Adset 1 Adset 2 Adset 3

Wilayah Wilayah
Indonesia Indonesia Wilayah
Usia Usia Indonesia
23-60 23-60 Usia
Gender Gender 23-60
All Gender Perempuan Gender
Interest Interest All Gender
ANTV Promosi Penjualan Interest
Global TV Diskon Jogging
NET. Coupon Olahraga
KOMPASTV Discounting Running
RCTI Placement Placement
Placement FB Semua kecuali FB Semua kecuali
FB Semua kecuali kabar profil facebook kabar profil facebook
kabar profil facebook

Link landing page :

https://momoid.orderonline.id/page/grfsneaker-wanita-suprim-001-copy-
1703228923000?preview=true&v=1703320681202

Link checkout page:

https://momoid.orderonline.id/sepatu-sneaker-wanita-suprim-1?
fbc=fb.1.1703747181767.IwAR366l9t6QxrjVDBCcE1ec_Js6gw0ZTNacoI36z8HXol9NjTm
idvLFy2e9c&fbp=fb.1.1699946373855.2115141327&ppid=658535fb352f4b40480198b8
Sepatu Sneaker Wanita Suprim

Struktur Ad Creative
Testing
Product

Tanggal / Date :

25 Desember 2023
Nama Produk / Name Product :
Jaket Hoodie Resleting
Polos Fleece Premium

HPP Rp 57.750
Harga Jual Rp 145.000
Margin Rp 87.250

Link Product OStock :

https://ostock.id/product/jaket-hoodie-resleting-polos-fleece-premium-
NjU3YmYxNjU1ZDgwYzMxMzkwMmIwODEy

Test Result :

Total Closing Potensial

CTA Biaya Iklan CPR
Order Rate Profit

CTA CPR
Form
CTA Rp89,920 3 75% Rp29,973 Rp171,830
CPR
CTA
FORM

Page 2
Jaket Hoodie Resleting Polos Fleece Premium FORM

Struktur Kampanye
3 x (1 Campaign - 3 Adset - 1 Ad creative)

Budget : 100.000

Struktur Adset

Adset 1 Adset 2 Adset 3

Wilayah Wilayah Wilayah
Indonesia Indonesia Indonesia
Usia Usia Usia
25-60 25-60 25-60
Gender Gender Gender
Laki-laki Perempuan All Gender
Interest Interest Interest
Hoodie Discount Stores Ransel
Jaket Discounting Tas
Sweater Street Fashion Placement
Placement Placement FB Semua kecuali
FB Semua kecuali FB Semua kecuali kabar profil
kabar profil kabar profil facebook
facebook facebook

Link landing page :

https://momoid.orderonline.id/jaket-hoodie-resleting-polos-fleece-premium

Link checkout page:

https://momoid.orderonline.id/jaket-hoodie-resleting-polos-fleece-premium
Jaket Hoodie Resleting Polos
Fleece Premium

Struktur Ad Creative
Testing
Product

Tanggal / Date :

26 Desember 2023
Nama Produk / Name Product :
Sepatu Sneakers SENJI
DAUN BG-901

HPP Rp 42.500
Harga Jual Rp 139.000
Margin Rp 96.500

Link Product OStock :

https://ostock.id/product/sepatu-sneakers-senji-daun-bg-901-
NjRjYjY4ZDQ3ZTQ3YmYxOGU5NTkxMzQy

Test Result :

Total Closing Potensial

CTA Biaya Iklan CPR
Order Rate Profit

CTA CPR
CTA Rp109,610
Form 4 57% Rp27,402 Rp276,390
CPR
CTA
FORM

Page 3
Sepatu Sneakers SENJI DAUN BG-901 FORM

Struktur Kampanye
3 x (1 Campaign - 3 Adset - 1 Ad creative)

Budget : 100.000

Struktur Adset

Adset 1 Adset 2 Adset 3

Wilayah Wilayah Wilayah
Indonesia Indonesia Indonesia
Usia Usia Usia
23-60 23-60 23-60
Gender Gender Gender
Laki-laki All Gender All Gender
Interest Interest Interest
Adidas Jogging
Sandal Olahraga Placement
Sneakers Running FB Semua kecuali
Vans Placement kabar profil facebook
Placement FB Semua kecuali
FB Semua kecuali kabar profil facebook
kabar profil
facebook

Link landing page :

https://momoid.orderonline.id/page/brgsenji-daun-bg-901-001-copy-
1703482874000?preview=true&v=1703494856350

Link checkout page:

https://momoid.orderonline.id/sepatu-sneakers-senji-daun-bg-901?
fbc=fb.1.1703747181767.IwAR366l9t6QxrjVDBCcE1ec_Js6gw0ZTNacoI36z8HXol9NjTm
idvLFy2e9c&fbp=fb.1.1699946373855.2115141327&ppid=658915fa9d28f0405206fc01
Sepatu Sneakers SENJI DAUN
BG-901

Struktur Ad Creative
Testing
Product

Tanggal / Date :

27 Desember 2023
Nama Produk / Name Product :
Hot Shaper Camisole Korset
Rompi Cami Pembakar Lemak

HPP Rp 37.350
Harga Jual Rp 129.000
Margin Rp 91.650

Link Product OStock :

https://ostock.id/product/hot-shaper-camisole-korset-rompi-cami-
pembakar-lemak-1-NjUzNWU3YzYxNjgxNTUwNDE3MjlkNTcz

Test Result :

Total Closing Potensial

CTA Biaya Iklan CPR
Order Rate Profit

CTA CPR
Form
CTA Rp88,404 4 80% Rp22,101 Rp278,196
CPR
CTA
FORM
Interaksi Rp42,526 2 18% 6 Rp21,263 Rp17,595
Rp133,773
WA

Page 4
Hot Shaper Camisole Korset Rompi Cami FORM
Pembakar Lemak

Struktur Kampanye
3 x (1 Campaign - 3 Adset - 1 Ad creative)

Budget : 100.000

Struktur Adset

Adset 1 Adset 2 Adset 3

Wilayah Wilayah Wilayah
Indonesia Indonesia Indonesia
Usia Usia Usia
26-60 27-60 26-60
Gender Gender Gender
Perempuan All Gender All Gender
Interest Interest Interest
Jogging
Placement Berat badan Placement
FB Semua kecuali Olahraga FB Semua kecuali
kabar profil Fitness kabar profil facebook
facebook Placement
FB Semua kecuali
kabar profil
facebook

Link landing page :

https://momoid.orderonline.id/page/fryhot-shaper-camisole-001-copy-
1703569748000?preview=true&v=1703575894433

Link checkout page:

https://momoid.orderonline.id/hot-shaper-camisole-korset-rompi-cami-pembakar-
lemak-1?
fbc=fb.1.1703747181767.IwAR366l9t6QxrjVDBCcE1ec_Js6gw0ZTNacoI36z8HXol9NjTm
idvLFy2e9c&fbp=fb.1.1699946373855.2115141327&ppid=658a6954592766647224893
4
Hot Shaper Camisole Korset
Rompi Cami Pembakar Lemak

Struktur Ad Creative
Testing
Product

Tanggal / Date :

27 Desember 2023
Nama Produk / Name Product :
Universal Cover Stir Zentaoto
Sarung Stir Abbyak Mobil
Carbon Sarung Stir Carbon

HPP Rp 50.350
Harga Jual Rp 149.000
Margin Rp 98.650

Link Product OStock :

https://ostock.id/product/universal-cover-stir-zentaoto-sarung-stir-abbyak-
mobil-carbon-sarung-stir-carbon-
NjRhM2M5ZTRhMGRmOWM2NGQyNTU5YWYy

Test Result :

Total Closing Potensial

CTA Biaya Iklan CPR
Order Rate Profit

CTA CPR
Interaksi Rp41,421 2 22.2% Rp20,710 Rp155,879
WACTA CPR
CTA
FORM

Page 5
Universal Cover Stir Zentaoto Sarung Stir Interasi
Abbyak Mobil Carbon Sarung Stir Carbon

Struktur Kampanye
3 x (1 Campaign - 3 Adset - 1 Ad creative)

Budget : 30.000

Struktur Adset

Adset 1 Adset 2 Adset 3

Wilayah Wilayah Wilayah
Indonesia Indonesia Indonesia
Usia Usia Usia
25-55 24-40 21-60
Gender Gender Gender
Laki-laki Laki-laki Laki-laki
Interest Interest Interest
Kendaraan Kendaraan Kendaraan
Mobil Mobil Mobil
Automobil Automobil Automobil
Placement Placement Placement
FB Semua kecuali FB Semua kecuali FB Semua kecuali
kabar profil kabar profil kabar profil
facebook facebook facebook
Universal Cover Stir Zentaoto Sarung
Stir Abbyak Mobil Carbon Sarung Stir
Carbon
Struktur Ad Creative