Instructions

1) Choose the same four doctors you promote NAOS products in the field previously

mentioned in research phase worksheets

2) Write down their names and the product you are promoting in name column.

3) In the light of your studying the SELL technique, fill in the empty boxes with your

detailing statements (at least three features of the product)..

4) Upload your file (in the same format) with answers on the NAOS learning platform using

the worksheet upload section.

Scoring guide:

- Total Grade: 24 marks

- You gain two points for each correct SELL technique phrase of detailing
 Explain what it Lead into benefit Let the prescriber
Select a feature does talk
This product offers two The Sensibio Defensive This will allow your Does this fit into
different textures: offers a light, fluid and
patients to choose what you are
Sensibio Defensive and fresh texture while the their preferred looking for?
Sensibio Defensive Sensibio Defensive Rich texture depending on
Rich is a more occlusive and the season, skin type,
enveloping texture or time of day which
will help with patient
compliance and
overall results.
Tetrapeptid-10 This ingredient stimulates A stronger skin How does this
the epidermal barrier will reinforce benefit sound?
differentiation of proteins the skin’s natural
and enzymes. Leading to protection against
the strengthening of the external stressors
skin barrier function for like allergens.
your patients. Therefore, a stronger
barrier will help
prevent induced
sensitivity for
patients and decrease
your patients overall
skin sensitization
and symptom
associated with that.
Carnosine and Vitamin Biomimetic peptide and Will increase the What do you think
E lipid with antioxidant and skin’s self-defense your patients will
anti-inflammatory mechanisms and feel about these
properties to help increase protect the skin from benefits?
the skin’s self defense the environment
and protect against resulting in reduced
external stresses skin sensitivity for
your patient.
Red Sage Polyphenols An extract from the red This will allow your What are your
sage root, which contains patients better thoughts on this
soothing and anti- control of their benefit?
inflammatory properties inflammation and
that reduce the sooth their
hyperactivity of nerve symptoms of
fibers in the skin and sensitivity such as
decrease inflammation itching and tingling.
Overall improving
their comfort by
soothing and
calming the
inflammation.
 WORKSHEET H:
BENEFITS AND
FEATURES
1. NAME F Product Name: Sensibio Defensive

Worksheet H: (cont.)
BENEFITS AND
FEATURES
2. NAME Dr. G Product Name: Atoderm Intensive Baume
Explain Lead into benefit Let the prescriber
Select a feature what does talk
it do
Lipigenium Is made up a variety which will What are your
of things: decrease the thoughts regarding
biomimetic lipids intensity and this benefit?
like ceramides 1,3 frequency of flare
6, cholesterol, attacks for your
phytosphingosine patients, and
and essential fatty increase overall
acids…. This will remission of the
all restore the skin vicious flare cycle
barrier and help
prevent the
penetration of
allergens into the
skin
PEA Is an ingredient Will reduce the Does this benefit
involved in the urge to itch for fulfill your need?
regulation of your patients and
inflammation and help improve their
pain, specifically sleep quality
the sensation of
pruritus
Skin Barrier Therapy Is made up of sugar This anti-adhesion How do you see
esters which binds will help decrease this fitting into
and limits the the risk of your practice?
adhesion of secondary
S.Aureus on the infections for your
skin AD patients and
better help them
control the vicious
circle of AD
 WORKSHEET H: (cont.)
BENEFITS AND FEATURES
3 . NAME Dr. Z Product Name: Atoderm Intensive Gel-Crème
Explain Lead into benefit Let the prescriber
Select a feature what does talk
it do
Fresh, light gel-cream texture Allows for fast This will allow Does this fit into
absorption and you to offer your what you are
instant hydration patients a different looking for?
texture depending
on the patient’s
environment and
preference which
will help with
patient adherence
Vitamin B3 Stimulates the This will help How does this
natural production protect your benefit sound?
of skin lipids and patients against
helps repair the allergens and
skin’s barrier decrease the
occurrence of
flares
Enoxolone Derivative Derivative from Will reduce the What do you think
licorice that urge to itch for your patients will
provides anti- your patients and feel about these
inflammatory help improve their benefits?
action and helps sleep quality and
reduce the itching overall quality of
sensation life
 WORKSHEET H: (cont.)
BENEFITS AND FEATURES
4. NAME Dr. C Product Name: Cicabio Crème
4

Explain Lead into benefit Let the prescriber

Select a feature what does talk
it do
Resveratrol and Copper Sulfate Activates the Will help How does this
closing of the accelerate the benefit sound?
wound and supports wound closure and
the scab forming improve the
for the first phase of healing for the
healing patient. Help
decrease any
scarring for the
patient
Hyaluronic acid/Galenic water Provides Provides a What are your
in oil moisturization, and breathable bandage thoughts regarding
protection to the effect for optimal this benefit?
wound skin protection.
This will help
protect the
damaged area so
healing can take
place without any
interruptions
Copper Sulfate and Zinc sulfate Purifies and This will help Does this benefit
complex disinfects the disinfect and treat fulfill your need?
wound the patients
wound, therefore
preventing any
further infection
from bacteria
Antalgicine A technology The patient’s pain, What do you think
developed to help irritation, your patients will
decrease discomfort discomfort and feel about these
urge to scratch will benefits?
be reduces quickly

Medical Visit Ecosystem Program

 WORKSHEET H: (cont.)
BENEFITS AND FEATURES