Professional Documents
Culture Documents
Region
Region Health 23-24 & BLUE Region
PRINT 24-25 GOAL Manpower
% Contribution
to Zone
% Contribution
to All India
Region
OBSERVATION :
WAY FORWARD
2024-25:
-24 & BLUE PRINT - GOAL 24-25
24-25 21-22 22-23 23-24 24-25 21-22 22-23 23-24 24-25
PMPM-
Goal Value % Achv % Achv % Achv % Ach-Goal PMPM PMPM PMPM Goal
21-22 22-23 23-24 24-25 21-22 22-23 23-24 24-25
Inc PMPM- % OF % OF % OF % OF
Inc PMPM Inc PMPM Inc PMPM Goal GRTH GRTH GRTH GRTH
GOAL
Territory wise Description 2023-24
Mention - Expansion/ L-
24-25 SALES
Territory Summary PMPM (<70% OF AI No of SE 21-22 SALE 22-23 SALE 23-24 SALE
GOAL
PMPM)Territory
T1
T2
T3
T4
T5
T6
T7
T8
T9
T10
Region Summary
Zone
All India
24-25% 24-25
21-22 % 22-23 % 23-24 % 21-22 22-23 23-24 21-22-INC 22-23 INC
ACH PMPM
ACH ACH ACH PMPM PMPM PMPM PMPM PMPM
GOAL GOAL
STAR CLUB
24-25 INC Annual Inc Earn
23-24 INC 21-22 % 22-23 % 23-24 % 24-25% YEAR-
PMPM
PMPM GRTH GRTH GRTH GRTH GOAL 2022/2023/202 on Ach & Grt 23-
GOAL 24
4
Annual Total Sales % of Mention-Expansion/ L-
Annual Inc Earn Territory
Incentive Earn Contribution to PMPM (<70% OF AI No of SE
on Prod 23-24 Summary
23-24 Region 23-24 PMPM)Territory
T1
T2
T3
T4
T5
T6
T7
T8
T9
T10
Region
Zone
All India
Territory wise GOAL 24-25
Ach Annual Inc
Star Club Annual Inc
Tgt 24-25 Value- % Ach % Growth PMPM INC PMPM Earn on Ach
Y/N Earn on Prod
Goal 24-25 & Grt
Sales % of
Annual Total
Contribution to
Incentive Earn
Region
% Market Share MAT Jan
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
DAPEFY-S
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
DAPEFY
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
STORVAS
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
PROHANCE D
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
VOLIX
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
VOLIX TRIO
Brand value
All India Brand grt
State Brand Jan-23 Jan-24 Goal Jan-25 Jan-24
Name of State Mkt value
Mkt grth
RANOZEX
Brand value
All India Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Jan-25 Goal
Mkt value
Mkt grth
Brand value
Brand grt
Territory Brand Performance DAPEFY-S 2023-
HQ Expansion / L-PMPM No of SE Unit Tgt Unit Sale Unit % Ach Unit % Grt
Region
Zone
All India
Region
Zone
All India
Target Volume % Ach PMPM GRTH Unit Tgt Unit Goal Incr Unit Goal
Unit % Ach Unit % Grt Volume Tgt Volume Goal Ach % Goal PMPM Goal % Grt GOAL
Unit Tgt Unit Sale Unit % Ach Unit % Grt Target Volume % Ach PMPM
GRTH Unit Tgt Unit Goal Incr Unit Goal Unit % Ach Unit % Grt Volume Tgt
Volume Goal Ach % Goal PMPM Goal % Grt GOAL Unit Sale PMPM Unit
Total Volume PMPM Unit Tgt Unit Goal Incr Unit Goal Unit % Ach Unit % Grt
Volume Tgt Volume Goal % Ach GoalPMPM Goal% Grt GOAL Unit Tgt Unit Sale Unit % Ach
Unit % Grt Target Volume % Ach PMPM GRTH Unit Tgt Unit Goal
% Grt GOAL
FORMANCE STORVAS GRP PERFORMANCE GOAL 2024-25
PMPM GRTH Unit Tgt Unit Goal Incr Unit Goal Unit % Ach Unit % Grt
Incr Unit Goal Unit % Ach Unit % Grt Volume Tgt Volume Goal % Ach Goal PMPM Goal
GRP PERFORMANCE GOAL 2024-25
Volume Tgt Volume Goal % Ach Goal PMPM Goal % Grt GOAL
% Grt GOAL
% Dependency Dapefy Group
23-24 24-25 Est
HQ Expansion / L-PMPM No of SE 23-24 24-25 Goal
Sales Sale
Region Summary
Zone
All India
OBSERVATION :
Business
Expansion / Total No of No of Card
Name of SE HQ AMS from
L-PMPM DR in MCR in MCR
Cardios
Region
Zone
All India
OBSERVATION :
4 97 RAMESH GHOSH
Region
Zone
All India
ge Monthly Sales Specialty wise : GOAL 24-25
Business Cardio % of Cardio
Expansion / L- Total No of No of Card
HQ AMS from all Cont to Avg
PMPM DR in MCR in MCR
Cardios Territory Business
17 750 45 650
Nephro % of Nephro
CP Avg No of Nephro Business from
Cont to Avg
Business in MCR all Nephro
Territory Business
4 150
Brand Matrix Data 2 / 3 Int
Expansion / L- No of Dr
Dapefy -S Dapefy/M
PMPM in MCR
Name of SE HQ 0 1 2 3 0
RAMESH GHOSH KOLKATA 115 95 5 5 10 95
Region KOLKATA
Zone EAST
All India
OBSERVATION:
1 2 3 0 1 2 3 0 1 2 3 0
12 8 4 190 17 13 14 13 42 19 41 88
1 2 3 0 1 2 3 0 1 2 3 0
20 10 10 150 30 20 30 30 30 55 70
Volix Grp Prohance-D grp Ranozex
1 2 3 0 1 2 3 0 1 2 3
13 5 9 94 1 5 15 105 4 8
1 2 3 0 1 2 3 0 1 2 3
20 10 15 80 5 10 20 80 10 10 15
Brand Matrix Data 2 / 3 Intensity Current Year 23-24 Feb'24 data source-MCR
No of Card in MCR- Diab+Endo in MCR-
Expansion / No of Dr
L-PMPM in MCR Dapefy Group Dapefy Group
Name of SE HQ 0 1 2 3 0 1
RAMESH GHOSH KOKATA 115 7 6 6 10
Region EAST
Zone KOLKATA
All India
OBSERVATION:
Region EAST
Zone KOLKATA
All India
CR
iab+Endo in MCR- No of CP in MCR- No of Nephro in MCR- No of Card in MCR-
2 3 0 1 2 3 0 1 2 3 0 1
10 11 15 12 13 1 3 3
Card in MCR- Diab+Endo in MCR- No of CP in MCR- No of Nephro in MCR-
Storvas Group Storvas Group Storvas Group Storvas Group
2 3 0 1 2 3 0 1 2 3 0 1
7 19 7 6 6 19 6 14
2 3 0 1 2 3 0 1 2 3 0 1
10 25 1 6 12 9 10 20
Nephro in MCR- Diab+Endo in MCR- No of CP in MCR-
Storvas Group Prohance-D Powder Prohance-D Powder
2 3 0 1 2 3 0 1 2 3
4 3 4 8 4 6 10
2 3 0 1 2 3 0 1 2 3
4 1 6 8 3 8 13
Diab+Endo in MCR- No of CP in MCR-
Prohance-D Diskettes Prohance-D Diskettes
0 1 2 3 0 1 2 3
1 1
0 1 2 3 0 1 2 3
2 1 1
SUPPORT & ENGAGEMENT IN 2023-24
No of Cu
Region Name of SE HQ No of Drs in Expansion /
AMS < 3 Rx
MCR L-PMPM
Region
Zone
All India
OBSERVATION:
CSI RSSDI ESICON IDS IND LIVE DI ECHO IDEACON OTHER CONF
SUPPORT & ENGAGEMENT GOAL 2024-25
TOTAL No of Customer Support 24-25 GOAL- MCR
Engagem No of Drs 3 Rx < 10 10 Rx < 15 Rx <30 30 Rx < 50 Rx to <
AMS Goal < 3 Rx
ent in MCR Rx 15 Rx Rx 50 Rx 75 Rx
Amplify PMS No Beat-CVD PMS No Control Study No MNT Study No
75Rx <
> 100 Rx 30 50 30 50 25 25
100 Rx
Speaker Hon No IMMAST TOTAL NATIONAL CONFERENCE
ENGAGEME
30 50 NUMBER CSI RSSDI ESICON IDS IND LIVE
NT
TIONAL CONFERENCE TOTAL
ENGAGEME
DI ECHO IDEACON OTHER CONF
NT
REGION SPECIALTY WISE SUPPORT & ENGAGEMENT 2023-24 SUMMARY
Number No of Customer Support 23-24 Feb'2
REGION SUMMARY REGION 3 Rx < 10 10 Rx <
No of Drs in MCL < 3 Rx
AMS Rx 15 Rx
Cardio in MCL
Diab in MCL
Endo in MCL
CP in MCL
Nephro in MCL
GP in MCL
Card PG in MCL
Endo PG in MCL
Nephro PG in MCL
Others in MCL
TOTAL
Customer Support 23-24 Feb'23 data source- MCR Amplify PMS No Beat-CVD PMS No
15 Rx <30 30 Rx < 50 Rx to < 75Rx <
> 100 Rx 30 50 30 50
Rx 50 Rx 75 Rx 100 Rx
Control Study No MNT Study No Speaker Hon No IMMAST TOTAL
ENGAGEM
25 25 30 50 NUMBER CSI RSSDI
ENT
REGION SPECIALTY WISE SUP
NATIONAL CONFERENCE 23-24
No of Drs
ESICON IDS IND LIVE DI ECHO IDEACON OTHER CONF TOTAL
in MCL
REGION SPECIALTY WISE SUPPORT & ENGAGEMENT 2024-25 GOAL SUMMARY
Number No of Customer Support 24-25 GOAL- MCR
REGION 3 Rx < 10 10 Rx < 15 Rx <30 30 Rx < 50 Rx to < 75Rx <
< 3 Rx
AMS Rx 15 Rx Rx 50 Rx 75 Rx 100 Rx
Amplify PMS No Beat-CVD PMS NoControl Study
MNT
No Study No Speaker Hon No
> 100 Rx 30 50 30 50 25 25 30 50
IMMAST TOTAL NATIONAL CONFERENCE 24-25
ENGAGEME
NUMBER CSI RSSDI ESICON IDS IND LIVE DI ECHO
NT
E 24-25
GOAL - REGION M
Zone Region Specialty NO OF DR AH BH CH AM BM
Cardiologist
Diabetologist
Endocrinologist
Cons Phy
Nephrologist
GP's
Cardio PGs
Endo PGs
Nephro PGs
Others
MCL-UNIVERSE
REGION MCL SUMMARY 2023-24 - FEB'24 DATA SOURCE
CM CH CM CL TOTAL- H % OF H TOTAL-M % OF M TOTAL-L
% OF L
TERRITORY WISE MC
Zone Region Territory Name of SE Total No in MCL Cardiologist Diabetologist
EAST KOLKATA KOLKATA RAMESH GHOSH 115 25 12
REGION TOTAL
TERRITORY WISE MCL SUMMARY
Endocrinologist Cons Phy Nephrologist GPs Card-PG Endo-PG Nephro-PG Other Specialty
6 44 4 2 13 9
TERRITORY WISE MCL CATEGORY STATUS IN 2023-24
Total No
Zone Region Territory Name of SE CATEGORY
in MCL
AH AM AL BH BM BL
REGION TOTAL
TERRITORY WISE MCL CATEGORY GOAL IN 2024-25
Total No
Zone Region Territory Name of SE CATEGORY
in MCL
AH AM AL BH BM BL
REGION TOTAL
TOTAL CATEGORY
EGORY Cardiologist
SUMMARY
CH CM CL H M L AH AM AL BH BM BL CH CM CL AH
TOTAL CATEGORY
EGORY Cardiologist
SUMMARY
CH CM CL H M L AH AM AL BH BM BL CH CM CL AH
Diabetologist Endocrinologist
AM AL BH BM BL CH CM CL AH AM AL BH BM BL CH CM
Diabetologist Endocrinologist
AM AL BH BM BL CH CM CL AH AM AL BH BM BL CH CM
Cons Phy Nephrologist
CL AH AM AL BH BM BL CH CM CL AH AM AL BH BM BL
CL AH AM AL BH BM BL CH CM CL AH AM AL BH BM BL
rologist
CH CM CL
rologist
CH CM CL
REGIONAL MCL BLUEPRINT 2024-25
SO NAME
SR NO REGION AREA HQ IN SHORT SC CODE DR'S NAME
12 4
15
35 10 50 25
27 30
5
5 5
2
5 10 10 30
11 30
10
8
30
10 25 30
10 10
10
5 5
15 5
10
8 4
10 15
2
2 10
30 5 30
5
20 10
11 3 3
8 4
5 4
4 4
4
10 15
10 1 1
4
11 1
12
5
2 6
4 4 4
2
5
8
6
3
4
16
12 4
35 5 30 25
5
5 15 15
5
10 5 6 6
3
6 5 5
20
5 11
30 5 10
6
6
8 2
5 10 2
10 5 10 50
12 4
8 4 6
45 5 50 25
10 5
25 7 50 25
10 6
8
7 7 16 50
16
10 5 5 30
12
10 10 6
35 50
5
1
6 10
4 4
6 4
20 6 30
4
8
3
4 4
3
5 5 5
10 5 5 50
30
6
3
4
5
10 10 50 25
12
5 5
15 5 5 50
65 50
4
2
50 15 50
15
17
5
40 50
8 30
10 30
MNT Survey- Speaker Hon- IMMAST- National Speaker UpToDate-
25 30/50 Course name Conf-Name without Hon- Y/N NEJM-Y/N
Y/N
Y
CAD
50
CAD
Y
50
Y
Y
30
ACC/FACC- Endo Synergy Faculty in any Speaker in BEAT-ECG Name Any other Ditecian
Y/N Meet-Y/N Synergy Metabolic Faculty-Y/N Engagement(Camp Master Class-
Meeting-Y/N Meet-Y/N /Storvas day) Y/N
Y Y
Y
GOAL 2024-25
BRANDS Rx - GOAL-24-25
20 150 12 8
20 50
70 450 20 35
45 300 10 30
10 100 10
15 150 10 5
10 100 10
40 150 10 5 10
20 130 9 11
15 100 5 10
25 100 5 20
40 100
45 220 20 25
30 200 5 15
15 100 15
15 100 10 5
50 300 20 25 5
15 150 15
15 130 11 4
35 300 20
5 50 5
15 100 3 12
50 400 10 40
15 90 15
45 175 15 20 10
20 80 11 9
15 150 11 4
15 100 11 4
10 70 6 4
15 50 15
40 200 10 15 15
25 150 10 10 3
15 100 5 10
20 150 7 11 2
15 200 15
10 75 10
15 150 5 10
20 120 5 5 5
10 100 2
10 160
15 150 5 10
10 100 10
10 100 10
10 50 10
22 50 6 16
25 100 9 12
50 300 40
10 150 10
40 300 10 10 10
15 100 15
30 130 5 10 5
5 90 5
16 110 6 5
20 125 20
20 100 4 5 11
55 500 10 30 5
10 100 10
10 100 10
15 80 15
20 70 3 5 10
10 300 5 5
45 150 10 20 5
20 300 4 12
20 100 4 8 4
60 500 5 45
20 140 15 5
45 250 10 25
20 200 4 10 6
15 90 15
50 200 10 10 15
20 250 2
40 150 10 10 10
20 75 8 12
35 120 10 10 10
60 300 20 40
10 150 10
5 50 5
10 80 0 10
10 120 10 4
20 90 6 20
45 100 15 25
10 80 10
10 150
10 50 10
10 120 2 4 4
7 750 2 5
25 150 5 10 5
45 300 15 20 5
10 80 10
22 260 12 10
7 90 7
7 50 7
7 250 7
45 250 15 20 10
16 120 4 12
14 100 4 5 5
10 150 10
45 200 15 15 10
90 400 15 75
10 80 10
7 100 7
90 450 30 60
20 150 5 15
20 100 3
10 150000 5 5
70 300 20 50
10 100 10
25 100 10 15
ENGAGEMENT PLAN 2024-25
4
20
15 50
30
15 30
30
40
30
10
15
10
5 30
2
5
10
4
10 30
10
6 4
10
10 50
4
5 50
10 50
15 50
10 30
50
4
5 30
10
5 50
50
5 50
50
15 50
17
30
-25
Total :-
2023-24 2024-25 2023-24 2024-25 2023-24 2024-25 2023-24 2024-25 2023-24 2024-25
T-5 T-6 T-7 T-8 T-9
2023-24 2024-25 2023-24 2024-25 2023-24 2024-25 2023-24 2024-25 2023-24 2024-25
T-10 T-11 T-12 T-13 T-14
2023-24 2024-25 2023-24 2024-25
T-15 REGION TOTAL
REGION : - ENGAGEMENT
CARD DIAB ENDO CP NEPH OTHERS TOTAL AH
Amplify 30
Amplify 50
BEAT-CVD 30
BEAT-CVD 50
Control Study
MNT Study
Speaker Hon
IMMAST
International CME
National Conf
Total :-
Total :-
ENGAGEMENT IN 2023-24 TOTAL
AM AL BH BM BL CH CM CL NUMBER
50
50
60
TERRITORY AMS PMPM CATEGORY Amplify 30 Amplify 50 BEAT-CVD 30
2023-24 ENGAGEMENT
BEAT-CVD 50 Control Study MNT Study Speaker Hon Speaker W/Hon IMMAST Int CME
2024-25 ENGAGEMENT PLAN
National Conf Amplify 30 Amplify 50 BEAT-CVD 30 BEAT-CVD 50 Control Study MNT Study
-25 ENGAGEMENT PLAN
Speaker Hon Speaker W/Hon IMMAST Int CME National Conf PR Activity PM DDC
OTHER ACTIVITY PLAN 2024-25
HBA1C LIPID CARADA CAMPAIGN FLM-FW RSM-FW TLM-FW
ADOPTION DOCTOR 2024-25
SL NO ZONE REGION TERRITORY CATEGORY-A/B/C NAME OF SE SC CODE
NAME OF DOCTOR SPECIALITY CATEGORY FMV RX POTENTIAL RX SUPPORT 23-24
PLAN 2024-25
BRAND FOCUS RX SUPPORT PLAN ENGAGEMENT ENGAGEMENT ENGAGEMENT
ADOPTION BY RSM ADOPTION BY ZSM
BOTTOM PMPM & TWO YRS NON-PERFORMANCE & EXPANSION (23-24
CATEGORY-
YR OF Est 23-24 23-24 %
REGION TERRITORY BOTTOM/NON- NAME OF SE
SERVICE ytd sale ACH
PERF/EXPANSION
MANCE & EXPANSION (23-24 & 24-25)TERRITORY GOAL 202
23-24 Dapefy Grp- Storvas Grp Volix Grp Prohance-D PDD - EST %
TGT EST SALE
PMPM PMPM PMPM PMPM PMPM PMPM ACH
GOAL 2024-25 ACTION PLAN 2024-25