GURU NANAK COLLEGE (AUTONOMOUS),CHENNAI – 42

DEPARTMENT OF BUSINESS ADMINISTRATION

MID – SEMESTER EXAMINATION – AUGUST 2023

Course: BUSINESS RESEARCH Max Marks : 50

Code: 19UBBA317 Duration: 2 Hours

Q.No. Questions Marks CO K-Level

Section A (4X3 = 12 Marks)
1. Define Business Research. 3 CO1 K1
2. List out the Need for Business Research. 3 CO2 K1
3. Define Primary Data and Secondary data. 3 CO2 K1
4. Summarize the Important of Business Research. 3 CO2 K2
5. Point out the features of Research design. 3 CO2 K1
6. List out the types of variable. Illustrate with example. 3 CO3 K2
Section B (3X6 = 18 Marks)
7. Explain the Characteristics of Business Research. 6 CO1 K1
8. Outline the Format of Research Proposal in detail. 6 CO2 K2
9. Analyze the various problems of research in detail. 6 CO3 K4
10. Discuss the advantage and disadvantage of secondary data. 6 CO2 K2
11. Point out the components of research design. 6 CO2 K2
Section C (2X10 = 10 Marks)
12. Explain in the process of Business Research. 10 CO2 K4
13. Classify the types of Research in detail. 10 CO3 K2
14. Explain the various sources of Secondary data. 10 CO1 K2

***************All the Best*****************