UBIKA

TM

PRESCHOOL I DAY CARE I ACTIVITY CENTRE

NOIDA | HYDERABAD | BANGALURU | PUNE

 MARKET OVERVIEW
According to IMARC Group’s latest report,
titled "Indian Pre-School/Childcare Market:
Industry Trends, Share, Size, Growth,
Opportunity and Forecast 2023-2028" " the
Indian pre-school/childcare market size
reached US$ 3.8 Billion in 2022. Looking
forward, IMARC Group expects the market
to reach US$ 7.3 Billion by 2028, exhibiting
a CAGR of 11.2% during 2023-2028.
The education sector in India was estimated
to be worth $117 Bn and is expected to reach
$313 Bn by FY30. India has also embraced the
Education 4.0 revolution, which promotes
inclusive learning and increased employability
and includes cutting edge technologies such
as AI, ML, IoT and blockchain.
Source
 TARGET MARKET

We want to start of own

brand of Pre-Schools
Focused around Tier-2
& Tier-3 Towns. • Parents of children aged 2-6 years.
• Existing Pre-schools in Tier-2 and Tier-3 cities.
• Entrepreneurs Interested in Franchising.
• Working Professionals and Dual-Income Families.
• Families Emphasizing Holistic Development.
• Community-Centric Families.
INTRODUCTION

Ubika, A preschool, Day care and Activity

Centre is a pioneering entrant into the
pre-school education sector, committed to
providing a holistic developmental
experience for young minds.

Our programs cover PG, Nursery, LKG, and UKG,

targeting the crucial early years of a child's
cognitive and emotional development with deep
emphasis on sustainability and nature-based
education principles.

Grounded in the understanding that the first six

years are pivotal for growth, UBIKA emphasizes
both nature and nurture in its curricuilum. We
have initiated the process for Ubika Membership
with the Early Childhood Association's Delhi
Chapter.

We aim to integrate a diverse set of educational

approaches, including Waldorf, Montessori,
Frobel's Play Way Method, Harvard Gardner's
Multiple Intelligences, John Dewy's Theory of
Values, and the High Scope Curriculum by Dr.
David P. Weikart.

This comprehensive approach ensures that our

preschoolers receive a well-rounded educational
foundation. Our objective is to provide opportunities
for children to express themselves, solve problems,
and think independently, preparing them to
confidently navigate and excel in an ever-evolving
world.
IMPORTANCE OF
PRESCHOOLS

Scientific studies have proven that the most

important years of human learning are not
during school or college but at infancy.

The period when the brain grows rapidly, from

the time a child is born, up to the age of around
five. It is during this time that children learn to
assimilate information, express interest and
develop cognitive and emotional skills.

Pre-schools or nurseries have a huge role to play

in this development. By using fun tools, such as
puzzles, they help children develop cognitive skills
and intelligence and ultimately shape their
personalities.
OUR SOLUTIONS

Comprehensive Research Based Curriculum

Integration
Develop and implement a comprehensive curriculum that integrates
proven educational philosophies such as Waldorf, Montessori,
Frobel's Play Way Method, Gardner's Multiple Intelligences, Dewy's
Theory of Values, and the High Scope Curriculum.

Standardized Teachhing Practices

Establish standardized teaching practices across all UBIKA KIDS

locations to ensure consistency and quality in education delivery.

Teacher Training Programs

Conduct regular and comprehensive teacher training
programs to equip educators with the necessary skills to
implement diverse teaching methodologies effectively.

Engaging Instructional Methodologies

Employ innovative and engaging instructional methodologies that
stimulate optimal brain development, fostering a love for learning
in preschoolers.

Nurture and Nature Emphasis

Maintain a balance between nature and nurture in the curriculum,
addressing both the intellectual and emotional needs of each child
for holistic development.

Inclusive and Accessible Education

Implement inclusive practices, making high-quality preschool
education accessible to children from diverse socio-economic
backgrounds.
 THE LOGO STORY

In the heart of Ubika, there exists a powerful

narrative woven into the fabric of our identity — a
story told through the brushstrokes of our logo.
Allow us to unveil the tale of "Harmony in Growth,"
where five symbols converge to represent the
essence of our philosophy.
The Radiant Sun
At the pinnacle of our logo, the radiant sun emerges, casting its warm glow
across the canvas. This celestial orb symbolizes the light of knowledge and
the warmth of a nurturing environment. Like the sun, our preschool strives
to illuminate the paths of young minds, fostering a love for learning and
exploration.

The Flowing Water

Beneath the sun, a gentle stream of flowing water meanders through the
design. This fluid element embodies life, adaptability, and the continuous
flow of knowledge. It reflects our commitment to nurturing resilience and
adaptability in every child, preparing them to navigate the currents of life
with grace.

Flourishing Plants

Sprouting from the soil, a leaf adorns the side of the circle. These flourishing
elements signify the growth and potential of every child under our care. The
leaf represents a unique aspect of a child's development, flourishing with
creativity, curiosity, and individuality.

The Fertile Soil

Rooted at the base of our logo lies fertile soil, the foundation for growth and
stability. It represents the rich environment we cultivate to support theI
flourishing development of each child. Like the soil, we provide a solid
foundation where young minds can take root, grow, and blossom into their
full potential.

Interacting Humans & Societies

Completing the logo 4 small circles are stylized human figures engaged in
joyful interaction with nature and each other. This represents our belief in the
symbiotic relationship between humans and the environment. Our preschool
is not just a place of learning; it is a community where children, educators,
and families come together, fostering connections and building a
harmonious society.
VISION
Our vision is to be the beacon of early childhood education
excellence, rooted in the core values of compassion, curiosity,
collaboration, creativity, and sustainability. We aspire to
cultivate a generation of confident, caring, and inquisitive
young minds who are well-equipped to make a positive and
sustainable impact on the world, inspired by a love for learning,
a strong sense of community, and a deep commitment to
preserving our planet for future generations.

MISSION
We work collaboratively with parents, teachers, and the
community to ensure that each child receives the individualized
care and attention they need to thrive.

OBJECTIVE
We provide opportunities for children to express themselves,
solve problems, and think independently, preparing them to
confidently navigate and excel in an ever-evolving world.
 OUR CORE VALUES

At UBIKA KIDS, our curriculum and instructional

methodology strive to offer comprehensive
brain engagement for the optimal
development of our preschoolers. The
preschool years are considered the
foundational stage of a child's development,
supported by research indicating that the most
significant growth and intellectual
advancement occur within the first six years of
life. Both nature and nurture are crucial factors
that contribute to the holistic development of a
child.

Communicator
Compassionate Enganged
Sustainability

Self-aware
Trust

Inquirer
Curiosity
Collaborator

Empathy
Confident

Gratitude Creativity

Love
 OUR OFFERINGS
Day Care
UBIKA provides Day Care services to cater to the
needs of working parents. This offering goes
beyond traditional preschool hours, providing a
safe and nurturing environment for children
during extended periods. The Day Care services
align with UBIKA KIDS' commitment to holistic
child development, ensuring that children receive
quality care and engagement throughout the
day.
Activity Centre
Our Activity Centre include arts and crafts for
creativity, sensory play for exploration, outdoor
play for physical development, music and
movement for rhythm and coordination,
dramatic play for imagination, literacy and
math activities for foundational skills, science
experiments for curiosity, and cooking
activities for hands-on learning.
Own School Model
Establishing an Ubika-owned
preschool serves multiple
purposes, each contributing to
the overall success and
credibility of the Ubika brand.
Franchise Model
Ubika's franchise model is uniquely designed to
empower women who seek to establish their own
identity and achieve work-life balance outside of the
traditional corporate sector. Our franchise
opportunity offers a flexible and fulfilling path for
women who aspire to make a meaningful impact in
their communities while maintaining control over
their professional lives.
 OUR PRESCHOOL
PROGRAMS
PG
• Learning Through Play
• Social Development
• Language and
• Communication
• Gross and Fine Motor Skills
• Creative Expression
• Experienced and Caring Staff
• Safe and Stimulating
• Environment

NURSERY
• Holistic Learning
• Social Skills
• Early Literacy
• Math Readiness
• Creative Arts
• Physical Development
• Experienced Educators

LKG
• Holistic Learning
• School Readiness
• Social Skills
• Language and Numeracy
• Creative Expression
• Critical Thinking
• Physical Development
• Experienced Educators

UKG
• Comprehensive Learning
• Academic Preparedness
• Social Skills
• Language Mastery
• Creative Expression
• Critical Thinking
• Physical Development
• Experienced Educators
 UBIKA
An NCERT-Based Preschool Curriculum
Adhering to NCF 2022 & NEP 2020

Our Curriculum
1.1 Play and Activity Based Learning
Play experiences such as sand play, water
play, free and guided play, role play,
group/individual activities are carefully woven
into the curriculum.

2 Vibrant Pedagogy
John Dewey: Integrating Approaches Lev
Vygotsky: Cognitive Development.
Howard Gardner: Multiple Ways of Learning
Friedrich Froebel: Learning through Play

3 Observations
Child-centric assessment focussing on
observation of key skills and learning
outcomes across the developmental domains.

4 High Order Thinking Skills

Teaching and learning activities enable the
children to think out of the
box and gather extended knowledge about
different topics.

5 Separate Learning and

Teaching Kits
Two kits separately boxed for the
facilitator and individual child.

6 Experiential Learning
Discovery-based practical learning that
promotes in-depth learning by doing activities.
This boosts confidence as well as leadership,
teamwork and logical thinking skills.

7 Cross-Curricular Learning
Integrating different categories of
knowledge domains for enhancing the 7
scope and depth of learning.

8 Learning and Teaching

Material
Interactive learning is promoted by using
8 teaching tools in the form of learning
material such as flashcards, charts, tactile
flashcards, posters, picture talks, puppets, masks,
etc.

9 Web and Mobile App

SmartK My Preschool @ Home App
provides digital accessional printable
materials along with additional printable
components.

10 Integrating Values and

Life Skills
Thorough understanding about various
10 life skills and values to make young minds
compassionate and empathetic for the world
around them.
 6 KEY DEVELOPMENTAL AREAS
For Encouraging Holistic Development Of The Child

Physical Development Personal, Social and

Emotional Development
Fine Motor Skill
Gross Motor Skill Positive Self Concept
Health and Sanitation and Awareness
Identifying Feelings
Social Relation

Creative Development Language and Literacy

Visual Art Listening
Music Vocabulary
Dance and Movement Speaking
Drama Reading
Writing

General Awareness Mathematics

Scientific Reasoning Number Concepts
Life Science Shapes
Social Science Spatial Awareness
Patterning
Measurement
Problem Solving
Classification
Curriculum

Early Learning

Key Concepts
and Skills
Outcomes

Pedagogical
Process
Outcomes
 GUIDING PRINCIPLES
for UBIKA Curriculum
• Learning is continuous and
cumulative.
• Evidence from neuroscience
proves that early learning matters
for later outcomes.
• Each child is different and grows,
learns, and develops at his or her
own pace.
• Play and activity are the primary
contexts of learning and
development.
• Responsive and supportive
interactions with adults are
essential to children’s learning.
•
• Children learn by being provided
with an environment for
experiential learning.
• Interactive teaching enhances
learning experiences.
• Development and the use of
indigenous materials enhance
learning opportunities.
• Responsiveness to the context
and appreciation of diversity
supports learning.
• Mother tongue or home language
should be the medium of
instruction.
• Family involvement contributes to
the learning.
OUR APPROACHES

Waldorf
Waldorf education focuses on holistic
development, creativity, and experiential
learning through teacher-guided methods,
nurturing intellectual, artistic, and practical
skills.

Multiple Intelligences
Gardner's Multiple Intelligences theory posits
diverse cognitive strengths beyond IQ, including
musical, interpersonal, and kinesthetic
intelligence, impacting learning and abilities.

Play way method

A child-centered educational approach that
emphasizes learning through play,
exploration, and hands-on activities to
promote holistic development.

Montessori
Child-centered education promoting
independence, self-directed learning, and
hands-on activities within a carefully
prepared environment, nurturing individual
development and curiosity.

Theory of Values
The Theory of Values approach in education
focuses on instilling ethical and moral
values, helping students develop a strong
sense of character and social responsibility.

The High Scope

Early childhood education method promoting
active learning, child-initiated activities, and
adult support for skill development and
lifelong learning.
LEARNING OUTCOMES

• Children are involved learners and connect with their

immediate environment.

• Children maintain good health and well-being.

• Children become effective communicators.

LEARNING OUTCOMES

• Children are involved learners and connect with their

immediate environment.

• Children maintain good health and well-being.

• Children become effective communicators.

 OUR FRANCHISE MODEL

Empowerment:
We believe in empowering women entrepreneurs by providing them with the tools,
resources, and support necessary to succeed in the preschool education sector.

Key features of Flexibility:

Ubika's franchise Our franchise model allows women to set their own schedules and manage their
businesses according to their personal and family needs, helping them achieve work-life
model tailored to balance.

support women Community Engagement:

include:
Our franchise model encourages active involvement in the local community, allowing
women to build meaningful connections and make a positive impact on the lives of
children and families in their area.

Training & Support:

Ubika offers comprehensive training programs and ongoing support to help franchisees
navigate every aspect of operating their preschool franchise, from initial setup to day-
to-day management.

Brand Recognition:
As part of the Ubika network, franchisees benefit from the credibility and reputation of a
well-established brand in the preschool education industry.

Mentorship:
Women franchisees have access to mentorship and networking opportunities within the
Ubika community, allowing them to learn from and support one another on their
entrepreneurial journey.
 CATALYSYT OF EXCELLENCE

Flexibility

Ubika-owned preschool acts as a flagship

institution, showcasing the brand's
commitment to excellence in early
childhood education by maintaining high
standards of teaching, curriculum, and
facilities.

Training Ground for Staff

The preschool serves as a training ground for

teachers, administrators, and support staff,
ensuring they are well-
prepared to uphold Ubika's standards of
quality and service.

Market Presence & Recognition

Having Ubika-owned preschool in a

community helps raise awareness of the
brand and establishes a local presence.
This can generate word-of-mouth referrals,
attract prospective franchisees, and enhance
the brand's reputation within the community.

Research & Development

The Ubika-owned preschool provides a

platform for testing new teaching methods,
curriculum enhancements, and operational
strategies allowing us to innovate and improve
our offering based on real-world experience
and feedback.

Pilot Programmes & Initiatives

The Ubika-owned preschool can pilot new

programs, initiatives, or services before rolling
them out to the broader franchise network.
This helps mitigate risks associated with new
ventures and ensures that offerings are
well-received by children, parents, and
educators.
 UBIKA
TM

PRESCHOOL I DAY CARE I ACTIVITY CENTRE

+91 730 377 0664 theubika.com

SK-150, Sector 116, Noida, U.P, 201301 franchise@theubika.com