2nd March Business Studies

Business Report
What is included in a Business report?
1.) Title of Business Report
2.) Executive summary
3.) Body paragraphs (includes headings and subheadings)
4.) Conclusion/ Recommendations
Throughout the business report it is important to constantly
refer to the business by name, relate everything back to the
business not the business in general and relate back to the
purpose of the report and question. You need to make sure
you are using business terminology throughout the report.

Executive summary
The purpose of the executive summary is to provide a brief
overview of the business issues, what the report will cover
and the purpose of the report.

The executive summary is the introduction of the business, it

has two parts to it.

The first part explains the current situation in your own

words. Be sure highlights the issues faced by the business

The second part of the executive summary states what the

purpose of the business report - that is, provide advice and
recommendations. This section should include key points of
what the report will cover which link directly to the question,
they can either be presented in paragraph, dot point form
numbered. These points will help form the headings and
subheadings in the body section of the business report. This
is so the reader has a general overview of what the report
will be addressing.

Keep the length of the entire executive summary to no more

than 6 -8 lines

Someone should be able to read your executive summary

and know exactly what your report is about and going to
cover. This commonly written last, doing this will help you to
be clear and concise.

Executive Summary (Will and Peter)

 1.) Executive summary
Structure
 Introduce hypothetical business
 Outline one challenge or One success or both
 Introduce what the report what the report will discuss
(Address the given question and answer it to the point)

Example:
Will and Peter are a growing fashion company. The Company is currently
experiencing a decrease in employees’ opportunity due to increase demand in
sales. Therefore, the Will and Peter have hired a consultant to commission a
report. This report will:
 Identify the four stakeholders which include their internal employees a
managers, customers and suppliers.
 This report will explain one external influence which is government
regulations and one internal influence which is business culture
 This report will discuss the partnership legal structure in the business

Vansh Nayi The Consultant

Business report 1.)

Executive Summary
This report has been written for the management of Privacy Blinds and Shutters Pty Ltd. Privacy Blinds
and Shutters Pty Ltd is a small sized business which has been operating for the last 3 years. Privacy Blinds
and shutters are currently at their growth stage of business cycle; however, the business has been
encountering certain concerns such as the re-examination of the business culture to ensure future success
and the possibility of incoming low economic activity, therefore privacy blinds and shutters are now in
contact with a financial consultant in order to commission a report. This report will examine the influence
business culture can have on the success of a business, three challenges business may encounter during
growth stage of the business cycle and two external influences that could impact Privacy Blinds and
Shutters.
1.) Influences In the Business Environment
1.1 Business Culture
Business Culture is an influence in the business environment which refers to how you do and what you do
in the workplace. It’s the sum of your formal and informal systems and behaviours and values, all of which
create an experience for your employees and customers.
1.2 Influence of business culture on Privacy Blinds and Shutters
The business culture has a vital role to play in the success of the business, when an individual is working in
healthy and positive business culture, they gain variety of benefits such as given the freedom to explore
and experiment new ideas with a focus on finding innovative solutions to problems, he or she tends to be
more efficient with their work ethic, it motivates them to contribute more to their work and provides an
incentive to work harder. In terms of future success Privacy Blinds and Shutters should be providing a
positive business culture for the betterment of their business, customers and employees, this would
increase the integrity and work ethic in their business. Therefore, for the influence of business culture on
Privacy Blinds and shutters has a vital role to play in ensuring the future success of the business.
2.) Business Growth and Decline
2.1.) Business Life Cycle
The business life cycle is a diagram of your business for you to identify growth and decline of your
business. So that you can plan appropriately and establish realistic goals for the future of Privacy Blinds
and Shutters. There are 4 stages to business life cycle, stage 1: Establishment stage when your business has
just launched, stage 2: Growth stage when awareness of your brand is spreading and an increase in sales is
in action, stage 3: the maturity stage which indicates your business might have some faults and it’s about
survival and keeping consistency, the last one which is stage 4: Post maturity stage, this is the stage when
business can either go through a renewal and keep growing, or suffer a contraction and decline going
down, or it could keep its consistency rate which is known as steady state.
2.2) 3 Growth stage challenges for Privacy Blinds and shutters
Growth stage for a business is a positive factor which allows Privacy Blinds and Shutters to grow and
expand their business, however according to recent trends in the economy the economic activity is going to
decline, other challenges such as decrease in sales and low brand awareness are also factors that could
Challenge (PBS).
2.2 a.) Low economic activity
Low economic activity could negatively impact a business by making it more difficult for the business to
generate its usual sales thus it will lead to cutting the cost. Low economic activity will also impact the
consumers of the business who now is a position to spend less due to low economic activity.

b.) Low brand awareness

A challenge that could decrease the number of customers purchasing goods and services from the business
would be low brand awareness, if a business has low brand awareness it would not be able to be known by
individuals in the society or local area which would cause the business to generate minimum sales.
Therefore, PBS would need to focus on spreading awareness of its business.
 c.) Labour force
When business is in the growth stage, demand for goods and services tend to increase immensely which
adds on too much workload for employees, PBS pty ltd are likely to encounter lack in labour force as in
these situations’ employees decide to quit, however in order to counter this challenge PBS may need to set
timings for multiple employees to ensure breaks and
increase pay. Therefore, Labour force can be a challenge for PBS that can be countered.

2.) Impact of 2 external influence on PBS

3.1) External and internal influence
External and internal, are influences that impact the business environments, external influences are
factors that the business cannot control or has very minor control over in contrast to internal
influences which consist of primary factors that is in control of the business.
3.2) External influence
Due to the concerns the business has, PBS are likely to face external influences which they have
very little authority over, these could be influences such as competition or economic.
3.2 a.) Competitive situation, is an influence that can manipulate customers to re-thinking their
decisions of purchasing goods and services from PSB, this would be due to another business
providing similar goods and services, to tackle this situation PSB can provide more efficient
services at a lower cost, thus this may lead to consumers considering your business more reliable.
3.2 b.) Economic, influence can decrease the customer base PSB has towards its customers,
customers may re-think they’re capability of purchasing goods and services during a low
economic activity period this could lead to a decrease in sales for PSB, however PSB should be
Implementing strategies such as reduce costing and value adding according to the fluctuations in
the economy, this might allow the business to be in sync with the economy and not be in debts or
in profits but rather survive the low economic period.
Conclusion
In conclusions PSB has an identified that new actions shall be taken in place for ensuring the future of the
business, they are running at a positive growth stage in the business life cycle but need to re-examine and
modify the business in order to keep providing goods and services and make profit in the long term.

Business Report for Privacy Blinds and Shutters Pty Ltd

Executive Summary

Privacy Blinds and Shutters Pty Ltd is a small sized private business which has
been working for three years. Privacy Blinds and Shutters Pty Ltd faces nominal
number of foreign competitors in the foreign market although on the positive
they are currently at the growth stage of the business cycle. The company has
reached out to a consultancy firm to improve stand out in-between the mass
number of competitors. Therefore, Privacy Blinds and Shutters Pty Ltd are now
in contact with a financial consultant in order to commission a report.
- Outline the Issues that Privacy Blinds and Shutters face
- Compare the actions similar companies are incorporating that we are
not
- Decide on the decisions that will improve the businesses popularity and
make them stand out
3rd March Business Report
Body
What to include in the body paragraphs and how to organise them
1. The body paragraphs are formed using the second section of the
executive summary. The 3 aims of
the report will help form the headings and subheadings for the body
paragraphs.
2. Organise your body paragraphs in order of the questions.
3. Your body paragraphs should answer the question according to the
directive verb.
4. The amount of writing you allocate to each section will be according
to the directive verb. For example,
An outline question requires you to sketch in general terms. This
directive verb is a low order verb and
doesn’t require you to write a lot. Whereas explain which requires you
to relate cause and effect,
make the relationship between things evident is a mid- high order verb
and requires you to write more
than outline. However, it does not require you to write as much as an
evaluate question.
5. Using a PEEL (Point, Evidence, Explain, Link) paragraph structure.
6. At the end of each paragraph you need to link back to the question as
well as the relevant objectives
which may include profit, market share, growth, share price, social,
environmental.
7. Be clear and concise
8. Use graphs and/or diagrams
9. Use business terminology

Business report for Will & Peter Pty Ltd

1.) Executive Summary

2.) Stakeholders

Refer To Figure 2.1.1.

2.1) Employees
2.2) Employers
 2.3) Customers
2.4) Suppliers
Suppliers are the most crucial function of the business, as it provides
resources in order to manufacture the product. Therefore Peter Wills Pty
Ltd has implemented excellent supplier relationship, nationally in
provide excellent customer service.

Body
For example using the first this report will:
1.) Identify employees, environment, society and customers as
stakeholders of W & P business and outline the responsibility they
have to customers
To form the following headings and subheadings
Heading:
1.) Stakeholders
Subheadings:
1.a) Stakeholders of W & P Fashion Clothing Business
1.b) The responsibilities of W & P to customers

Body continued
2. Explain how the economy and location influence W & P business success
To form the following headings and subheadings.
Heading:
2. External and Internal Influences
Subheadings:
2.a) External Influence on W & C- Economic
2.b) Internal Influence on W & C- Location

Body Continued
3. Discuss the change of legal structure from Partnership to Private company to

assist in financing the expansion of the business.

To form the following headings and subheadings.
Heading:
3. Legal Structure
Subheading:
3.a) Change of legal structure to Private Company