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DESCRIPTION OF PRODUCTS OR SERVICES

Our project aims to transform waste plastic bottles into functional and
sustainable baskets that can be used in everyday life. These baskets serve as an eco-
friendly alternative to traditional baskets made from non-recyclable materials.

Disadvantages: One disadvantage of traditional baskets is that they are often made
from materials that contribute to environmental pollution, such as non-biodegradable
plastics or non-sustainable natural fibers. These materials can harm ecosystems and
wildlife when disposed of improperly.

Advantages: Our recycled plastic bottle baskets offer several advantages. Firstly, they
help reduce plastic waste by repurposing bottles that would otherwise end up in landfills
or oceans. Secondly, they promote sustainability by encouraging the reuse of materials.
Additionally, they are lightweight, durable, and easy to clean, making them practical for
various purposes.

Special Features: One special feature of our baskets is their versatility. They can be
used for storage, shopping, or even as decorative pieces. The weaving technique used
to create these baskets also adds a unique aesthetic appeal, making each piece one-of-
a-kind.

Uniqueness: Unlike traditional eco-bags, which are commonly seen in the market, our
recycled plastic bottle baskets stand out due to their innovative use of materials and
design. They showcase creativity in turning waste into something functional and visually
appealing, contributing to a more sustainable future. Overall, this feasibility study
explores the potential of plastic bottle baskets as a viable alternative to traditional
baskets, highlighting their environmental benefits, practicality, and unique features.
lll. MARKET ANALYSIS

Recycled baskets capitalized on this trend by utilizing renewable agriculture waste


and providing non-biodegradable alternatives to ordinary plastic baskets. However they
may compete with other natural basket product ideas by the others.

A. MARKET RESEARCH

Since our locale is primarily focused on the outside school which is the
community, analyzing the community population size and preferences, can help to
estimate the potential demand for our product and services within the place we focused
on.

TRENDS IN TARGET MARKET:

The target market for recycled baskets has been expanding steadily as
consumers become more environmentally conscious. Trends in this market include a
preference for eco-friendly materials, unique designs, and functional versatility.
Additionally, there's a growing demand for baskets made from recycled plastics, paper,
or natural fibers like bamboo and jute. Customization options and artisanal
craftsmanship also appeal to consumers seeking personalized and sustainable home
decor solutions. Target customers which is 200 and the volume is 800.

GROWTH POTENTIAL AND OPPORTUNITY:

Recycled baskets present a promising growth potential and opportunity due to the
increasing demand for sustainable and eco-friendly products. With a focus on
environmentally conscious consumers, there's a growing market for recycled and
upcycled goods. Additionally, the versatility of baskets makes them suitable for various
purposes like storage, home décor, and even fashion accessories. Leveraging creative
designs and marketing strategies can further capitalize on this trend, appealing to
consumers seeking both functionality and sustainability in their purchases.

BARRIERS TO ENTRY:

Determining the capital cost of producing basket bottles requires a


comprehensive analysis of all these cost components, as well as consideration of
economies of scale, production efficiency, and market demand to assess the financial
feasibility and profitability of the venture.
STRATEGIES TO OVERCOME BARRIERS:

To overcome barriers such as capital costs, businesses can seek alternative


financing, implement cost-saving measures, and explore leasing options, while
addressing training needs through employee development programs, forging strategic
partnerships for efficient distribution, ensuring regulatory compliance through robust
protocols, investing in branding and marketing strategies to build reputation, and
optimizing operations to achieve economies of scale.

TRENDS IN MACROO-ENVIRONMENT

Recycled baskets are experiencing growth due to increased demand for eco-
friendly products, artisanal appeal, minimalist lifestyle trends, interior décor focus, and
ethical consumption practices. Macro-environmentally, regulatory policies on
sustainability, economic stability, technological advancements in recycling, shifting
cultural attitudes, and global supply chain dynamics all play significant roles in shaping
the market. These factors collectively influence material availability, production costs,
consumer spending habits, and preferences, ultimately impacting the trajectory of the
recycled basket industry.

B. PRODUCT

The customer’s point of view might impressed to our product and is willing to be
a part of our everyday customer with discount and they might love our products as the
designs and colors we made.

Our product has many features and unique purposes.

FEATURES:

Sustainability: the most significant feature of recycled baskets is their eco-friendly


nature. These baskets are typically made from recycled materials such as paper,
plastic, metal, or even natural fibers like bamboo or jute. By repurposing materials that
would otherwise end up in landfills or pollute the environment, recycled baskets
contribute to reducing waste and conserving natural resources.

Versatility: recycled baskets come in various shapes, sizes, and designs, making them
suitable for a wide range of purposes. They can be used for storage, organization,
carrying items, or even as decorative pieces in homes or offices. Their versatility makes
them appealing for both practical and aesthetic purposes.

Durability: despite being made from recycled materials, these baskets can be
surprisingly durable, especially if crafted well. Depending on the materials used and the
construction techniques, recycled baskets can withstand regular use and provide long-
lasting functionality.

Especially, Unique Aesthetics: because recycled baskets are often made from a mix of
materials and may feature distinct textures or colors, each piece can have a unique and
eye-catching appearance. This uniqueness adds character to the basket and makes it a
standout addition to any space. Contribution to social causes that in some cases,
recycled baskets may be produced by artisans or community groups as part of social
enterprises or fair trade initiatives. Purchasing these baskets can support livelihoods in
communities where they are made, providing economic opportunities and
empowerment to marginalized individuals or groups.

Overall, the most important features of recycled baskets lie in their sustainability,
versatility, durability, unique aesthetics, and potential to contribute to social causes,
making them a special and environmentally conscious choice for consumers.

BENEFITS:

The benefits of our product is by using recycled plastic bottles, customers can
feel good about reducing waste and contributing to environmental sustainability.
Affordable: Customers can purchase these baskets at a lower cost compared to
traditional baskets, making them accessible to a wider range of people and these
baskets are sturdy and long-lasting, providing customers with a reliable storage solution
for their belongings. Customizable: Customers can choose from a variety of designs
and colors, allowing them to personalize their baskets to suit their preferences and
home decor. Community Impact: Supporting this initiative helps create employment
opportunities within the community and promotes a sense of pride in contributing to
local sustainability efforts.
C. COMPETITION

Competitors in the market for recycled baskets and garbage bins like Eco-
friendly product companies, these could be companies specializing in sustainable
household products, including baskets and garbage bins made from recycled materials.
Lastly, Traditional basket and container manufacturers this companies producing
conventional baskets and garbage bins may also introduce eco-friendly lines or directly
compete with recycled options.

Competing in the market of recycled baskets for garbage disposal involves


several factors, including product quality, pricing, distribution channels, branding, and
customer service. Waste Connections, Republic Services, Casella Waste Systems, and
Stericycle are indeed significant players in the waste management industry, but they
might not be the biggest competitors specifically in recycling. These companies
primarily focus on waste collection, hauling, disposal, and related services. While they
may offer recycling services as part of their overall waste management solutions, there
are other companies that specialize more exclusively in recycling activities.

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