Professional Documents
Culture Documents
1. Distinguish
economic
globalization and
modern world
system
CONNECTING
The students are expected to:
2. Identify the
actors that
facilitate
economic
globalization
CONNECTING
The students are expected to:
3. Articulate
a stance on
global
economic
integration
CONFIGURING
MARKET INTEGRATION
PREPARED BY
exporters
•adapting their • Multinational companies have
investment in other countries,
but do not have coordinated
products and product offerings in each
services to country. They are more
focused on adapting their
each products and services to each
individual local market.
individual
local market
• Global companies have
invested in and are
present in many
countries. They
typically market their
products and services
to each individual local
market.
•an • More formally the
“enterprise transnational corporation has
been defined by the United
Nations Centre on
that engages Transnational Corporations
(UNCTC) as an “enterprise
in activities that engages in activities
which add value
(manufacturing, extraction,
which add services, marketing, etc) in
more than one country
value (UCTC, 1991).”
• An understanding of how global
corporations operate within
contemporary globalization
•US corporations
requires a brief recounting of some
of the major changes that have
taken place over the almost
operating
seventy years since the end of
WWII. As indicated above, US internationally
corporations operating
internationally had enormous
advantages in the immediate post-
had enormous
war period as they—virtually alone
in the world—emerged from the advantages in
war with their productive,
organization and distributional
capacities intact.
the immediate
post-war period
•contemporary • What would take shape as
the beginning of
globalization contemporary globalization,
however, dates from the
economic recovery of capital
structures in Japan and
Europe and the re-entry into
global markets of their
national corporations.
• By 1974 Barnet and Muller in a
path-breaking volume could both
define the MNC as a major
economic global actor and begin an
effective description of how this
particular corporate form was
coming to dominate various
aspects of global production and
exchange (Barnet and Muller,
1974). A considerable amount of
other scholarly work documents
various “waves” of global
corporate development through
the subsequent six decades to the
present.
CONTINUED DEVELOPMENTS
• The overall structure of this
system would stay in place
•1970s and
and continue to develop 1980’s—a period
throughout the 1970s and
1980’s—a period that stands that stands
chronologically just prior to chronologically
three fundamental
innovations that have just prior to three
substantially changed the
character of the global
fundamental
corporation: innovations
• the advent and
impact of
digitalization and
instantaneous
global
communications;
•producer-
• the structural transformation of global
commerce from producer-driven
commodity chains to buyer-driven;
driven
commodity
chains to
buyer-driven;
• and the increasing
role performed
through the global
system by financial
elements and the
emergence of the
global financial
firm.
three structural periods
• Investment-based • The post-war period can be
delineated in a number of
globalization (1950- ways. Geriffe for example
1970); Trade-based emphasizes three structural
periods: Investment-based
globalization (1970- globalization (1950-1970);
1995); Digital Trade-based globalization
(1970-1995); Digital
globalization (1995 globalization (1995 onwards.
onwards
• Within this analysis the nature
of the global corporation •extended
changes accordingly, being
driven in each case by its
evolving purposes and by its
reach and
extended reach and abilities
(Geriffe 2001: 1616-18).
abilities
•Foreign
• Another method of projecting this
growth is to examine the sources and
levels of Foreign Direct Investment
Investment
•(FDI)
• As Hedley indicates,
in 1900 only
European
corporations were
major investors, to be
joined by some
American firms in the
1930s.
•FDI would • Citing UN data he dates
1960 as the major turning
triple point for FDI as the major
driver of extended global
corporate development. In
each subsequent decade
until the turn of the
century, FDI would triple
(Hedley 1999).
•foreign direct investment (FDI),
defined initially and primarily as the
entry of private capital from a source
external to a country into a receiving
country
ARGUMENTS FOR DEVELOPMENT
• Usually referred to in terms of
“out-ward” and “in-ward” flows, •“essential” for
supplies of FDI were viewed as
the major elements of global
the development
economic development, and of what was then
during various policy periods as viewed as the
“essential” for the development
of what was then viewed as the
“third” world, even if in reality
“third” world
the vast majority of FDI into the
1990s was between countries of
the “developed” world—primarily
North America, Europe and
Japan.
• Since 1964 the United
Nations Conference
on Trade and
Development
(UNCTAD) has
focused on the
various roles that FDI
plays in the
development process
•“a qualitatively • During the period 1985-1990 FDI grew at
an average rate of 30% a year. One
result, unsurprisingly, was the landscape
different set of of corporate units and their relationship to
each other. DeAnne Julius indicates that
linkages” was the expansion of FDI, inter-corporate
alliances, and intra-firm trade during this
created among period reached a level at which “a
qualitatively different set of linkages” was
advanced created among advanced economies
(Julius 1990). It was estimated that some
20,000 new corporate alliances were
economies formed just in the period 1996-1998
(Gilpin, 2000: 170).
• The investment-based period was
dominated by producer-driven • older manufacturing
commodity or value chains, which in companies wrought by
turn tended to be dominated by firms what was viewed as
characterized by large amounts of
concentrated capital focused on large- the progressive “de-
scale or capital-intensive
manufacturing or extractive industries. industrialization”
The organization of the dominant
global firms during this period was
powerfully influenced by the
transformation within national
economies of the older manufacturing
companies wrought by what was
viewed as the progressive “de-
industrialization” of these economies
through wide-scale off-shoring of labor
applications and its related costs.
• This progressive shift in the silting
•“national firms of manufacture transformed the
dominant manufacturing firms of
operating these older developed companies
into more fully extended and
internationally”
integrated organizational forms
that moved many such firms from a
self-conscious understanding of
themselves as “national firms
into more operating internationally” into more
authentically global firms that
authentically required extensive corporate
integration of their activities
global firms throughout the world.
• Many corporate structures,
especially those in the United •“fordist”
States, operating within the
frame of the producer-driven
commodity chain had been
management
organized by what came to be
recognized as “fordist”
principles
management principles. U.S.
firms in particular had sought
to transport these models
abroad to their international
manufacturing holdings.
• new models of • The emergence of Japan as a
major producer nation,
effective production especially of automobiles and
focused especially consumer electronics from the
1970’s on, brought onto the
on quality and scene new models of effective
regimes of flexible production focused especially
production on quality and regimes of
flexible production—a move that
was echoed within European
firms rejoining the global
commodity chains.
• These activities were experienced by U.S.
firms as unwelcome challenges to their • “re-inventing” of the
previously virtually unchallenged positions
on product design, production efficiency,
American business
and quality—and ultimately on the ability model, especially the
of these corporate structures to maintain
their accustomed returns on investment. industrial model
The result was a progressive “re-
inventing” of the American business
model, especially the industrial model —a
challenge that would dominate the
curricula of U.S. business schools for over
two decades (Risi 2005) and which is also
continuously associated with the global
value shift from manufacturing capital to
finance and human capital in
progressively networking societies
(Castells, 2009).
Part Three: What is different about this
phase of global corporate development?
• The so-called “developing
economies”, and especially •Brazil, India and
those of Brazil, India and
China—the so-called BRICS
China—the so-
economies, have become the called BRICS
most dynamic sector of global
corporate growth,
represented in part by their
significant FDI over the three
decades.
• The relative size, growth and range of activity of global corporations from
the emerging economies suggest that they are on a trajectory that will
soon situate them firmly within those of the historically more developed
economies. The number of global corporations from the emerging market
economies listed in the Fortune Global 500, which ranks corporations by
revenue, rose from 47 firms in 2005 to 95 in 2010. These companies have
also become active in the broad pattern of global mergers and acquisitions
(M&A), a primary vehicle by which corporate concentration takes place. To
cite Ahern: “In 2010 these companies accounted for 2,447 acquisitions, or
22% of global M&A transactions, which is up from 661 acquisitions, or 9%
of total M&A acquisitions, in 2001. Of the 11,113 M&A deals announced in
2010, 5,623 (50%) involved merging market companies, either as buyers or
as take-over targets of MNCs in advanced countries” (Ahern 2011: 23).
• The fact that the global
economic slowdown
resulting from the financial
crisis of 2007 has had a
lesser impact on many
developing economies,
especially the BRICS,
indicates the extent to
which they have become a
new and important source
of capital within the global
system.
• Capital flows in general over
the past decade and a half •South-North
have begun to change from
the dominant North- capital flows
North/North-South dynamic to
one in which South-South and are significant
South-North capital flows are
significant (Rajan 2010) with
most of the South-North
capital flows coming from
China and India
•Examples
include China’s
Lenovo
corporation’s
purchase of
IBM’s PC
business
• India’s investment
in various
historically British
firms including
Jaguar Land Rover
(Economist, 2011)
• The importance of global
corporations in Brazil, India •40% of the
world’s
and China to the current and
projected global economy is
singular. With 40% of the
world’s population the BRICS
represent a primary force in
population
both global production and
consumption.
• Hawksworth and
Cookson predict that
“middle class”
consumers in China and
India will grow from
some 1.8 billion in 2010
to 3.2 billion in 2020 and
4.9 billion by 2030
(2008).
• The relative import of their global
corporate cultures can be gauged in
part by the fact that in 2012 global
•account for a
corporations in China made up 73 of
the largest in the Fortune 500 list
(CNN Money 2012), and whereas
near doubling of
Brazil and India with 8 apiece
currently account for a small share of their share of
such corporations, emergent market
countries are projected to account for
a near doubling of their share of world
world trade over
trade over the next 40 years, reaching
nearly 70% by 2050 (Ahern, 2011). In the next 40 years ,
1998 only one of the top 100 global
corporations was located outside the
US, Europe or Japan (Oatley 2008).
reaching nearly
70% by 2050
END