You are on page 1of 60

Eagllwin Marketing Platform

User Guide Booklet

Web Version Version 3.0

* Latest update in Aug. 2022


Foreword

Join Eagllwin,
Create More Benefits
Eagllwin is a multi-dimensional marketing platform with
accurate, effective and handy tools for growth-driven
marketers around the world to enhance their brand
awareness and promote their products and goods.
Contents

Introduction Preparation Ads

Part 1 | Register and Log in to Eagllwin Part 3 | Create an Ad Campaign


3.1 Create a campaign
Part 2 | Open an Eagllwin Account 3.2 Create an ad set
2.1 Complete Account Information 3.3 Create an ad
How to Use the Guide
2.2 Fill in Verification Information 3.4 Dashboard
2.3 Fill in Account Information 3.5 Ad management
2.4 Wait for Account Review 3.6 Reports
2.5 Modify Qualification Information 3.7 Operation Record
2.6 Modify Account Information
Contents

SMS Martketing Tools (optional) Account Management

Part 4 | Create an SMS Campaign Part 5 | Creat an Event Part 6 | Manage You Ad Accounts
4.1 Create SMS Template 5.1 Create Coupon 6.1 Turn to management platform
4.2 Set up SMS Delivery 5.2 Build Website 6.2 Manage platform page
4.3 Data Statistics 5.3 Event Dashboard 6.3 Ad account management
4.4 Configuration Records 6.4 Member management
4.5 API Configuration 6.5 Agent account
Introduction

Section

Interface

Step

Description
Start your Eagllwin Learning…

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open Your Create an Ad Create an SMS Build Marketing Manage Your
& Login Account Campaign Campaign Tools Ad Accounts
Part 1 | Register and Login to Eagllwin

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an Ad Create an SMS Build Marketing Manage Your
& Login account Campaign Campaign Tools Ad Accounts
Part 1 | Register and login to Eagllwin

Login to Eagllwin : https://ads.eagllwin.com/

Input your phone number or email

Click the“Get code”button and enter the code

Read and click the user agreement before you register and login
Part 2 | Open an Eagllwin Account

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an Ad Create an SMS Build Marketing Manage Your
& Login account Campaign Campaign Tools Ad Accounts
2.1 Complete Account Information
Or click “Setting“ to complete or modify your account
information. Please refer to Section 2.2 (Modify qualification
information) and Section 2.3 (Modify account information)
for detailed instruction

Click and access the account information


page to complete the information and
submit your company qualification
documents
2.2 Fill in Verification Information

Click “Try out” to try the platform directly


or click “Next” to fill in the ad account information

Please complete all the company information when


creating a new account
2.3 Fill in Account Information

Please fill in the ad account information and contact information

* Tips :

“Previous” button means you can click to visit the previous step
“Try out” button means you can try out Eagllwin platform before
completing all the information
“Submit” button means you can submit and wait for the account review
2.4 Wait for Account Review

After completing all the information,


you will see the account review page

* Tips :

Account review will take 1-2 working days. You can visit Eagllwin
platform and create new campaign while waiting for the account
review (Please note that the campaign will not be active during the
review period)
2.5 Modify Qualification Information

1. Click “Setting” to submit or modify qualification/


account information and documents

2. Click here to switch between qualification 3. Input the information and


information/ account information click the button to submit
2.6 Modify Account Information

1. Click here to switch between qualification information/


account information

2. Input the information and


click the button to submit
2
Part 3 | Create an Ad Campaign

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an Ad Create an SMS Build Marketing Manage Your
& Login account Campaign Campaign Tools Ad Accounts
3.1 Create an Ad Campaign

1. Click “Create an Ad”


button to enter the ad 1
campaign creating page
3.1 Create an Ad Campaign
2. Input campaign name

1 2
1. Show the whole process
and the current step

3
3. Choose the campaign objective

Despite different campaign objectives, the


* campaign creation process are similar. Here
we take ”App Promotion” as an example.

If you choose “Lead Generation” as your

*
campaign objective, Please refer to Section
3.6 (Ad Management-Create a USSD ad
campaign) for detailed instruction
4 4. Set the daily budget

6. Click “Save and Close” to leave the current page and return to the previous page;
Click “Save and Create an Ad Set” to the next step
Note: “Brand Awareness” - Promote your brand via advertising. “App Promotion” – Acquire new users or boost user activation for your apps. “Coupon Promotion” - Distribute e-coupons
which can be redeemed online or offline. “Engagement” – Interactive ads. “Lead Generation” – A phone call/SMS editing window will pop up after clicking on the ad, and the user can
send the USSD code / dial the number / send an SMS message to complete the conversion.
3.1 Create an Ad Campaign

*
How to add an App?
1. After choose “App
Promotion”,you need to
enter the complete
name of the app
package to search.

2. If there is no GP link of
your application, you can
input the link manually.

2
3.2 Create an Ad Set
2. Show the campaign name 3. Input the ad set name

1 2
1. Show the whole process
and the current step

4. Choose media
platforms and placements

5. Select audience targeting


5
3.2 Create an Ad Set

6. Set audience targeting:


6
location targeting is available

7. Location targeting: Select /


exclude specific regions 7

8. Show the estimated reach under the current setting


3.2 Create an Ad Set

9. Customized Interests:
EW provides up to 55
secondary interest labels 9
3.2 Create an Ad Set

8
10. Set the ad schedule from date to hour

9
11. Bidding model : CPM / CPC
*Currently oCPC only opens to whitelist
advertisers

12. Set the daily budget: Minimum 30$ 10


3.2 Create an Ad Set

*Notes
Standart: Your budget will be spent as evenly as
13. EW provides three possible within your ad delivery period.
modes: Accelarated: Your budget will be spent based on
Standard/Accelerated 13 getting as many results as possible in the shortest
/Intelligent time frame.
Intelligent: Your budget will be spent based on
the real traffic distribution.

14
14. Tracking URL : Optional

15

15. Click “Cancel” or “Save and Close”, you will leave the current page;
Click “Save and Create an Ad” to the next step
3.3 Create an Ad
2. Show the ad set name 3. Input the ad name

1. Show the whole


process and the 2
current step, click
any step to redirect
to the page
3
1
4. Choose ad format, each
format corresponds to a 4
different size

5. Click to upload an image 5


3.3 Create an Ad

6. Upload the icon, input


the title, description and
call to action 6

7. Input a landing page or


select an existing landing
7
page

8. Click “Cancel” to exit this page;


click “Save”, and your ad will be automatically submitted for review
3.4 Dashboard

1. Show the basic information, including: cost today, balance, daily


2 1 budget and account status
3
2. Daily budget can be edited

4 3. Shortcut: click the button and start to create a campaign

4. Select a date to see the corresponding run chart and top performance
data below
6 5
5. The color of each card is consistent with the color of the curve in the
run chart. Click on the card to hide the data
7
6. Click to switch the data metrics

7. Hover over the time/date to see detailed data

8. Click “All” in each card (campaign, ad set, ad) and you will be taken
to the corresponding list

8 9. Click on the name of an ad set and you will be taken to the ad set list,
where only the information of the selected ad set will be displayed

9
3.5 Ad Campaign list
1. Click to switch between Campaign / Ad set / Ad level 7. Click different time period to check the data

1
2. Enter the name to
search your campaign 2
7
3. Click the button to 3
create a new campaign

4. Click the button to switch 4


on and off

5. Click the campaign name to get


to the ad set level; click the ad set
name to get to the ad level 5

6. Status : active / paused / 6


system pause
3.5 Ad Campaign list
8. Click “Copy” to duplicate the ad set in the popup window

8 10 11

9. Show the name and campaign


objective of the ad set to be copied 9

10. Add the duplicated ad set in an


existing campaign: search the
campaign name or select the
campaign in the drop-down list

11. Click « Submit » and you will be


taken to the ad set creation page
3.6 Ad Reports
3. Click to select a time period 4. Click to change the data metrics
1. Click here and you will be taken
to the Reports page 1

4
2
2. Click to switch between
ad data at different levels

5. Click to download the data


3.7 Operation Record

1. Click “Marketing Tools” and


choose “Operation record” to
check the historical operation
record of every ad setting 1
Part 4 | Create an SMS Campaign

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an Ad Create an SMS Build Marketing Manage Your
& Login account Campaign Campaign Tools Ad Accounts
4.1 Create SMS Template

1. Click“SMS”on Eagllwin dashboard 2. Enter SMS dashboard

1 2
4.1 Create SMS Template

1
2

1. Click “Material Management” and choose 2. Take “Marketing” for example:


“New message template
SMS platform provides different types of template
SMS platform provides 3 different types:
Marketing/Notification/SMS Verification
4.1 Create SMS Template

3. Fill in template information 4. Confirm and submit for review


4.2 Set up SMS Delivery
2. Choose the SMS template
1. Fill in template information which is reviewed.
1

2
3. Four methods including
“Batch Import”, “Number
pool import”, “Add
manully”, “Crowd pack
selection” are provided for
advertiser to select the 3
targeted users.

4. Advertiser could set the


delivery time of sending
message immediately or at 4
a set time.

5. A perflight will be carried out before


the task is submitted, including
number quantity, send type, and fee 5
estimation.

*The account balance will be frozen


after the task is submitted.

If the balance is insufficiant, the task is


unable to be created.
4.3 Configuration Record

The account balance will


be freezed after SMS task
is created.

Click “Commit record”to


check the SMS batch
number.
4.4 Data Statistics

Click “Batch send record”


to check the SMS
delivery quantity
including
successful/failued SMS
and the cost.
4.5 API Configuration

API configuration is also


provided for advertiser's
need.
Part 5 | Creat an Event (Optional)

Preparation Advertising Event Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an ad Create an SMS Build marketing Manage your
& Login account campaign campaign tools ad accounts
5.1 Create Event Coupon

1. Enter “Coupon
Management”page
1

2. Click to create a coupon

2
5.1 Create Event Coupon

3. Fiill in basic indormation:


3
Coupon Name/Country/Currency
5.1 Create Event Coupon

4. Fill in category
attribute information: 4
Brand name.

5. Coupon Type includes


Amout off/Percent
off/Experience coupon.
5

6. Fill in the minimum value


and the valid date. 6
5.1 Create Event Coupon

7. Advanced settings
support the third-party
coupon. 7
5.1 Create Event Coupon

8. Required sales
information includes sales
8
type/inventory/number limit.
5.1 Create Event Coupon

9. Upload coupon 9
image with a size no
more tha 200KN.

10. Upload brand logo


with a size is no more
10
than 200KB.
5.1 Create Event Coupon
14. Click “Save” to view or edit the
coupon in the draft box. Click “Submit”
to release the coupon right away.

11
11. Input text or upload
picture to describe the
details of the coupon
and how to use it.

*Before Sunnbird 1.3.0,


users can only view text
content. In order to
take into account the
old user experience,
please edit the text.

12. You could decide


whether you would like
to release your coupon
immediately after the
review.

13. Click “preview” to


check the real coupon
5.2 Build Event Website

1. Click “Marketing
Tools”-“Website Builder”
1
5.2 Build Event Website

2. Choose template for your event website

2 2

Option One: Option Two:


Enter“My site”and click “Create a site” Enter“Template selection”and choose the template directly
5.2 Build Event Website

3. Fill in event information including


evebt name, event date, sweepstakes
rules, prize number of prize and its
3 probability.

中间预览区 右侧配置区
5.2 Build Event Website

5. Save and create the site

4. Customized components are


supported:
You could directly click the
components in the middle preview
4 area and fill in the information in the
right area.

* Tips:
The components could be moved freely
and real preview will be displayed after
the information update

Middle Preview Area Right Component Configuration Area


5.2 Event Dashboard

Check data reports

Option One: Option Two:


Turn to Sunnbird, turn to “Dashboard” Turn to Eagllwin, turn to “Reports”and click “event data”

6 6
Part 6 | Account Management

Preparation Advertising Marketing Tools Management

OR

Registration Account Ads SMS Tools Management

Register Open your Create an ad Create an SMS Build marketing Manage your
& Login account campaign campaign tools ad accounts
6.1 Access to Management Platform

Enter the web address and get to the management platform: https://business.eagllwin.com/

Or click on “Management Platform”


to manage your ad accounts
6.2 Management Platform Page

1. Manage your 4. Input the account ID or name to


current ad account 1 4 look up the associated account
2. Click to manage
the members 2 5 5. Click here to create an ad account
3. Click the account ID or name to
enter the corresponding ad
management page 3
6.3 Member Management

1. Input mail adress or phone number


to look up an existing member
1
2. Click “Add member” to authorize
other members to log in 2

3. Click to edit or delete the permission


of a member 3
6.4 Add a member

1
1. Choose the login account type
2. Enter the phone number or mail 2
address of the newly authorized
member
3
3. Select an ad account to grant the
permission

4. Add an account or multple 4


accounts in bulk. You may edit the
permission of the newly added
accounts
6.5 Agent Account – Transfer Management

Input the account ID or name to


check the transfer record

Click on the button to initiate a transfer

Note: This function is reserved for agent account. Transfer can only be made from cash to cash, or from RIFOS to RIFOS.
6.5 Agent Account – My Wallet

1 1. Click the wallet icon to check the balance


and accumulate rechage amount

2 2. Click the question mark for


detailed description

Note: This function is reserved for agent account.


Let’s start our Eagllwin marketing.

Contact us via e.business@eagllwin.com

You might also like