Mitchell Serwitz

(C) 404-353-0365 | Mitchell@serwitz.com | Gainesville, Georgia 30506

https://www.linkedin.com/in/mitchell-serwitz-061435196/

EDUCATION
University of North Georgia - Expected Graduation May 2024
Bachelor of Business Administration, Marketing major
GPA 3.6 Dean’s List Student

RELEVANT COURSEWORK
Business Communication, Business Information Systems, Principles of Marketing, Operations Management, Strategic
Management, Professional Sales, International Business, Advertising, Marketing Research, Marketing Management, and
Content and Social Media Marketing

KEY PROJECTS
 Content and Social Media Marketing: Increased brand awareness and engagement for a local toy store by crafting
targeted social media content and analyzing its effectiveness.
 Marketing Management: Streamlined marketing efforts for POINT3 by developing a comprehensive year-long plan
with clear goals, strategies, and measurable metrics.
 KMA Event: Secured second place in a marketing plan competition by conducting thorough target market research,
creating a strategic social media campaign, and proposing a well-structured budget for "Thirteen Hero's."

SKILLS
Microsoft Office, Google Suite, Canva, Photography, Ship Station, Cin7, and Shopify

EXPERIENCE
Internship at POINT3 (May 2023 – August 2023, Tucker, Georgia)
 Increased order fulfillment efficiency: Processed an average of 75 orders per day, involving picking, packing, and
shipping, while utilizing three different management systems (Shopify, Cin7, and ShipStation).
 Contributed to strategic marketing decisions: Participated in market research that directly impacted POINT3's
strategic decision-making process.
 Boosted sales through influencer marketing: Actively researched and identified influencers to potentially
increase sales for the gaming shorts line.
 Developed new product ideas: Brainstorming sessions led to the creation of successful new products like the
"SNO-BALL Shorties" and "SNO-BALL Hoodie."
 Generated qualified sales leads: Created a master list of 300 potential volleyball coaches as sales leads.
 Conducted market research: Made cold calls to volleyball coaches to gather valuable data on team size, budget,
timeframe, and existing uniform company contracts.
 Content creation for marketing materials: Conducted a photoshoot to generate pictures and videos for use in the
volleyball catalog, website, email marketing campaigns, and social media pages.

Clerk at QuikTrip Corporation (February 2020 – February 2023, Gainesville, Georgia)

 Enhanced operational efficiency: Maintained a fast pace by completing 15-20 daily tasks (DAW) and UpKeeps
assignments to meet company standards.
 Improved store organization: Developed and implemented different organizational methods for the front of
house, backstock, coolers, and kitchen setups, ensuring adaptability to various store layouts and team styles.
Additionally, managed inventory for all QT products.
 Demonstrated strong work ethic: Developed a personal plan each shift to stay organized and efficiently complete
all daily tasks, including any new assignments that arose.
 Developed leadership skills: Trained new employees on how to effectively complete DAW tasks while maintaining
organization and adhering to timeframes set by managers.
 Proven adaptability: Worked at three different QuikTrip locations, demonstrating the ability to learn and adapt to
multiple management styles. Consistently exceeded expectations in achieving goals and objectives set by managers.

CAMPUS INVOLVEMENT
American Marketing Association (AMA) Collegiate Member and AMA UNG Chapter Treasure/VP