Fernandez Arizona State University | B.A. in Sports Journalism
August 2016-May 2020 (480) 253-2266 Graduated Magna Cum Laude from the Walter Cronkite School of emmafernanndez4414@gmail.com Journalism and Mass Communication @emmagracefern emmagracefern.weebly.com WORK EXPERIENCE
Newsletter Writing/Producing | The GIST
SKILLS March 2023-present ● Covered daily college news storylines, while utilizing brand voice ● Social scheduling ● Worked in CRM to produce tri-weekly newsletter covering the services: Hootsuite, Pac-12 and ACC conferences Planoly, Buffer ● Contributed to the tri-weekly business newsletter, providing coverage and analysis of daily women’s sports biz headlines ● Adobe Suite: Premiere, Photoshop, InDesign, Community Manager and Social | Orca Live Audition, Illustrator November 2021-November 2022 ● CRM services: Sanity, ● Created videos, photos, graphics, and other digital content for MailChimp, Hubspot social channels, website, and email marketing ● Website design and ● Managed website and all social channels, while producing a management: Wix, tri-weekly newsletter and other company outreach initiatives ● Oversaw communications, incoming & outgoing, for community Wordpress, Weebly of 10,000+ sellers ● Online comm tools: Google Apps, Dropbox, Social/Digital Producer | CN Sports, Arizona PBS Slack, Outreach January 2020-May 2020 ● Digital production of videography, photography, and graphics ● Managed and created content for website and social platforms REFERENCES ● Recorded and interpreted social analytics reports
Student Worker | Walter Cronkite School
Dee Lab February 2017-May 2020 Editor, The GIST ● Ran social channels and website for on-campus equipment lab 419-575-8369 ● Led brand redesign of website, social channels, and all other deel@thegistsports.com digital media
Lauren Stevens Roosevelt Point Apartments | Marketing Assistant
Cofounder, Orca Live January 2018-April 2019 213-280-2948 ● Graphic design for all digital and offline marketing lauren@orcashop.co ● Coordinated social media calendars and community events
Paola Boivin Director of Marketing | Arizona State Student Gov
Digital Director, January 2018-April 2019 CN Sports ● Managed communications team in the production of social 602-770-3502 media, website, and marketing content PaolaBoivin@asu
Programming Microsoft Dynamics 365 Business Central - Sixth Edition: Build customized business applications with the latest tools in Dynamics 365 Business Central, 6th Edition